PostePay Payment Provider Usage Database
Explore 4.9k e-commerce stores accepting PostePay. Analyze payment adoption, merchant insights, and market opportunities.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
WooCommerce leads with 44.0% of stores with physical delivery (2,143 stores) , followed by Shopify (16.9%) and PrestaShop (15.0%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
2,143 stores
826 stores
730 stores
679 stores
256 stores
88 stores
49 stores
25 stores
18 stores
18 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 2143 | 43.97% |
| Shopify | 826 | 16.95% |
| PrestaShop | 730 | 14.98% |
| Custom | 679 | 13.93% |
| Magento | 256 | 5.25% |
| Wix eCommerce | 88 | 1.81% |
| CS Cart | 49 | 1.01% |
| JTL Shop | 25 | 0.51% |
| OpenCart | 18 | 0.37% |
| TeamSystem Commerce, Storeden | 18 | 0.37% |
| nopCommerce | 16 | 0.33% |
| Shopware | 11 | 0.23% |
| Salesforce Commerce Cloud | 5 | 0.10% |
| Ecwid | 5 | 0.10% |
| Zen Cart | 5 | 0.10% |
All Stores Distribution
WooCommerce holds 46.5% share of all PostePay e-commerce stores (2,398) , with Shopify at 16.1% and PrestaShop at 14.2% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
2,398 stores
828 stores
733 stores
679 stores
259 stores
103 stores
49 stores
25 stores
18 stores
18 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 2398 | 46.54% |
| Shopify | 828 | 16.07% |
| PrestaShop | 733 | 14.22% |
| Custom | 679 | 13.18% |
| Magento | 259 | 5.03% |
| Wix eCommerce | 103 | 2.00% |
| CS Cart | 49 | 0.95% |
| JTL Shop | 25 | 0.49% |
| OpenCart | 18 | 0.35% |
| TeamSystem Commerce, Storeden | 18 | 0.35% |
| nopCommerce | 16 | 0.31% |
| Shopware | 11 | 0.21% |
| Salesforce Commerce Cloud | 5 | 0.10% |
| Ecwid | 5 | 0.10% |
| Zen Cart | 6 | 0.12% |
Categories Distribution
Health & Beauty leads with 21.6% of all stores (896 stores) , followed by Clothing & Accessories (19.8%) and Food & Beverages (16.3%) .
Top 10 Categories
896 stores
822 stores
675 stores
304 stores
249 stores
234 stores
184 stores
152 stores
146 stores
124 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 896 | 21.62% |
| Clothing & Accessories | 822 | 19.84% |
| Food & Beverages | 675 | 16.29% |
| Home & Garden | 304 | 7.34% |
| Jewelry & Watches | 249 | 6.01% |
| Electronics & Technology | 234 | 5.65% |
| Vehicles & Parts | 184 | 4.44% |
| Furniture & Home Decor | 152 | 3.67% |
| Tools & Hardware | 146 | 3.52% |
| Gifts & Special Occasions | 124 | 2.99% |
| Sporting Goods & Outdoor Gear | 103 | 2.49% |
| Pets & Pet Supplies | 76 | 1.83% |
| Arts & Entertainment | 71 | 1.71% |
| Toys & Games | 57 | 1.38% |
| Business & Industrial | 51 | 1.23% |
Shipping Carriers Distribution
GLS leads with 23.6% among AI-verified physical stores (1,081 stores) , followed by BRT (15.2%) and Poste Italiane (11.8%) .
