Tilda Technology Adoption in E-commerce

Discover 19.7k verified e-commerce stores using Tilda. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 20.5k domains. 19.7k verified as active stores with physical delivery.

Verified stores
19.7k
active stores with physical delivery
Top country
Russia
16,213 verified stores
Top payment signal
MasterCard
2,712 detection occurrences
Top carrier signal
СДЭК
6,399 detection occurrences
Top category
Clothing & Accessories
4,295 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

19.7k verified active stores out of 20.5k detected · 96.1% verification rate

E-commerce Platforms Distribution

Custom stores with 99.8% of stores with physical delivery (19,658 stores) , followed by 1C-Bitrix (0.1%) and WooCommerce (0.1%) .

Base: 19,707 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 99.8%

19,658 stores

20 stores

12 stores

5 stores

Unisiter 0.0%

2 stores

miniShop2 0.0%

2 stores

Web4s E-commerce Platform 0.0%

1 stores

Store.link E-commerce Platform 0.0%

1 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Tilda
Platform Stores with Physical Delivery Percentage
Custom 19658 99.75%
1C-Bitrix 20 0.10%
WooCommerce 12 0.06%
Shopify 5 0.03%
Unisiter 2 0.01%
miniShop2 2 0.01%
Web4s E-commerce Platform 1 0.01%
Store.link E-commerce Platform 1 0.01%
HCL Commerce 1 0.01%
Powergap 1 0.01%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 95.9% share of detected Tilda e-commerce signals (19,658) , with 1C-Bitrix at 0.8% and WooCommerce at 0.2% (June 2026) .

Base: 20,499 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 95.9%

19,658 websites

160 websites

48 websites

6 websites

Unisiter 0.0%

8 websites

miniShop2 0.1%

15 websites

Web4s E-commerce Platform 0.0%

1 websites

Store.link E-commerce Platform 0.0%

1 websites

15 websites

5 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Tilda
Platform Websites with Signals Percentage
Custom 19658 95.90%
1C-Bitrix 160 0.78%
WooCommerce 48 0.23%
Shopify 6 0.03%
Unisiter 8 0.04%
miniShop2 15 0.07%
Web4s E-commerce Platform 1 0.00%
Store.link E-commerce Platform 1 0.00%
HCL Commerce 15 0.07%
Powergap 5 0.02%

Categories Distribution

Clothing & Accessories stores with 21.8% of all stores (4,295 stores) , followed by Gifts & Special Occasions (10.9%) and Health & Beauty (10.1%) .

Base: 19,707 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 21.8%

4,295 stores

Gifts & Special Occasions 10.9%

2,143 stores

Health & Beauty 10.1%

1,994 stores

Tools & Hardware 9.6%

1,901 stores

Home & Garden 6.7%

1,318 stores

Food & Beverages 6.3%

1,248 stores

Arts & Entertainment 4.0%

791 stores

Jewelry & Watches 3.6%

704 stores

Sporting Goods & Outdoor Gear 3.3%

642 stores

Furniture & Home Decor 2.8%

560 stores

Visual Distribution

Distribution of top 10 Tilda store categories (June 2026)
Distribution of categories in Tilda e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 4295 21.79%
Gifts & Special Occasions 2143 10.87%
Health & Beauty 1994 10.12%
Tools & Hardware 1901 9.65%
Home & Garden 1318 6.69%
Food & Beverages 1248 6.33%
Arts & Entertainment 791 4.01%
Jewelry & Watches 704 3.57%
Sporting Goods & Outdoor Gear 642 3.26%
Furniture & Home Decor 560 2.84%

Payment Providers Distribution

MasterCard accounts for 40.2% of displayed detection occurrences (2,712 occurrences) , followed by VISA (27.4%) and JCB (7.6%) .

Base: 6,746 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

2,712 occurrences

VISA 27.4%

1,848 occurrences

JCB 7.6%

510 occurrences

468 occurrences

384 occurrences

267 occurrences

QIWI 3.0%

200 occurrences

170 occurrences

101 occurrences

86 occurrences

Visual Distribution

Distribution of top 10 Tilda payment providers (June 2026)
Distribution of payment providers in Tilda e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
MasterCard 2712 40.20%
VISA 1848 27.39%
JCB 510 7.56%
PayPal 468 6.94%
Apple Pay 384 5.69%
Google Pay 267 3.96%
QIWI 200 2.96%
Stripe Connect 170 2.52%
UnionPay 101 1.50%
WebMoney 86 1.27%

Shipping Carriers Distribution

СДЭК accounts for 53.5% of displayed detection occurrences (6,399 occurrences) , followed by Почта России (33.4%) and Boxberry (5.5%) .

