Craft CMS Technology Adoption in E-commerce

Discover 1.8k e-commerce stores using Craft CMS. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Custom leads with 65.3% of stores with physical delivery (1,190 stores) , followed by Craft Commerce (29.7%) and Commerce7 (2.8%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 65.3%

1,190 stores

542 stores

51 stores

15 stores

12 stores

8 stores

Ecwid 0.1%

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in Craft CMS
Platform Stores with Physical Delivery Percentage
Custom 1190 65.28%
Craft Commerce 542 29.73%
Commerce7 51 2.80%
Snipcart 15 0.82%
Magento 12 0.66%
Shopify 8 0.44%
Ecwid 1 0.05%
Craft Commerce, WooCommerce 1 0.05%
Craft Commerce, Commerce7 1 0.05%
Craft Commerce, PrestaShop 1 0.05%
Adimo 1 0.05%
Zen Cart, PrestaShop 0 0.00%
Gumroad 0 0.00%
BASE 0 0.00%
Shopify, Craft Commerce 0 0.00%

All Stores Distribution

Custom holds 38.2% share of all Craft CMS e-commerce stores (1,190) , with Craft Commerce at 56.0% and Commerce7 at 2.1% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 38.2%

1,190 stores

1,742 stores

66 stores

43 stores

20 stores

33 stores

Ecwid 0.1%

4 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in Craft CMS
Platform Total Stores Percentage
Custom 1190 38.23%
Craft Commerce 1742 55.96%
Commerce7 66 2.12%
Snipcart 43 1.38%
Magento 20 0.64%
Shopify 33 1.06%
Ecwid 4 0.13%
Craft Commerce, WooCommerce 1 0.03%
Craft Commerce, Commerce7 1 0.03%
Craft Commerce, PrestaShop 1 0.03%
Adimo 7 0.22%
Zen Cart, PrestaShop 1 0.03%
Gumroad 2 0.06%
BASE 1 0.03%
Shopify, Craft Commerce 1 0.03%

Categories Distribution

Food & Beverages leads with 17.1% of all stores (231 stores) , followed by Vehicles & Parts (10.8%) and Furniture & Home Decor (9.7%) .

Top 10 Categories

Food & Beverages 17.1%

231 stores

Vehicles & Parts 10.8%

146 stores

Furniture & Home Decor 9.7%

132 stores

Health & Beauty 9.2%

125 stores

Home & Garden 8.1%

110 stores

Business & Industrial 8.1%

109 stores

Clothing & Accessories 7.8%

106 stores

Electronics & Technology 5.3%

72 stores

Sporting Goods & Outdoor Gear 5.1%

69 stores

Tools & Hardware 4.8%

65 stores

Visual Distribution

Distribution of top 10 Craft CMS store categories (December 2025)
Distribution of categories in Craft CMS e-commerce stores
Category Number of Stores Percentage
Food & Beverages 231 17.06%
Vehicles & Parts 146 10.78%
Furniture & Home Decor 132 9.75%
Health & Beauty 125 9.23%
Home & Garden 110 8.12%
Business & Industrial 109 8.05%
Clothing & Accessories 106 7.83%
Electronics & Technology 72 5.32%
Sporting Goods & Outdoor Gear 69 5.10%
Tools & Hardware 65 4.80%
Arts & Entertainment 56 4.14%
Jewelry & Watches 40 2.95%
Books & Media 39 2.88%
Gifts & Special Occasions 32 2.36%
Pets & Pet Supplies 22 1.62%

Payment Providers Distribution

PayPal leads with 18.6% among AI-verified physical stores (151 stores) , followed by Stripe Connect (16.5%) and American Express (12.8%) .

Base: 793 AI-verified physical stores with detectable payment providers (24.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 18.6%

151 stores

134 stores

104 stores

94 stores

51 stores

46 stores

iDEAL 4.4%

36 stores

Bolt 4.3%

35 stores

35 stores

VISA 4.1%

33 stores

Visual Distribution

Distribution of top 10 Craft CMS payment providers (December 2025)
Distribution of payment providers in Craft CMS e-commerce stores
Payment Provider Store Count Market Share
PayPal 151 18.64%
Stripe Connect 134 16.54%
American Express 104 12.84%
MasterCard 94 11.60%
Bancontact 51 6.30%
Klarna 46 5.68%
iDEAL 36 4.44%
Bolt 35 4.32%
Mollie 35 4.32%
VISA 33 4.07%
Apple Pay 30 3.70%
Paddle 22 2.72%
JCB 15 1.85%
Google Pay 14 1.73%
Giropay 10 1.23%

Shipping Carriers Distribution

UPS leads with 18.5% among AI-verified physical stores (102 stores) , followed by Royal Mail (11.3%) and DHL (10.7%) .

Base: 578 AI-verified physical stores with detectable shipping carriers (17.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 18.5%

102 stores

62 stores

DHL 10.7%

59 stores

FedEx 9.5%

52 stores

DPD 8.9%

49 stores

GLS 8.7%

48 stores

USPS 6.9%

38 stores

38 stores

TCS 6.7%

37 stores

15 stores

Visual Distribution

Distribution of top 10 Craft CMS shipping carriers (December 2025)
Distribution of shipping carriers in Craft CMS e-commerce stores
Shipping Carrier Store Count Market Share
UPS 102 18.55%
Royal Mail 62 11.27%
DHL 59 10.73%
FedEx 52 9.45%
DPD 49 8.91%
GLS 48 8.73%
USPS 38 6.91%
PostNL 38 6.91%
TCS 37 6.73%
Australia Post 15 2.73%
Parcel Force 13 2.36%
New Zealand Post 10 1.82%
TNT 10 1.82%
Bpost 10 1.82%
Speedy 7 1.27%

