W3 Total Cache Technology Adoption in E-commerce
Discover 54.4k verified e-commerce stores using W3 Total Cache. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 115.1k domains. 54.4k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
54.4k verified active stores out of 115.1k detected · 47.2% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 95.3% of stores with physical delivery (51,816 stores) , followed by Custom (4.4%) and Welcart (0.1%) .
Base: 54,391 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
51,816 stores
2,404 stores
42 stores
17 stores
13 stores
12 stores
9 stores
7 stores
4 stores
4 stores
Visual Distribution
51,816 stores
2,404 stores
42 stores
17 stores
13 stores
12 stores
9 stores
7 stores
4 stores
4 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 51816 | 95.27% |
| Custom | 2404 | 4.42% |
| Welcart | 42 | 0.08% |
| Shopify, WooCommerce | 17 | 0.03% |
| Magento | 13 | 0.02% |
| WooCommerce, Shopify | 12 | 0.02% |
| Shopify | 9 | 0.02% |
| PrestaShop | 7 | 0.01% |
| Commerce7 | 4 | 0.01% |
| WooCommerce, RunFree | 4 | 0.01% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 96.9% share of detected W3 Total Cache e-commerce signals (111,517) , with Custom at 2.1% and Welcart at 0.1% (June 2026) .
Base: 115,136 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
111,517 websites
2,404 websites
81 websites
19 websites
94 websites
17 websites
32 websites
21 websites
50 websites
5 websites
Visual Distribution
111,517 websites
2,404 websites
81 websites
19 websites
94 websites
17 websites
32 websites
21 websites
50 websites
5 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 111517 | 96.86% |
| Custom | 2404 | 2.09% |
| Welcart | 81 | 0.07% |
| Shopify, WooCommerce | 19 | 0.02% |
| Magento | 94 | 0.08% |
| WooCommerce, Shopify | 17 | 0.01% |
| Shopify | 32 | 0.03% |
| PrestaShop | 21 | 0.02% |
| Commerce7 | 50 | 0.04% |
| WooCommerce, RunFree | 5 | 0.00% |
Categories Distribution
Health & Beauty stores with 12.7% of all stores (6,909 stores) , followed by Clothing & Accessories (12.6%) and Food & Beverages (11.3%) .
Base: 54,391 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
6,909 stores
6,865 stores
6,136 stores
3,700 stores
3,648 stores
2,760 stores
2,679 stores
2,507 stores
2,486 stores
2,236 stores
Visual Distribution
6,909 stores
6,865 stores
6,136 stores
3,700 stores
3,648 stores
2,760 stores
2,679 stores
2,507 stores
2,486 stores
2,236 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 6909 | 12.70% |
| Clothing & Accessories | 6865 | 12.62% |
| Food & Beverages | 6136 | 11.28% |
| Sporting Goods & Outdoor Gear | 3700 | 6.80% |
| Home & Garden | 3648 | 6.71% |
| Arts & Entertainment | 2760 | 5.07% |
| Gifts & Special Occasions | 2679 | 4.93% |
| Tools & Hardware | 2507 | 4.61% |
| Electronics & Technology | 2486 | 4.57% |
| Toys & Games | 2236 | 4.11% |
Payment Providers Distribution
PayPal accounts for 37.0% of displayed detection occurrences (12,025 occurrences) , followed by MasterCard (27.4%) and Stripe Connect (9.6%) .
Base: 32,472 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
12,025 occurrences
8,900 occurrences
3,110 occurrences
1,932 occurrences
1,489 occurrences
1,364 occurrences
1,308 occurrences
1,275 occurrences
639 occurrences
430 occurrences
Visual Distribution
12,025 occurrences
8,900 occurrences
3,110 occurrences
1,932 occurrences
1,489 occurrences
1,364 occurrences
1,308 occurrences
1,275 occurrences
639 occurrences
430 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 12025 | 37.03% |
| MasterCard | 8900 | 27.41% |
| Stripe Connect | 3110 | 9.58% |
| American Express | 1932 | 5.95% |
| Apple Pay | 1489 | 4.59% |
| VISA | 1364 | 4.20% |
| Google Pay | 1308 | 4.03% |
| Klarna | 1275 | 3.93% |
| Bolt | 639 | 1.97% |
| WebMoney | 430 | 1.32% |
Shipping Carriers Distribution
DHL accounts for 23.9% of displayed detection occurrences (4,100 occurrences) , followed by USPS (19.1%) and FedEx (18.6%) .
