Poste Italiane Shipping Carrier Usage Database

Explore 6.2k verified e-commerce stores shipping with Poste Italiane. Discover logistics partnerships, geographic reach, and carrier adoption.

Detected across 7.1k domains. 6.2k verified as active stores with physical delivery.

· · Next full refresh: April 2026

6.2k verified active stores out of 7.1k detected · 86.3% verification rate

E-commerce Platforms Distribution

WooCommerce leads with 34.4% of stores with physical delivery (2,081 stores) , followed by Shopify (32.2%) and PrestaShop (12.7%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

2,081 stores

Shopify 32.2%

1,950 stores

770 stores

Custom 12.4%

750 stores

167 stores

149 stores

32 stores

30 stores

29 stores

26 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Poste Italiane
Platform Stores with Physical Delivery Percentage
WooCommerce 2081 34.40%
Shopify 1950 32.23%
PrestaShop 770 12.73%
Custom 750 12.40%
Wix eCommerce 167 2.76%
Magento 149 2.46%
OpenCart 32 0.53%
Squarespace Commerce 30 0.50%
nopCommerce 29 0.48%
Big Cartel 26 0.43%
Shopware 18 0.30%
JTL Shop 16 0.26%
Zen Cart 13 0.21%
BigCommerce 10 0.17%
TeamSystem Commerce, Storeden 9 0.15%

Categories Distribution

Clothing & Accessories leads with 27.0% of all stores (1,328 stores) , followed by Health & Beauty (14.8%) and Food & Beverages (9.9%) .

Base: 4,916 AI-verified stores with physical delivery and detected product categories (79.9% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 27.0%

1,328 stores

Health & Beauty 14.8%

727 stores

Food & Beverages 9.9%

489 stores

Jewelry & Watches 8.9%

439 stores

Home & Garden 5.8%

284 stores

Electronics & Technology 5.5%

270 stores

Books & Media 4.4%

218 stores

Furniture & Home Decor 4.3%

209 stores

Vehicles & Parts 3.8%

187 stores

Arts & Entertainment 3.4%

168 stores

Visual Distribution

Distribution of top 10 Poste Italiane store categories (March 2026)
Distribution of categories in Poste Italiane e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 1328 27.01%
Health & Beauty 727 14.79%
Food & Beverages 489 9.95%
Jewelry & Watches 439 8.93%
Home & Garden 284 5.78%
Electronics & Technology 270 5.49%
Books & Media 218 4.43%
Furniture & Home Decor 209 4.25%
Vehicles & Parts 187 3.80%
Arts & Entertainment 168 3.42%
Gifts & Special Occasions 142 2.89%
Tools & Hardware 123 2.50%
Sporting Goods & Outdoor Gear 119 2.42%
Pets & Pet Supplies 110 2.24%
Toys & Games 103 2.10%

Payment Providers Distribution

PayPal leads with 33.1% among AI-verified physical stores (3,793 stores) , followed by American Express (11.8%) and MasterCard (8.5%) .

Base: 5,088 AI-verified physical stores with detectable payment providers (71.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 33.1%

3,793 stores

1,352 stores

974 stores

862 stores

803 stores

792 stores

745 stores

632 stores

VISA 4.5%

520 stores

338 stores

Visual Distribution

Distribution of top 10 Poste Italiane payment providers (March 2026)
Distribution of payment providers in Poste Italiane e-commerce stores
Payment Provider Store Count Market Share
PayPal 3793 33.06%
American Express 1352 11.79%
MasterCard 974 8.49%
Stripe Connect 862 7.51%
Apple Pay 803 7.00%
Klarna 792 6.90%
Google Pay 745 6.49%
PostePay 632 5.51%
VISA 520 4.53%
Satispay 338 2.95%
Amazon Pay 170 1.48%
Bancontact 155 1.35%
JCB 114 0.99%
SEPA 114 0.99%
Amazon Payments 108 0.94%

Store Launch Timeline

Over the past 12 months, 1,071 new stores were launched in Poste Italiane , with the highest activity in 2026-02 (158 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 14.8%

158 stores launched

2026-01 13.5%

145 stores launched

2025-12 11.2%

120 stores launched

2025-11 9.7%

104 stores launched

2025-10 10.3%

110 stores launched

2025-09 8.1%

87 stores launched

2025-08 4.4%

47 stores launched

2025-07 6.4%

69 stores launched

2025-06 5.3%

57 stores launched

2025-05 5.7%

61 stores launched

2025-04 5.1%

55 stores launched

2025-03 5.4%

58 stores launched

Monthly Trend

Monthly store launches in Poste Italiane (March 2026)
Monthly store launches in Poste Italiane over the past 12 months
Month Stores Launched Percentage
2026-02 158 14.75%
2026-01 145 13.54%
2025-12 120 11.20%
2025-11 104 9.71%
2025-10 110 10.27%
2025-09 87 8.12%
2025-08 47 4.39%
2025-07 69 6.44%
2025-06 57 5.32%
2025-05 61 5.70%
2025-04 55 5.14%
2025-03 58 5.42%

