Cookie Control Technology Adoption in E-commerce

Discover 97.0 e-commerce stores using Cookie Control. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Custom leads with 47.4% of stores with physical delivery (46 stores) , followed by WooCommerce (14.4%) and Magento (12.4%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 47.4%

46 stores

14 stores

Magento 12.4%

12 stores

7 stores

7 stores

2 stores

2 stores

1 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in Cookie Control
Platform Stores with Physical Delivery Percentage
Custom 46 47.42%
WooCommerce 14 14.43%
Magento 12 12.37%
Shopify 7 7.22%
PrestaShop 7 7.22%
Lightspeed eCom 2 2.06%
Zen Cart 2 2.06%
Dynamicweb 1 1.03%
Intershop 1 1.03%
Modified eCommerce 1 1.03%
cStore 1 1.03%
Ecwid 1 1.03%
Pimcore 1 1.03%
Comarch e-Sklep 1 1.03%
FastSpring 0 0.00%

All Stores Distribution

Custom holds 21.1% share of all Cookie Control e-commerce stores (46) , with WooCommerce at 41.7% and Magento at 13.8% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 21.1%

46 stores

91 stores

Magento 13.8%

30 stores

14 stores

18 stores

2 stores

2 stores

2 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in Cookie Control
Platform Total Stores Percentage
Custom 46 21.10%
WooCommerce 91 41.74%
Magento 30 13.76%
Shopify 14 6.42%
PrestaShop 18 8.26%
Lightspeed eCom 2 0.92%
Zen Cart 2 0.92%
Dynamicweb 2 0.92%
Intershop 1 0.46%
Modified eCommerce 1 0.46%
cStore 1 0.46%
Ecwid 5 2.29%
Pimcore 3 1.38%
Comarch e-Sklep 1 0.46%
FastSpring 1 0.46%

Categories Distribution

Food & Beverages leads with 19.2% of all stores (10 stores) , followed by Clothing & Accessories (17.3%) and Health & Beauty (15.4%) .

Top 10 Categories

Food & Beverages 19.2%

10 stores

Clothing & Accessories 17.3%

9 stores

Health & Beauty 15.4%

8 stores

Home & Garden 9.6%

5 stores

Jewelry & Watches 5.8%

3 stores

Electronics & Technology 5.8%

3 stores

Tools & Hardware 3.8%

2 stores

Gifts & Special Occasions 3.8%

2 stores

Sporting Goods & Outdoor Gear 3.8%

2 stores

Furniture & Home Decor 3.8%

2 stores

Visual Distribution

Distribution of top 10 Cookie Control store categories (December 2025)
Distribution of categories in Cookie Control e-commerce stores
Category Number of Stores Percentage
Food & Beverages 10 19.23%
Clothing & Accessories 9 17.31%
Health & Beauty 8 15.38%
Home & Garden 5 9.62%
Jewelry & Watches 3 5.77%
Electronics & Technology 3 5.77%
Tools & Hardware 2 3.85%
Gifts & Special Occasions 2 3.85%
Sporting Goods & Outdoor Gear 2 3.85%
Furniture & Home Decor 2 3.85%
Business & Industrial 2 3.85%
Vehicles & Parts 2 3.85%
Arts & Entertainment 1 1.92%
Books & Media 1 1.92%

Payment Providers Distribution

PayPal leads with 15.4% among AI-verified physical stores (6 stores) , followed by American Express (12.8%) and Klarna (10.3%) .

Base: 47 AI-verified physical stores with detectable payment providers (18.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 15.4%

6 stores

5 stores

Klarna 10.3%

4 stores

4 stores

4 stores

3 stores

3 stores

2 stores

iDEAL 5.1%

2 stores

Mada 2.6%

1 stores

Visual Distribution

Distribution of top 10 Cookie Control payment providers (December 2025)
Distribution of payment providers in Cookie Control e-commerce stores
Payment Provider Store Count Market Share
PayPal 6 15.38%
American Express 5 12.82%
Klarna 4 10.26%
Google Pay 4 10.26%
Stripe Connect 4 10.26%
Apple Pay 3 7.69%
MasterCard 3 7.69%
Bancontact 2 5.13%
iDEAL 2 5.13%
Mada 1 2.56%
JCB 1 2.56%
PostePay 1 2.56%
VISA 1 2.56%
UnionPay 1 2.56%
Giropay 1 2.56%

Shipping Carriers Distribution

DHL leads with 14.3% among AI-verified physical stores (3 stores) , followed by UPS (14.3%) and DPD (14.3%) .