Base: 11,955 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

6,399 occurrences

3,991 occurrences

656 occurrences

DHL 2.5%

298 occurrences

DPD 2.4%

287 occurrences

UPS 0.8%

91 occurrences

71 occurrences

FedEx 0.5%

59 occurrences

52 occurrences

51 occurrences

Visual Distribution

Distribution of top 10 Tilda shipping carriers (June 2026)
Distribution of shipping carriers in Tilda e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
СДЭК 6399 53.53%
Почта России 3991 33.38%
Boxberry 656 5.49%
DHL 298 2.49%
DPD 287 2.40%
UPS 91 0.76%
Russian Post 71 0.59%
FedEx 59 0.49%
Hermes 52 0.43%
Omniva 51 0.43%

Store Launch Timeline

Over the past 12 months, 3,346 new stores were launched in Tilda , with the highest activity in 2026-05 (273 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 8.2%

273 stores launched

2026-04 9.5%

317 stores launched

2026-03 7.6%

255 stores launched

2026-02 8.3%

279 stores launched

2026-01 6.6%

222 stores launched

2025-12 7.1%

236 stores launched

2025-11 9.3%

312 stores launched

2025-10 10.1%

338 stores launched

2025-09 10.5%

353 stores launched

2025-08 9.2%

308 stores launched

2025-07 9.6%

321 stores launched

2025-06 3.9%

132 stores launched

Monthly Trend

Monthly store launches in Tilda (June 2026)
Monthly store launches in Tilda over the past 12 months
Month Stores Launched Percentage
2026-05 273 8.16%
2026-04 317 9.47%
2026-03 255 7.62%
2026-02 279 8.34%
2026-01 222 6.63%
2025-12 236 7.05%
2025-11 312 9.32%
2025-10 338 10.10%
2025-09 353 10.55%
2025-08 308 9.21%
2025-07 321 9.59%
2025-06 132 3.95%

Active Stores by Launch Year

Currently, 19,661 active stores in Tilda are tracked in our database , with the most stores launched in 2026 (1,358 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 6.9%

1,358 active stores

2025 17.0%

3,343 active stores

2024 13.2%

2,599 active stores

2023 12.0%

2,352 active stores

2022 11.4%

2,240 active stores

2021 9.0%

1,766 active stores

2020 7.6%

1,490 active stores

2019 5.9%

1,154 active stores

2018 4.3%

836 active stores

2017 2.8%

547 active stores

2016 2.1%

415 active stores

2015 1.3%

264 active stores

2014 1.2%

232 active stores

2013 1.5%

294 active stores

2012 0.9%

169 active stores

Distribution by Launch Year

Active stores in Tilda by original launch year (June 2026)
Active stores in Tilda by launch year
Launch Year Active Stores Percentage
2026 1358 6.91%
2025 3343 17.00%
2024 2599 13.22%
2023 2352 11.96%
2022 2240 11.39%
2021 1766 8.98%
2020 1490 7.58%
2019 1154 5.87%
2018 836 4.25%
2017 547 2.78%
2016 415 2.11%
2015 264 1.34%
2014 232 1.18%
2013 294 1.50%
2012 169 0.86%

Social Media Usage

Instagram accounts for 56.0% of displayed detection occurrences (7,379 occurrences) , followed by YouTube (14.2%) and Facebook (10.2%) .

Base: 13,167 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 56.0%

7,379 occurrences

YouTube 14.2%

1,876 occurrences

Facebook 10.2%

1,341 occurrences

WhatsApp 9.8%

1,296 occurrences

TikTok 4.5%

598 occurrences

Pinterest 3.0%

391 occurrences

Twitter 0.8%

106 occurrences

Behance 0.6%

84 occurrences

Telegram 0.4%

53 occurrences

LinkedIn 0.3%

43 occurrences

Visual Distribution

Distribution of social media platforms in Tilda (June 2026)
Distribution of social media platforms in Tilda e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 7379 56.04%
YouTube 1876 14.25%
Facebook 1341 10.18%
WhatsApp 1296 9.84%
TikTok 598 4.54%
Pinterest 391 2.97%
Twitter 106 0.81%
Behance 84 0.64%
Telegram 53 0.40%
LinkedIn 43 0.33%

Geographic Distribution

Russia stores with 82.3% (16,213 active verified stores) , followed by Ukraine (5.1%) and Belarus (3.5%) .

Base: 19,707 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Russia 82.3%

16,213 active verified stores

999 active verified stores

695 active verified stores

447 active verified stores

104 active verified stores

74 active verified stores

58 active verified stores

58 active verified stores

50 active verified stores

43 active verified stores

Visual Distribution

Geographic distribution of stores using Tilda (June 2026)
Geographic distribution of stores using Tilda
Country AI-Verified Store Count Market Share
Russia 16213 82.27%
Ukraine 999 5.07%
Belarus 695 3.53%
Kazakhstan 447 2.27%
United States 104 0.53%
Poland 74 0.38%
Latvia 58 0.29%
Germany 58 0.29%
United Arab Emirates 50 0.25%
Uzbekistan 43 0.22%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 20.5k 100.00%
Emails 14.3k 69.90%
Phones 16.4k 79.84%
Ecommerce platform 20k 97.37%
Couriers 8.7k 42.51%
Payment Providers 4k 19.62%
Categories 17.6k 85.84%
Social Media 9.6k 46.80%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Tilda e-commerce landscape:

Analyze 19.7k verified e-commerce stores on Tilda - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Tilda e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Tilda e-commerce intelligence?

We track 19.7k verified Tilda e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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