Livewire Technology Adoption in E-commerce

Discover 24.5k verified e-commerce stores using Livewire. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 26.0k domains. 24.5k verified as active stores with physical delivery.

· · Next full refresh: April 2026

24.5k verified active stores out of 26.0k detected · 94.5% verification rate

E-commerce Platforms Distribution

Custom leads with 79.2% of stores with physical delivery (19,396 stores) , followed by Emidica (10.0%) and FreshStore (8.5%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 79.2%

19,396 stores

Emidica 10.0%

2,448 stores

2,090 stores

296 stores

124 stores

24 stores

21 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Livewire
Platform Stores with Physical Delivery Percentage
Custom 19396 79.19%
Emidica 2448 9.99%
FreshStore 2090 8.53%
Magento 296 1.21%
WooCommerce 124 0.51%
Shopify 24 0.10%
Business.shop E-commerce Platform 23 0.09%
GOGOSHOP 21 0.09%
Store.link E-commerce Platform 17 0.07%
Nexaseller E-commerce Platform 17 0.07%
Haravan 10 0.04%
Active IT Zone Core 10 0.04%
Botble CMS 8 0.03%
Modified eCommerce 5 0.02%
Bagy 5 0.02%

Categories Distribution

Toys & Games leads with 18.0% of all stores (3,646 stores) , followed by Health & Beauty (14.9%) and Clothing & Accessories (14.1%) .

Base: 20,284 AI-verified stores with physical delivery and detected product categories (82.7% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Toys & Games 18.0%

3,646 stores

Health & Beauty 14.9%

3,021 stores

Clothing & Accessories 14.1%

2,861 stores

Food & Beverages 8.9%

1,807 stores

Sporting Goods & Outdoor Gear 8.9%

1,802 stores

Electronics & Technology 6.5%

1,326 stores

Home & Garden 6.5%

1,322 stores

Arts & Entertainment 4.9%

989 stores

Business & Industrial 3.6%

725 stores

Tools & Hardware 3.2%

645 stores

Visual Distribution

Distribution of top 10 Livewire store categories (March 2026)
Distribution of categories in Livewire e-commerce stores
Category Number of Stores Percentage
Toys & Games 3646 17.97%
Health & Beauty 3021 14.89%
Clothing & Accessories 2861 14.10%
Food & Beverages 1807 8.91%
Sporting Goods & Outdoor Gear 1802 8.88%
Electronics & Technology 1326 6.54%
Home & Garden 1322 6.52%
Arts & Entertainment 989 4.88%
Business & Industrial 725 3.57%
Tools & Hardware 645 3.18%
Gifts & Special Occasions 461 2.27%
Furniture & Home Decor 452 2.23%
Vehicles & Parts 449 2.21%
Books & Media 408 2.01%
Jewelry & Watches 370 1.82%

Payment Providers Distribution

PayPal leads with 28.0% among AI-verified physical stores (9,743 stores) , followed by Stripe Connect (26.4%) and Apple Pay (26.2%) .

Base: 11,424 AI-verified physical stores with detectable payment providers (44.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 28.0%

9,743 stores

9,201 stores

9,104 stores

4,968 stores

Bolt 1.1%

377 stores

367 stores

VISA 0.7%

229 stores

212 stores

158 stores

84 stores

Visual Distribution

Distribution of top 10 Livewire payment providers (March 2026)
Distribution of payment providers in Livewire e-commerce stores
Payment Provider Store Count Market Share
PayPal 9743 28.00%
Stripe Connect 9201 26.44%
Apple Pay 9104 26.17%
MasterCard 4968 14.28%
Bolt 377 1.08%
American Express 367 1.05%
VISA 229 0.66%
Klarna 212 0.61%
Google Pay 158 0.45%
Mollie 84 0.24%
Bancontact 81 0.23%
Mercado Pago 78 0.22%
iDEAL 77 0.22%
JCB 64 0.18%
SEPA 50 0.14%

Shipping Carriers Distribution

USPS leads with 66.5% among AI-verified physical stores (4,422 stores) , followed by DHL (7.9%) and UPS (5.8%) .

Base: 6,398 AI-verified physical stores with detectable shipping carriers (24.6% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

USPS 66.5%

4,422 stores

DHL 7.9%

527 stores

UPS 5.8%

383 stores

DPD 4.5%

296 stores

FedEx 3.0%

201 stores

GLS 2.5%

163 stores

126 stores

88 stores

TNT 1.0%

65 stores

Visual Distribution

Distribution of top 10 Livewire shipping carriers (March 2026)
Distribution of shipping carriers in Livewire e-commerce stores
Shipping Carrier Store Count Market Share
USPS 4422 66.52%
DHL 527 7.93%
UPS 383 5.76%
DPD 296 4.45%
FedEx 201 3.02%
GLS 163 2.45%
PostNL 126 1.90%
Почта России 120 1.81%
Speedy 88 1.32%
TNT 65 0.98%
Royal Mail 64 0.96%
Estes 61 0.92%
Hermes 45 0.68%
Omniva 44 0.66%
Magyar Posta 43 0.65%

Store Launch Timeline

Over the past 12 months, 13,345 new stores were launched in Livewire , with the highest activity in 2026-02 (741 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 5.6%

