Online Stores Shipping with New Zealand Post

Explore 8.7k verified e-commerce stores with New Zealand Post detected on their websites. Compare carrier signals, store segments, and geographic coverage.

Detected across 9.9k domains. 8.7k verified as active stores with physical delivery.

Verified stores
8.7k
active stores with physical delivery
Top country
New Zealand
6,758 verified stores
Top payment signal
Apple Pay
5,238 detection occurrences
Top category
Clothing & Accessories
1,558 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

8.7k verified active stores out of 9.9k detected · 88.1% verification rate

E-commerce Platforms Distribution

Shopify stores with 65.5% of stores with physical delivery (5,708 stores) , followed by WooCommerce (12.1%) and Custom (10.9%) .

Base: 8,708 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 65.5%

5,708 stores

1,050 stores

Custom 10.9%

949 stores

287 stores

184 stores

106 stores

86 stores

52 stores

30 stores

Ecwid 0.3%

30 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (October 2026)
E-commerce platforms distribution for stores with physical delivery in New Zealand Post
Platform Stores with Physical Delivery Percentage
Shopify 5708 65.55%
WooCommerce 1050 12.06%
Custom 949 10.90%
Wix eCommerce 287 3.30%
Squarespace Commerce 184 2.11%
Magento 106 1.22%
BigCommerce 86 0.99%
OpenCart 52 0.60%
Big Cartel 30 0.34%
Ecwid 30 0.34%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Shopify holds 60.3% share of detected New Zealand Post e-commerce signals (5,957) , with WooCommerce at 13.3% and Custom at 9.8% (October 2026) .

Base: 9,880 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Shopify 60.3%

5,957 websites

1,316 websites

967 websites

389 websites

293 websites

111 websites

88 websites

57 websites

33 websites

Ecwid 0.3%

33 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (October 2026)
E-commerce platforms distribution for websites with signals in New Zealand Post
Platform Websites with Signals Percentage
Shopify 5957 60.29%
WooCommerce 1316 13.32%
Custom 967 9.79%
Wix eCommerce 389 3.94%
Squarespace Commerce 293 2.97%
Magento 111 1.12%
BigCommerce 88 0.89%
OpenCart 57 0.58%
Big Cartel 33 0.33%
Ecwid 33 0.33%

Categories Distribution

Clothing & Accessories stores with 17.9% of all stores (1,558 stores) , followed by Health & Beauty (15.9%) and Sporting Goods & Outdoor Gear (10.1%) .

Base: 8,708 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 17.9%

1,558 stores

Health & Beauty 15.9%

1,388 stores

Sporting Goods & Outdoor Gear 10.1%

883 stores

Food & Beverages 8.5%

742 stores

Arts & Entertainment 6.0%

523 stores

Toys & Games 5.5%

481 stores

Jewelry & Watches 5.2%

452 stores

Gifts & Special Occasions 4.4%

382 stores

Home & Garden 4.2%

370 stores

Electronics & Technology 3.8%

331 stores

Visual Distribution

Distribution of top 10 New Zealand Post store categories (October 2026)
Distribution of categories in New Zealand Post e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 1558 17.89%
Health & Beauty 1388 15.94%
Sporting Goods & Outdoor Gear 883 10.14%
Food & Beverages 742 8.52%
Arts & Entertainment 523 6.01%
Toys & Games 481 5.52%
Jewelry & Watches 452 5.19%
Gifts & Special Occasions 382 4.39%
Home & Garden 370 4.25%
Electronics & Technology 331 3.80%

Payment Providers Distribution

Apple Pay accounts for 15.1% of displayed detection occurrences (5,238 occurrences) , followed by VISA (14.4%) and MasterCard (14.3%) .

Base: 34,583 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

5,238 occurrences

VISA 14.4%

4,973 occurrences

4,941 occurrences

PayPal 13.6%

4,719 occurrences

3,914 occurrences

3,373 occurrences

2,759 occurrences

2,237 occurrences

1,577 occurrences

Discover 2.5%

852 occurrences

Visual Distribution

Distribution of top 10 New Zealand Post payment providers (October 2026)
Distribution of payment providers in New Zealand Post e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
Apple Pay 5238 15.15%
VISA 4973 14.38%
MasterCard 4941 14.29%
PayPal 4719 13.65%
American Express 3914 11.32%
Shop Pay 3373 9.75%
UnionPay 2759 7.98%
AfterPay 2237 6.47%
Stripe 1577 4.56%
Discover 852 2.46%

Store Launch Timeline

Over the past 12 months, 1,125 new stores were launched in New Zealand Post , with the highest activity in 2026-09 (111 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-09 9.9%

