Craft Commerce Market Share & Real Store Usage

Explore 348 verified e-commerce stores built on Craft Commerce. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 1.2k domains. 348 verified as active stores with physical delivery.

Verified stores
348
active stores with physical delivery
Top country
United Kingdom
55 verified stores
Top payment signal
PayPal
57 detection occurrences
Top carrier signal
PostNL
28 detection occurrences
Top category
Health & Beauty
34 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

348 verified active stores out of 1.2k detected · 30.1% verification rate

Categories Distribution

Health & Beauty stores with 9.8% of all stores (34 stores) , followed by Home & Garden (9.8%) and Sporting Goods & Outdoor Gear (9.2%) .

Base: 348 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 9.8%

34 stores

Home & Garden 9.8%

34 stores

Sporting Goods & Outdoor Gear 9.2%

32 stores

Clothing & Accessories 8.9%

31 stores

Tools & Hardware 8.6%

30 stores

Furniture & Home Decor 7.8%

27 stores

Food & Beverages 7.8%

27 stores

Business & Industrial 6.9%

24 stores

Vehicles & Parts 6.6%

23 stores

Arts & Entertainment 5.5%

19 stores

Visual Distribution

Distribution of top 10 Craft Commerce store categories (June 2026)
Distribution of categories in Craft Commerce e-commerce stores
Category Number of Stores Percentage
Health & Beauty 34 9.77%
Home & Garden 34 9.77%
Sporting Goods & Outdoor Gear 32 9.20%
Clothing & Accessories 31 8.91%
Tools & Hardware 30 8.62%
Furniture & Home Decor 27 7.76%
Food & Beverages 27 7.76%
Business & Industrial 24 6.90%
Vehicles & Parts 23 6.61%
Arts & Entertainment 19 5.46%

Payment Providers Distribution

PayPal accounts for 23.3% of displayed detection occurrences (57 occurrences) , followed by Klarna (11.8%) and Stripe Connect (11.0%) .

Base: 245 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 23.3%

57 occurrences

Klarna 11.8%

29 occurrences

27 occurrences

27 occurrences

26 occurrences

22 occurrences

iDEAL 7.8%

19 occurrences

17 occurrences

13 occurrences

8 occurrences

Visual Distribution

Distribution of top 10 Craft Commerce payment providers (June 2026)
Distribution of payment providers in Craft Commerce e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 57 23.27%
Klarna 29 11.84%
Stripe Connect 27 11.02%
Bancontact 27 11.02%
American Express 26 10.61%
MasterCard 22 8.98%
iDEAL 19 7.76%
Mollie 17 6.94%
Apple Pay 13 5.31%
Google Pay 8 3.27%

Shipping Carriers Distribution

PostNL accounts for 17.0% of displayed detection occurrences (28 occurrences) , followed by DHL (15.8%) and DPD (13.9%) .

Base: 165 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

PostNL 17.0%

28 occurrences

DHL 15.8%

26 occurrences

DPD 13.9%

23 occurrences

GLS 13.9%

23 occurrences

UPS 11.5%

19 occurrences

17 occurrences

FedEx 6.1%

10 occurrences

Bpost 4.2%

7 occurrences

USPS 3.6%

6 occurrences

6 occurrences

Visual Distribution

Distribution of top 10 Craft Commerce shipping carriers (June 2026)
Distribution of shipping carriers in Craft Commerce e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
PostNL 28 16.97%
DHL 26 15.76%
DPD 23 13.94%
GLS 23 13.94%
UPS 19 11.52%
Royal Mail 17 10.30%
FedEx 10 6.06%
Bpost 7 4.24%
USPS 6 3.64%
New Zealand Post 6 3.64%

Store Launch Timeline

Over the past 12 months, 12 new stores were launched in Craft Commerce , with the highest activity in 2026-05 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 8.3%