Base: 17,178 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
4,100 occurrences
3,281 occurrences
3,192 occurrences
1,856 occurrences
1,455 occurrences
1,275 occurrences
632 occurrences
517 occurrences
452 occurrences
418 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 4100 | 23.87% |
| USPS | 3281 | 19.10% |
| FedEx | 3192 | 18.58% |
| UPS | 1856 | 10.80% |
| GLS | 1455 | 8.47% |
| DPD | 1275 | 7.42% |
| СДЭК | 632 | 3.68% |
| Royal Mail | 517 | 3.01% |
| InPost | 452 | 2.63% |
| PostNL | 418 | 2.43% |
Store Launch Timeline
Over the past 12 months, 12,830 new stores were launched in W3 Total Cache , with the highest activity in 2026-05 (2,161 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
2,161 stores launched
314 stores launched
2,513 stores launched
375 stores launched
695 stores launched
382 stores launched
381 stores launched
712 stores launched
1,412 stores launched
460 stores launched
3,107 stores launched
318 stores launched
Monthly Trend
16.8% of last 12 months
2.4% of last 12 months
19.6% of last 12 months
2.9% of last 12 months
5.4% of last 12 months
3.0% of last 12 months
3.0% of last 12 months
5.5% of last 12 months
11.0% of last 12 months
3.6% of last 12 months
24.2% of last 12 months
2.5% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 2161 | 16.84% |
| 2026-04 | 314 | 2.45% |
| 2026-03 | 2513 | 19.59% |
| 2026-02 | 375 | 2.92% |
| 2026-01 | 695 | 5.42% |
| 2025-12 | 382 | 2.98% |
| 2025-11 | 381 | 2.97% |
| 2025-10 | 712 | 5.55% |
| 2025-09 | 1412 | 11.01% |
| 2025-08 | 460 | 3.59% |
| 2025-07 | 3107 | 24.22% |
| 2025-06 | 318 | 2.48% |
Active Stores by Launch Year
Currently, 54,305 active stores in W3 Total Cache are tracked in our database , with the most stores launched in 2026 (6,088 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
6,088 active stores
8,928 active stores
4,228 active stores
3,738 active stores
3,224 active stores
3,606 active stores
4,079 active stores
2,788 active stores
2,812 active stores
2,359 active stores
1,440 active stores
1,152 active stores
1,160 active stores
1,393 active stores
893 active stores
Distribution by Launch Year
11.2% of tracked active stores
16.4% of tracked active stores
7.8% of tracked active stores
6.9% of tracked active stores
5.9% of tracked active stores
6.6% of tracked active stores
7.5% of tracked active stores
5.1% of tracked active stores
5.2% of tracked active stores
4.3% of tracked active stores
2.7% of tracked active stores
2.1% of tracked active stores
2.1% of tracked active stores
2.6% of tracked active stores
1.6% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 6088 | 11.21% |
| 2025 | 8928 | 16.44% |
| 2024 | 4228 | 7.79% |
| 2023 | 3738 | 6.88% |
| 2022 | 3224 | 5.94% |
| 2021 | 3606 | 6.64% |
| 2020 | 4079 | 7.51% |
| 2019 | 2788 | 5.13% |
| 2018 | 2812 | 5.18% |
| 2017 | 2359 | 4.34% |
| 2016 | 1440 | 2.65% |
| 2015 | 1152 | 2.12% |
| 2014 | 1160 | 2.14% |
| 2013 | 1393 | 2.57% |
| 2012 | 893 | 1.64% |
Geographic Distribution
United States stores with 20.8% (11,292 active verified stores) , followed by Italy (5.8%) and Russia (5.6%) .
Base: 54,391 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
11,292 active verified stores
3,172 active verified stores
3,019 active verified stores
2,048 active verified stores
1,874 active verified stores
1,688 active verified stores
1,659 active verified stores
1,558 active verified stores
1,461 active verified stores
1,391 active verified stores
Visual Distribution
11,292 active verified stores
3,172 active verified stores
3,019 active verified stores
2,048 active verified stores
1,874 active verified stores
1,688 active verified stores
1,659 active verified stores
1,558 active verified stores
1,461 active verified stores
1,391 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 11292 | 20.76% |
| Italy | 3172 | 5.83% |
| Russia | 3019 | 5.55% |
| United Kingdom | 2048 | 3.77% |
| Germany | 1874 | 3.45% |
| France | 1688 | 3.10% |
| Spain | 1659 | 3.05% |
| Netherlands | 1558 | 2.86% |
| Denmark | 1461 | 2.69% |
| Bulgaria | 1391 | 2.56% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
WooCommerce - Toys & Games
WooCommerce
WooCommerce - Toys & Games
WooCommerce - Toys & Games
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Arts & Entertainment
WooCommerce - Clothing & Accessories
WooCommerce - Toys & Games
WooCommerce - Home & Garden
Magento - Baby & Toddler
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 115.1k | 100.00% |
| Emails | 69.4k | 60.26% |
| Phones | 57.3k | 49.79% |
| Ecommerce platform | 114.6k | 99.53% |
| Couriers | 17k | 14.77% |
| Payment Providers | 26.4k | 22.96% |
| Categories | 53.2k | 46.19% |
| Social Media | 75.1k | 65.22% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the W3 Total Cache e-commerce landscape:
Analyze 54.4k verified e-commerce stores on W3 Total Cache - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across W3 Total Cache e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the W3 Total Cache e-commerce intelligence?
-
We track 54.4k verified W3 Total Cache e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 32.9% of displayed detection occurrences (26,268 occurrences) , followed by Instagram (29.7%) and YouTube (9.0%) .
Base: 79,917 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
26,268 occurrences
23,715 occurrences
7,201 occurrences
4,969 occurrences
4,399 occurrences
3,682 occurrences
3,474 occurrences
3,335 occurrences
2,679 occurrences
195 occurrences
Visual Distribution
26,268 occurrences
23,715 occurrences
7,201 occurrences
4,969 occurrences
4,399 occurrences
3,682 occurrences
3,474 occurrences
3,335 occurrences
2,679 occurrences
195 occurrences