SAP Customer Data Cloud Sign-in Technology Adoption in E-commerce

Discover 256.0 e-commerce stores using SAP Customer Data Cloud Sign-in. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Custom leads with 42.2% of stores with physical delivery (108 stores) , followed by SAP Commerce Cloud (31.3%) and Salesforce Commerce Cloud (10.2%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 42.2%

108 stores

80 stores

16 stores

9 stores

VTEX 2.3%

6 stores

4 stores

3 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in SAP Customer Data Cloud Sign-in
Platform Stores with Physical Delivery Percentage
Custom 108 42.19%
SAP Commerce Cloud 80 31.25%
Salesforce Commerce Cloud 26 10.16%
Shopify 16 6.25%
BigCommerce 9 3.52%
VTEX 6 2.34%
WooCommerce 4 1.56%
HCL Commerce 3 1.17%
Salesforce Commerce Cloud, Adimo 1 0.39%
Intershop 1 0.39%
SAP Commerce Cloud, Salesforce Commerce Cloud, Adimo 1 0.39%
Magento 1 0.39%
Adimo 0 0.00%

All Stores Distribution

Custom holds 35.3% share of all SAP Customer Data Cloud Sign-in e-commerce stores (108) , with SAP Commerce Cloud at 38.2% and Salesforce Commerce Cloud at 8.8% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 35.3%

108 stores

117 stores

20 stores

10 stores

VTEX 2.0%

6 stores

8 stores

5 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in SAP Customer Data Cloud Sign-in
Platform Total Stores Percentage
Custom 108 35.29%
SAP Commerce Cloud 117 38.24%
Salesforce Commerce Cloud 27 8.82%
Shopify 20 6.54%
BigCommerce 10 3.27%
VTEX 6 1.96%
WooCommerce 8 2.61%
HCL Commerce 5 1.63%
Salesforce Commerce Cloud, Adimo 1 0.33%
Intershop 1 0.33%
SAP Commerce Cloud, Salesforce Commerce Cloud, Adimo 1 0.33%
Magento 1 0.33%
Adimo 1 0.33%

Categories Distribution

Health & Beauty leads with 21.6% of all stores (46 stores) , followed by Clothing & Accessories (20.2%) and Home & Garden (12.7%) .

Top 10 Categories

Health & Beauty 21.6%

46 stores

Clothing & Accessories 20.2%

43 stores

Home & Garden 12.7%

27 stores

Electronics & Technology 10.3%

22 stores

Sporting Goods & Outdoor Gear 8.0%

17 stores

Food & Beverages 7.0%

15 stores

Pets & Pet Supplies 4.7%

10 stores

Vehicles & Parts 4.7%

10 stores

Tools & Hardware 3.3%

7 stores

Gifts & Special Occasions 2.8%

6 stores

Visual Distribution

Distribution of top 10 SAP Customer Data Cloud Sign-in store categories (December 2025)
Distribution of categories in SAP Customer Data Cloud Sign-in e-commerce stores
Category Number of Stores Percentage
Health & Beauty 46 21.60%
Clothing & Accessories 43 20.19%
Home & Garden 27 12.68%
Electronics & Technology 22 10.33%
Sporting Goods & Outdoor Gear 17 7.98%
Food & Beverages 15 7.04%
Pets & Pet Supplies 10 4.69%
Vehicles & Parts 10 4.69%
Tools & Hardware 7 3.29%
Gifts & Special Occasions 6 2.82%
Arts & Entertainment 3 1.41%
Baby & Toddler 3 1.41%
Furniture & Home Decor 2 0.94%
Toys & Games 1 0.47%
Books & Media 1 0.47%

Payment Providers Distribution

MasterCard leads with 24.0% among AI-verified physical stores (44 stores) , followed by VISA (20.2%) and American Express (9.3%) .

Base: 85 AI-verified physical stores with detectable payment providers (27.2% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

44 stores

VISA 20.2%

37 stores

17 stores

16 stores

16 stores

JCB 7.1%

13 stores

8 stores

7 stores

6 stores

5 stores

Visual Distribution

Distribution of top 10 SAP Customer Data Cloud Sign-in payment providers (December 2025)
Distribution of payment providers in SAP Customer Data Cloud Sign-in e-commerce stores
Payment Provider Store Count Market Share
MasterCard 44 24.04%
VISA 37 20.22%
American Express 17 9.29%
Klarna 16 8.74%
PayPal 16 8.74%
JCB 13 7.10%
Apple Pay 8 4.37%
Amazon Pay 7 3.83%
Mercado Pago 6 3.28%
Google Pay 5 2.73%
Affirm 4 2.19%
WebPay 3 1.64%
Boleto 3 1.64%
Hipercard 2 1.09%
Sezzle 2 1.09%

Shipping Carriers Distribution

UPS leads with 30.0% among AI-verified physical stores (24 stores) , followed by FedEx (15.0%) and DHL (12.5%) .

