WordPress Block Editor Technology Adoption in E-commerce

Discover 808.1k e-commerce stores using WordPress Block Editor. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

WooCommerce leads with 77.2% of stores with physical delivery (623,326 stores) , followed by Custom (22.2%) and Welcart (0.2%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

623,326 stores

Custom 22.2%

179,645 stores

1,526 stores

931 stores

383 stores

221 stores

Ecwid 0.0%

143 stores

113 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in WordPress Block Editor
Platform Stores with Physical Delivery Percentage
WooCommerce 623326 77.17%
Custom 179645 22.24%
Welcart 1526 0.19%
EasyDigitalDownloads 931 0.12%
WooCommerce, EasyDigitalDownloads 603 0.07%
EasyDigitalDownloads, WooCommerce 592 0.07%
OpenCart 383 0.05%
Commerce7 221 0.03%
Ecwid 143 0.02%
Shopify 113 0.01%
Magento 92 0.01%
BigCommerce 82 0.01%
HCL Commerce 52 0.01%
PrestaShop 28 0.00%
Shopify, WooCommerce 22 0.00%

All Stores Distribution

WooCommerce holds 85.6% share of all WordPress Block Editor e-commerce stores (1,158,178) , with Custom at 13.3% and Welcart at 0.2% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

1,158,178 stores

Custom 13.3%

179,645 stores

2,327 stores

6,404 stores

431 stores

327 stores

Ecwid 0.0%

284 stores

289 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in WordPress Block Editor
Platform Total Stores Percentage
WooCommerce 1158178 85.62%
Custom 179645 13.28%
Welcart 2327 0.17%
EasyDigitalDownloads 6404 0.47%
WooCommerce, EasyDigitalDownloads 2007 0.15%
EasyDigitalDownloads, WooCommerce 1829 0.14%
OpenCart 431 0.03%
Commerce7 327 0.02%
Ecwid 284 0.02%
Shopify 289 0.02%
Magento 323 0.02%
BigCommerce 262 0.02%
HCL Commerce 304 0.02%
PrestaShop 51 0.00%
Shopify, WooCommerce 39 0.00%

Categories Distribution

Clothing & Accessories leads with 17.2% of all stores (93,957 stores) , followed by Health & Beauty (17.0%) and Food & Beverages (12.7%) .

Top 10 Categories

Clothing & Accessories 17.2%

93,957 stores

Health & Beauty 17.0%

93,291 stores

Food & Beverages 12.7%

69,667 stores

Electronics & Technology 9.1%

50,023 stores

Home & Garden 6.7%

36,500 stores

Furniture & Home Decor 5.5%

30,031 stores

Vehicles & Parts 4.6%

25,406 stores

Arts & Entertainment 4.6%

25,040 stores

Jewelry & Watches 4.2%

23,184 stores

Business & Industrial 3.9%

21,521 stores

Visual Distribution

Distribution of top 10 WordPress Block Editor store categories (December 2025)
Distribution of categories in WordPress Block Editor e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 93957 17.15%
Health & Beauty 93291 17.03%
Food & Beverages 69667 12.72%
Electronics & Technology 50023 9.13%
Home & Garden 36500 6.66%
Furniture & Home Decor 30031 5.48%
Vehicles & Parts 25406 4.64%
Arts & Entertainment 25040 4.57%
Jewelry & Watches 23184 4.23%
Business & Industrial 21521 3.93%
Sporting Goods & Outdoor Gear 19446 3.55%
Books & Media 17707 3.23%
Gifts & Special Occasions 14630 2.67%
Tools & Hardware 14333 2.62%
Pets & Pet Supplies 13084 2.39%

Payment Providers Distribution

PayPal leads with 30.1% among AI-verified physical stores (53,159 stores) , followed by Stripe Connect (15.2%) and MasterCard (12.1%) .

