Closure Library Technology Adoption in E-commerce
Discover 2.3k verified e-commerce stores using Closure Library. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 4.8k domains. 2.3k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
2.3k verified active stores out of 4.8k detected · 46.6% verification rate
E-commerce Platforms Distribution
Custom stores with 66.6% of stores with physical delivery (1,499 stores) , followed by WooCommerce (32.1%) and Shopify (0.4%) .
Base: 2,251 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,499 stores
723 stores
9 stores
5 stores
2 stores
2 stores
2 stores
2 stores
1 stores
1 stores
Visual Distribution
1,499 stores
723 stores
9 stores
5 stores
2 stores
2 stores
2 stores
2 stores
1 stores
1 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 1499 | 66.59% |
| WooCommerce | 723 | 32.12% |
| Shopify | 9 | 0.40% |
| Squarespace Commerce | 5 | 0.22% |
| VirtueMart | 2 | 0.09% |
| CS-Cart, CS Cart | 2 | 0.09% |
| PrestaShop | 2 | 0.09% |
| Welcart | 2 | 0.09% |
| BASE | 1 | 0.04% |
| Virtacart | 1 | 0.04% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Custom holds 31.0% share of detected Closure Library e-commerce signals (1,499) , with WooCommerce at 59.4% and Shopify at 0.5% (June 2026) .
Base: 4,829 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
1,499 websites
2,869 websites
23 websites
11 websites
44 websites
2 websites
3 websites
5 websites
5 websites
1 websites
Visual Distribution
1,499 websites
2,869 websites
23 websites
11 websites
44 websites
2 websites
3 websites
5 websites
5 websites
1 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Custom | 1499 | 31.04% |
| WooCommerce | 2869 | 59.41% |
| Shopify | 23 | 0.48% |
| Squarespace Commerce | 11 | 0.23% |
| VirtueMart | 44 | 0.91% |
| CS-Cart, CS Cart | 2 | 0.04% |
| PrestaShop | 3 | 0.06% |
| Welcart | 5 | 0.10% |
| BASE | 5 | 0.10% |
| Virtacart | 1 | 0.02% |
Categories Distribution
Clothing & Accessories stores with 12.4% of all stores (278 stores) , followed by Health & Beauty (12.1%) and Food & Beverages (8.9%) .
Base: 2,251 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
278 stores
273 stores
200 stores
175 stores
163 stores
155 stores
119 stores
107 stores
98 stores
79 stores
Visual Distribution
278 stores
273 stores
200 stores
175 stores
163 stores
155 stores
119 stores
107 stores
98 stores
79 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 278 | 12.35% |
| Health & Beauty | 273 | 12.13% |
| Food & Beverages | 200 | 8.88% |
| Sporting Goods & Outdoor Gear | 175 | 7.77% |
| Electronics & Technology | 163 | 7.24% |
| Arts & Entertainment | 155 | 6.89% |
| Toys & Games | 119 | 5.29% |
| Gifts & Special Occasions | 107 | 4.75% |
| Home & Garden | 98 | 4.35% |
| Jewelry & Watches | 79 | 3.51% |
Payment Providers Distribution
PayPal accounts for 37.6% of displayed detection occurrences (216 occurrences) , followed by Stripe Connect (14.6%) and MasterCard (11.1%) .
Base: 574 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
216 occurrences
84 occurrences
64 occurrences
56 occurrences
40 occurrences
39 occurrences
22 occurrences
19 occurrences
18 occurrences
16 occurrences
Visual Distribution
216 occurrences
84 occurrences
64 occurrences
56 occurrences
40 occurrences
39 occurrences
22 occurrences
19 occurrences
18 occurrences
16 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 216 | 37.63% |
| Stripe Connect | 84 | 14.63% |
| MasterCard | 64 | 11.15% |
| American Express | 56 | 9.76% |
| Google Pay | 40 | 6.97% |
| Apple Pay | 39 | 6.79% |
| Bolt | 22 | 3.83% |
| VISA | 19 | 3.31% |
| JCB | 18 | 3.14% |
| Mercado Pago | 16 | 2.79% |
Shipping Carriers Distribution
USPS accounts for 21.2% of displayed detection occurrences (87 occurrences) , followed by UPS (21.0%) and DHL (18.3%) .
