Lodash Technology Adoption in E-commerce
Discover 378k verified e-commerce stores using Lodash. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 1.4m domains. 378k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
378k verified active stores out of 1.4m detected · 26.7% verification rate
E-commerce Platforms Distribution
Wix eCommerce stores with 72.6% of stores with physical delivery (274,480 stores) , followed by WooCommerce (20.8%) and Imweb (3.1%) .
Base: 377,989 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
274,480 stores
78,615 stores
11,780 stores
8,875 stores
2,945 stores
281 stores
103 stores
100 stores
53 stores
53 stores
Visual Distribution
274,480 stores
78,615 stores
11,780 stores
8,875 stores
2,945 stores
281 stores
103 stores
100 stores
53 stores
53 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Wix eCommerce | 274480 | 72.62% |
| WooCommerce | 78615 | 20.80% |
| Imweb | 11780 | 3.12% |
| Custom | 8875 | 2.35% |
| Shopify | 2945 | 0.78% |
| 1C-Bitrix | 281 | 0.07% |
| Makane | 103 | 0.03% |
| PrestaShop | 100 | 0.03% |
| Magento | 53 | 0.01% |
| OpenCart | 53 | 0.01% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Wix eCommerce holds 85.4% share of detected Lodash e-commerce signals (1,208,868) , with WooCommerce at 9.4% and Imweb at 4.0% (June 2026) .
Base: 1,414,870 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
1,208,868 websites
132,737 websites
56,878 websites
8,875 websites
3,226 websites
456 websites
187 websites
107 websites
111 websites
62 websites
Visual Distribution
1,208,868 websites
132,737 websites
56,878 websites
8,875 websites
3,226 websites
456 websites
187 websites
107 websites
111 websites
62 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Wix eCommerce | 1208868 | 85.44% |
| WooCommerce | 132737 | 9.38% |
| Imweb | 56878 | 4.02% |
| Custom | 8875 | 0.63% |
| Shopify | 3226 | 0.23% |
| 1C-Bitrix | 456 | 0.03% |
| Makane | 187 | 0.01% |
| PrestaShop | 107 | 0.01% |
| Magento | 111 | 0.01% |
| OpenCart | 62 | 0.00% |
Categories Distribution
Clothing & Accessories stores with 15.5% of all stores (58,456 stores) , followed by Health & Beauty (15.0%) and Food & Beverages (10.5%) .
Base: 377,989 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
58,456 stores
56,721 stores
39,600 stores
29,306 stores
25,389 stores
20,836 stores
18,053 stores
17,596 stores
17,075 stores
13,442 stores
Visual Distribution
58,456 stores
56,721 stores
39,600 stores
29,306 stores
25,389 stores
20,836 stores
18,053 stores
17,596 stores
17,075 stores
13,442 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 58456 | 15.47% |
| Health & Beauty | 56721 | 15.01% |
| Food & Beverages | 39600 | 10.48% |
| Arts & Entertainment | 29306 | 7.75% |
| Sporting Goods & Outdoor Gear | 25389 | 6.72% |
| Jewelry & Watches | 20836 | 5.51% |
| Home & Garden | 18053 | 4.78% |
| Gifts & Special Occasions | 17596 | 4.66% |
| Toys & Games | 17075 | 4.52% |
| Electronics & Technology | 13442 | 3.56% |
Payment Providers Distribution
PayPal accounts for 31.6% of displayed detection occurrences (38,467 occurrences) , followed by MasterCard (14.0%) and American Express (13.9%) .
Base: 121,874 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
38,467 occurrences
17,079 occurrences
16,942 occurrences
16,399 occurrences
8,641 occurrences
6,859 occurrences
5,955 occurrences
4,859 occurrences
3,805 occurrences
2,868 occurrences
Visual Distribution
38,467 occurrences
17,079 occurrences
16,942 occurrences
16,399 occurrences
8,641 occurrences
6,859 occurrences
5,955 occurrences
4,859 occurrences
3,805 occurrences
2,868 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 38467 | 31.56% |
| MasterCard | 17079 | 14.01% |
| American Express | 16942 | 13.90% |
| Stripe Connect | 16399 | 13.46% |
| Apple Pay | 8641 | 7.09% |
| Klarna | 6859 | 5.63% |
| Google Pay | 5955 | 4.89% |
| VISA | 4859 | 3.99% |
| Boleto | 3805 | 3.12% |
| Bolt | 2868 | 2.35% |
Shipping Carriers Distribution
USPS accounts for 23.5% of displayed detection occurrences (18,395 occurrences) , followed by UPS (19.6%) and DHL (15.2%) .
