Honduras E-commerce Market
Explore 1.9k verified e-commerce stores in the Honduras. Compare platforms, categories, PSP/carrier signals, available contacts, and merchant-size segments.
Scanned from 300M+ domains. 3.2k with e-commerce signals. 1.9k verified as active stores.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
E-commerce Platforms Distribution
Shopify stores with 39.5% of stores with physical delivery (754 stores) , followed by WooCommerce (28.0%) and Custom (19.7%) .
Base: 1,908 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
754 stores
535 stores
376 stores
89 stores
57 stores
33 stores
9 stores
8 stores
8 stores
5 stores
Visual Distribution
754 stores
535 stores
376 stores
89 stores
57 stores
33 stores
9 stores
8 stores
8 stores
5 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 754 | 39.52% |
| WooCommerce | 535 | 28.04% |
| Custom | 376 | 19.71% |
| Wix eCommerce | 89 | 4.66% |
| Odoo | 57 | 2.99% |
| PrestaShop | 33 | 1.73% |
| Magento | 9 | 0.47% |
| Ecwid | 8 | 0.42% |
| Squarespace Commerce | 8 | 0.42% |
| SureCart, WooCommerce | 5 | 0.26% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Shopify holds 28.1% share of detected Honduras e-commerce signals (897) , with WooCommerce at 37.7% and Custom at 12.6% (October 2026) .
Base: 3,191 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
897 websites
1,203 websites
403 websites
424 websites
61 websites
34 websites
19 websites
12 websites
47 websites
11 websites
Visual Distribution
897 websites
1,203 websites
403 websites
424 websites
61 websites
34 websites
19 websites
12 websites
47 websites
11 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Shopify | 897 | 28.11% |
| WooCommerce | 1203 | 37.70% |
| Custom | 403 | 12.63% |
| Wix eCommerce | 424 | 13.29% |
| Odoo | 61 | 1.91% |
| PrestaShop | 34 | 1.07% |
| Magento | 19 | 0.60% |
| Ecwid | 12 | 0.38% |
| Squarespace Commerce | 47 | 1.47% |
| SureCart, WooCommerce | 11 | 0.34% |
Categories Distribution
Health & Beauty stores with 23.4% of all stores (446 stores) , followed by Clothing & Accessories (16.1%) and Electronics & Technology (8.8%) .
Base: 1,908 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
446 stores
308 stores
167 stores
159 stores
97 stores
76 stores
64 stores
63 stores
50 stores
48 stores
Visual Distribution
446 stores
308 stores
167 stores
159 stores
97 stores
76 stores
64 stores
63 stores
50 stores
48 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 446 | 23.38% |
| Clothing & Accessories | 308 | 16.14% |
| Electronics & Technology | 167 | 8.75% |
| Food & Beverages | 159 | 8.33% |
| Jewelry & Watches | 97 | 5.08% |
| Home & Garden | 76 | 3.98% |
| Tools & Hardware | 64 | 3.35% |
| Gifts & Special Occasions | 63 | 3.30% |
| Business & Industrial | 50 | 2.62% |
| Furniture & Home Decor | 48 | 2.52% |
Payment Providers Distribution
PayPal accounts for 27.7% of displayed detection occurrences (291 occurrences) , followed by MasterCard (20.3%) and VISA (20.3%) .
Base: 1,051 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.
Top 10 Payment Providers
291 occurrences
213 occurrences
213 occurrences
125 occurrences
49 occurrences
49 occurrences
42 occurrences
35 occurrences
19 occurrences
15 occurrences
Visual Distribution
291 occurrences
213 occurrences
213 occurrences
125 occurrences
49 occurrences
49 occurrences
42 occurrences
35 occurrences
19 occurrences
15 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 291 | 27.69% |
| MasterCard | 213 | 20.27% |
| VISA | 213 | 20.27% |
| American Express | 125 | 11.89% |
| Discover | 49 | 4.66% |
| Stripe | 49 | 4.66% |
| Cielo | 42 | 4.00% |
| Apple Pay | 35 | 3.33% |
| DinersClub | 19 | 1.81% |
| Shop Pay | 15 | 1.43% |
Shipping Carriers Distribution
DHL accounts for 32.6% of displayed detection occurrences (28 occurrences) , followed by FedEx (18.6%) and UPS (15.1%) .
Base: 86 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.