Base: 410 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
87 occurrences
86 occurrences
75 occurrences
60 occurrences
46 occurrences
12 occurrences
11 occurrences
11 occurrences
11 occurrences
11 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| USPS | 87 | 21.22% |
| UPS | 86 | 20.98% |
| DHL | 75 | 18.29% |
| FedEx | 60 | 14.63% |
| Royal Mail | 46 | 11.22% |
| Colissimo | 12 | 2.93% |
| DPD | 11 | 2.68% |
| DTDC | 11 | 2.68% |
| Delhivery | 11 | 2.68% |
| TNT | 11 | 2.68% |
Store Launch Timeline
Over the past 12 months, 201 new stores were launched in Closure Library , with the highest activity in 2026-05 (13 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
13 stores launched
8 stores launched
10 stores launched
16 stores launched
16 stores launched
15 stores launched
13 stores launched
19 stores launched
18 stores launched
36 stores launched
26 stores launched
11 stores launched
Monthly Trend
6.5% of last 12 months
4.0% of last 12 months
5.0% of last 12 months
8.0% of last 12 months
8.0% of last 12 months
7.5% of last 12 months
6.5% of last 12 months
9.5% of last 12 months
9.0% of last 12 months
17.9% of last 12 months
12.9% of last 12 months
5.5% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 13 | 6.47% |
| 2026-04 | 8 | 3.98% |
| 2026-03 | 10 | 4.98% |
| 2026-02 | 16 | 7.96% |
| 2026-01 | 16 | 7.96% |
| 2025-12 | 15 | 7.46% |
| 2025-11 | 13 | 6.47% |
| 2025-10 | 19 | 9.45% |
| 2025-09 | 18 | 8.96% |
| 2025-08 | 36 | 17.91% |
| 2025-07 | 26 | 12.94% |
| 2025-06 | 11 | 5.47% |
Active Stores by Launch Year
Currently, 2,243 active stores in Closure Library are tracked in our database , with the most stores launched in 2026 (64 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
64 active stores
222 active stores
189 active stores
296 active stores
339 active stores
246 active stores
204 active stores
92 active stores
94 active stores
74 active stores
33 active stores
42 active stores
44 active stores
55 active stores
31 active stores
Distribution by Launch Year
2.9% of tracked active stores
9.9% of tracked active stores
8.4% of tracked active stores
13.2% of tracked active stores
15.1% of tracked active stores
11.0% of tracked active stores
9.1% of tracked active stores
4.1% of tracked active stores
4.2% of tracked active stores
3.3% of tracked active stores
1.5% of tracked active stores
1.9% of tracked active stores
2.0% of tracked active stores
2.5% of tracked active stores
1.4% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 64 | 2.85% |
| 2025 | 222 | 9.90% |
| 2024 | 189 | 8.43% |
| 2023 | 296 | 13.20% |
| 2022 | 339 | 15.11% |
| 2021 | 246 | 10.97% |
| 2020 | 204 | 9.09% |
| 2019 | 92 | 4.10% |
| 2018 | 94 | 4.19% |
| 2017 | 74 | 3.30% |
| 2016 | 33 | 1.47% |
| 2015 | 42 | 1.87% |
| 2014 | 44 | 1.96% |
| 2013 | 55 | 2.45% |
| 2012 | 31 | 1.38% |
Geographic Distribution
United States stores with 19.4% (436 active verified stores) , followed by India (9.5%) and United Kingdom (5.1%) .
Base: 2,251 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
436 active verified stores
213 active verified stores
114 active verified stores
69 active verified stores
60 active verified stores
54 active verified stores
47 active verified stores
45 active verified stores
44 active verified stores
41 active verified stores
Visual Distribution
436 active verified stores
213 active verified stores
114 active verified stores
69 active verified stores
60 active verified stores
54 active verified stores
47 active verified stores
45 active verified stores
44 active verified stores
41 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 436 | 19.37% |
| India | 213 | 9.46% |
| United Kingdom | 114 | 5.06% |
| Italy | 69 | 3.07% |
| South Korea | 60 | 2.67% |
| Canada | 54 | 2.40% |
| Spain | 47 | 2.09% |
| Brazil | 45 | 2.00% |
| France | 44 | 1.95% |
| Vietnam | 41 | 1.82% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Electronics & Technology
Custom
Custom
WooCommerce
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Gifts & Special Occasions
Custom
Custom - Electronics & Technology
Custom - Toys & Games
Custom
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 4.8k | 100.00% |
| Emails | 2.4k | 50.30% |
| Phones | 1.4k | 28.89% |
| Ecommerce platform | 4.6k | 95.46% |
| Couriers | 703 | 14.56% |
| Payment Providers | 967 | 20.02% |
| Categories | 2k | 41.95% |
| Social Media | 2.9k | 59.45% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Closure Library e-commerce landscape:
Analyze 2.3k verified e-commerce stores on Closure Library - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Closure Library e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Closure Library e-commerce intelligence?
-
We track 2.3k verified Closure Library e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 25.4% of displayed detection occurrences (663 occurrences) , followed by Instagram (21.3%) and YouTube (18.3%) .
Base: 2,608 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
663 occurrences
555 occurrences
478 occurrences
184 occurrences
183 occurrences
158 occurrences
158 occurrences
128 occurrences
92 occurrences
9 occurrences
Visual Distribution
663 occurrences
555 occurrences
478 occurrences
184 occurrences
183 occurrences
158 occurrences
158 occurrences
128 occurrences
92 occurrences
9 occurrences