Active Stores by Launch Year

Currently, 6,138 active stores in Poste Italiane are tracked in our database , with the most stores launched in 2026 (303 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 4.9%

303 active stores

2025 14.6%

897 active stores

2024 7.6%

465 active stores

2023 5.8%

359 active stores

2022 5.4%

332 active stores

2021 6.8%

416 active stores

2020 7.8%

480 active stores

2019 4.4%

273 active stores

2018 5.6%

343 active stores

2017 4.5%

279 active stores

2016 3.4%

206 active stores

2015 2.6%

159 active stores

2014 2.2%

136 active stores

2013 3.3%

202 active stores

2012 2.5%

151 active stores

Distribution by Launch Year

Active stores in Poste Italiane by original launch year (March 2026)
Active stores in Poste Italiane by launch year
Launch Year Active Stores Percentage
2026 303 4.94%
2025 897 14.61%
2024 465 7.58%
2023 359 5.85%
2022 332 5.41%
2021 416 6.78%
2020 480 7.82%
2019 273 4.45%
2018 343 5.59%
2017 279 4.55%
2016 206 3.36%
2015 159 2.59%
2014 136 2.22%
2013 202 3.29%
2012 151 2.46%
2011 138 2.25%
2010 121 1.97%
2009 181 2.95%
2008 90 1.47%
2007 95 1.55%
2006 60 0.98%
2005 54 0.88%
2004 50 0.81%
2003 62 1.01%
2002 66 1.08%
2001 77 1.25%
2000 71 1.16%
1999 40 0.65%
1998 19 0.31%
1997 6 0.10%
1996 6 0.10%
1995 1 0.02%

Social Media Usage

Facebook leads with 32.8% among stores with at least one detectable social profile (3,962 stores) , followed by Instagram (32.2%) and YouTube (9.3%) .

Base: 5,304 stores with any detectable social profile (74.4% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 32.8%

3,962 stores

Instagram 32.2%

3,885 stores

YouTube 9.3%

1,126 stores

TikTok 7.3%

879 stores

Twitter 5.2%

630 stores

WhatsApp 4.1%

491 stores

Pinterest 4.0%

478 stores

LinkedIn 3.4%

414 stores

X 1.6%

193 stores

Vimeo 0.1%

18 stores

Visual Distribution

Distribution of social media platforms in Poste Italiane (March 2026)
Distribution of social media platforms in Poste Italiane e-commerce stores
Social Platform Store Count Market Share
Facebook 3962 32.81%
Instagram 3885 32.17%
YouTube 1126 9.32%
TikTok 879 7.28%
Twitter 630 5.22%
WhatsApp 491 4.07%
Pinterest 478 3.96%
LinkedIn 414 3.43%
X 193 1.60%
Vimeo 18 0.15%

Geographic Distribution

Italy leads with 88.3% (5,217 AI-verified stores) , followed by United States (2.5%) and Germany (2.4%) .

Base: 5,908 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Italy 88.3%

5,217 AI-verified stores

150 AI-verified stores

139 AI-verified stores

64 AI-verified stores

62 AI-verified stores

60 AI-verified stores

Spain 0.8%

50 AI-verified stores

20 AI-verified stores

19 AI-verified stores

17 AI-verified stores

Visual Distribution

Geographic distribution of stores using Poste Italiane (March 2026)
Geographic distribution of stores using Poste Italiane
Country AI-Verified Store Count Market Share
Italy 5217 88.30%
United States 150 2.54%
Germany 139 2.35%
United Kingdom 64 1.08%
Netherlands 62 1.05%
France 60 1.02%
Spain 50 0.85%
Australia 20 0.34%
Switzerland 19 0.32%
Hong Kong 17 0.29%
Austria 16 0.27%
Canada 13 0.22%
Ireland 13 0.22%
Denmark 11 0.19%
Argentina 11 0.19%
Japan 10 0.17%
Belgium 10 0.17%
Poland 9 0.15%
China 9 0.15%
Portugal 8 0.14%

Data Coverage

Field Rows count Coverage
Website 7.1k 100.00%
Emails 6.2k 86.78%
Phones 3.2k 44.25%
Ecommerce platform 7.0k 97.54%
Couriers 7.1k 100.00%
Payment Providers 5.1k 71.39%
Categories 5.2k 73.62%
Social Media 5.3k 74.42%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Monthly data refreshes
  • Market sizing and segmentation
Analyze Market →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Dedicated analyst support
  • Flexible licensing and enterprise pricing
Get Enterprise Pricing

Market Intelligence

Understand the Poste Italiane e-commerce landscape:

Analyze 6.2k verified e-commerce stores on Poste Italiane - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Poste Italiane e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Poste Italiane e-commerce intelligence?

We track 6.2k verified Poste Italiane e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

Unlock full access to ShopRank

Login now to explore premium insights including:
  • ✅ GMV & revenue estimates (beta)
  • ✅ Complete technology profiles
  • ✅ Advanced segmentation filters
By login to our system you are accepting Terms & conditions and Privacy Policy