WebSite X5 Technology Adoption in E-commerce
Discover 1.1k verified e-commerce stores using WebSite X5. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 1.2k domains. 1.1k verified as active stores with physical delivery.
· · Next full refresh: April 2026
1.1k verified active stores out of 1.2k detected · 94.7% verification rate
E-commerce Platforms Distribution
Custom leads with 99.7% of stores with physical delivery (1,123 stores) , followed by Ecwid (0.2%) and Magento (0.1%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 1123 | 99.73% |
| Ecwid | 2 | 0.18% |
| Magento | 1 | 0.09% |
All Stores Distribution
Custom holds 99.1% share of all WebSite X5 e-commerce stores (1,123) , with Ecwid at 0.8% and Magento at 0.1% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 1123 | 99.12% |
| Ecwid | 9 | 0.79% |
| Magento | 1 | 0.09% |
Categories Distribution
Clothing & Accessories leads with 18.5% of all stores (147 stores) , followed by Business & Industrial (12.0%) and Health & Beauty (11.7%) .
Base: 793 AI-verified stores with physical delivery and detected product categories (70.4% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
147 stores
95 stores
93 stores
87 stores
61 stores
47 stores
43 stores
42 stores
40 stores
31 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 147 | 18.54% |
| Business & Industrial | 95 | 11.98% |
| Health & Beauty | 93 | 11.73% |
| Food & Beverages | 87 | 10.97% |
| Electronics & Technology | 61 | 7.69% |
| Home & Garden | 47 | 5.93% |
| Gifts & Special Occasions | 43 | 5.42% |
| Jewelry & Watches | 42 | 5.30% |
| Tools & Hardware | 40 | 5.04% |
| Furniture & Home Decor | 31 | 3.91% |
| Vehicles & Parts | 27 | 3.40% |
| Sporting Goods & Outdoor Gear | 25 | 3.15% |
| Arts & Entertainment | 22 | 2.77% |
| Pets & Pet Supplies | 22 | 2.77% |
| Books & Media | 11 | 1.39% |
Payment Providers Distribution
PayPal leads with 43.8% among AI-verified physical stores (233 stores) , followed by Klarna (18.6%) and American Express (6.6%) .
Base: 369 AI-verified physical stores with detectable payment providers (31.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
233 stores
99 stores
35 stores
31 stores
26 stores
19 stores
17 stores
16 stores
13 stores
9 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 233 | 43.80% |
| Klarna | 99 | 18.61% |
| American Express | 35 | 6.58% |
| MasterCard | 31 | 5.83% |
| Stripe Connect | 26 | 4.89% |
| SEPA | 19 | 3.57% |
| VISA | 17 | 3.20% |
| Apple Pay | 16 | 3.01% |
| Giropay | 13 | 2.44% |
| Bolt | 9 | 1.69% |
| PostePay | 9 | 1.69% |
| Skrill | 8 | 1.50% |
| Google Pay | 7 | 1.32% |
| Amazon Payments | 6 | 1.13% |
| Braintree | 4 | 0.75% |
Shipping Carriers Distribution
DHL leads with 21.9% among AI-verified physical stores (108 stores) , followed by Почта России (20.3%) and UPS (10.1%) .
