Omniconvert Technology Adoption in E-commerce
Discover 299 verified e-commerce stores using Omniconvert. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 355 domains. 299 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
299 verified active stores out of 355 detected · 84.2% verification rate
E-commerce Platforms Distribution
Shopify stores with 54.5% of stores with physical delivery (163 stores) , followed by Custom (19.7%) and Salesforce Commerce Cloud (5.4%) .
Base: 299 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
163 stores
59 stores
16 stores
16 stores
13 stores
10 stores
5 stores
4 stores
3 stores
2 stores
Visual Distribution
163 stores
59 stores
16 stores
16 stores
13 stores
10 stores
5 stores
4 stores
3 stores
2 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 163 | 54.52% |
| Custom | 59 | 19.73% |
| Salesforce Commerce Cloud | 16 | 5.35% |
| Magento | 16 | 5.35% |
| WooCommerce | 13 | 4.35% |
| MerchantPro | 10 | 3.34% |
| Unas | 5 | 1.67% |
| VTEX | 4 | 1.34% |
| Shopware | 3 | 1.00% |
| nopCommerce | 2 | 0.67% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Shopify holds 47.6% share of detected Omniconvert e-commerce signals (169) , with Custom at 16.6% and Salesforce Commerce Cloud at 4.8% (June 2026) .
Base: 355 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
169 websites
59 websites
17 websites
19 websites
44 websites
10 websites
5 websites
4 websites
3 websites
2 websites
Visual Distribution
169 websites
59 websites
17 websites
19 websites
44 websites
10 websites
5 websites
4 websites
3 websites
2 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Shopify | 169 | 47.61% |
| Custom | 59 | 16.62% |
| Salesforce Commerce Cloud | 17 | 4.79% |
| Magento | 19 | 5.35% |
| WooCommerce | 44 | 12.39% |
| MerchantPro | 10 | 2.82% |
| Unas | 5 | 1.41% |
| VTEX | 4 | 1.13% |
| Shopware | 3 | 0.85% |
| nopCommerce | 2 | 0.56% |
Categories Distribution
Health & Beauty stores with 21.4% of all stores (64 stores) , followed by Clothing & Accessories (16.7%) and Furniture & Home Decor (11.7%) .
Base: 299 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
64 stores
50 stores
35 stores
20 stores
20 stores
18 stores
14 stores
12 stores
10 stores
7 stores
Visual Distribution
64 stores
50 stores
35 stores
20 stores
20 stores
18 stores
14 stores
12 stores
10 stores
7 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 64 | 21.40% |
| Clothing & Accessories | 50 | 16.72% |
| Furniture & Home Decor | 35 | 11.71% |
| Sporting Goods & Outdoor Gear | 20 | 6.69% |
| Home & Garden | 20 | 6.69% |
| Food & Beverages | 18 | 6.02% |
| Jewelry & Watches | 14 | 4.68% |
| Tools & Hardware | 12 | 4.01% |
| Gifts & Special Occasions | 10 | 3.34% |
| Arts & Entertainment | 7 | 2.34% |
Payment Providers Distribution
MasterCard accounts for 23.4% of displayed detection occurrences (22 occurrences) , followed by PayPal (20.2%) and American Express (13.8%) .
Base: 94 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
22 occurrences
19 occurrences
13 occurrences
12 occurrences
9 occurrences
6 occurrences
4 occurrences
3 occurrences
3 occurrences
3 occurrences
Visual Distribution
22 occurrences
19 occurrences
13 occurrences
12 occurrences
9 occurrences
6 occurrences
4 occurrences
3 occurrences
3 occurrences
3 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| MasterCard | 22 | 23.40% |
| PayPal | 19 | 20.21% |
| American Express | 13 | 13.83% |
| Klarna | 12 | 12.77% |
| VISA | 9 | 9.57% |
| Bolt | 6 | 6.38% |
| Stripe Connect | 4 | 4.26% |
| Apple Pay | 3 | 3.19% |
| PayU | 3 | 3.19% |
| Boleto | 3 | 3.19% |
Shipping Carriers Distribution
USPS accounts for 19.7% of displayed detection occurrences (14 occurrences) , followed by UPS (19.7%) and FedEx (15.5%) .