Base: 25 AI-verified physical stores with detectable shipping carriers (9.7% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 14.3%

3 stores

UPS 14.3%

3 stores

DPD 14.3%

3 stores

GLS 9.5%

2 stores

2 stores

Bpost 9.5%

2 stores

1 stores

1 stores

1 stores

TIPSA 4.8%

1 stores

Visual Distribution

Distribution of top 10 Cookie Control shipping carriers (December 2025)
Distribution of shipping carriers in Cookie Control e-commerce stores
Shipping Carrier Store Count Market Share
DHL 3 14.29%
UPS 3 14.29%
DPD 3 14.29%
GLS 2 9.52%
New Zealand Post 2 9.52%
Bpost 2 9.52%
PostNL 1 4.76%
Magyar Posta 1 4.76%
Mondial Relay 1 4.76%
TIPSA 1 4.76%
Correos 1 4.76%
Swiss Post 1 4.76%

Active Stores by Launch Year

Currently, 96 active stores in Cookie Control are tracked in our database , with the most stores launched in 2024 (10 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2024 10.4%

10 active stores

2023 7.3%

7 active stores

2022 3.1%

3 active stores

2021 13.5%

13 active stores

2020 8.3%

8 active stores

2019 2.1%

2 active stores

2018 5.2%

5 active stores

2017 2.1%

2 active stores

2016 3.1%

3 active stores

2015 3.1%

3 active stores

2013 3.1%

3 active stores

2012 1.0%

1 active stores

2011 3.1%

3 active stores

2010 3.1%

3 active stores

2009 4.2%

4 active stores

Distribution by Launch Year

Active stores in Cookie Control by original launch year (December 2025)
Active stores in Cookie Control by launch year
Launch Year Active Stores Percentage
2024 10 10.42%
2023 7 7.29%
2022 3 3.13%
2021 13 13.54%
2020 8 8.33%
2019 2 2.08%
2018 5 5.21%
2017 2 2.08%
2016 3 3.13%
2015 3 3.13%
2013 3 3.13%
2012 1 1.04%
2011 3 3.13%
2010 3 3.13%
2009 4 4.17%
2008 1 1.04%
2007 6 6.25%
2006 2 2.08%
2005 2 2.08%
2004 1 1.04%
2002 2 2.08%
2001 3 3.13%
2000 2 2.08%
1999 2 2.08%
1998 4 4.17%
1995 1 1.04%

Social Media Usage

Instagram leads with 31.4% among stores with at least one detectable social profile (44 stores) , followed by Facebook (30.0%) and YouTube (11.4%) .

Base: 89 stores with any detectable social profile (34.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 31.4%

44 stores

Facebook 30.0%

42 stores

YouTube 11.4%

16 stores

LinkedIn 8.6%

12 stores

Twitter 5.7%

8 stores

Pinterest 5.0%

7 stores

TikTok 3.6%

5 stores

WhatsApp 2.1%

3 stores

X 1.4%

2 stores

Twitch 0.7%

1 stores

Visual Distribution

Distribution of social media platforms in Cookie Control (December 2025)
Distribution of social media platforms in Cookie Control e-commerce stores
Social Platform Store Count Market Share
Instagram 44 31.43%
Facebook 42 30.00%
YouTube 16 11.43%
LinkedIn 12 8.57%
Twitter 8 5.71%
Pinterest 7 5.00%
TikTok 5 3.57%
WhatsApp 3 2.14%
X 2 1.43%
Twitch 1 0.71%

Geographic Distribution

Italy leads with 11.0% (9 AI-verified stores) , followed by Poland (9.8%) and Denmark (9.8%) .

Base: 82 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Italy 11.0%

9 AI-verified stores

8 AI-verified stores

8 AI-verified stores

Spain 9.8%

8 AI-verified stores

7 AI-verified stores

6 AI-verified stores

6 AI-verified stores

4 AI-verified stores

4 AI-verified stores

4 AI-verified stores

Visual Distribution

Geographic distribution of stores using Cookie Control (December 2025)
Geographic distribution of stores using Cookie Control
Country AI-Verified Store Count Market Share
Italy 9 10.98%
Poland 8 9.76%
Denmark 8 9.76%
Spain 8 9.76%
Netherlands 7 8.54%
United States 6 7.32%
Germany 6 7.32%
United Kingdom 4 4.88%
France 4 4.88%
Sweden 4 4.88%
Belgium 3 3.66%
Greece 2 2.44%
Lithuania 2 2.44%
Switzerland 2 2.44%
New Zealand 2 2.44%
Finland 2 2.44%
Romania 2 2.44%
Slovakia 1 1.22%
Turkey 1 1.22%
China 1 1.22%

Dataset Coverage

Field Rows count Coverage
Website 257.0 100.00%
Emails 95.0 36.96%
Phones 126.0 49.03%
Ecommerce platform 243.0 94.55%
Couriers 25.0 9.73%
Payment Providers 47.0 18.29%
Categories 61.0 23.74%
Social Media 89.0 34.63%

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Frequently Asked Questions

What data is included in the Cookie Control E-commerce Database?

Our database covers over 97.0 Cookie Control physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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