111 stores launched

2026-08 10.8%

122 stores launched

2026-07 8.6%

97 stores launched

2026-06 10.7%

120 stores launched

2026-05 10.3%

116 stores launched

2026-04 10.0%

113 stores launched

2026-03 8.4%

94 stores launched

2026-02 8.6%

97 stores launched

2026-01 8.3%

93 stores launched

2025-12 4.6%

52 stores launched

2025-11 8.4%

94 stores launched

2025-10 1.4%

16 stores launched

Monthly Trend

Monthly store launches in New Zealand Post (October 2026)
Monthly store launches in New Zealand Post over the past 12 months
Month Stores Launched Percentage
2026-09 111 9.87%
2026-08 122 10.84%
2026-07 97 8.62%
2026-06 120 10.67%
2026-05 116 10.31%
2026-04 113 10.04%
2026-03 94 8.36%
2026-02 97 8.62%
2026-01 93 8.27%
2025-12 52 4.62%
2025-11 94 8.36%
2025-10 16 1.42%

Active Stores by Launch Year

Currently, 8,675 active stores in New Zealand Post are tracked in our database , with the most stores launched in 2026 (985 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 11.4%

985 active stores

2025 11.0%

953 active stores

2024 8.2%

713 active stores

2023 6.3%

546 active stores

2022 5.9%

509 active stores

2021 7.1%

619 active stores

2020 6.5%

567 active stores

2019 4.6%

396 active stores

2018 5.7%

492 active stores

2017 5.2%

455 active stores

2016 3.2%

275 active stores

2015 2.8%

246 active stores

2014 2.0%

177 active stores

2013 3.2%

280 active stores

2012 1.7%

145 active stores

Distribution by Launch Year

Active stores in New Zealand Post by original launch year (October 2026)
Active stores in New Zealand Post by launch year
Launch Year Active Stores Percentage
2026 985 11.35%
2025 953 10.99%
2024 713 8.22%
2023 546 6.29%
2022 509 5.87%
2021 619 7.14%
2020 567 6.54%
2019 396 4.56%
2018 492 5.67%
2017 455 5.24%
2016 275 3.17%
2015 246 2.84%
2014 177 2.04%
2013 280 3.23%
2012 145 1.67%

Social Media Usage

Facebook accounts for 34.7% of displayed detection occurrences (5,637 occurrences) , followed by Instagram (34.4%) and TikTok (9.1%) .

Base: 16,238 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 34.7%

5,637 occurrences

Instagram 34.4%

5,590 occurrences

TikTok 9.1%

1,476 occurrences

YouTube 8.4%

1,367 occurrences

Pinterest 5.0%

805 occurrences

Twitter 3.3%

543 occurrences

LinkedIn 2.8%

458 occurrences

X 1.5%

243 occurrences

WhatsApp 0.6%

94 occurrences

Vimeo 0.2%

25 occurrences

Visual Distribution

Distribution of social media platforms in New Zealand Post (October 2026)
Distribution of social media platforms in New Zealand Post e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 5637 34.71%
Instagram 5590 34.43%
TikTok 1476 9.09%
YouTube 1367 8.42%
Pinterest 805 4.96%
Twitter 543 3.34%
LinkedIn 458 2.82%
X 243 1.50%
WhatsApp 94 0.58%
Vimeo 25 0.15%

Geographic Distribution

New Zealand stores with 77.6% (6,758 active verified stores) , followed by United States (7.4%) and Australia (7.2%) .

Base: 8,708 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

6,758 active verified stores

645 active verified stores

626 active verified stores

143 active verified stores

55 active verified stores

51 active verified stores

49 active verified stores

41 active verified stores

China 0.3%

22 active verified stores

20 active verified stores

Visual Distribution

Geographic distribution of stores using New Zealand Post (October 2026)
Geographic distribution of stores using New Zealand Post
Country AI-Verified Store Count Market Share
New Zealand 6758 77.61%
United States 645 7.41%
Australia 626 7.19%
United Kingdom 143 1.64%
Netherlands 55 0.63%
Germany 51 0.59%
Hong Kong 49 0.56%
Canada 41 0.47%
China 22 0.25%
France 20 0.23%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 9.9k 100.00%
Emails 8.6k 86.89%
Phones 5.2k 52.58%
Ecommerce platform 9.5k 96.17%
Couriers 9.9k 100.00%
Payment Providers 8.5k 86.00%
Categories 8.4k 84.89%
Social Media 7.3k 73.54%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
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Market Intelligence

Understand the New Zealand Post e-commerce landscape:

Analyze 8.7k verified e-commerce stores on New Zealand Post - technology adoption, market share, competitive positioning.

Compare Market Segments

Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Size Your Addressable Market

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Compare Markets

See how payment providers, shipping carriers and platforms differ by country, category and store size.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

Get every store that ships with each carrier in your countries, with size tier and company ID, as a market feed.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the New Zealand Post e-commerce intelligence?

We track 8.7k verified New Zealand Post e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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