Astro Technology Adoption in E-commerce

Discover 7.2k e-commerce stores using Astro. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Custom leads with 98.2% of stores with physical delivery (7,048 stores) , followed by Shopify (0.9%) and WooCommerce (0.3%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 98.2%

7,048 stores

63 stores

25 stores

17 stores

5 stores

4 stores

4 stores

4 stores

3 stores

Ecwid 0.0%

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in Astro
Platform Stores with Physical Delivery Percentage
Custom 7048 98.22%
Shopify 63 0.88%
WooCommerce 25 0.35%
1C-Bitrix 17 0.24%
Snipcart 5 0.07%
SAP Commerce Cloud 4 0.06%
BigCommerce 4 0.06%
PrestaShop 4 0.06%
Magento 3 0.04%
Ecwid 1 0.01%
Foxy.io 1 0.01%
Commerce7 1 0.01%
Squarespace Commerce 0 0.00%
Tebex 0 0.00%
nopCommerce 0 0.00%

All Stores Distribution

Custom holds 96.5% share of all Astro e-commerce stores (7,048) , with Shopify at 1.3% and WooCommerce at 0.8% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 96.5%

7,048 stores

92 stores

58 stores

51 stores

13 stores

6 stores

4 stores

5 stores

14 stores

Ecwid 0.1%

5 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in Astro
Platform Total Stores Percentage
Custom 7048 96.46%
Shopify 92 1.26%
WooCommerce 58 0.79%
1C-Bitrix 51 0.70%
Snipcart 13 0.18%
SAP Commerce Cloud 6 0.08%
BigCommerce 4 0.05%
PrestaShop 5 0.07%
Magento 14 0.19%
Ecwid 5 0.07%
Foxy.io 2 0.03%
Commerce7 2 0.03%
Squarespace Commerce 1 0.01%
Tebex 5 0.07%
nopCommerce 1 0.01%

Categories Distribution

Health & Beauty leads with 18.1% of all stores (874 stores) , followed by Gifts & Special Occasions (16.6%) and Electronics & Technology (9.0%) .

Top 10 Categories

Health & Beauty 18.1%

874 stores

Gifts & Special Occasions 16.6%

802 stores

Electronics & Technology 9.0%

433 stores

Clothing & Accessories 9.0%

433 stores

Arts & Entertainment 8.5%

409 stores

Food & Beverages 8.0%

385 stores

Business & Industrial 8.0%

384 stores

Home & Garden 6.6%

317 stores

Vehicles & Parts 4.2%

205 stores

Furniture & Home Decor 3.1%

148 stores

Visual Distribution

Distribution of top 10 Astro store categories (December 2025)
Distribution of categories in Astro e-commerce stores
Category Number of Stores Percentage
Health & Beauty 874 18.11%
Gifts & Special Occasions 802 16.61%
Electronics & Technology 433 8.97%
Clothing & Accessories 433 8.97%
Arts & Entertainment 409 8.47%
Food & Beverages 385 7.98%
Business & Industrial 384 7.96%
Home & Garden 317 6.57%
Vehicles & Parts 205 4.25%
Furniture & Home Decor 148 3.07%
Books & Media 94 1.95%
Pets & Pet Supplies 91 1.89%
Sporting Goods & Outdoor Gear 90 1.86%
Toys & Games 84 1.74%
Tools & Hardware 78 1.62%

Payment Providers Distribution

PayPal leads with 16.4% among AI-verified physical stores (91 stores) , followed by Stripe Connect (11.5%) and American Express (9.4%) .

Base: 534 AI-verified physical stores with detectable payment providers (7.1% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 16.4%

91 stores

64 stores

52 stores

50 stores

41 stores

Bolt 6.7%

37 stores

32 stores

27 stores

26 stores

SEPA 4.5%

25 stores

Visual Distribution

Distribution of top 10 Astro payment providers (December 2025)
Distribution of payment providers in Astro e-commerce stores
Payment Provider Store Count Market Share
PayPal 91 16.40%
Stripe Connect 64 11.53%
American Express 52 9.37%
MasterCard 50 9.01%
AliPay 41 7.39%
Bolt 37 6.67%
Klarna 32 5.77%
Mercado Pago 27 4.86%
BitCoin 26 4.68%
SEPA 25 4.50%
iDEAL 23 4.14%
Mollie 22 3.96%
VISA 22 3.96%
Apple Pay 22 3.96%
Swish 21 3.78%

Shipping Carriers Distribution

UPS leads with 22.8% among AI-verified physical stores (175 stores) , followed by DHL (20.2%) and FedEx (17.6%) .

Base: 543 AI-verified physical stores with detectable shipping carriers (7.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 22.8%

175 stores

DHL 20.2%

155 stores

FedEx 17.6%

135 stores

TNT 15.2%

117 stores

DPD 6.3%

48 stores

42 stores

GLS 2.7%

21 stores

19 stores

USPS 2.1%

16 stores

TCS 1.2%

9 stores

Visual Distribution

Distribution of top 10 Astro shipping carriers (December 2025)
Distribution of shipping carriers in Astro e-commerce stores
Shipping Carrier Store Count Market Share
UPS 175 22.79%
DHL 155 20.18%
FedEx 135 17.58%
TNT 117 15.23%
DPD 48 6.25%
Speedy 42 5.47%
GLS 21 2.73%
Correos 19 2.47%
USPS 16 2.08%
TCS 9 1.17%
Correios 8 1.04%
Royal Mail 6 0.78%
СДЭК 6 0.78%
Почта России 6 0.78%
Hermes 5 0.65%