Base: 71 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
14 occurrences
14 occurrences
11 occurrences
8 occurrences
6 occurrences
6 occurrences
5 occurrences
4 occurrences
2 occurrences
1 occurrences
Visual Distribution
14 occurrences
14 occurrences
11 occurrences
8 occurrences
6 occurrences
6 occurrences
5 occurrences
4 occurrences
2 occurrences
1 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| USPS | 14 | 19.72% |
| UPS | 14 | 19.72% |
| FedEx | 11 | 15.49% |
| GLS | 8 | 11.27% |
| DHL | 6 | 8.45% |
| DPD | 6 | 8.45% |
| Royal Mail | 5 | 7.04% |
| Evri | 4 | 5.63% |
| Posta Romana | 2 | 2.82% |
| Estafeta | 1 | 1.41% |
Store Launch Timeline
Over the past 12 months, 28 new stores were launched in Omniconvert , with the highest activity in 2026-05 (1 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1 stores launched
1 stores launched
1 stores launched
3 stores launched
13 stores launched
3 stores launched
1 stores launched
2 stores launched
2 stores launched
1 stores launched
Monthly Trend
3.6% of last 12 months
3.6% of last 12 months
3.6% of last 12 months
10.7% of last 12 months
46.4% of last 12 months
10.7% of last 12 months
3.6% of last 12 months
7.1% of last 12 months
7.1% of last 12 months
3.6% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 1 | 3.57% |
| 2026-04 | 1 | 3.57% |
| 2026-03 | 1 | 3.57% |
| 2026-01 | 3 | 10.71% |
| 2025-12 | 13 | 46.43% |
| 2025-11 | 3 | 10.71% |
| 2025-09 | 1 | 3.57% |
| 2025-08 | 2 | 7.14% |
| 2025-07 | 2 | 7.14% |
| 2025-06 | 1 | 3.57% |
Active Stores by Launch Year
Currently, 297 active stores in Omniconvert are tracked in our database , with the most stores launched in 2026 (6 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
6 active stores
32 active stores
25 active stores
6 active stores
9 active stores
15 active stores
16 active stores
13 active stores
18 active stores
24 active stores
8 active stores
6 active stores
5 active stores
13 active stores
12 active stores
Distribution by Launch Year
2.0% of tracked active stores
10.8% of tracked active stores
8.4% of tracked active stores
2.0% of tracked active stores
3.0% of tracked active stores
5.1% of tracked active stores
5.4% of tracked active stores
4.4% of tracked active stores
6.1% of tracked active stores
8.1% of tracked active stores
2.7% of tracked active stores
2.0% of tracked active stores
1.7% of tracked active stores
4.4% of tracked active stores
4.0% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 6 | 2.02% |
| 2025 | 32 | 10.77% |
| 2024 | 25 | 8.42% |
| 2023 | 6 | 2.02% |
| 2022 | 9 | 3.03% |
| 2021 | 15 | 5.05% |
| 2020 | 16 | 5.39% |
| 2019 | 13 | 4.38% |
| 2018 | 18 | 6.06% |
| 2017 | 24 | 8.08% |
| 2016 | 8 | 2.69% |
| 2015 | 6 | 2.02% |
| 2014 | 5 | 1.68% |
| 2013 | 13 | 4.38% |
| 2012 | 12 | 4.04% |
Geographic Distribution
United States stores with 36.8% (110 active verified stores) , followed by United Kingdom (17.1%) and Romania (13.7%) .
Base: 299 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
110 active verified stores
51 active verified stores
41 active verified stores
14 active verified stores
9 active verified stores
8 active verified stores
6 active verified stores
5 active verified stores
4 active verified stores
4 active verified stores
Visual Distribution
110 active verified stores
51 active verified stores
41 active verified stores
14 active verified stores
9 active verified stores
8 active verified stores
6 active verified stores
5 active verified stores
4 active verified stores
4 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 110 | 36.79% |
| United Kingdom | 51 | 17.06% |
| Romania | 41 | 13.71% |
| Germany | 14 | 4.68% |
| Canada | 9 | 3.01% |
| Hungary | 8 | 2.68% |
| Netherlands | 6 | 2.01% |
| Australia | 5 | 1.67% |
| Spain | 4 | 1.34% |
| Poland | 4 | 1.34% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Salesforce Commerce Cloud - Clothing & Accessories
Custom - Health & Beauty
Salesforce Commerce Cloud - Sporting Goods & Outdoor Gear
VTEX - Home & Garden
Shopify - Clothing & Accessories
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Clothing & Accessories
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 355 | 100.00% |
| Emails | 111 | 31.27% |
| Phones | 155 | 43.66% |
| Ecommerce platform | 349 | 98.31% |
| Couriers | 49 | 13.80% |
| Payment Providers | 66 | 18.59% |
| Categories | 291 | 81.97% |
| Social Media | 320 | 90.14% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Omniconvert e-commerce landscape:
Analyze 299 verified e-commerce stores on Omniconvert - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Omniconvert e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Omniconvert e-commerce intelligence?
-
We track 299 verified Omniconvert e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 25.6% of displayed detection occurrences (263 occurrences) , followed by Instagram (23.8%) and YouTube (13.1%) .
Base: 1,028 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
263 occurrences
245 occurrences
135 occurrences
122 occurrences
93 occurrences
76 occurrences
58 occurrences
19 occurrences
13 occurrences
4 occurrences
Visual Distribution
263 occurrences
245 occurrences
135 occurrences
122 occurrences
93 occurrences
76 occurrences
58 occurrences
19 occurrences
13 occurrences
4 occurrences