Phusion Passenger Technology Adoption in E-commerce
Discover 2.5k verified e-commerce stores using Phusion Passenger. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 3.1k domains. 2.5k verified as active stores with physical delivery.
· · Next full refresh: April 2026
2.5k verified active stores out of 3.1k detected · 81.4% verification rate
E-commerce Platforms Distribution
Custom leads with 96.3% of stores with physical delivery (2,442 stores) , followed by Spree (1.6%) and nopCommerce (0.9%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
2,442 stores
40 stores
23 stores
15 stores
8 stores
3 stores
2 stores
1 stores
1 stores
1 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 2442 | 96.26% |
| Spree | 40 | 1.58% |
| nopCommerce | 23 | 0.91% |
| Sharetribe | 15 | 0.59% |
| WooCommerce | 8 | 0.32% |
| PrestaShop | 3 | 0.12% |
| Ecwid | 2 | 0.08% |
| MakeShop | 1 | 0.04% |
| SAP Commerce Cloud | 1 | 0.04% |
| 1C-Bitrix | 1 | 0.04% |
| MakeShop, WooCommerce | 1 | 0.04% |
| BigCommerce | 0 | 0.00% |
| Weblium | 0 | 0.00% |
| Moguta.CMS | 0 | 0.00% |
| Shopify | 0 | 0.00% |
All Stores Distribution
Custom holds 82.5% share of all Phusion Passenger e-commerce stores (2,442) , with Spree at 2.7% and nopCommerce at 0.8% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
2,442 stores
80 stores
23 stores
98 stores
24 stores
3 stores
20 stores
2 stores
1 stores
1 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 2442 | 82.47% |
| Spree | 80 | 2.70% |
| nopCommerce | 23 | 0.78% |
| Sharetribe | 98 | 3.31% |
| WooCommerce | 24 | 0.81% |
| PrestaShop | 3 | 0.10% |
| Ecwid | 20 | 0.68% |
| MakeShop | 2 | 0.07% |
| SAP Commerce Cloud | 1 | 0.03% |
| 1C-Bitrix | 1 | 0.03% |
| MakeShop, WooCommerce | 1 | 0.03% |
| BigCommerce | 3 | 0.10% |
| Weblium | 1 | 0.03% |
| Moguta.CMS | 2 | 0.07% |
| Shopify | 260 | 8.78% |
Categories Distribution
Clothing & Accessories leads with 28.8% of all stores (589 stores) , followed by Health & Beauty (11.0%) and Home & Garden (10.0%) .
Base: 2,046 AI-verified stores with physical delivery and detected product categories (80.6% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
589 stores
226 stores
204 stores
158 stores
144 stores
109 stores
96 stores
95 stores
78 stores
77 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 589 | 28.79% |
| Health & Beauty | 226 | 11.05% |
| Home & Garden | 204 | 9.97% |
| Electronics & Technology | 158 | 7.72% |
| Food & Beverages | 144 | 7.04% |
| Toys & Games | 109 | 5.33% |
| Sporting Goods & Outdoor Gear | 96 | 4.69% |
| Tools & Hardware | 95 | 4.64% |
| Jewelry & Watches | 78 | 3.81% |
| Collectibles & Hobbies | 77 | 3.76% |
| Arts & Entertainment | 73 | 3.57% |
| Furniture & Home Decor | 73 | 3.57% |
| Vehicles & Parts | 51 | 2.49% |
| Gifts & Special Occasions | 46 | 2.25% |
| Business & Industrial | 27 | 1.32% |
Payment Providers Distribution
MasterCard leads with 25.8% among AI-verified physical stores (426 stores) , followed by PayPal (17.3%) and VISA (10.3%) .
Base: 966 AI-verified physical stores with detectable payment providers (31.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
426 stores
285 stores
170 stores
134 stores
111 stores
107 stores
95 stores
63 stores
62 stores
53 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| MasterCard | 426 | 25.79% |
| PayPal | 285 | 17.25% |
| VISA | 170 | 10.29% |
| American Express | 134 | 8.11% |
| Stripe Connect | 111 | 6.72% |
| Bolt | 107 | 6.48% |
| Klarna | 95 | 5.75% |
| AliPay | 63 | 3.81% |
| Giropay | 62 | 3.75% |
| Apple Pay | 53 | 3.21% |
| Google Pay | 46 | 2.78% |
| JCB | 35 | 2.12% |
| Amazon Pay | 30 | 1.82% |
| SEPA | 27 | 1.63% |
| iDEAL | 8 | 0.48% |
Shipping Carriers Distribution
DHL leads with 21.7% among AI-verified physical stores (273 stores) , followed by DPD (19.0%) and Hermes (17.5%) .
