Nigeria E-commerce Database
Explore 18.2k e-commerce stores in the Nigeria. Instant access to technologies, contacts, platforms, and market dynamics.
· · Next full refresh: December 2025
E-commerce Platforms Distribution
WooCommerce leads with 57.1% of stores with physical delivery (10,342 stores) , followed by Custom (27.9%) and Shopify (11.7%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
10,342 stores
5,060 stores
2,110 stores
281 stores
85 stores
79 stores
45 stores
42 stores
35 stores
27 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 10342 | 57.12% |
| Custom | 5060 | 27.95% |
| Shopify | 2110 | 11.65% |
| Wix eCommerce | 281 | 1.55% |
| Botble CMS | 85 | 0.47% |
| OpenCart | 79 | 0.44% |
| Magento | 45 | 0.25% |
| PrestaShop | 42 | 0.23% |
| Squarespace Commerce | 35 | 0.19% |
| GoDaddy Online Store | 27 | 0.15% |
All Stores Distribution
WooCommerce holds 73.7% share of all Nigeria e-commerce stores (25,770) , with Custom at 14.5% and Shopify at 7.5% (November 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
25,770 stores
5,060 stores
2,605 stores
868 stores
287 stores
113 stores
58 stores
50 stores
127 stores
28 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 25770 | 73.70% |
| Custom | 5060 | 14.47% |
| Shopify | 2605 | 7.45% |
| Wix eCommerce | 868 | 2.48% |
| Botble CMS | 287 | 0.82% |
| OpenCart | 113 | 0.32% |
| Magento | 58 | 0.17% |
| PrestaShop | 50 | 0.14% |
| Squarespace Commerce | 127 | 0.36% |
| GoDaddy Online Store | 28 | 0.08% |
Categories Distribution
Clothing & Accessories leads with 24.0% of all stores (3,101 stores) , followed by Health & Beauty (22.2%) and Electronics & Technology (18.7%) .
Top 10 Categories
3,101 stores
2,868 stores
2,419 stores
1,661 stores
456 stores
447 stores
427 stores
314 stores
246 stores
221 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 3101 | 24.03% |
| Health & Beauty | 2868 | 22.22% |
| Electronics & Technology | 2419 | 18.74% |
| Food & Beverages | 1661 | 12.87% |
| Jewelry & Watches | 456 | 3.53% |
| Furniture & Home Decor | 447 | 3.46% |
| Home & Garden | 427 | 3.31% |
| Business & Industrial | 314 | 2.43% |
| Books & Media | 246 | 1.91% |
| Vehicles & Parts | 221 | 1.71% |
| Gifts & Special Occasions | 211 | 1.63% |
| Arts & Entertainment | 190 | 1.47% |
| Tools & Hardware | 129 | 1.00% |
| Sporting Goods & Outdoor Gear | 113 | 0.88% |
| Baby & Toddler | 104 | 0.81% |
Payment Providers Distribution
MasterCard leads with 27.5% among AI-verified physical stores (692 stores) , followed by PayPal (21.4%) and American Express (20.5%) .
Base: 1,605 AI-verified physical stores with detectable payment providers (8.8% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
692 stores
538 stores
515 stores
338 stores
98 stores
85 stores
73 stores
66 stores
28 stores
25 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| MasterCard | 692 | 27.49% |
| PayPal | 538 | 21.37% |
| American Express | 515 | 20.46% |
| Stripe Connect | 338 | 13.43% |
| VISA | 98 | 3.89% |
| BitCoin | 85 | 3.38% |
| Bolt | 73 | 2.90% |
| Apple Pay | 66 | 2.62% |
| Google Pay | 28 | 1.11% |
| Paddle | 25 | 0.99% |
| Klarna | 21 | 0.83% |
| MTN Mobile Money | 13 | 0.52% |
| JCB | 10 | 0.40% |
| Skrill | 8 | 0.32% |
| LiteCoin | 7 | 0.28% |
Shipping Carriers Distribution
UPS leads with 33.3% among AI-verified physical stores (540 stores) , followed by DHL (33.2%) and FedEx (10.0%) .
