Spain E-commerce Market
Explore 193.7k verified e-commerce stores in the Spain. Compare platforms, categories, PSP/carrier signals, available contacts, and merchant-size segments.
Scanned from 300M+ domains. 343.3k with e-commerce signals. 193.7k verified as active stores.
This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.
· · Next full refresh: June 2026
E-commerce Platforms Distribution
WooCommerce stores with 43.4% of stores with physical delivery (81,138 stores) , followed by Shopify (26.1%) and PrestaShop (15.2%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
81,138 stores
48,753 stores
28,486 stores
20,719 stores
3,179 stores
1,931 stores
859 stores
687 stores
658 stores
574 stores
Visual Distribution
81,138 stores
48,753 stores
28,486 stores
20,719 stores
3,179 stores
1,931 stores
859 stores
687 stores
658 stores
574 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 81138 | 43.39% |
| Shopify | 48753 | 26.07% |
| PrestaShop | 28486 | 15.23% |
| Custom | 20719 | 11.08% |
| Wix eCommerce | 3179 | 1.70% |
| Magento | 1931 | 1.03% |
| Squarespace Commerce | 859 | 0.46% |
| ePages | 687 | 0.37% |
| Devuelving | 658 | 0.35% |
| OpenCart | 574 | 0.31% |
Show broader dataset (all e-commerce signals)
All Stores Distribution
WooCommerce holds 60.6% share of all Spain e-commerce stores (194,420) , with Shopify at 15.9% and PrestaShop at 9.6% (May 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
194,420 stores
51,162 stores
30,870 stores
20,719 stores
14,729 stores
2,428 stores
4,648 stores
772 stores
660 stores
673 stores
Visual Distribution
194,420 stores
51,162 stores
30,870 stores
20,719 stores
14,729 stores
2,428 stores
4,648 stores
772 stores
660 stores
673 stores
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 194420 | 60.55% |
| Shopify | 51162 | 15.93% |
| PrestaShop | 30870 | 9.61% |
| Custom | 20719 | 6.45% |
| Wix eCommerce | 14729 | 4.59% |
| Magento | 2428 | 0.76% |
| Squarespace Commerce | 4648 | 1.45% |
| ePages | 772 | 0.24% |
| Devuelving | 660 | 0.21% |
| OpenCart | 673 | 0.21% |
Categories Distribution
Clothing & Accessories stores with 20.4% of all stores (34,309 stores) , followed by Health & Beauty (16.5%) and Food & Beverages (13.3%) .
Base: 167,955 AI-verified stores with physical delivery and detected product categories (86.7% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
34,309 stores
27,743 stores
22,279 stores
11,195 stores
10,159 stores
9,119 stores
7,975 stores
7,892 stores
6,435 stores
6,047 stores
Visual Distribution
34,309 stores
27,743 stores
22,279 stores
11,195 stores
10,159 stores
9,119 stores
7,975 stores
7,892 stores
6,435 stores
6,047 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 34309 | 20.43% |
| Health & Beauty | 27743 | 16.52% |
| Food & Beverages | 22279 | 13.26% |
| Home & Garden | 11195 | 6.67% |
| Sporting Goods & Outdoor Gear | 10159 | 6.05% |
| Arts & Entertainment | 9119 | 5.43% |
| Jewelry & Watches | 7975 | 4.75% |
| Electronics & Technology | 7892 | 4.70% |
| Toys & Games | 6435 | 3.83% |
| Gifts & Special Occasions | 6047 | 3.60% |
Payment Providers Distribution
PayPal stores with 37.8% among AI-verified physical stores (29,976 stores) , followed by MasterCard (14.5%) and VISA (11.3%) .
Base: 46,740 AI-verified physical stores with detectable payment providers (24.1% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
29,976 stores
11,456 stores
8,945 stores
8,059 stores
7,448 stores
3,008 stores
2,715 stores
2,344 stores
1,714 stores
862 stores
Visual Distribution
29,976 stores
11,456 stores
8,945 stores
8,059 stores
7,448 stores
3,008 stores
2,715 stores
2,344 stores
1,714 stores
862 stores
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 29976 | 37.85% |
| MasterCard | 11456 | 14.46% |
| VISA | 8945 | 11.29% |
| Stripe Connect | 8059 | 10.17% |
| American Express | 7448 | 9.40% |
| Apple Pay | 3008 | 3.80% |
| Google Pay | 2715 | 3.43% |
| Klarna | 2344 | 2.96% |
| Aplazame | 1714 | 2.16% |
| SEPA | 862 | 1.09% |
Shipping Carriers Distribution
Correos stores with 30.2% among AI-verified physical stores (16,235 stores) , followed by UPS (14.7%) and GLS (9.4%) .
