Online Stores Using PostePay
Explore 13.5k verified e-commerce stores with PostePay detected on their websites. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 15.6k domains. 13.5k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
13.5k verified active stores out of 15.6k detected · 86.7% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 35.8% of stores with physical delivery (4,827 stores) , followed by Shopify (20.0%) and Custom (16.4%) .
Base: 13,502 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
4,827 stores
2,698 stores
2,208 stores
2,145 stores
468 stores
235 stores
170 stores
82 stores
78 stores
76 stores
Visual Distribution
4,827 stores
2,698 stores
2,208 stores
2,145 stores
468 stores
235 stores
170 stores
82 stores
78 stores
76 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 4827 | 35.75% |
| Shopify | 2698 | 19.98% |
| Custom | 2208 | 16.35% |
| PrestaShop | 2145 | 15.89% |
| Magento | 468 | 3.47% |
| OpenCart | 235 | 1.74% |
| Wix eCommerce | 170 | 1.26% |
| VirtueMart | 82 | 0.61% |
| CS Cart | 78 | 0.58% |
| Storeden, TeamSystem Commerce | 76 | 0.56% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 37.8% share of detected PostePay e-commerce signals (5,893) , with Shopify at 17.8% and Custom at 14.2% (October 2026) .
Base: 15,578 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
5,893 websites
2,779 websites
2,214 websites
2,210 websites
486 websites
240 websites
235 websites
99 websites
80 websites
76 websites
Visual Distribution
5,893 websites
2,779 websites
2,214 websites
2,210 websites
486 websites
240 websites
235 websites
99 websites
80 websites
76 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 5893 | 37.83% |
| Shopify | 2779 | 17.84% |
| Custom | 2214 | 14.21% |
| PrestaShop | 2210 | 14.19% |
| Magento | 486 | 3.12% |
| OpenCart | 240 | 1.54% |
| Wix eCommerce | 235 | 1.51% |
| VirtueMart | 99 | 0.64% |
| CS Cart | 80 | 0.51% |
| Storeden, TeamSystem Commerce | 76 | 0.49% |
Categories Distribution
Clothing & Accessories stores with 17.2% of all stores (2,317 stores) , followed by Health & Beauty (14.6%) and Food & Beverages (13.0%) .
Base: 13,502 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
2,317 stores
1,972 stores
1,755 stores
966 stores
712 stores
685 stores
589 stores
567 stores
557 stores
490 stores
Visual Distribution
2,317 stores
1,972 stores
1,755 stores
966 stores
712 stores
685 stores
589 stores
567 stores
557 stores
490 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 2317 | 17.16% |
| Health & Beauty | 1972 | 14.61% |
| Food & Beverages | 1755 | 13.00% |
| Home & Garden | 966 | 7.15% |
| Sporting Goods & Outdoor Gear | 712 | 5.27% |
| Jewelry & Watches | 685 | 5.07% |
| Gifts & Special Occasions | 589 | 4.36% |
| Vehicles & Parts | 567 | 4.20% |
| Arts & Entertainment | 557 | 4.13% |
| Electronics & Technology | 490 | 3.63% |
Shipping Carriers Distribution
GLS accounts for 22.1% of displayed detection occurrences (3,274 occurrences) , followed by BRT (18.4%) and Italy SDA (13.5%) .
Base: 14,847 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.