Base: 419 AI-verified physical stores with detectable shipping carriers (35.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
108 stores
100 stores
50 stores
46 stores
44 stores
31 stores
22 stores
16 stores
15 stores
13 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 108 | 21.91% |
| Почта России | 100 | 20.28% |
| UPS | 50 | 10.14% |
| GLS | 46 | 9.33% |
| DPD | 44 | 8.92% |
| Hermes | 31 | 6.29% |
| TNT | 22 | 4.46% |
| СДЭК | 16 | 3.25% |
| Deutsche Post | 15 | 3.04% |
| Ceska Posta | 13 | 2.64% |
| FedEx | 12 | 2.43% |
| Magyar Posta | 11 | 2.23% |
| Poste Italiane | 9 | 1.83% |
| Correos | 8 | 1.62% |
| Osterreichische Post | 8 | 1.62% |
Store Launch Timeline
Over the past 12 months, 93 new stores were launched in WebSite X5 , with the highest activity in 2026-02 (7 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
7 stores launched
13 stores launched
7 stores launched
10 stores launched
7 stores launched
9 stores launched
6 stores launched
12 stores launched
5 stores launched
10 stores launched
3 stores launched
4 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 7 | 7.53% |
| 2026-01 | 13 | 13.98% |
| 2025-12 | 7 | 7.53% |
| 2025-11 | 10 | 10.75% |
| 2025-10 | 7 | 7.53% |
| 2025-09 | 9 | 9.68% |
| 2025-08 | 6 | 6.45% |
| 2025-07 | 12 | 12.90% |
| 2025-06 | 5 | 5.38% |
| 2025-05 | 10 | 10.75% |
| 2025-04 | 3 | 3.23% |
| 2025-03 | 4 | 4.30% |
Active Stores by Launch Year
Currently, 1,090 active stores in WebSite X5 are tracked in our database , with the most stores launched in 2026 (20 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
20 active stores
97 active stores
77 active stores
65 active stores
62 active stores
76 active stores
99 active stores
57 active stores
75 active stores
62 active stores
33 active stores
17 active stores
32 active stores
58 active stores
32 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 20 | 1.83% |
| 2025 | 97 | 8.90% |
| 2024 | 77 | 7.06% |
| 2023 | 65 | 5.96% |
| 2022 | 62 | 5.69% |
| 2021 | 76 | 6.97% |
| 2020 | 99 | 9.08% |
| 2019 | 57 | 5.23% |
| 2018 | 75 | 6.88% |
| 2017 | 62 | 5.69% |
| 2016 | 33 | 3.03% |
| 2015 | 17 | 1.56% |
| 2014 | 32 | 2.94% |
| 2013 | 58 | 5.32% |
| 2012 | 32 | 2.94% |
| 2011 | 26 | 2.39% |
| 2010 | 28 | 2.57% |
| 2009 | 20 | 1.83% |
| 2008 | 15 | 1.38% |
| 2007 | 18 | 1.65% |
| 2006 | 18 | 1.65% |
| 2005 | 13 | 1.19% |
| 2004 | 23 | 2.11% |
| 2003 | 15 | 1.38% |
| 2002 | 13 | 1.19% |
| 2001 | 14 | 1.28% |
| 2000 | 17 | 1.56% |
| 1999 | 7 | 0.64% |
| 1998 | 1 | 0.09% |
Geographic Distribution
Germany leads with 24.2% (244 AI-verified stores) , followed by Russia (16.8%) and Italy (15.5%) .
Base: 1,009 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
244 AI-verified stores
170 AI-verified stores
156 AI-verified stores
85 AI-verified stores
42 AI-verified stores
39 AI-verified stores
38 AI-verified stores
31 AI-verified stores
28 AI-verified stores
27 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Germany | 244 | 24.18% |
| Russia | 170 | 16.85% |
| Italy | 156 | 15.46% |
| Switzerland | 85 | 8.42% |
| Czechia | 42 | 4.16% |
| Austria | 39 | 3.87% |
| France | 38 | 3.77% |
| Ukraine | 31 | 3.07% |
| United Kingdom | 28 | 2.78% |
| United States | 27 | 2.68% |
| Hungary | 27 | 2.68% |
| Spain | 21 | 2.08% |
| Netherlands | 19 | 1.88% |
| Turkey | 17 | 1.68% |
| Slovakia | 13 | 1.29% |
| Argentina | 13 | 1.29% |
| South Africa | 11 | 1.09% |
| Poland | 10 | 0.99% |
| Mexico | 9 | 0.89% |
| Australia | 9 | 0.89% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom
Custom - Furniture & Home Decor
Custom - Clothing & Accessories
Custom - Furniture & Home Decor
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom
Custom - Pets & Pet Supplies
Custom
Custom - Health & Beauty
Custom - Vehicles & Parts
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.2k | 100.00% |
| Emails | 823.0 | 69.22% |
| Phones | 596.0 | 50.13% |
| Ecommerce platform | 1.1k | 95.29% |
| Couriers | 419.0 | 35.24% |
| Payment Providers | 369.0 | 31.03% |
| Categories | 835.0 | 70.23% |
| Social Media | 455.0 | 38.27% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the WebSite X5 e-commerce landscape:
Analyze 1.1k verified e-commerce stores on WebSite X5 - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across WebSite X5 e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the WebSite X5 e-commerce intelligence?
-
We track 1.1k verified WebSite X5 e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 33.2% among stores with at least one detectable social profile (304 stores) , followed by Instagram (27.6%) and YouTube (13.9%) .
Base: 455 stores with any detectable social profile (38.3% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
304 stores
253 stores
127 stores
79 stores
73 stores
34 stores
19 stores
14 stores
12 stores
1 stores
Visual Distribution