Top 10 Shipping Carriers
28 occurrences
16 occurrences
13 occurrences
10 occurrences
9 occurrences
3 occurrences
3 occurrences
2 occurrences
1 occurrences
1 occurrences
Visual Distribution
28 occurrences
16 occurrences
13 occurrences
10 occurrences
9 occurrences
3 occurrences
3 occurrences
2 occurrences
1 occurrences
1 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 28 | 32.56% |
| FedEx | 16 | 18.60% |
| UPS | 13 | 15.12% |
| Correos | 10 | 11.63% |
| USPS | 9 | 10.47% |
| GLS | 3 | 3.49% |
| Servientrega | 3 | 3.49% |
| Speedy | 2 | 2.33% |
| Australia Post | 1 | 1.16% |
| Canada Post | 1 | 1.16% |
Store Launch Timeline
Over the past 12 months, 531 new stores were launched in Honduras , with the highest activity in 2026-09 (72 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
72 stores launched
70 stores launched
58 stores launched
60 stores launched
47 stores launched
55 stores launched
35 stores launched
41 stores launched
33 stores launched
24 stores launched
31 stores launched
5 stores launched
Monthly Trend
13.6% of last 12 months
13.2% of last 12 months
10.9% of last 12 months
11.3% of last 12 months
8.9% of last 12 months
10.4% of last 12 months
6.6% of last 12 months
7.7% of last 12 months
6.2% of last 12 months
4.5% of last 12 months
5.8% of last 12 months
0.9% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-09 | 72 | 13.56% |
| 2026-08 | 70 | 13.18% |
| 2026-07 | 58 | 10.92% |
| 2026-06 | 60 | 11.30% |
| 2026-05 | 47 | 8.85% |
| 2026-04 | 55 | 10.36% |
| 2026-03 | 35 | 6.59% |
| 2026-02 | 41 | 7.72% |
| 2026-01 | 33 | 6.21% |
| 2025-12 | 24 | 4.52% |
| 2025-11 | 31 | 5.84% |
| 2025-10 | 5 | 0.94% |
Active Stores by Launch Year
Currently, 1,898 active stores in Honduras are tracked in our database , with the most stores launched in 2026 (504 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
504 active stores
307 active stores
208 active stores
148 active stores
117 active stores
114 active stores
140 active stores
65 active stores
55 active stores
39 active stores
23 active stores
20 active stores
23 active stores
30 active stores
17 active stores
Distribution by Launch Year
26.6% of tracked active stores
16.2% of tracked active stores
11.0% of tracked active stores
7.8% of tracked active stores
6.2% of tracked active stores
6.0% of tracked active stores
7.4% of tracked active stores
3.4% of tracked active stores
2.9% of tracked active stores
2.1% of tracked active stores
1.2% of tracked active stores
1.1% of tracked active stores
1.2% of tracked active stores
1.6% of tracked active stores
0.9% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 504 | 26.55% |
| 2025 | 307 | 16.17% |
| 2024 | 208 | 10.96% |
| 2023 | 148 | 7.80% |
| 2022 | 117 | 6.16% |
| 2021 | 114 | 6.01% |
| 2020 | 140 | 7.38% |
| 2019 | 65 | 3.42% |
| 2018 | 55 | 2.90% |
| 2017 | 39 | 2.05% |
| 2016 | 23 | 1.21% |
| 2015 | 20 | 1.05% |
| 2014 | 23 | 1.21% |
| 2013 | 30 | 1.58% |
| 2012 | 17 | 0.90% |
Featured Stores
A selection of notable and recently launched stores in this segment.
New Stores
Recently launched stores detected by ShopRank in the last full month.
Odoo
Custom - Arts & Entertainment
Custom
Custom - Tools & Hardware
Custom - Tools & Hardware
Data Coverage
Coverage among active verified stores in this country.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.9k | 100.00% |
| Emails | 1.3k | 66.51% |
| Phones | 1k | 53.51% |
| Ecommerce platform | 1.9k | 100.00% |
| Couriers | 71 | 3.72% |
| Payment Providers | 522 | 27.36% |
| Categories | 1.7k | 89.83% |
| Social Media | 1.3k | 68.55% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Honduras e-commerce landscape:
Analyze 1.9k verified e-commerce stores in Honduras - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Compare Markets
-
See how payment providers, shipping carriers and platforms differ by country, category and store size.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- CSV/XLSX exports; full-market datasets by agreement
Use Cases
Get every store in this country with its payment providers, carriers and size tier as a market feed.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the Honduras e-commerce intelligence?
-
We track 1.9k verified Honduras e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram accounts for 34.5% of displayed detection occurrences (1,162 occurrences) , followed by Facebook (31.9%) and TikTok (14.0%) .
Base: 3,370 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
1,162 occurrences
1,074 occurrences
473 occurrences
186 occurrences
150 occurrences
97 occurrences
83 occurrences
81 occurrences
61 occurrences
3 occurrences
Visual Distribution
1,162 occurrences
1,074 occurrences
473 occurrences
186 occurrences
150 occurrences
97 occurrences
83 occurrences
81 occurrences
61 occurrences
3 occurrences