Base: 172,131 AI-verified physical stores with detectable payment providers (12.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 30.1%

53,159 stores

26,940 stores

21,489 stores

17,746 stores

9,096 stores

VISA 4.7%

8,286 stores

8,142 stores

7,460 stores

Bolt 3.3%

5,776 stores

JCB 2.6%

4,638 stores

Visual Distribution

Distribution of top 10 WordPress Block Editor payment providers (December 2025)
Distribution of payment providers in WordPress Block Editor e-commerce stores
Payment Provider Store Count Market Share
PayPal 53159 30.05%
Stripe Connect 26940 15.23%
MasterCard 21489 12.15%
American Express 17746 10.03%
Apple Pay 9096 5.14%
VISA 8286 4.68%
Klarna 8142 4.60%
Google Pay 7460 4.22%
Bolt 5776 3.27%
JCB 4638 2.62%
BitCoin 3299 1.87%
Przelewy24 2967 1.68%
Mercado Pago 2927 1.65%
Paddle 2569 1.45%
PayU 2379 1.35%

Shipping Carriers Distribution

UPS leads with 18.6% among AI-verified physical stores (20,160 stores) , followed by DHL (16.1%) and USPS (14.9%) .

Base: 116,856 AI-verified physical stores with detectable shipping carriers (8.6% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 18.6%

20,160 stores

DHL 16.1%

17,393 stores

USPS 14.9%

16,166 stores

FedEx 11.3%

12,193 stores

DPD 7.7%

8,313 stores

GLS 4.9%

5,358 stores

4,323 stores

3,705 stores

3,615 stores

3,213 stores

Visual Distribution

Distribution of top 10 WordPress Block Editor shipping carriers (December 2025)
Distribution of shipping carriers in WordPress Block Editor e-commerce stores
Shipping Carrier Store Count Market Share
UPS 20160 18.62%
DHL 17393 16.07%
USPS 16166 14.93%
FedEx 12193 11.26%
DPD 8313 7.68%
GLS 5358 4.95%
Royal Mail 4323 3.99%
InPost 3705 3.42%
Correos 3615 3.34%
Hermes 3213 2.97%
PostNL 3184 2.94%
Estes 3078 2.84%
TNT 2765 2.55%
Colissimo 2702 2.50%
Почта России 2091 1.93%

Store Launch Timeline

Over the past 12 months, 231,521 new stores were launched in WordPress Block Editor , with the highest activity in 2025-11 (26,088 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 11.3%

26,088 stores launched

2025-10 8.9%

20,551 stores launched

2025-09 8.3%

19,295 stores launched

2025-08 8.2%

18,934 stores launched

2025-07 9.3%

21,632 stores launched

2025-06 8.5%

19,623 stores launched

2025-05 8.5%

19,694 stores launched

2025-04 8.4%

19,417 stores launched

2025-03 8.8%

20,445 stores launched

2025-02 7.7%

17,914 stores launched

2025-01 8.1%

18,811 stores launched

2024-12 3.9%

9,117 stores launched

Monthly Trend

Monthly store launches in WordPress Block Editor (December 2025)
Monthly store launches in WordPress Block Editor over the past 12 months
Month Stores Launched Percentage
2025-11 26088 11.27%
2025-10 20551 8.88%
2025-09 19295 8.33%
2025-08 18934 8.18%
2025-07 21632 9.34%
2025-06 19623 8.48%
2025-05 19694 8.51%
2025-04 19417 8.39%
2025-03 20445 8.83%
2025-02 17914 7.74%
2025-01 18811 8.12%
2024-12 9117 3.94%

Active Stores by Launch Year

Currently, 794,384 active stores in WordPress Block Editor are tracked in our database , with the most stores launched in 2025 (222,596 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 28.0%