741 stores launched

2026-01 6.3%

836 stores launched

2025-12 7.4%

988 stores launched

2025-11 7.4%

981 stores launched

2025-10 6.4%

857 stores launched

2025-09 9.7%

1,300 stores launched

2025-08 12.1%

1,619 stores launched

2025-07 13.6%

1,812 stores launched

2025-06 9.8%

1,312 stores launched

2025-05 11.0%

1,468 stores launched

2025-04 10.1%

1,347 stores launched

2025-03 0.6%

84 stores launched

Monthly Trend

Monthly store launches in Livewire (March 2026)
Monthly store launches in Livewire over the past 12 months
Month Stores Launched Percentage
2026-02 741 5.55%
2026-01 836 6.26%
2025-12 988 7.40%
2025-11 981 7.35%
2025-10 857 6.42%
2025-09 1300 9.74%
2025-08 1619 12.13%
2025-07 1812 13.58%
2025-06 1312 9.83%
2025-05 1468 11.00%
2025-04 1347 10.09%
2025-03 84 0.63%

Active Stores by Launch Year

Currently, 24,388 active stores in Livewire are tracked in our database , with the most stores launched in 2026 (1,593 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 6.5%

1,593 active stores

2025 51.5%

12,561 active stores

2024 8.9%

2,182 active stores

2023 6.3%

1,544 active stores

2022 4.4%

1,062 active stores

2021 4.4%

1,073 active stores

2020 3.6%

879 active stores

2019 2.1%

519 active stores

2018 2.1%

504 active stores

2017 1.7%

403 active stores

2016 0.8%

203 active stores

2015 0.7%

164 active stores

2014 0.8%

190 active stores

2013 1.0%

255 active stores

2012 0.7%

163 active stores

Distribution by Launch Year

Active stores in Livewire by original launch year (March 2026)
Active stores in Livewire by launch year
Launch Year Active Stores Percentage
2026 1593 6.53%
2025 12561 51.50%
2024 2182 8.95%
2023 1544 6.33%
2022 1062 4.35%
2021 1073 4.40%
2020 879 3.60%
2019 519 2.13%
2018 504 2.07%
2017 403 1.65%
2016 203 0.83%
2015 164 0.67%
2014 190 0.78%
2013 255 1.05%
2012 163 0.67%
2011 123 0.50%
2010 128 0.52%
2009 123 0.50%
2008 91 0.37%
2007 106 0.43%
2006 66 0.27%
2005 62 0.25%
2004 74 0.30%
2003 63 0.26%
2002 46 0.19%
2001 63 0.26%
2000 54 0.22%
1999 37 0.15%
1998 28 0.11%
1997 14 0.06%
1996 12 0.05%
1995 3 0.01%

Social Media Usage

Facebook leads with 31.8% among stores with at least one detectable social profile (6,074 stores) , followed by Instagram (30.8%) and YouTube (10.7%) .

Base: 8,321 stores with any detectable social profile (32.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 31.8%

6,074 stores

Instagram 30.8%

5,889 stores

YouTube 10.7%

2,043 stores

TikTok 6.3%

1,203 stores

Twitter 5.8%

1,106 stores

WhatsApp 5.4%

1,037 stores

LinkedIn 4.7%

890 stores

Pinterest 2.2%

427 stores

X 2.1%

406 stores

Telegram 0.1%

23 stores

Visual Distribution

Distribution of social media platforms in Livewire (March 2026)
Distribution of social media platforms in Livewire e-commerce stores
Social Platform Store Count Market Share
Facebook 6074 31.80%
Instagram 5889 30.84%
YouTube 2043 10.70%
TikTok 1203 6.30%
Twitter 1106 5.79%
WhatsApp 1037 5.43%
LinkedIn 890 4.66%
Pinterest 427 2.24%
X 406 2.13%
Telegram 23 0.12%

Geographic Distribution

United States leads with 53.4% (8,817 AI-verified stores) , followed by Argentina (10.3%) and South Korea (4.6%) .

Base: 16,497 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

8,817 AI-verified stores

1,692 AI-verified stores

760 AI-verified stores

576 AI-verified stores

531 AI-verified stores

India 3.1%

509 AI-verified stores

Spain 2.5%

412 AI-verified stores

358 AI-verified stores

347 AI-verified stores

314 AI-verified stores

Visual Distribution

Geographic distribution of stores using Livewire (March 2026)
Geographic distribution of stores using Livewire
Country AI-Verified Store Count Market Share
United States 8817 53.45%
Argentina 1692 10.26%
South Korea 760 4.61%
United Kingdom 576 3.49%
Bangladesh 531 3.22%
India 509 3.09%
Spain 412 2.50%
France 358 2.17%
Netherlands 347 2.10%
Australia 314 1.90%
Russia 298 1.81%
Brazil 260 1.58%
Germany 236 1.43%
Switzerland 230 1.39%
Indonesia 211 1.28%
Turkey 207 1.25%
Iran 194 1.18%
China 188 1.14%
Vietnam 185 1.12%
Canada 172 1.04%

Data Coverage

Field Rows count Coverage
Website 26.0k 100.00%
Emails 14.7k 56.75%
Phones 2.3k 8.85%
Ecommerce platform 25.7k 99.01%
Couriers 6.4k 24.64%
Payment Providers 11.4k 43.99%
Categories 21.1k 81.44%
Social Media 8.3k 32.04%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Livewire e-commerce landscape:

Analyze 24.5k verified e-commerce stores on Livewire - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Livewire e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Livewire e-commerce intelligence?

We track 24.5k verified Livewire e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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