Ensighten Technology Adoption in E-commerce
Discover 1.7k e-commerce stores using Ensighten. Analyze technology adoption, market trends, integration patterns, and business insights.
· · Next full refresh: January 2026
E-commerce Platforms Distribution
Custom leads with 87.6% of stores with physical delivery (1,469 stores) , followed by Shopify (7.6%) and WooCommerce (2.0%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,469 stores
128 stores
34 stores
13 stores
8 stores
8 stores
4 stores
3 stores
2 stores
2 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 1469 | 87.60% |
| Shopify | 128 | 7.63% |
| WooCommerce | 34 | 2.03% |
| Magento | 13 | 0.78% |
| BigCommerce | 8 | 0.48% |
| Salesforce Commerce Cloud | 8 | 0.48% |
| Accesso | 4 | 0.24% |
| HCL Commerce | 3 | 0.18% |
| nopCommerce | 2 | 0.12% |
| Foxy.io | 2 | 0.12% |
| TradePending | 2 | 0.12% |
| TargetBay, Shopify | 1 | 0.06% |
| GoDaddy Online Store | 1 | 0.06% |
| Volusion | 1 | 0.06% |
| Oracle Commerce | 1 | 0.06% |
All Stores Distribution
Custom holds 83.4% share of all Ensighten e-commerce stores (1,469) , with Shopify at 7.9% and WooCommerce at 5.3% (December 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
1,469 stores
139 stores
93 stores
17 stores
8 stores
8 stores
5 stores
11 stores
2 stores
2 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 1469 | 83.42% |
| Shopify | 139 | 7.89% |
| WooCommerce | 93 | 5.28% |
| Magento | 17 | 0.97% |
| BigCommerce | 8 | 0.45% |
| Salesforce Commerce Cloud | 8 | 0.45% |
| Accesso | 5 | 0.28% |
| HCL Commerce | 11 | 0.62% |
| nopCommerce | 2 | 0.11% |
| Foxy.io | 2 | 0.11% |
| TradePending | 3 | 0.17% |
| TargetBay, Shopify | 1 | 0.06% |
| GoDaddy Online Store | 1 | 0.06% |
| Volusion | 1 | 0.06% |
| Oracle Commerce | 1 | 0.06% |
Categories Distribution
Gifts & Special Occasions leads with 80.1% of all stores (1,292 stores) , followed by Clothing & Accessories (3.1%) and Electronics & Technology (2.9%) .
Top 10 Categories
1,292 stores
50 stores
46 stores
44 stores
44 stores
33 stores
23 stores
15 stores
15 stores
13 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Gifts & Special Occasions | 1292 | 80.15% |
| Clothing & Accessories | 50 | 3.10% |
| Electronics & Technology | 46 | 2.85% |
| Vehicles & Parts | 44 | 2.73% |
| Food & Beverages | 44 | 2.73% |
| Health & Beauty | 33 | 2.05% |
| Furniture & Home Decor | 23 | 1.43% |
| Business & Industrial | 15 | 0.93% |
| Home & Garden | 15 | 0.93% |
| Sporting Goods & Outdoor Gear | 13 | 0.81% |
| Jewelry & Watches | 11 | 0.68% |
| Pets & Pet Supplies | 9 | 0.56% |
| Tools & Hardware | 7 | 0.43% |
| Collectibles & Hobbies | 5 | 0.31% |
| Books & Media | 5 | 0.31% |
Payment Providers Distribution
American Express leads with 25.2% among AI-verified physical stores (766 stores) , followed by PayPal (24.8%) and MasterCard (24.3%) .
Base: 1,103 AI-verified physical stores with detectable payment providers (61.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
766 stores
754 stores
739 stores
480 stores
225 stores
21 stores
15 stores
10 stores
6 stores
6 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| American Express | 766 | 25.20% |
| PayPal | 754 | 24.80% |
| MasterCard | 739 | 24.31% |
| Apple Pay | 480 | 15.79% |
| Google Pay | 225 | 7.40% |
| Klarna | 21 | 0.69% |
| Stripe Connect | 15 | 0.49% |
| VISA | 10 | 0.33% |
| Amazon Pay | 6 | 0.20% |
| Bolt | 6 | 0.20% |
| JCB | 5 | 0.16% |
| AliPay | 4 | 0.13% |
| Paddle | 3 | 0.10% |
| AfterPay | 3 | 0.10% |
| Clearpay | 3 | 0.10% |
Shipping Carriers Distribution
DPD leads with 69.8% among AI-verified physical stores (252 stores) , followed by UPS (8.3%) and USPS (6.9%) .