Base: 786 AI-verified physical stores with detectable shipping carriers (25.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
273 stores
239 stores
220 stores
92 stores
88 stores
61 stores
54 stores
54 stores
37 stores
36 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 273 | 21.74% |
| DPD | 239 | 19.03% |
| Hermes | 220 | 17.52% |
| СДЭК | 92 | 7.32% |
| UPS | 88 | 7.01% |
| Почта России | 61 | 4.86% |
| Yamato Japan | 54 | 4.30% |
| USPS | 54 | 4.30% |
| Chronopost | 37 | 2.95% |
| GLS | 36 | 2.87% |
| FedEx | 33 | 2.63% |
| Point Relais | 28 | 2.23% |
| TNT | 18 | 1.43% |
| Canada Post | 12 | 0.96% |
| InPost | 11 | 0.88% |
Store Launch Timeline
Over the past 12 months, 349 new stores were launched in Phusion Passenger , with the highest activity in 2026-02 (31 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
31 stores launched
30 stores launched
46 stores launched
33 stores launched
32 stores launched
23 stores launched
26 stores launched
24 stores launched
46 stores launched
22 stores launched
17 stores launched
19 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 31 | 8.88% |
| 2026-01 | 30 | 8.60% |
| 2025-12 | 46 | 13.18% |
| 2025-11 | 33 | 9.46% |
| 2025-10 | 32 | 9.17% |
| 2025-09 | 23 | 6.59% |
| 2025-08 | 26 | 7.45% |
| 2025-07 | 24 | 6.88% |
| 2025-06 | 46 | 13.18% |
| 2025-05 | 22 | 6.30% |
| 2025-04 | 17 | 4.87% |
| 2025-03 | 19 | 5.44% |
Active Stores by Launch Year
Currently, 2,513 active stores in Phusion Passenger are tracked in our database , with the most stores launched in 2026 (61 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
61 active stores
326 active stores
230 active stores
268 active stores
216 active stores
149 active stores
202 active stores
108 active stores
105 active stores
107 active stores
75 active stores
67 active stores
87 active stores
107 active stores
61 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 61 | 2.43% |
| 2025 | 326 | 12.97% |
| 2024 | 230 | 9.15% |
| 2023 | 268 | 10.66% |
| 2022 | 216 | 8.60% |
| 2021 | 149 | 5.93% |
| 2020 | 202 | 8.04% |
| 2019 | 108 | 4.30% |
| 2018 | 105 | 4.18% |
| 2017 | 107 | 4.26% |
| 2016 | 75 | 2.98% |
| 2015 | 67 | 2.67% |
| 2014 | 87 | 3.46% |
| 2013 | 107 | 4.26% |
| 2012 | 61 | 2.43% |
| 2011 | 35 | 1.39% |
| 2010 | 51 | 2.03% |
| 2009 | 40 | 1.59% |
| 2008 | 33 | 1.31% |
| 2007 | 30 | 1.19% |
| 2006 | 19 | 0.76% |
| 2005 | 17 | 0.68% |
| 2004 | 17 | 0.68% |
| 2003 | 24 | 0.96% |
| 2002 | 13 | 0.52% |
| 2001 | 17 | 0.68% |
| 2000 | 18 | 0.72% |
| 1999 | 16 | 0.64% |
| 1998 | 7 | 0.28% |
| 1997 | 5 | 0.20% |
| 1996 | 2 | 0.08% |
Geographic Distribution
United States leads with 17.9% (358 AI-verified stores) , followed by Germany (16.4%) and Ukraine (13.9%) .
Base: 1,998 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
358 AI-verified stores
327 AI-verified stores
277 AI-verified stores
236 AI-verified stores
98 AI-verified stores
72 AI-verified stores
71 AI-verified stores
64 AI-verified stores
64 AI-verified stores
61 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 358 | 17.92% |
| Germany | 327 | 16.37% |
| Ukraine | 277 | 13.86% |
| Russia | 236 | 11.81% |
| Greece | 98 | 4.90% |
| Canada | 72 | 3.60% |
| India | 71 | 3.55% |
| Japan | 64 | 3.20% |
| France | 64 | 3.20% |
| Spain | 61 | 3.05% |
| United Kingdom | 55 | 2.75% |
| Belarus | 53 | 2.65% |
| Italy | 45 | 2.25% |
| Palestine | 40 | 2.00% |
| Turkey | 40 | 2.00% |
| Taiwan | 39 | 1.95% |
| Brazil | 30 | 1.50% |
| Poland | 26 | 1.30% |
| Austria | 23 | 1.15% |
| Netherlands | 19 | 0.95% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Spree - Clothing & Accessories
Custom - Toys & Games
Custom
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Clothing & Accessories
Custom
Custom
Custom - Clothing & Accessories
Custom - Tools & Hardware
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 3.1k | 100.00% |
| Emails | 1.7k | 56.09% |
| Phones | 809.0 | 25.95% |
| Ecommerce platform | 3.0k | 95.89% |
| Couriers | 786.0 | 25.21% |
| Payment Providers | 966.0 | 30.98% |
| Categories | 2.2k | 69.28% |
| Social Media | 1.6k | 50.38% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Phusion Passenger e-commerce landscape:
Analyze 2.5k verified e-commerce stores on Phusion Passenger - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Phusion Passenger e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Phusion Passenger e-commerce intelligence?
-
We track 2.5k verified Phusion Passenger e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 33.3% among stores with at least one detectable social profile (1,169 stores) , followed by Instagram (31.4%) and YouTube (11.1%) .
Base: 1,571 stores with any detectable social profile (50.4% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
1,169 stores
1,103 stores
388 stores
325 stores
157 stores
114 stores
95 stores
85 stores
42 stores
30 stores
Visual Distribution