Partytown Technology Adoption in E-commerce
Discover 1.2k verified e-commerce stores using Partytown. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 2.5k domains. 1.2k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
1.2k verified active stores out of 2.5k detected · 48.2% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 77.9% of stores with physical delivery (930 stores) , followed by Custom (10.6%) and VTEX (3.4%) .
Base: 1,194 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
930 stores
126 stores
40 stores
28 stores
27 stores
9 stores
7 stores
6 stores
4 stores
4 stores
Visual Distribution
930 stores
126 stores
40 stores
28 stores
27 stores
9 stores
7 stores
6 stores
4 stores
4 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 930 | 77.89% |
| Custom | 126 | 10.55% |
| VTEX | 40 | 3.35% |
| Shopify | 28 | 2.35% |
| Magento | 27 | 2.26% |
| DigiFi | 9 | 0.75% |
| PrestaShop | 7 | 0.59% |
| ShopExpress | 6 | 0.50% |
| IDCommerce, BW Commerce | 4 | 0.34% |
| BW Commerce, IDCommerce | 4 | 0.34% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 85.9% share of detected Partytown e-commerce signals (2,125) , with Custom at 5.1% and VTEX at 2.0% (June 2026) .
Base: 2,475 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
2,125 websites
126 websites
50 websites
34 websites
37 websites
9 websites
7 websites
10 websites
4 websites
4 websites
Visual Distribution
2,125 websites
126 websites
50 websites
34 websites
37 websites
9 websites
7 websites
10 websites
4 websites
4 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 2125 | 85.86% |
| Custom | 126 | 5.09% |
| VTEX | 50 | 2.02% |
| Shopify | 34 | 1.37% |
| Magento | 37 | 1.49% |
| DigiFi | 9 | 0.36% |
| PrestaShop | 7 | 0.28% |
| ShopExpress | 10 | 0.40% |
| IDCommerce, BW Commerce | 4 | 0.16% |
| BW Commerce, IDCommerce | 4 | 0.16% |
Categories Distribution
Health & Beauty stores with 13.2% of all stores (158 stores) , followed by Clothing & Accessories (11.9%) and Food & Beverages (11.6%) .
Base: 1,194 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
158 stores
142 stores
138 stores
79 stores
69 stores
66 stores
65 stores
57 stores
44 stores
44 stores
Visual Distribution
158 stores
142 stores
138 stores
79 stores
69 stores
66 stores
65 stores
57 stores
44 stores
44 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 158 | 13.23% |
| Clothing & Accessories | 142 | 11.89% |
| Food & Beverages | 138 | 11.56% |
| Electronics & Technology | 79 | 6.62% |
| Home & Garden | 69 | 5.78% |
| Sporting Goods & Outdoor Gear | 66 | 5.53% |
| Business & Industrial | 65 | 5.44% |
| Vehicles & Parts | 57 | 4.77% |
| Jewelry & Watches | 44 | 3.69% |
| Arts & Entertainment | 44 | 3.69% |
Payment Providers Distribution
PayPal accounts for 25.6% of displayed detection occurrences (117 occurrences) , followed by Stripe Connect (17.3%) and MasterCard (14.4%) .
Base: 457 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
117 occurrences
79 occurrences
66 occurrences
46 occurrences
44 occurrences
36 occurrences
27 occurrences
16 occurrences
16 occurrences
10 occurrences
Visual Distribution
117 occurrences
79 occurrences
66 occurrences
46 occurrences
44 occurrences
36 occurrences
27 occurrences
16 occurrences
16 occurrences
10 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 117 | 25.60% |
| Stripe Connect | 79 | 17.29% |
| MasterCard | 66 | 14.44% |
| American Express | 46 | 10.07% |
| Apple Pay | 44 | 9.63% |
| Google Pay | 36 | 7.88% |
| Klarna | 27 | 5.91% |
| Bolt | 16 | 3.50% |
| VISA | 16 | 3.50% |
| Mercado Pago | 10 | 2.19% |
Shipping Carriers Distribution
DHL accounts for 18.0% of displayed detection occurrences (49 occurrences) , followed by UPS (17.3%) and Estes (11.0%) .