Base: 330 AI-verified physical stores with detectable shipping carriers (18.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DPD | 252 | 69.81% |
| UPS | 30 | 8.31% |
| USPS | 25 | 6.93% |
| FedEx | 18 | 4.99% |
| DHL | 11 | 3.05% |
| GLS | 5 | 1.39% |
| Royal Mail | 5 | 1.39% |
| Estes | 3 | 0.83% |
| DoorDash | 3 | 0.83% |
| Correos | 3 | 0.83% |
| Mondial Relay | 2 | 0.55% |
| ABF Freight | 1 | 0.28% |
| i-parcel | 1 | 0.28% |
| Australia Post | 1 | 0.28% |
| DSV | 1 | 0.28% |
Store Launch Timeline
Over the past 12 months, 86 new stores were launched in Ensighten , with the highest activity in 2025-11 (6 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
6 stores launched
4 stores launched
11 stores launched
8 stores launched
9 stores launched
5 stores launched
4 stores launched
7 stores launched
18 stores launched
3 stores launched
7 stores launched
4 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-11 | 6 | 6.98% |
| 2025-10 | 4 | 4.65% |
| 2025-09 | 11 | 12.79% |
| 2025-08 | 8 | 9.30% |
| 2025-07 | 9 | 10.47% |
| 2025-06 | 5 | 5.81% |
| 2025-05 | 4 | 4.65% |
| 2025-04 | 7 | 8.14% |
| 2025-03 | 18 | 20.93% |
| 2025-02 | 3 | 3.49% |
| 2025-01 | 7 | 8.14% |
| 2024-12 | 4 | 4.65% |
Active Stores by Launch Year
Currently, 1,674 active stores in Ensighten are tracked in our database , with the most stores launched in 2025 (82 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
82 active stores
106 active stores
175 active stores
74 active stores
53 active stores
106 active stores
57 active stores
125 active stores
93 active stores
51 active stores
86 active stores
50 active stores
219 active stores
51 active stores
29 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 82 | 4.90% |
| 2024 | 106 | 6.33% |
| 2023 | 175 | 10.45% |
| 2022 | 74 | 4.42% |
| 2021 | 53 | 3.17% |
| 2020 | 106 | 6.33% |
| 2019 | 57 | 3.41% |
| 2018 | 125 | 7.47% |
| 2017 | 93 | 5.56% |
| 2016 | 51 | 3.05% |
| 2015 | 86 | 5.14% |
| 2014 | 50 | 2.99% |
| 2013 | 219 | 13.08% |
| 2012 | 51 | 3.05% |
| 2011 | 29 | 1.73% |
| 2010 | 30 | 1.79% |
| 2009 | 29 | 1.73% |
| 2008 | 31 | 1.85% |
| 2007 | 33 | 1.97% |
| 2006 | 29 | 1.73% |
| 2005 | 35 | 2.09% |
| 2004 | 21 | 1.25% |
| 2003 | 14 | 0.84% |
| 2002 | 15 | 0.90% |
| 2001 | 12 | 0.72% |
| 2000 | 13 | 0.78% |
| 1999 | 17 | 1.02% |
| 1998 | 15 | 0.90% |
| 1997 | 9 | 0.54% |
| 1996 | 9 | 0.54% |
| 1995 | 5 | 0.30% |
Geographic Distribution
Australia leads with 45.3% (648 AI-verified stores) , followed by United Kingdom (23.5%) and United States (18.6%) .
Base: 1,432 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
648 AI-verified stores
336 AI-verified stores
267 AI-verified stores
125 AI-verified stores
18 AI-verified stores
9 AI-verified stores
6 AI-verified stores
4 AI-verified stores
3 AI-verified stores
2 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Australia | 648 | 45.25% |
| United Kingdom | 336 | 23.46% |
| United States | 267 | 18.65% |
| New Zealand | 125 | 8.73% |
| Ireland | 18 | 1.26% |
| Japan | 9 | 0.63% |
| Canada | 6 | 0.42% |
| France | 4 | 0.28% |
| Portugal | 3 | 0.21% |
| Spain | 2 | 0.14% |
| Netherlands | 2 | 0.14% |
| Germany | 2 | 0.14% |
| Indonesia | 2 | 0.14% |
| China | 2 | 0.14% |
| Brazil | 1 | 0.07% |
| Iceland | 1 | 0.07% |
| Sweden | 1 | 0.07% |
| Vietnam | 1 | 0.07% |
| Cameroon | 1 | 0.07% |
| Finland | 1 | 0.07% |
Featured Stores
Discover the strongest performers and newest entrants in Ensighten's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Custom — Gifts & Special Occasions
Custom — Gifts & Special Occasions
Custom — Electronics & Technology
Shopify — Pets & Pet Supplies
Custom — Gifts & Special Occasions
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.8k | 100.00% |
| Emails | 690.0 | 38.18% |
| Phones | 799.0 | 44.22% |
| Ecommerce platform | 1.8k | 99.56% |
| Couriers | 330.0 | 18.26% |
| Payment Providers | 1.1k | 61.04% |
| Categories | 1.7k | 93.03% |
| Social Media | 846.0 | 46.82% |
Starter Package
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Get instant access to our database
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Customized datasets tailored to your needs
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Maximize Your ROI
Use our detailed Ensighten E-commerce Database to:
Gain actionable insights into 1.7k physical stores in Ensighten.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Ensighten online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Ensighten E-commerce Database?
-
Our database covers over 1.7k Ensighten physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 32.4% among stores with at least one detectable social profile (702 stores) , followed by Instagram (22.9%) and YouTube (13.1%) .
Base: 846 stores with any detectable social profile (46.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
702 stores
496 stores
283 stores
281 stores
199 stores
112 stores
63 stores
24 stores
3 stores
1 stores
Visual Distribution