Dynatrace Technology Adoption in E-commerce
Discover 7.0k verified e-commerce stores using Dynatrace. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 7.3k domains. 7.0k verified as active stores with physical delivery.
· · Next full refresh: April 2026
7.0k verified active stores out of 7.3k detected · 96.0% verification rate
E-commerce Platforms Distribution
Custom leads with 68.0% of stores with physical delivery (4,741 stores) , followed by SAP Commerce Cloud (27.5%) and Intershop (2.8%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
4,741 stores
1,919 stores
193 stores
71 stores
32 stores
5 stores
2 stores
2 stores
1 stores
1 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 4741 | 68.01% |
| SAP Commerce Cloud | 1919 | 27.53% |
| Intershop | 193 | 2.77% |
| HCL Commerce | 71 | 1.02% |
| Magento | 32 | 0.46% |
| Salesforce Commerce Cloud | 5 | 0.07% |
| WooCommerce | 2 | 0.03% |
| Oracle Commerce | 2 | 0.03% |
| nopCommerce | 1 | 0.01% |
| CS Cart | 1 | 0.01% |
| Shopware | 1 | 0.01% |
| Pimcore | 1 | 0.01% |
| Constructor, Salesforce Commerce Cloud | 1 | 0.01% |
| Volusion | 1 | 0.01% |
| PrestaShop | 0 | 0.00% |
All Stores Distribution
Custom holds 65.5% share of all Dynatrace e-commerce stores (4,741) , with SAP Commerce Cloud at 29.2% and Intershop at 2.9% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
4,741 stores
2,111 stores
209 stores
103 stores
38 stores
8 stores
10 stores
2 stores
3 stores
1 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 4741 | 65.54% |
| SAP Commerce Cloud | 2111 | 29.18% |
| Intershop | 209 | 2.89% |
| HCL Commerce | 103 | 1.42% |
| Magento | 38 | 0.53% |
| Salesforce Commerce Cloud | 8 | 0.11% |
| WooCommerce | 10 | 0.14% |
| Oracle Commerce | 2 | 0.03% |
| nopCommerce | 3 | 0.04% |
| CS Cart | 1 | 0.01% |
| Shopware | 1 | 0.01% |
| Pimcore | 3 | 0.04% |
| Constructor, Salesforce Commerce Cloud | 1 | 0.01% |
| Volusion | 2 | 0.03% |
| PrestaShop | 1 | 0.01% |
Categories Distribution
Home & Garden leads with 65.3% of all stores (4,480 stores) , followed by Health & Beauty (25.9%) and Business & Industrial (3.0%) .
Base: 6,856 AI-verified stores with physical delivery and detected product categories (98.4% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
4,480 stores
1,774 stores
205 stores
128 stores
97 stores
83 stores
24 stores
17 stores
16 stores
12 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Home & Garden | 4480 | 65.34% |
| Health & Beauty | 1774 | 25.88% |
| Business & Industrial | 205 | 2.99% |
| Clothing & Accessories | 128 | 1.87% |
| Food & Beverages | 97 | 1.41% |
| Electronics & Technology | 83 | 1.21% |
| Furniture & Home Decor | 24 | 0.35% |
| Tools & Hardware | 17 | 0.25% |
| Office Supplies | 16 | 0.23% |
| Vehicles & Parts | 12 | 0.18% |
| Gifts & Special Occasions | 11 | 0.16% |
| Sporting Goods & Outdoor Gear | 7 | 0.10% |
| Baby & Toddler | 1 | 0.01% |
| Pets & Pet Supplies | 1 | 0.01% |
Payment Providers Distribution
PayPal leads with 23.4% among AI-verified physical stores (62 stores) , followed by MasterCard (13.6%) and American Express (13.2%) .
Base: 146 AI-verified physical stores with detectable payment providers (2.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
62 stores
36 stores
35 stores
26 stores
25 stores
22 stores
13 stores
8 stores
8 stores
7 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 62 | 23.40% |
| MasterCard | 36 | 13.58% |
| American Express | 35 | 13.21% |
| Apple Pay | 26 | 9.81% |
| Klarna | 25 | 9.43% |
| Google Pay | 22 | 8.30% |
| VISA | 13 | 4.91% |
| SEPA | 8 | 3.02% |
| Adyen | 8 | 3.02% |
| Mercado Pago | 7 | 2.64% |
| Bolt | 7 | 2.64% |
| JCB | 5 | 1.89% |
| Braintree | 5 | 1.89% |
| Affirm | 4 | 1.51% |
| UnionPay | 2 | 0.75% |
Shipping Carriers Distribution
USPS leads with 21.4% among AI-verified physical stores (21 stores) , followed by UPS (20.4%) and FedEx (14.3%) .
