Gatsby Technology Adoption in E-commerce

Discover 813.0 verified e-commerce stores using Gatsby. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 1.1k domains. 813.0 verified as active stores with physical delivery.

· · Next full refresh: April 2026

813.0 verified active stores out of 1.1k detected · 76.2% verification rate

E-commerce Platforms Distribution

Custom leads with 93.2% of stores with physical delivery (758 stores) , followed by Shopify (4.3%) and Snipcart (0.9%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 93.2%

758 stores

35 stores

7 stores

6 stores

6 stores

1 stores

0 stores

0 stores

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Gatsby
Platform Stores with Physical Delivery Percentage
Custom 758 93.23%
Shopify 35 4.31%
Snipcart 7 0.86%
BigCommerce 6 0.74%
WooCommerce 6 0.74%
OpenCart 1 0.12%
SAP Commerce Cloud 0 0.00%
Drupal Commerce 0 0.00%
Zen Cart, PrestaShop 0 0.00%
Sellfy, Gumroad 0 0.00%
Magento 0 0.00%
1C-Bitrix 0 0.00%
Ecwid 0 0.00%
Podia 0 0.00%
TradePending 0 0.00%

Categories Distribution

Clothing & Accessories leads with 20.8% of all stores (114 stores) , followed by Health & Beauty (20.4%) and Food & Beverages (11.1%) .

Base: 548 AI-verified stores with physical delivery and detected product categories (67.4% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 20.8%

114 stores

Health & Beauty 20.4%

112 stores

Food & Beverages 11.1%

61 stores

Furniture & Home Decor 6.8%

37 stores

Jewelry & Watches 6.0%

33 stores

Arts & Entertainment 5.8%

32 stores

Sporting Goods & Outdoor Gear 5.3%

29 stores

Home & Garden 5.1%

28 stores

Gifts & Special Occasions 4.7%

26 stores

Electronics & Technology 3.8%

21 stores

Visual Distribution

Distribution of top 10 Gatsby store categories (March 2026)
Distribution of categories in Gatsby e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 114 20.80%
Health & Beauty 112 20.44%
Food & Beverages 61 11.13%
Furniture & Home Decor 37 6.75%
Jewelry & Watches 33 6.02%
Arts & Entertainment 32 5.84%
Sporting Goods & Outdoor Gear 29 5.29%
Home & Garden 28 5.11%
Gifts & Special Occasions 26 4.74%
Electronics & Technology 21 3.83%
Baby & Toddler 18 3.28%
Pets & Pet Supplies 17 3.10%
Vehicles & Parts 8 1.46%
Tools & Hardware 6 1.09%
Toys & Games 6 1.09%

Payment Providers Distribution

PayPal leads with 23.0% among AI-verified physical stores (103 stores) , followed by American Express (18.5%) and MasterCard (14.1%) .

Base: 299 AI-verified physical stores with detectable payment providers (28.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 23.0%

103 stores

83 stores

63 stores

61 stores

35 stores

22 stores

21 stores

VISA 4.5%

20 stores

JCB 2.0%

9 stores

Bolt 1.3%

6 stores

Visual Distribution

Distribution of top 10 Gatsby payment providers (March 2026)
Distribution of payment providers in Gatsby e-commerce stores
Payment Provider Store Count Market Share
PayPal 103 22.99%
American Express 83 18.53%
MasterCard 63 14.06%
Stripe Connect 61 13.62%
Klarna 35 7.81%
Apple Pay 22 4.91%
Google Pay 21 4.69%
VISA 20 4.46%
JCB 9 2.01%
Bolt 6 1.34%
iDEAL 6 1.34%
PayU 5 1.12%
Giropay 5 1.12%
Affirm 5 1.12%
Adyen 4 0.89%

Shipping Carriers Distribution

UPS leads with 23.0% among AI-verified physical stores (73 stores) , followed by DHL (15.7%) and FedEx (14.2%) .

Base: 245 AI-verified physical stores with detectable shipping carriers (23.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 23.0%

73 stores

DHL 15.7%

50 stores

FedEx 14.2%

45 stores

USPS 11.0%

35 stores

DPD 9.7%

31 stores

16 stores

15 stores

8 stores

TNT 2.2%

7 stores

7 stores

Visual Distribution

Distribution of top 10 Gatsby shipping carriers (March 2026)
Distribution of shipping carriers in Gatsby e-commerce stores
Shipping Carrier Store Count Market Share
UPS 73 22.96%
DHL 50 15.72%
FedEx 45 14.15%
USPS 35 11.01%
DPD 31 9.75%
Royal Mail 16 5.03%
Australia Post 15 4.72%
InPost 8 2.52%
TNT 7 2.20%
Deutsche Post 7 2.20%
Speedy 7 2.20%
PostNord 6 1.89%
GLS 6 1.89%
Estes 6 1.89%
Hermes 6 1.89%

Store Launch Timeline

Over the past 12 months, 57 new stores were launched in Gatsby , with the highest activity in 2026-02 (6 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 10.5%