Base: 59 AI-verified physical stores with detectable shipping carriers (18.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 30.0%

24 stores

FedEx 15.0%

12 stores

DHL 12.5%

10 stores

6 stores

DPD 7.5%

6 stores

USPS 5.0%

4 stores

3 stores

3 stores

2 stores

GLS 2.5%

2 stores

Visual Distribution

Distribution of top 10 SAP Customer Data Cloud Sign-in shipping carriers (December 2025)
Distribution of shipping carriers in SAP Customer Data Cloud Sign-in e-commerce stores
Shipping Carrier Store Count Market Share
UPS 24 30.00%
FedEx 12 15.00%
DHL 10 12.50%
DoorDash 6 7.50%
DPD 6 7.50%
USPS 4 5.00%
Estafeta 3 3.75%
Purolator 3 3.75%
Slovenska posta 2 2.50%
GLS 2 2.50%
Royal Mail 2 2.50%
Speedy 2 2.50%
MailPlus 2 2.50%
Hermes 1 1.25%
Canada Post 1 1.25%

Store Launch Timeline

Over the past 12 months, 14 new stores were launched in SAP Customer Data Cloud Sign-in , with the highest activity in 2025-11 (3 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 21.4%

3 stores launched

2025-09 14.3%

2 stores launched

2025-07 21.4%

3 stores launched

2025-03 7.1%

1 stores launched

2025-02 7.1%

1 stores launched

2025-01 21.4%

3 stores launched

2024-12 7.1%

1 stores launched

Monthly Trend

Monthly store launches in SAP Customer Data Cloud Sign-in (December 2025)
Monthly store launches in SAP Customer Data Cloud Sign-in over the past 12 months
Month Stores Launched Percentage
2025-11 3 21.43%
2025-09 2 14.29%
2025-07 3 21.43%
2025-03 1 7.14%
2025-02 1 7.14%
2025-01 3 21.43%
2024-12 1 7.14%

Active Stores by Launch Year

Currently, 250 active stores in SAP Customer Data Cloud Sign-in are tracked in our database , with the most stores launched in 2025 (13 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 5.2%

13 active stores

2024 7.6%

19 active stores

2023 3.2%

8 active stores

2022 10.8%

27 active stores

2021 9.2%

23 active stores

2020 10.4%

26 active stores

2019 4.8%

12 active stores

2018 4.4%

11 active stores

2017 2.4%

6 active stores

2016 6.0%

15 active stores

2015 4.0%

10 active stores

2014 1.2%

3 active stores

2013 2.0%

5 active stores

2012 2.0%

5 active stores

2011 2.8%

7 active stores

Distribution by Launch Year

Active stores in SAP Customer Data Cloud Sign-in by original launch year (December 2025)
Active stores in SAP Customer Data Cloud Sign-in by launch year
Launch Year Active Stores Percentage
2025 13 5.20%
2024 19 7.60%
2023 8 3.20%
2022 27 10.80%
2021 23 9.20%
2020 26 10.40%
2019 12 4.80%
2018 11 4.40%
2017 6 2.40%
2016 15 6.00%
2015 10 4.00%
2014 3 1.20%
2013 5 2.00%
2012 5 2.00%
2011 7 2.80%
2010 2 0.80%
2009 4 1.60%
2008 4 1.60%
2007 4 1.60%
2006 1 0.40%
2005 3 1.20%
2004 5 2.00%
2003 4 1.60%
2002 1 0.40%
2001 1 0.40%
2000 9 3.60%
1999 2 0.80%
1998 9 3.60%
1997 4 1.60%
1996 6 2.40%
1995 1 0.40%

Social Media Usage

Facebook leads with 25.6% among stores with at least one detectable social profile (195 stores) , followed by Instagram (23.9%) and YouTube (22.4%) .

Base: 249 stores with any detectable social profile (79.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 25.6%

195 stores

Instagram 23.9%

182 stores

YouTube 22.4%

171 stores

Twitter 11.5%

88 stores

LinkedIn 5.6%

43 stores

Pinterest 4.5%

34 stores

TikTok 4.1%

31 stores

X 1.4%

11 stores

WhatsApp 0.8%

6 stores

Vimeo 0.1%

1 stores

Visual Distribution

Distribution of social media platforms in SAP Customer Data Cloud Sign-in (December 2025)
Distribution of social media platforms in SAP Customer Data Cloud Sign-in e-commerce stores
Social Platform Store Count Market Share
Facebook 195 25.59%
Instagram 182 23.88%
YouTube 171 22.44%
Twitter 88 11.55%
LinkedIn 43 5.64%
Pinterest 34 4.46%
TikTok 31 4.07%
X 11 1.44%
WhatsApp 6 0.79%
Vimeo 1 0.13%

Geographic Distribution

United States leads with 17.7% (32 AI-verified stores) , followed by Japan (16.0%) and Mexico (11.0%) .

Base: 181 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

32 AI-verified stores

Japan 16.0%

29 AI-verified stores

Mexico 11.0%

20 AI-verified stores

Italy 7.2%

13 AI-verified stores

11 AI-verified stores

9 AI-verified stores

8 AI-verified stores

6 AI-verified stores

Spain 3.3%

6 AI-verified stores

5 AI-verified stores

Visual Distribution

Geographic distribution of stores using SAP Customer Data Cloud Sign-in (December 2025)
Geographic distribution of stores using SAP Customer Data Cloud Sign-in
Country AI-Verified Store Count Market Share
United States 32 17.68%
Japan 29 16.02%
Mexico 20 11.05%
Italy 13 7.18%
Romania 11 6.08%
Canada 9 4.97%
Croatia 8 4.42%
Czechia 6 3.31%
Spain 6 3.31%
Belgium 5 2.76%
Argentina 5 2.76%
Australia 5 2.76%
United Kingdom 5 2.76%
Slovakia 5 2.76%
Hong Kong 5 2.76%
South Korea 4 2.21%
Serbia 4 2.21%
Colombia 3 1.66%
France 3 1.66%
Netherlands 3 1.66%

Dataset Coverage

Field Rows count Coverage
Website 312.0 100.00%
Emails 148.0 47.44%
Phones 121.0 38.78%
Ecommerce platform 306.0 98.08%
Couriers 59.0 18.91%
Payment Providers 85.0 27.24%
Categories 233.0 74.68%
Social Media 249.0 79.81%

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Frequently Asked Questions

What data is included in the SAP Customer Data Cloud Sign-in E-commerce Database?

Our database covers over 256.0 SAP Customer Data Cloud Sign-in physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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