Store Launch Timeline

Over the past 12 months, 4,289 new stores were launched in Astro , with the highest activity in 2025-11 (360 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 8.4%

360 stores launched

2025-10 31.9%

1,370 stores launched

2025-09 7.8%

333 stores launched

2025-08 8.1%

346 stores launched

2025-07 8.2%

352 stores launched

2025-06 7.0%

300 stores launched

2025-05 5.8%

250 stores launched

2025-04 4.8%

206 stores launched

2025-03 7.1%

306 stores launched

2025-02 2.9%

124 stores launched

2025-01 5.8%

249 stores launched

2024-12 2.2%

93 stores launched

Monthly Trend

Monthly store launches in Astro (December 2025)
Monthly store launches in Astro over the past 12 months
Month Stores Launched Percentage
2025-11 360 8.39%
2025-10 1370 31.94%
2025-09 333 7.76%
2025-08 346 8.07%
2025-07 352 8.21%
2025-06 300 6.99%
2025-05 250 5.83%
2025-04 206 4.80%
2025-03 306 7.13%
2025-02 124 2.89%
2025-01 249 5.81%
2024-12 93 2.17%

Active Stores by Launch Year

Currently, 7,130 active stores in Astro are tracked in our database , with the most stores launched in 2025 (4,197 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 58.9%

4,197 active stores

2024 14.8%

1,053 active stores

2023 6.8%

484 active stores

2022 2.8%

201 active stores

2021 2.3%

163 active stores

2020 1.9%

133 active stores

2019 1.3%

93 active stores

2018 1.4%

102 active stores

2017 1.3%

91 active stores

2016 0.8%

60 active stores

2015 0.6%

46 active stores

2014 0.6%

41 active stores

2013 1.2%

84 active stores

2012 0.9%

65 active stores

2011 0.6%

43 active stores

Distribution by Launch Year

Active stores in Astro by original launch year (December 2025)
Active stores in Astro by launch year
Launch Year Active Stores Percentage
2025 4197 58.86%
2024 1053 14.77%
2023 484 6.79%
2022 201 2.82%
2021 163 2.29%
2020 133 1.87%
2019 93 1.30%
2018 102 1.43%
2017 91 1.28%
2016 60 0.84%
2015 46 0.65%
2014 41 0.58%
2013 84 1.18%
2012 65 0.91%
2011 43 0.60%
2010 35 0.49%
2009 35 0.49%
2008 17 0.24%
2007 28 0.39%
2006 21 0.29%
2005 14 0.20%
2004 21 0.29%
2003 23 0.32%
2002 14 0.20%
2001 17 0.24%
2000 18 0.25%
1999 13 0.18%
1998 6 0.08%
1997 6 0.08%
1996 4 0.06%
1995 2 0.03%

Social Media Usage

Facebook leads with 23.0% among stores with at least one detectable social profile (2,183 stores) , followed by Instagram (21.2%) and WhatsApp (11.7%) .

Base: 3,741 stores with any detectable social profile (49.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 23.0%

2,183 stores

Instagram 21.2%

2,007 stores

WhatsApp 11.7%

1,111 stores

YouTube 11.7%

1,105 stores

LinkedIn 10.0%

947 stores

TikTok 6.4%

608 stores

Twitter 5.7%

541 stores

X 5.2%

491 stores

Pinterest 4.7%

450 stores

Reddit 0.4%

34 stores

Visual Distribution

Distribution of social media platforms in Astro (December 2025)
Distribution of social media platforms in Astro e-commerce stores
Social Platform Store Count Market Share
Facebook 2183 23.03%
Instagram 2007 21.18%
WhatsApp 1111 11.72%
YouTube 1105 11.66%
LinkedIn 947 9.99%
TikTok 608 6.42%
Twitter 541 5.71%
X 491 5.18%
Pinterest 450 4.75%
Reddit 34 0.36%

Geographic Distribution

United States leads with 20.6% (556 AI-verified stores) , followed by China (7.6%) and Japan (7.5%) .

Base: 2,697 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

556 AI-verified stores

China 7.6%

204 AI-verified stores

Japan 7.5%

201 AI-verified stores

Spain 7.3%

197 AI-verified stores

162 AI-verified stores

158 AI-verified stores

152 AI-verified stores

116 AI-verified stores

107 AI-verified stores

India 3.9%

105 AI-verified stores

Visual Distribution

Geographic distribution of stores using Astro (December 2025)
Geographic distribution of stores using Astro
Country AI-Verified Store Count Market Share
United States 556 20.62%
China 204 7.56%
Japan 201 7.45%
Spain 197 7.30%
Russia 162 6.01%
Turkey 158 5.86%
United Kingdom 152 5.64%
Mexico 116 4.30%
Argentina 107 3.97%
India 105 3.89%
Poland 93 3.45%
Chile 84 3.11%
Peru 80 2.97%
Brazil 76 2.82%
Netherlands 75 2.78%
France 72 2.67%
Germany 69 2.56%
Australia 64 2.37%
Vietnam 64 2.37%
Croatia 62 2.30%

Dataset Coverage

Field Rows count Coverage
Website 7.6k 100.00%
Emails 2.5k 32.53%
Phones 554.0 7.33%
Ecommerce platform 7.3k 96.99%
Couriers 543.0 7.18%
Payment Providers 534.0 7.06%
Categories 5.2k 68.84%
Social Media 3.7k 49.46%

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Frequently Asked Questions

What data is included in the Astro E-commerce Database?

Our database covers over 7.2k Astro physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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