6 stores launched

2026-01 5.3%

3 stores launched

2025-12 8.8%

5 stores launched

2025-11 14.0%

8 stores launched

2025-10 7.0%

4 stores launched

2025-09 10.5%

6 stores launched

2025-08 12.3%

7 stores launched

2025-07 8.8%

5 stores launched

2025-06 3.5%

2 stores launched

2025-05 3.5%

2 stores launched

2025-04 12.3%

7 stores launched

2025-03 3.5%

2 stores launched

Monthly Trend

Monthly store launches in Gatsby (March 2026)
Monthly store launches in Gatsby over the past 12 months
Month Stores Launched Percentage
2026-02 6 10.53%
2026-01 3 5.26%
2025-12 5 8.77%
2025-11 8 14.04%
2025-10 4 7.02%
2025-09 6 10.53%
2025-08 7 12.28%
2025-07 5 8.77%
2025-06 2 3.51%
2025-05 2 3.51%
2025-04 7 12.28%
2025-03 2 3.51%

Active Stores by Launch Year

Currently, 777 active stores in Gatsby are tracked in our database , with the most stores launched in 2026 (9 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.2%

9 active stores

2025 7.7%

60 active stores

2024 8.0%

62 active stores

2023 7.3%

57 active stores

2022 9.1%

71 active stores

2021 11.8%

92 active stores

2020 10.3%

80 active stores

2019 5.4%

42 active stores

2018 3.6%

28 active stores

2017 3.3%

26 active stores

2016 2.2%

17 active stores

2015 3.0%

23 active stores

2014 1.8%

14 active stores

2013 2.6%

20 active stores

2012 1.5%

12 active stores

Distribution by Launch Year

Active stores in Gatsby by original launch year (March 2026)
Active stores in Gatsby by launch year
Launch Year Active Stores Percentage
2026 9 1.16%
2025 60 7.72%
2024 62 7.98%
2023 57 7.34%
2022 71 9.14%
2021 92 11.84%
2020 80 10.30%
2019 42 5.41%
2018 28 3.60%
2017 26 3.35%
2016 17 2.19%
2015 23 2.96%
2014 14 1.80%
2013 20 2.57%
2012 12 1.54%
2011 9 1.16%
2010 14 1.80%
2009 6 0.77%
2008 11 1.42%
2007 11 1.42%
2006 8 1.03%
2005 10 1.29%
2004 10 1.29%
2003 8 1.03%
2002 12 1.54%
2001 11 1.42%
2000 13 1.67%
1999 8 1.03%
1998 15 1.93%
1997 9 1.16%
1996 5 0.64%
1995 4 0.51%

Social Media Usage

Instagram leads with 28.5% among stores with at least one detectable social profile (514 stores) , followed by Facebook (26.1%) and YouTube (12.8%) .

Base: 723 stores with any detectable social profile (67.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 28.5%

514 stores

Facebook 26.1%

472 stores

YouTube 12.8%

232 stores

Twitter 9.2%

167 stores

Pinterest 7.0%

126 stores

TikTok 6.4%

116 stores

LinkedIn 6.0%

108 stores

X 2.7%

48 stores

Twitch 0.8%

14 stores

WhatsApp 0.5%

9 stores

Visual Distribution

Distribution of social media platforms in Gatsby (March 2026)
Distribution of social media platforms in Gatsby e-commerce stores
Social Platform Store Count Market Share
Instagram 514 28.46%
Facebook 472 26.14%
YouTube 232 12.85%
Twitter 167 9.25%
Pinterest 126 6.98%
TikTok 116 6.42%
LinkedIn 108 5.98%
X 48 2.66%
Twitch 14 0.78%
WhatsApp 9 0.50%

Geographic Distribution

United States leads with 38.5% (249 AI-verified stores) , followed by United Kingdom (14.2%) and Australia (7.4%) .

Base: 646 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

249 AI-verified stores

92 AI-verified stores

48 AI-verified stores

33 AI-verified stores

24 AI-verified stores

22 AI-verified stores

22 AI-verified stores

Japan 2.8%

18 AI-verified stores

14 AI-verified stores

14 AI-verified stores

Visual Distribution

Geographic distribution of stores using Gatsby (March 2026)
Geographic distribution of stores using Gatsby
Country AI-Verified Store Count Market Share
United States 249 38.54%
United Kingdom 92 14.24%
Australia 48 7.43%
Germany 33 5.11%
Canada 24 3.72%
Netherlands 22 3.41%
France 22 3.41%
Japan 18 2.79%
Sweden 14 2.17%
Poland 14 2.17%
New Zealand 13 2.01%
Brazil 12 1.86%
Spain 12 1.86%
India 12 1.86%
China 11 1.70%
Belgium 11 1.70%
Austria 11 1.70%
Denmark 10 1.55%
Ireland 9 1.39%
Finland 9 1.39%

Data Coverage

Field Rows count Coverage
Website 1.1k 100.00%
Emails 649.0 60.82%
Phones 308.0 28.87%
Ecommerce platform 977.0 91.57%
Couriers 245.0 22.96%
Payment Providers 299.0 28.02%
Categories 588.0 55.11%
Social Media 723.0 67.76%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Gatsby e-commerce landscape:

Analyze 813.0 verified e-commerce stores on Gatsby - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Gatsby e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Gatsby e-commerce intelligence?

We track 813.0 verified Gatsby e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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