Top 10 Shipping Carriers
Visual Distribution
3,274 occurrences
2,736 occurrences
2,008 occurrences
1,748 occurrences
1,706 occurrences
1,156 occurrences
904 occurrences
602 occurrences
475 occurrences
238 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| GLS | 3274 | 22.05% |
| BRT | 2736 | 18.43% |
| Italy SDA | 2008 | 13.52% |
| Poste Italiane | 1748 | 11.77% |
| DHL | 1706 | 11.49% |
| UPS | 1156 | 7.79% |
| TNT | 904 | 6.09% |
| FedEx | 602 | 4.05% |
| DPD | 475 | 3.20% |
| InPost | 238 | 1.60% |
Store Launch Timeline
Over the past 12 months, 887 new stores were launched in PostePay , with the highest activity in 2026-09 (202 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
202 stores launched
63 stores launched
107 stores launched
78 stores launched
68 stores launched
65 stores launched
68 stores launched
57 stores launched
54 stores launched
51 stores launched
58 stores launched
16 stores launched
Monthly Trend
22.8% of last 12 months
7.1% of last 12 months
12.1% of last 12 months
8.8% of last 12 months
7.7% of last 12 months
7.3% of last 12 months
7.7% of last 12 months
6.4% of last 12 months
6.1% of last 12 months
5.7% of last 12 months
6.5% of last 12 months
1.8% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-09 | 202 | 22.77% |
| 2026-08 | 63 | 7.10% |
| 2026-07 | 107 | 12.06% |
| 2026-06 | 78 | 8.79% |
| 2026-05 | 68 | 7.67% |
| 2026-04 | 65 | 7.33% |
| 2026-03 | 68 | 7.67% |
| 2026-02 | 57 | 6.43% |
| 2026-01 | 54 | 6.09% |
| 2025-12 | 51 | 5.75% |
| 2025-11 | 58 | 6.54% |
| 2025-10 | 16 | 1.80% |
Active Stores by Launch Year
Currently, 13,472 active stores in PostePay are tracked in our database , with the most stores launched in 2026 (791 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
791 active stores
686 active stores
714 active stores
697 active stores
660 active stores
912 active stores
1,137 active stores
713 active stores
790 active stores
816 active stores
541 active stores
459 active stores
474 active stores
576 active stores
419 active stores
Distribution by Launch Year
5.9% of tracked active stores
5.1% of tracked active stores
5.3% of tracked active stores
5.2% of tracked active stores
4.9% of tracked active stores
6.8% of tracked active stores
8.4% of tracked active stores
5.3% of tracked active stores
5.9% of tracked active stores
6.1% of tracked active stores
4.0% of tracked active stores
3.4% of tracked active stores
3.5% of tracked active stores
4.3% of tracked active stores
3.1% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 791 | 5.87% |
| 2025 | 686 | 5.09% |
| 2024 | 714 | 5.30% |
| 2023 | 697 | 5.17% |
| 2022 | 660 | 4.90% |
| 2021 | 912 | 6.77% |
| 2020 | 1137 | 8.44% |
| 2019 | 713 | 5.29% |
| 2018 | 790 | 5.86% |
| 2017 | 816 | 6.06% |
| 2016 | 541 | 4.02% |
| 2015 | 459 | 3.41% |
| 2014 | 474 | 3.52% |
| 2013 | 576 | 4.28% |
| 2012 | 419 | 3.11% |
Geographic Distribution
Italy stores with 92.8% (12,527 active verified stores) , followed by Netherlands (1.2%) and Germany (1.1%) .
Base: 13,502 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
12,527 active verified stores
160 active verified stores
147 active verified stores
84 active verified stores
68 active verified stores
65 active verified stores
47 active verified stores
40 active verified stores
32 active verified stores
23 active verified stores
Visual Distribution
12,527 active verified stores
160 active verified stores
147 active verified stores
84 active verified stores
68 active verified stores
65 active verified stores
47 active verified stores
40 active verified stores
32 active verified stores
23 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Italy | 12527 | 92.78% |
| Netherlands | 160 | 1.19% |
| Germany | 147 | 1.09% |
| France | 84 | 0.62% |
| Spain | 68 | 0.50% |
| United States | 65 | 0.48% |
| Switzerland | 47 | 0.35% |
| Belgium | 40 | 0.30% |
| United Kingdom | 32 | 0.24% |
| San Marino | 23 | 0.17% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Electronics & Technology
Custom
SAP Commerce Cloud - Home & Garden
Salesforce Commerce Cloud - Clothing & Accessories
Salesforce Commerce Cloud - Clothing & Accessories
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Furniture & Home Decor
Shopify - Toys & Games
Custom - Food & Beverages
Shopify
Shopify - Health & Beauty
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 15.6k | 100.00% |
| Emails | 13.9k | 89.43% |
| Phones | 12.5k | 80.50% |
| Ecommerce platform | 14.9k | 95.55% |
| Couriers | 7.9k | 50.87% |
| Payment Providers | 15.6k | 100.00% |
| Categories | 13k | 83.67% |
| Social Media | 12.1k | 77.49% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the PostePay e-commerce landscape:
Analyze 13.5k verified e-commerce stores on PostePay - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Compare Markets
-
See how payment providers, shipping carriers and platforms differ by country, category and store size.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- CSV/XLSX exports; full-market datasets by agreement
Use Cases
Get every store that uses each payment provider in your countries, with size tier and company ID, as a market feed.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the PostePay e-commerce intelligence?
-
We track 13.5k verified PostePay e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 34.5% of displayed detection occurrences (9,896 occurrences) , followed by Instagram (31.1%) and YouTube (10.2%) .
Base: 28,704 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
9,896 occurrences
8,938 occurrences
2,926 occurrences
1,894 occurrences
1,328 occurrences
1,234 occurrences
1,188 occurrences
815 occurrences
428 occurrences
57 occurrences
Visual Distribution
9,896 occurrences
8,938 occurrences
2,926 occurrences
1,894 occurrences
1,328 occurrences
1,234 occurrences
1,188 occurrences
815 occurrences
428 occurrences
57 occurrences