Base: 272 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
49 occurrences
47 occurrences
30 occurrences
29 occurrences
28 occurrences
25 occurrences
19 occurrences
18 occurrences
15 occurrences
12 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 49 | 18.01% |
| UPS | 47 | 17.28% |
| Estes | 30 | 11.03% |
| USPS | 29 | 10.66% |
| FedEx | 28 | 10.29% |
| DPD | 25 | 9.19% |
| Correios | 19 | 6.99% |
| GLS | 18 | 6.62% |
| Royal Mail | 15 | 5.51% |
| La Poste | 12 | 4.41% |
Store Launch Timeline
Over the past 12 months, 179 new stores were launched in Partytown , with the highest activity in 2026-05 (18 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
18 stores launched
14 stores launched
9 stores launched
7 stores launched
10 stores launched
10 stores launched
9 stores launched
19 stores launched
23 stores launched
27 stores launched
22 stores launched
11 stores launched
Monthly Trend
10.1% of last 12 months
7.8% of last 12 months
5.0% of last 12 months
3.9% of last 12 months
5.6% of last 12 months
5.6% of last 12 months
5.0% of last 12 months
10.6% of last 12 months
12.8% of last 12 months
15.1% of last 12 months
12.3% of last 12 months
6.1% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 18 | 10.06% |
| 2026-04 | 14 | 7.82% |
| 2026-03 | 9 | 5.03% |
| 2026-02 | 7 | 3.91% |
| 2026-01 | 10 | 5.59% |
| 2025-12 | 10 | 5.59% |
| 2025-11 | 9 | 5.03% |
| 2025-10 | 19 | 10.61% |
| 2025-09 | 23 | 12.85% |
| 2025-08 | 27 | 15.08% |
| 2025-07 | 22 | 12.29% |
| 2025-06 | 11 | 6.15% |
Active Stores by Launch Year
Currently, 1,190 active stores in Partytown are tracked in our database , with the most stores launched in 2026 (58 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
58 active stores
233 active stores
189 active stores
90 active stores
75 active stores
76 active stores
76 active stores
41 active stores
48 active stores
38 active stores
27 active stores
17 active stores
30 active stores
33 active stores
20 active stores
Distribution by Launch Year
4.9% of tracked active stores
19.6% of tracked active stores
15.9% of tracked active stores
7.6% of tracked active stores
6.3% of tracked active stores
6.4% of tracked active stores
6.4% of tracked active stores
3.4% of tracked active stores
4.0% of tracked active stores
3.2% of tracked active stores
2.3% of tracked active stores
1.4% of tracked active stores
2.5% of tracked active stores
2.8% of tracked active stores
1.7% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 58 | 4.87% |
| 2025 | 233 | 19.58% |
| 2024 | 189 | 15.88% |
| 2023 | 90 | 7.56% |
| 2022 | 75 | 6.30% |
| 2021 | 76 | 6.39% |
| 2020 | 76 | 6.39% |
| 2019 | 41 | 3.45% |
| 2018 | 48 | 4.03% |
| 2017 | 38 | 3.19% |
| 2016 | 27 | 2.27% |
| 2015 | 17 | 1.43% |
| 2014 | 30 | 2.52% |
| 2013 | 33 | 2.77% |
| 2012 | 20 | 1.68% |
Geographic Distribution
Brazil stores with 13.0% (155 active verified stores) , followed by United States (12.2%) and India (6.2%) .
Base: 1,194 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
155 active verified stores
146 active verified stores
74 active verified stores
72 active verified stores
50 active verified stores
31 active verified stores
27 active verified stores
26 active verified stores
26 active verified stores
26 active verified stores
Visual Distribution
155 active verified stores
146 active verified stores
74 active verified stores
72 active verified stores
50 active verified stores
31 active verified stores
27 active verified stores
26 active verified stores
26 active verified stores
26 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Brazil | 155 | 12.98% |
| United States | 146 | 12.23% |
| India | 74 | 6.20% |
| United Kingdom | 72 | 6.03% |
| France | 50 | 4.19% |
| Netherlands | 31 | 2.60% |
| South Africa | 27 | 2.26% |
| Canada | 26 | 2.18% |
| Germany | 26 | 2.18% |
| Spain | 26 | 2.18% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
VTEX - Home & Garden
VTEX - Jewelry & Watches
VTEX
VTEX - Pets & Pet Supplies
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Sporting Goods & Outdoor Gear
WooCommerce - Health & Beauty
WooCommerce - Health & Beauty
WooCommerce - Health & Beauty
WooCommerce
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 2.5k | 100.00% |
| Emails | 1.3k | 53.33% |
| Phones | 1.1k | 42.42% |
| Ecommerce platform | 2.4k | 98.51% |
| Couriers | 349 | 14.10% |
| Payment Providers | 435 | 17.58% |
| Categories | 1.2k | 46.95% |
| Social Media | 2k | 79.35% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Partytown e-commerce landscape:
Analyze 1.2k verified e-commerce stores on Partytown - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Partytown e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Partytown e-commerce intelligence?
-
We track 1.2k verified Partytown e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 27.7% of displayed detection occurrences (766 occurrences) , followed by Instagram (27.3%) and YouTube (10.5%) .
Base: 2,768 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
766 occurrences
756 occurrences
291 occurrences
221 occurrences
163 occurrences
155 occurrences
153 occurrences
146 occurrences
113 occurrences
4 occurrences
Visual Distribution
766 occurrences
756 occurrences
291 occurrences
221 occurrences
163 occurrences
155 occurrences
153 occurrences
146 occurrences
113 occurrences
4 occurrences