1 stores launched

2026-04 8.3%

1 stores launched

2026-02 25.0%

3 stores launched

2026-01 16.7%

2 stores launched

2025-12 33.3%

4 stores launched

2025-07 8.3%

1 stores launched

Monthly Trend

Monthly store launches in Craft Commerce (June 2026)
Monthly store launches in Craft Commerce over the past 12 months
Month Stores Launched Percentage
2026-05 1 8.33%
2026-04 1 8.33%
2026-02 3 25.00%
2026-01 2 16.67%
2025-12 4 33.33%
2025-07 1 8.33%

Active Stores by Launch Year

Currently, 347 active stores in Craft Commerce are tracked in our database , with the most stores launched in 2026 (7 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.0%

7 active stores

2025 2.6%

9 active stores

2024 2.9%

10 active stores

2023 6.6%

23 active stores

2022 4.6%

16 active stores

2021 7.8%

27 active stores

2020 6.6%

23 active stores

2019 2.9%

10 active stores

2018 5.5%

19 active stores

2017 4.6%

16 active stores

2016 3.2%

11 active stores

2015 2.0%

7 active stores

2014 1.4%

5 active stores

2013 4.6%

16 active stores

2012 4.6%

16 active stores

Distribution by Launch Year

Active stores in Craft Commerce by original launch year (June 2026)
Active stores in Craft Commerce by launch year
Launch Year Active Stores Percentage
2026 7 2.02%
2025 9 2.59%
2024 10 2.88%
2023 23 6.63%
2022 16 4.61%
2021 27 7.78%
2020 23 6.63%
2019 10 2.88%
2018 19 5.48%
2017 16 4.61%
2016 11 3.17%
2015 7 2.02%
2014 5 1.44%
2013 16 4.61%
2012 16 4.61%

Social Media Usage

Facebook accounts for 30.1% of displayed detection occurrences (251 occurrences) , followed by Instagram (29.5%) and LinkedIn (12.0%) .

Base: 835 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.1%

251 occurrences

Instagram 29.5%

246 occurrences

LinkedIn 12.0%

100 occurrences

YouTube 11.5%

96 occurrences

Twitter 7.2%

60 occurrences

Pinterest 4.3%

36 occurrences

TikTok 4.2%

35 occurrences

WhatsApp 0.7%

6 occurrences

Vimeo 0.4%

3 occurrences

Twitch 0.2%

2 occurrences

Visual Distribution

Distribution of social media platforms in Craft Commerce (June 2026)
Distribution of social media platforms in Craft Commerce e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 251 30.06%
Instagram 246 29.46%
LinkedIn 100 11.98%
YouTube 96 11.50%
Twitter 60 7.19%
Pinterest 36 4.31%
TikTok 35 4.19%
WhatsApp 6 0.72%
Vimeo 3 0.36%
Twitch 2 0.24%

Geographic Distribution

United Kingdom stores with 15.8% (55 active verified stores) , followed by Belgium (15.2%) and Netherlands (12.4%) .

Base: 348 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

55 active verified stores

Belgium 15.2%

53 active verified stores

43 active verified stores

42 active verified stores

19 active verified stores

19 active verified stores

17 active verified stores

12 active verified stores

11 active verified stores

Italy 3.2%

11 active verified stores

Visual Distribution

Geographic distribution of stores using Craft Commerce (June 2026)
Geographic distribution of stores using Craft Commerce
Country AI-Verified Store Count Market Share
United Kingdom 55 15.80%
Belgium 53 15.23%
Netherlands 43 12.36%
United States 42 12.07%
Australia 19 5.46%
Switzerland 19 5.46%
Germany 17 4.89%
New Zealand 12 3.45%
Austria 11 3.16%
Italy 11 3.16%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 1.2k 100.00%
Emails 665 57.48%
Phones 611 52.81%
Ecommerce platform 1.2k 100.00%
Couriers 179 15.47%
Payment Providers 267 23.08%
Categories 382 33.02%
Social Media 924 79.86%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

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  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Custom research and competitive analysis

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  • Competitive landscape monitoring
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Market Intelligence

Understand the Craft Commerce e-commerce landscape:

Analyze 348 verified e-commerce stores on Craft Commerce - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Craft Commerce e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Craft Commerce e-commerce intelligence?

We track 348 verified Craft Commerce e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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