222,596 active stores

2024 15.4%

122,597 active stores

2023 9.6%

76,192 active stores

2022 7.2%

56,843 active stores

2021 6.8%

53,859 active stores

2020 5.8%

45,850 active stores

2019 3.9%

31,146 active stores

2018 3.7%

29,419 active stores

2017 2.8%

22,609 active stores

2016 1.7%

13,273 active stores

2015 1.4%

11,383 active stores

2014 1.6%

12,877 active stores

2013 2.2%

17,764 active stores

2012 1.3%

10,493 active stores

2011 1.4%

10,856 active stores

Distribution by Launch Year

Active stores in WordPress Block Editor by original launch year (December 2025)
Active stores in WordPress Block Editor by launch year
Launch Year Active Stores Percentage
2025 222596 28.02%
2024 122597 15.43%
2023 76192 9.59%
2022 56843 7.16%
2021 53859 6.78%
2020 45850 5.77%
2019 31146 3.92%
2018 29419 3.70%
2017 22609 2.85%
2016 13273 1.67%
2015 11383 1.43%
2014 12877 1.62%
2013 17764 2.24%
2012 10493 1.32%
2011 10856 1.37%
2010 8696 1.09%
2009 7728 0.97%
2008 6108 0.77%
2007 5460 0.69%
2006 3894 0.49%
2005 3351 0.42%
2004 4524 0.57%
2003 3455 0.43%
2002 3209 0.40%
2001 3601 0.45%
2000 2684 0.34%
1999 1728 0.22%
1998 1176 0.15%
1997 615 0.08%
1996 328 0.04%
1995 70 0.01%

Social Media Usage

Facebook leads with 29.6% among stores with at least one detectable social profile (325,418 stores) , followed by Instagram (28.0%) and YouTube (9.3%) .

Base: 742,575 stores with any detectable social profile (54.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 29.6%

325,418 stores

Instagram 28.0%

307,881 stores

YouTube 9.3%

101,852 stores

Twitter 8.4%

92,903 stores

LinkedIn 6.5%

71,310 stores

Pinterest 5.0%

54,812 stores

TikTok 4.9%

53,992 stores

X 4.3%

47,608 stores

WhatsApp 3.7%

40,389 stores

Dribbble 0.4%

4,909 stores

Visual Distribution

Distribution of social media platforms in WordPress Block Editor (December 2025)
Distribution of social media platforms in WordPress Block Editor e-commerce stores
Social Platform Store Count Market Share
Facebook 325418 29.55%
Instagram 307881 27.96%
YouTube 101852 9.25%
Twitter 92903 8.44%
LinkedIn 71310 6.48%
Pinterest 54812 4.98%
TikTok 53992 4.90%
X 47608 4.32%
WhatsApp 40389 3.67%
Dribbble 4909 0.45%

Geographic Distribution

United States leads with 24.4% (107,474 AI-verified stores) , followed by India (8.2%) and United Kingdom (7.4%) .

Base: 441,173 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

107,474 AI-verified stores

India 8.2%

36,344 AI-verified stores

32,811 AI-verified stores

Spain 6.9%

30,382 AI-verified stores

24,110 AI-verified stores

Iran 4.9%

21,400 AI-verified stores

Italy 4.3%

18,995 AI-verified stores

18,741 AI-verified stores

Japan 3.7%

16,225 AI-verified stores

16,113 AI-verified stores

Visual Distribution

Geographic distribution of stores using WordPress Block Editor (December 2025)
Geographic distribution of stores using WordPress Block Editor
Country AI-Verified Store Count Market Share
United States 107474 24.36%
India 36344 8.24%
United Kingdom 32811 7.44%
Spain 30382 6.89%
France 24110 5.46%
Iran 21400 4.85%
Italy 18995 4.31%
Poland 18741 4.25%
Japan 16225 3.68%
Turkey 16113 3.65%
Netherlands 15238 3.45%
Germany 14512 3.29%
Russia 13630 3.09%
Brazil 13040 2.96%
Mexico 12005 2.72%
Canada 11523 2.61%
Australia 11235 2.55%
China 9458 2.14%
South Africa 9439 2.14%
Indonesia 8498 1.93%

Dataset Coverage

Field Rows count Coverage
Website 1.4m 100.00%
Emails 795.8k 58.51%
Phones 219.5k 16.14%
Ecommerce platform 1.4m 99.56%
Couriers 116.9k 8.59%
Payment Providers 172.1k 12.66%
Categories 785.5k 57.75%
Social Media 742.6k 54.60%

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Frequently Asked Questions

What data is included in the WordPress Block Editor E-commerce Database?

Our database covers over 808.1k WordPress Block Editor physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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