Base: 78,410 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
18,395 occurrences
15,383 occurrences
11,892 occurrences
9,239 occurrences
7,661 occurrences
3,868 occurrences
3,524 occurrences
3,294 occurrences
2,593 occurrences
2,561 occurrences
Visual Distribution
18,395 occurrences
15,383 occurrences
11,892 occurrences
9,239 occurrences
7,661 occurrences
3,868 occurrences
3,524 occurrences
3,294 occurrences
2,593 occurrences
2,561 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| USPS | 18395 | 23.46% |
| UPS | 15383 | 19.62% |
| DHL | 11892 | 15.17% |
| FedEx | 9239 | 11.78% |
| Royal Mail | 7661 | 9.77% |
| DPD | 3868 | 4.93% |
| Correios | 3524 | 4.49% |
| Colissimo | 3294 | 4.20% |
| Australia Post | 2593 | 3.31% |
| La Poste | 2561 | 3.27% |
Store Launch Timeline
Over the past 12 months, 85,105 new stores were launched in Lodash , with the highest activity in 2026-05 (9,967 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
9,967 stores launched
8,676 stores launched
7,381 stores launched
6,194 stores launched
6,938 stores launched
5,881 stores launched
7,059 stores launched
7,731 stores launched
7,478 stores launched
7,167 stores launched
7,426 stores launched
3,207 stores launched
Monthly Trend
11.7% of last 12 months
10.2% of last 12 months
8.7% of last 12 months
7.3% of last 12 months
8.2% of last 12 months
6.9% of last 12 months
8.3% of last 12 months
9.1% of last 12 months
8.8% of last 12 months
8.4% of last 12 months
8.7% of last 12 months
3.8% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 9967 | 11.71% |
| 2026-04 | 8676 | 10.19% |
| 2026-03 | 7381 | 8.67% |
| 2026-02 | 6194 | 7.28% |
| 2026-01 | 6938 | 8.15% |
| 2025-12 | 5881 | 6.91% |
| 2025-11 | 7059 | 8.29% |
| 2025-10 | 7731 | 9.08% |
| 2025-09 | 7478 | 8.79% |
| 2025-08 | 7167 | 8.42% |
| 2025-07 | 7426 | 8.73% |
| 2025-06 | 3207 | 3.77% |
Active Stores by Launch Year
Currently, 377,607 active stores in Lodash are tracked in our database , with the most stores launched in 2026 (39,847 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
39,847 active stores
71,898 active stores
42,495 active stores
31,042 active stores
26,165 active stores
31,753 active stores
32,105 active stores
16,731 active stores
16,534 active stores
13,491 active stores
7,050 active stores
5,855 active stores
5,956 active stores
7,386 active stores
3,814 active stores
Distribution by Launch Year
10.6% of tracked active stores
19.0% of tracked active stores
11.3% of tracked active stores
8.2% of tracked active stores
6.9% of tracked active stores
8.4% of tracked active stores
8.5% of tracked active stores
4.4% of tracked active stores
4.4% of tracked active stores
3.6% of tracked active stores
1.9% of tracked active stores
1.6% of tracked active stores
1.6% of tracked active stores
2.0% of tracked active stores
1.0% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 39847 | 10.55% |
| 2025 | 71898 | 19.04% |
| 2024 | 42495 | 11.25% |
| 2023 | 31042 | 8.22% |
| 2022 | 26165 | 6.93% |
| 2021 | 31753 | 8.41% |
| 2020 | 32105 | 8.50% |
| 2019 | 16731 | 4.43% |
| 2018 | 16534 | 4.38% |
| 2017 | 13491 | 3.57% |
| 2016 | 7050 | 1.87% |
| 2015 | 5855 | 1.55% |
| 2014 | 5956 | 1.58% |
| 2013 | 7386 | 1.96% |
| 2012 | 3814 | 1.01% |
Geographic Distribution
United States stores with 28.8% (108,799 active verified stores) , followed by United Kingdom (7.6%) and India (4.5%) .
Base: 377,989 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
108,799 active verified stores
28,723 active verified stores
16,968 active verified stores
15,105 active verified stores
14,017 active verified stores
12,789 active verified stores
12,731 active verified stores
11,096 active verified stores
10,602 active verified stores
8,188 active verified stores
Visual Distribution
108,799 active verified stores
28,723 active verified stores
16,968 active verified stores
15,105 active verified stores
14,017 active verified stores
12,789 active verified stores
12,731 active verified stores
11,096 active verified stores
10,602 active verified stores
8,188 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 108799 | 28.78% |
| United Kingdom | 28723 | 7.60% |
| India | 16968 | 4.49% |
| France | 15105 | 4.00% |
| Brazil | 14017 | 3.71% |
| Canada | 12789 | 3.38% |
| South Korea | 12731 | 3.37% |
| Germany | 11096 | 2.94% |
| Australia | 10602 | 2.80% |
| Turkey | 8188 | 2.17% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom
Custom - Food & Beverages
Custom
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
Wix eCommerce - Health & Beauty
Wix eCommerce - Jewelry & Watches
Wix eCommerce - Health & Beauty
Wix eCommerce - Health & Beauty
Wix eCommerce - Electronics & Technology
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.4m | 100.00% |
| Emails | 1.1m | 74.74% |
| Phones | 375.8k | 26.56% |
| Ecommerce platform | 1.4m | 99.92% |
| Couriers | 105.6k | 7.46% |
| Payment Providers | 158.7k | 11.22% |
| Categories | 382.9k | 27.06% |
| Social Media | 1.1m | 76.10% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Lodash e-commerce landscape:
Analyze 378k verified e-commerce stores on Lodash - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Lodash e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Lodash e-commerce intelligence?
-
We track 378k verified Lodash e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram accounts for 34.0% of displayed detection occurrences (253,007 occurrences) , followed by Facebook (29.8%) and YouTube (8.4%) .
Base: 743,594 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
253,007 occurrences
221,604 occurrences
62,599 occurrences
58,425 occurrences
53,515 occurrences
32,120 occurrences
30,249 occurrences
19,057 occurrences
12,387 occurrences
631 occurrences
Visual Distribution
253,007 occurrences
221,604 occurrences
62,599 occurrences
58,425 occurrences
53,515 occurrences
32,120 occurrences
30,249 occurrences
19,057 occurrences
12,387 occurrences
631 occurrences