Base: 87 AI-verified physical stores with detectable shipping carriers (1.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| USPS | 21 | 21.43% |
| UPS | 20 | 20.41% |
| FedEx | 14 | 14.29% |
| Evri | 6 | 6.12% |
| ASM | 5 | 5.10% |
| Royal Mail | 5 | 5.10% |
| DHL | 5 | 5.10% |
| GLS | 5 | 5.10% |
| DPD | 4 | 4.08% |
| Posti | 3 | 3.06% |
| Postin | 3 | 3.06% |
| Estes | 2 | 2.04% |
| Couriers Please | 2 | 2.04% |
| Australia Post | 2 | 2.04% |
| TNT | 1 | 1.02% |
Store Launch Timeline
Over the past 12 months, 599 new stores were launched in Dynatrace , with the highest activity in 2026-02 (31 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
31 stores launched
41 stores launched
57 stores launched
80 stores launched
41 stores launched
46 stores launched
25 stores launched
59 stores launched
62 stores launched
62 stores launched
55 stores launched
40 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 31 | 5.18% |
| 2026-01 | 41 | 6.84% |
| 2025-12 | 57 | 9.52% |
| 2025-11 | 80 | 13.36% |
| 2025-10 | 41 | 6.84% |
| 2025-09 | 46 | 7.68% |
| 2025-08 | 25 | 4.17% |
| 2025-07 | 59 | 9.85% |
| 2025-06 | 62 | 10.35% |
| 2025-05 | 62 | 10.35% |
| 2025-04 | 55 | 9.18% |
| 2025-03 | 40 | 6.68% |
Active Stores by Launch Year
Currently, 6,768 active stores in Dynatrace are tracked in our database , with the most stores launched in 2026 (72 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
72 active stores
627 active stores
1,138 active stores
772 active stores
706 active stores
715 active stores
789 active stores
539 active stores
166 active stores
114 active stores
82 active stores
48 active stores
73 active stores
84 active stores
62 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 72 | 1.06% |
| 2025 | 627 | 9.26% |
| 2024 | 1138 | 16.81% |
| 2023 | 772 | 11.41% |
| 2022 | 706 | 10.43% |
| 2021 | 715 | 10.56% |
| 2020 | 789 | 11.66% |
| 2019 | 539 | 7.96% |
| 2018 | 166 | 2.45% |
| 2017 | 114 | 1.68% |
| 2016 | 82 | 1.21% |
| 2015 | 48 | 0.71% |
| 2014 | 73 | 1.08% |
| 2013 | 84 | 1.24% |
| 2012 | 62 | 0.92% |
| 2011 | 115 | 1.70% |
| 2010 | 98 | 1.45% |
| 2009 | 60 | 0.89% |
| 2008 | 83 | 1.23% |
| 2007 | 67 | 0.99% |
| 2006 | 41 | 0.61% |
| 2005 | 38 | 0.56% |
| 2004 | 44 | 0.65% |
| 2003 | 36 | 0.53% |
| 2002 | 25 | 0.37% |
| 2001 | 31 | 0.46% |
| 2000 | 30 | 0.44% |
| 1999 | 34 | 0.50% |
| 1998 | 34 | 0.50% |
| 1997 | 19 | 0.28% |
| 1996 | 14 | 0.21% |
| 1995 | 12 | 0.18% |
Geographic Distribution
France leads with 68.0% (4,480 AI-verified stores) , followed by United States (24.2%) and Canada (2.2%) .
Base: 6,593 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
4,480 AI-verified stores
1,595 AI-verified stores
147 AI-verified stores
49 AI-verified stores
46 AI-verified stores
29 AI-verified stores
29 AI-verified stores
23 AI-verified stores
22 AI-verified stores
22 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| France | 4480 | 67.95% |
| United States | 1595 | 24.19% |
| Canada | 147 | 2.23% |
| United Kingdom | 49 | 0.74% |
| Germany | 46 | 0.70% |
| Belgium | 29 | 0.44% |
| Italy | 29 | 0.44% |
| Czechia | 23 | 0.35% |
| Switzerland | 22 | 0.33% |
| Spain | 22 | 0.33% |
| Austria | 21 | 0.32% |
| Sweden | 20 | 0.30% |
| Netherlands | 19 | 0.29% |
| Poland | 17 | 0.26% |
| Mexico | 15 | 0.23% |
| Slovakia | 14 | 0.21% |
| Denmark | 13 | 0.20% |
| China | 11 | 0.17% |
| Finland | 11 | 0.17% |
| Australia | 10 | 0.15% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Health & Beauty
Custom
Custom - Electronics & Technology
Custom - Vehicles & Parts
Custom - Vehicles & Parts
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Home & Garden
Custom - Home & Garden
Custom - Home & Garden
Custom - Home & Garden
SAP Commerce Cloud - Health & Beauty
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 7.3k | 100.00% |
| Emails | 342.0 | 4.71% |
| Phones | 430.0 | 5.92% |
| Ecommerce platform | 7.2k | 99.68% |
| Couriers | 87.0 | 1.20% |
| Payment Providers | 146.0 | 2.01% |
| Categories | 7.0k | 95.72% |
| Social Media | 1.0k | 14.41% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Dynatrace e-commerce landscape:
Analyze 7.0k verified e-commerce stores on Dynatrace - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Dynatrace e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Dynatrace e-commerce intelligence?
-
We track 7.0k verified Dynatrace e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 26.2% among stores with at least one detectable social profile (803 stores) , followed by Instagram (23.6%) and YouTube (18.9%) .
Base: 1,046 stores with any detectable social profile (14.4% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
803 stores
723 stores
580 stores
316 stores
249 stores
197 stores
143 stores
24 stores
18 stores
13 stores
Visual Distribution