Store Launch Timeline

Over the past 12 months, 83 new stores were launched in Craft CMS , with the highest activity in 2025-11 (4 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 4.8%

4 stores launched

2025-10 10.8%

9 stores launched

2025-09 14.5%

12 stores launched

2025-08 7.2%

6 stores launched

2025-07 10.8%

9 stores launched

2025-06 9.6%

8 stores launched

2025-05 8.4%

7 stores launched

2025-04 8.4%

7 stores launched

2025-03 4.8%

4 stores launched

2025-02 7.2%

6 stores launched

2025-01 8.4%

7 stores launched

2024-12 4.8%

4 stores launched

Monthly Trend

Monthly store launches in Craft CMS (December 2025)
Monthly store launches in Craft CMS over the past 12 months
Month Stores Launched Percentage
2025-11 4 4.82%
2025-10 9 10.84%
2025-09 12 14.46%
2025-08 6 7.23%
2025-07 9 10.84%
2025-06 8 9.64%
2025-05 7 8.43%
2025-04 7 8.43%
2025-03 4 4.82%
2025-02 6 7.23%
2025-01 7 8.43%
2024-12 4 4.82%

Active Stores by Launch Year

Currently, 1,820 active stores in Craft CMS are tracked in our database , with the most stores launched in 2025 (80 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 4.4%

80 active stores

2024 5.3%

96 active stores

2023 4.6%

84 active stores

2022 6.0%

109 active stores

2021 6.2%

112 active stores

2020 6.7%

122 active stores

2019 4.5%

82 active stores

2018 4.8%

87 active stores

2017 6.9%

126 active stores

2016 3.8%

69 active stores

2015 2.2%

40 active stores

2014 3.3%

60 active stores

2013 3.6%

65 active stores

2012 2.7%

50 active stores

2011 2.1%

38 active stores

Distribution by Launch Year

Active stores in Craft CMS by original launch year (December 2025)
Active stores in Craft CMS by launch year
Launch Year Active Stores Percentage
2025 80 4.40%
2024 96 5.27%
2023 84 4.62%
2022 109 5.99%
2021 112 6.15%
2020 122 6.70%
2019 82 4.51%
2018 87 4.78%
2017 126 6.92%
2016 69 3.79%
2015 40 2.20%
2014 60 3.30%
2013 65 3.57%
2012 50 2.75%
2011 38 2.09%
2010 47 2.58%
2009 37 2.03%
2008 46 2.53%
2007 52 2.86%
2006 35 1.92%
2005 44 2.42%
2004 35 1.92%
2003 24 1.32%
2002 51 2.80%
2001 46 2.53%
2000 54 2.97%
1999 47 2.58%
1998 31 1.70%
1997 25 1.37%
1996 19 1.04%
1995 7 0.38%

Social Media Usage

Facebook leads with 29.6% among stores with at least one detectable social profile (1,278 stores) , followed by Instagram (28.3%) and YouTube (13.2%) .

Base: 2,537 stores with any detectable social profile (78.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 29.6%

1,278 stores

Instagram 28.3%

1,225 stores

YouTube 13.2%

569 stores

LinkedIn 11.0%

476 stores

Twitter 9.2%

396 stores

Pinterest 3.4%

149 stores

TikTok 2.8%

123 stores

X 1.1%

47 stores

WhatsApp 0.8%

33 stores

Vimeo 0.6%

28 stores

Visual Distribution

Distribution of social media platforms in Craft CMS (December 2025)
Distribution of social media platforms in Craft CMS e-commerce stores
Social Platform Store Count Market Share
Facebook 1278 29.56%
Instagram 1225 28.33%
YouTube 569 13.16%
LinkedIn 476 11.01%
Twitter 396 9.16%
Pinterest 149 3.45%
TikTok 123 2.84%
X 47 1.09%
WhatsApp 33 0.76%
Vimeo 28 0.65%

Geographic Distribution

United States leads with 24.4% (372 AI-verified stores) , followed by United Kingdom (16.8%) and Netherlands (10.0%) .

Base: 1,527 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

372 AI-verified stores

256 AI-verified stores

152 AI-verified stores

125 AI-verified stores

103 AI-verified stores

90 AI-verified stores

59 AI-verified stores

52 AI-verified stores

50 AI-verified stores

46 AI-verified stores

Visual Distribution

Geographic distribution of stores using Craft CMS (December 2025)
Geographic distribution of stores using Craft CMS
Country AI-Verified Store Count Market Share
United States 372 24.36%
United Kingdom 256 16.76%
Netherlands 152 9.95%
Belgium 125 8.19%
Canada 103 6.75%
Australia 90 5.89%
Sweden 59 3.86%
Switzerland 52 3.41%
New Zealand 50 3.27%
Mexico 46 3.01%
Italy 38 2.49%
Germany 34 2.23%
Norway 28 1.83%
France 28 1.83%
Spain 21 1.38%
Slovakia 19 1.24%
Ireland 16 1.05%
Hong Kong 14 0.92%
Czechia 12 0.79%
Hungary 12 0.79%

Dataset Coverage

Field Rows count Coverage
Website 3.2k 100.00%
Emails 2.0k 62.42%
Phones 1.4k 41.91%
Ecommerce platform 3.1k 97.03%
Couriers 578.0 17.91%
Payment Providers 793.0 24.57%
Categories 2.0k 60.75%
Social Media 2.5k 78.59%

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Frequently Asked Questions

What data is included in the Craft CMS E-commerce Database?

Our database covers over 1.8k Craft CMS physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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