Nigeria E-commerce Database
Explore 15.2k e-commerce stores in the Nigeria. Instant access to technologies, contacts, platforms, and market dynamics.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
WooCommerce leads with 65.8% of stores with physical delivery (9,937 stores) , followed by Shopify (18.5%) and Custom (11.6%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
9,937 stores
2,800 stores
1,756 stores
291 stores
101 stores
85 stores
45 stores
45 stores
26 stores
20 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 9937 | 65.78% |
| Shopify | 2800 | 18.54% |
| Custom | 1756 | 11.62% |
| Wix eCommerce | 291 | 1.93% |
| Botble CMS | 101 | 0.67% |
| OpenCart | 85 | 0.56% |
| PrestaShop | 45 | 0.30% |
| Magento | 45 | 0.30% |
| Squarespace Commerce | 26 | 0.17% |
| Zoho Commerce | 20 | 0.13% |
All Stores Distribution
WooCommerce holds 81.1% share of all Nigeria e-commerce stores (26,547) , with Shopify at 8.8% and Custom at 5.4% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
26,547 stores
2,876 stores
1,756 stores
882 stores
310 stores
111 stores
50 stores
53 stores
122 stores
22 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 26547 | 81.11% |
| Shopify | 2876 | 8.79% |
| Custom | 1756 | 5.37% |
| Wix eCommerce | 882 | 2.69% |
| Botble CMS | 310 | 0.95% |
| OpenCart | 111 | 0.34% |
| PrestaShop | 50 | 0.15% |
| Magento | 53 | 0.16% |
| Squarespace Commerce | 122 | 0.37% |
| Zoho Commerce | 22 | 0.07% |
Categories Distribution
Clothing & Accessories leads with 26.7% of all stores (3,151 stores) , followed by Health & Beauty (22.3%) and Electronics & Technology (18.7%) .
Top 10 Categories
3,151 stores
2,630 stores
2,203 stores
1,416 stores
437 stores
390 stores
349 stores
223 stores
203 stores
193 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 3151 | 26.73% |
| Health & Beauty | 2630 | 22.31% |
| Electronics & Technology | 2203 | 18.69% |
| Food & Beverages | 1416 | 12.01% |
| Jewelry & Watches | 437 | 3.71% |
| Furniture & Home Decor | 390 | 3.31% |
| Home & Garden | 349 | 2.96% |
| Business & Industrial | 223 | 1.89% |
| Vehicles & Parts | 203 | 1.72% |
| Gifts & Special Occasions | 193 | 1.64% |
| Books & Media | 151 | 1.28% |
| Arts & Entertainment | 132 | 1.12% |
| Baby & Toddler | 112 | 0.95% |
| Sporting Goods & Outdoor Gear | 103 | 0.87% |
| Tools & Hardware | 95 | 0.81% |
Payment Providers Distribution
MasterCard leads with 25.4% among AI-verified physical stores (573 stores) , followed by PayPal (23.7%) and American Express (17.8%) .
Base: 1,469 AI-verified physical stores with detectable payment providers (9.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
573 stores
534 stores
402 stores
359 stores
85 stores
69 stores
64 stores
62 stores
33 stores
26 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| MasterCard | 573 | 25.40% |
| PayPal | 534 | 23.67% |
| American Express | 402 | 17.82% |
| Stripe Connect | 359 | 15.91% |
| VISA | 85 | 3.77% |
| Apple Pay | 69 | 3.06% |
| Bolt | 64 | 2.84% |
| BitCoin | 62 | 2.75% |
| Google Pay | 33 | 1.46% |
| Paddle | 26 | 1.15% |
| Klarna | 23 | 1.02% |
| MTN Mobile Money | 8 | 0.35% |
| Paysafecard | 7 | 0.31% |
| JCB | 6 | 0.27% |
| AliPay | 5 | 0.22% |
Shipping Carriers Distribution
DHL leads with 34.2% among AI-verified physical stores (539 stores) , followed by UPS (32.5%) and FedEx (11.5%) .