Base: 1,270 AI-verified physical stores with detectable shipping carriers (7.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 540 | 33.25% |
| DHL | 539 | 33.19% |
| FedEx | 163 | 10.04% |
| Hermes | 107 | 6.59% |
| USPS | 92 | 5.67% |
| Speedy | 69 | 4.25% |
| ePacket | 20 | 1.23% |
| GLS | 17 | 1.05% |
| BRT | 16 | 0.99% |
| TNT | 13 | 0.80% |
| Royal Mail | 11 | 0.68% |
| NiPost | 11 | 0.68% |
| Aramex | 10 | 0.62% |
| China Post | 8 | 0.49% |
| DPD | 8 | 0.49% |
Store Launch Timeline
Over the past 12 months, 7,013 new stores were launched in Nigeria , with the highest activity in 2025-10 (782 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
782 stores launched
658 stores launched
642 stores launched
650 stores launched
567 stores launched
629 stores launched
518 stores launched
583 stores launched
557 stores launched
657 stores launched
516 stores launched
254 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-10 | 782 | 11.15% |
| 2025-09 | 658 | 9.38% |
| 2025-08 | 642 | 9.15% |
| 2025-07 | 650 | 9.27% |
| 2025-06 | 567 | 8.08% |
| 2025-05 | 629 | 8.97% |
| 2025-04 | 518 | 7.39% |
| 2025-03 | 583 | 8.31% |
| 2025-02 | 557 | 7.94% |
| 2025-01 | 657 | 9.37% |
| 2024-12 | 516 | 7.36% |
| 2024-11 | 254 | 3.62% |
Active Stores by Launch Year
Currently, 17,859 active stores in Nigeria are tracked in our database , with the most stores launched in 2025 (6,255 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
6,255 active stores
3,250 active stores
1,814 active stores
1,292 active stores
1,107 active stores
1,011 active stores
679 active stores
601 active stores
440 active stores
251 active stores
195 active stores
218 active stores
219 active stores
109 active stores
111 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 6255 | 35.02% |
| 2024 | 3250 | 18.20% |
| 2023 | 1814 | 10.16% |
| 2022 | 1292 | 7.23% |
| 2021 | 1107 | 6.20% |
| 2020 | 1011 | 5.66% |
| 2019 | 679 | 3.80% |
| 2018 | 601 | 3.37% |
| 2017 | 440 | 2.46% |
| 2016 | 251 | 1.41% |
| 2015 | 195 | 1.09% |
| 2014 | 218 | 1.22% |
| 2013 | 219 | 1.23% |
| 2012 | 109 | 0.61% |
| 2011 | 111 | 0.62% |
| 2010 | 68 | 0.38% |
| 2009 | 69 | 0.39% |
| 2008 | 31 | 0.17% |
| 2007 | 27 | 0.15% |
| 2006 | 27 | 0.15% |
| 2005 | 19 | 0.11% |
| 2004 | 23 | 0.13% |
| 2003 | 9 | 0.05% |
| 2002 | 11 | 0.06% |
| 2001 | 11 | 0.06% |
| 2000 | 3 | 0.02% |
| 1999 | 5 | 0.03% |
| 1998 | 3 | 0.02% |
| 1996 | 1 | 0.01% |
Featured Stores
Discover the strongest performers and newest entrants in Nigeria's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify — Electronics & Technology
Custom
Custom — Food & Beverages
Shopify
Shopify — Electronics & Technology
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 18.2k | 100.00% |
| Emails | 12.2k | 66.81% |
| Phones | 3.5k | 18.93% |
| Ecommerce platform | 18.2k | 100.00% |
| Couriers | 1.3k | 6.97% |
| Payment Providers | 1.6k | 8.81% |
| Categories | 13.1k | 72.11% |
| Social Media | 9.9k | 54.42% |
Starter Package
Immediate self-service access
Get instant access to our database
- Immediate data access
- Direct download or API integration
- Standard segments available
- Secure online payment
Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
- Customized datasets
- Dedicated account management
- Flexible licensing and pricing
- Volume discounts
- Technical support
Maximize Your ROI
Use our detailed Nigeria E-commerce Database to:
Gain actionable insights into 18.2k physical stores in Nigeria.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Nigeria online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Nigeria E-commerce Database?
-
Our database covers over 18.2k Nigeria physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 28.4% among stores with at least one detectable social profile (8,059 stores) , followed by Facebook (25.6%) and Twitter (11.5%) .
Base: 9,920 stores with any detectable social profile (54.4% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
8,059 stores
7,267 stores
3,281 stores
2,080 stores
1,840 stores
1,779 stores
1,654 stores
1,310 stores
1,092 stores
61 stores
Visual Distribution