Base: 37,667 AI-verified physical stores with detectable shipping carriers (19.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
16,235 stores
7,884 stores
5,064 stores
5,000 stores
4,947 stores
4,078 stores
1,938 stores
1,696 stores
1,639 stores
1,373 stores
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| Correos | 16235 | 30.19% |
| UPS | 7884 | 14.66% |
| GLS | 5064 | 9.42% |
| Seur | 5000 | 9.30% |
| MRW | 4947 | 9.20% |
| DHL | 4078 | 7.58% |
| DPD | 1938 | 3.60% |
| NACEX | 1696 | 3.15% |
| FedEx | 1639 | 3.05% |
| TNT | 1373 | 2.55% |
Store Launch Timeline
Over the past 12 months, 44,179 new stores were launched in Spain , with the highest activity in 2026-04 (4,652 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
4,652 stores launched
4,853 stores launched
4,339 stores launched
5,319 stores launched
4,281 stores launched
4,344 stores launched
3,844 stores launched
3,057 stores launched
2,554 stores launched
2,825 stores launched
2,647 stores launched
1,464 stores launched
Monthly Trend
10.5% of last 12 months
11.0% of last 12 months
9.8% of last 12 months
12.0% of last 12 months
9.7% of last 12 months
9.8% of last 12 months
8.7% of last 12 months
6.9% of last 12 months
5.8% of last 12 months
6.4% of last 12 months
6.0% of last 12 months
3.3% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-04 | 4652 | 10.53% |
| 2026-03 | 4853 | 10.98% |
| 2026-02 | 4339 | 9.82% |
| 2026-01 | 5319 | 12.04% |
| 2025-12 | 4281 | 9.69% |
| 2025-11 | 4344 | 9.83% |
| 2025-10 | 3844 | 8.70% |
| 2025-09 | 3057 | 6.92% |
| 2025-08 | 2554 | 5.78% |
| 2025-07 | 2825 | 6.39% |
| 2025-06 | 2647 | 5.99% |
| 2025-05 | 1464 | 3.31% |
Active Stores by Launch Year
Currently, 192,622 active stores in Spain are tracked in our database , with the most stores launched in 2026 (19,742 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
19,742 active stores
34,563 active stores
18,465 active stores
13,716 active stores
9,846 active stores
11,784 active stores
13,650 active stores
8,376 active stores
8,828 active stores
7,430 active stores
4,322 active stores
4,009 active stores
4,459 active stores
7,053 active stores
3,822 active stores
Distribution by Launch Year
10.2% of tracked active stores
17.9% of tracked active stores
9.6% of tracked active stores
7.1% of tracked active stores
5.1% of tracked active stores
6.1% of tracked active stores
7.1% of tracked active stores
4.3% of tracked active stores
4.6% of tracked active stores
3.9% of tracked active stores
2.2% of tracked active stores
2.1% of tracked active stores
2.3% of tracked active stores
3.7% of tracked active stores
2.0% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 19742 | 10.25% |
| 2025 | 34563 | 17.94% |
| 2024 | 18465 | 9.59% |
| 2023 | 13716 | 7.12% |
| 2022 | 9846 | 5.11% |
| 2021 | 11784 | 6.12% |
| 2020 | 13650 | 7.09% |
| 2019 | 8376 | 4.35% |
| 2018 | 8828 | 4.58% |
| 2017 | 7430 | 3.86% |
| 2016 | 4322 | 2.24% |
| 2015 | 4009 | 2.08% |
| 2014 | 4459 | 2.31% |
| 2013 | 7053 | 3.66% |
| 2012 | 3822 | 1.98% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom
Custom
Custom
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Clothing & Accessories
Shopify
Custom - Health & Beauty
Shopify
Shopify
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 193.7k | 100.00% |
| Emails | 118.3k | 61.04% |
| Phones | 81.2k | 41.91% |
| Ecommerce platform | 193.7k | 100.00% |
| Couriers | 37.7k | 19.44% |
| Payment Providers | 46.7k | 24.13% |
| Categories | 173.3k | 89.44% |
| Social Media | 122.3k | 63.12% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Spain e-commerce landscape:
Analyze 193.7k verified e-commerce stores in Spain - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Spain e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the Spain e-commerce intelligence?
-
We track 193.7k verified Spain e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram stores with 33.1% among stores with at least one detectable social profile (104,665 stores) , followed by Facebook (28.4%) and YouTube (8.8%) .
Base: 122,287 stores with any detectable social profile (63.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
104,665 stores
89,939 stores
27,805 stores
23,820 stores
22,931 stores
15,767 stores
13,044 stores
10,385 stores
7,600 stores
615 stores
Visual Distribution
104,665 stores
89,939 stores
27,805 stores
23,820 stores
22,931 stores
15,767 stores
13,044 stores
10,385 stores
7,600 stores
615 stores