Base: 1,217 AI-verified physical stores with detectable shipping carriers (8.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 539 | 34.16% |
| UPS | 513 | 32.51% |
| FedEx | 181 | 11.47% |
| USPS | 96 | 6.08% |
| Hermes | 95 | 6.02% |
| Speedy | 58 | 3.68% |
| ePacket | 20 | 1.27% |
| Royal Mail | 16 | 1.01% |
| BRT | 12 | 0.76% |
| DPD | 10 | 0.63% |
| GLS | 9 | 0.57% |
| TNT | 8 | 0.51% |
| China Post | 8 | 0.51% |
| NiPost | 7 | 0.44% |
| TCS | 6 | 0.38% |
Store Launch Timeline
Over the past 12 months, 5,655 new stores were launched in Nigeria , with the highest activity in 2025-12 (377 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
377 stores launched
458 stores launched
629 stores launched
518 stores launched
512 stores launched
549 stores launched
478 stores launched
512 stores launched
461 stores launched
519 stores launched
433 stores launched
209 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 377 | 6.67% |
| 2025-11 | 458 | 8.10% |
| 2025-10 | 629 | 11.12% |
| 2025-09 | 518 | 9.16% |
| 2025-08 | 512 | 9.05% |
| 2025-07 | 549 | 9.71% |
| 2025-06 | 478 | 8.45% |
| 2025-05 | 512 | 9.05% |
| 2025-04 | 461 | 8.15% |
| 2025-03 | 519 | 9.18% |
| 2025-02 | 433 | 7.66% |
| 2025-01 | 209 | 3.70% |
Active Stores by Launch Year
Currently, 14,857 active stores in Nigeria are tracked in our database , with the most stores launched in 2026 (1 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
1 active stores
5,880 active stores
2,195 active stores
1,314 active stores
957 active stores
943 active stores
877 active stores
598 active stores
535 active stores
378 active stores
200 active stores
177 active stores
194 active stores
173 active stores
94 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 1 | 0.01% |
| 2025 | 5880 | 39.58% |
| 2024 | 2195 | 14.77% |
| 2023 | 1314 | 8.84% |
| 2022 | 957 | 6.44% |
| 2021 | 943 | 6.35% |
| 2020 | 877 | 5.90% |
| 2019 | 598 | 4.03% |
| 2018 | 535 | 3.60% |
| 2017 | 378 | 2.54% |
| 2016 | 200 | 1.35% |
| 2015 | 177 | 1.19% |
| 2014 | 194 | 1.31% |
| 2013 | 173 | 1.16% |
| 2012 | 94 | 0.63% |
| 2011 | 83 | 0.56% |
| 2010 | 54 | 0.36% |
| 2009 | 58 | 0.39% |
| 2008 | 31 | 0.21% |
| 2007 | 25 | 0.17% |
| 2006 | 19 | 0.13% |
| 2005 | 13 | 0.09% |
| 2004 | 20 | 0.13% |
| 2003 | 11 | 0.07% |
| 2002 | 10 | 0.07% |
| 2001 | 6 | 0.04% |
| 2000 | 4 | 0.03% |
| 1999 | 5 | 0.03% |
| 1998 | 2 | 0.01% |
Featured Stores
Discover the strongest performers and newest entrants in Nigeria's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
WooCommerce - Electronics & Technology
Custom - Clothing & Accessories
Custom
Shopify
Shopify
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 15.2k | 100.00% |
| Emails | 9.8k | 64.67% |
| Phones | 3.0k | 19.50% |
| Ecommerce platform | 15.2k | 100.00% |
| Couriers | 1.2k | 7.99% |
| Payment Providers | 1.5k | 9.65% |
| Categories | 12.0k | 78.62% |
| Social Media | 9.4k | 61.91% |
Starter Package
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Maximize Your ROI
Use our detailed Nigeria E-commerce Database to:
Gain actionable insights into 15.2k physical stores in Nigeria.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Nigeria online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Nigeria E-commerce Database?
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Our database covers over 15.2k Nigeria physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
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We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 28.6% among stores with at least one detectable social profile (7,840 stores) , followed by Facebook (24.9%) and Twitter (10.8%) .
Base: 9,429 stores with any detectable social profile (61.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
7,840 stores
6,817 stores
2,949 stores
2,113 stores
1,921 stores
1,867 stores
1,533 stores
1,197 stores
1,155 stores
38 stores
Visual Distribution