Base: 2,611 AI-verified physical stores with detectable shipping carriers (48.7% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
1,081 stores
695 stores
538 stores
476 stores
475 stores
462 stores
392 stores
134 stores
127 stores
52 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| GLS | 1081 | 23.61% |
| BRT | 695 | 15.18% |
| Poste Italiane | 538 | 11.75% |
| UPS | 476 | 10.40% |
| DHL | 475 | 10.38% |
| Corriere Espresso | 462 | 10.09% |
| TNT | 392 | 8.56% |
| FedEx | 134 | 2.93% |
| DPD | 127 | 2.77% |
| Hermes | 52 | 1.14% |
| Posti | 47 | 1.03% |
| PostNL | 36 | 0.79% |
| InPost | 29 | 0.63% |
| BRT Bartolini | 17 | 0.37% |
| Deutsche Post | 17 | 0.37% |
Store Launch Timeline
Over the past 12 months, 280 new stores were launched in PostePay , with the highest activity in 2025-12 (21 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
21 stores launched
25 stores launched
17 stores launched
20 stores launched
9 stores launched
22 stores launched
32 stores launched
27 stores launched
32 stores launched
26 stores launched
33 stores launched
16 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 21 | 7.50% |
| 2025-11 | 25 | 8.93% |
| 2025-10 | 17 | 6.07% |
| 2025-09 | 20 | 7.14% |
| 2025-08 | 9 | 3.21% |
| 2025-07 | 22 | 7.86% |
| 2025-06 | 32 | 11.43% |
| 2025-05 | 27 | 9.64% |
| 2025-04 | 32 | 11.43% |
| 2025-03 | 26 | 9.29% |
| 2025-02 | 33 | 11.79% |
| 2025-01 | 16 | 5.71% |
Active Stores by Launch Year
Currently, 4,905 active stores in PostePay are tracked in our database , with the most stores launched in 2025 (292 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
292 active stores
318 active stores
263 active stores
300 active stores
416 active stores
455 active stores
248 active stores
317 active stores
298 active stores
211 active stores
177 active stores
163 active stores
180 active stores
176 active stores
145 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 292 | 5.95% |
| 2024 | 318 | 6.48% |
| 2023 | 263 | 5.36% |
| 2022 | 300 | 6.12% |
| 2021 | 416 | 8.48% |
| 2020 | 455 | 9.28% |
| 2019 | 248 | 5.06% |
| 2018 | 317 | 6.46% |
| 2017 | 298 | 6.08% |
| 2016 | 211 | 4.30% |
| 2015 | 177 | 3.61% |
| 2014 | 163 | 3.32% |
| 2013 | 180 | 3.67% |
| 2012 | 176 | 3.59% |
| 2011 | 145 | 2.96% |
| 2010 | 123 | 2.51% |
| 2009 | 173 | 3.53% |
| 2008 | 86 | 1.75% |
| 2007 | 80 | 1.63% |
| 2006 | 69 | 1.41% |
| 2005 | 37 | 0.75% |
| 2004 | 60 | 1.22% |
| 2003 | 47 | 0.96% |
| 2002 | 77 | 1.57% |
| 2001 | 67 | 1.37% |
| 2000 | 67 | 1.37% |
| 1999 | 23 | 0.47% |
| 1998 | 19 | 0.39% |
| 1997 | 12 | 0.24% |
| 1996 | 6 | 0.12% |
Geographic Distribution
Italy leads with 92.3% (4,334 AI-verified stores) , followed by Netherlands (1.2%) and United States (1.2%) .
Base: 4,696 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
4,334 AI-verified stores
57 AI-verified stores
55 AI-verified stores
55 AI-verified stores
30 AI-verified stores
28 AI-verified stores
24 AI-verified stores
22 AI-verified stores
12 AI-verified stores
12 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Italy | 4334 | 92.29% |
| Netherlands | 57 | 1.21% |
| United States | 55 | 1.17% |
| Germany | 55 | 1.17% |
| France | 30 | 0.64% |
| Argentina | 28 | 0.60% |
| Spain | 24 | 0.51% |
| Ireland | 22 | 0.47% |
| Switzerland | 12 | 0.26% |
| Belgium | 12 | 0.26% |
| United Kingdom | 10 | 0.21% |
| Austria | 9 | 0.19% |
| Brazil | 8 | 0.17% |
| Russia | 7 | 0.15% |
| Poland | 7 | 0.15% |
| Canada | 6 | 0.13% |
| China | 5 | 0.11% |
| San Marino | 5 | 0.11% |
| India | 5 | 0.11% |
| Sweden | 5 | 0.11% |
Featured Stores
Discover the strongest performers and newest entrants in PostePay's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify
Custom
WooCommerce - Furniture & Home Decor
OpenCart - Vehicles & Parts
Shopify - Clothing & Accessories
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 5.4k | 100.00% |
| Emails | 4.6k | 86.21% |
| Phones | 3.1k | 58.69% |
| Ecommerce platform | 5.2k | 97.50% |
| Couriers | 2.6k | 48.71% |
| Payment Providers | 5.4k | 100.00% |
| Categories | 4.5k | 83.71% |
| Social Media | 4.3k | 80.13% |
Starter Package
Immediate self-service access
Get instant access to our database
- Immediate data access
- Direct download or API integration
- Standard segments available
- Secure online payment
Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
- Customized datasets
- Dedicated account management
- Flexible licensing and pricing
- Volume discounts
- Technical support
Maximize Your ROI
Use our detailed PostePay E-commerce Database to:
Gain actionable insights into 4.9k physical stores in PostePay.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at PostePay online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the PostePay E-commerce Database?
-
Our database covers over 4.9k PostePay physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 34.6% among stores with at least one detectable social profile (3,649 stores) , followed by Instagram (31.3%) and YouTube (10.2%) .
Base: 4,295 stores with any detectable social profile (80.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
3,649 stores
3,299 stores
1,077 stores
563 stores
510 stores
471 stores
421 stores
318 stores
153 stores
83 stores
Visual Distribution