Oxygen Technology Adoption in E-commerce
Discover 5.9k verified e-commerce stores using Oxygen. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 14.6k domains. 5.9k verified as active stores with physical delivery.
This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.
· · Next full refresh: July 2026
5.9k verified active stores out of 14.6k detected · 40.2% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 95.6% of stores with physical delivery (5,619 stores) , followed by Custom (4.4%) and Commerce7 (0.0%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
5,619 stores
257 stores
2 stores
1 stores
1 stores
0 stores
0 stores
0 stores
0 stores
0 stores
Visual Distribution
5,619 stores
257 stores
2 stores
1 stores
1 stores
0 stores
0 stores
0 stores
0 stores
0 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 5619 | 95.56% |
| Custom | 257 | 4.37% |
| Commerce7 | 2 | 0.03% |
| Shopify | 1 | 0.02% |
| PrestaShop | 1 | 0.02% |
| Zeyada E-commerce Platform | 0 | 0.00% |
| Ordercall | 0 | 0.00% |
| VirtueMart | 0 | 0.00% |
| Shop5 | 0 | 0.00% |
| Commerce7, WooCommerce | 0 | 0.00% |
Show broader dataset (all e-commerce signals)
All Stores Distribution
WooCommerce holds 97.8% share of all Oxygen e-commerce stores (14,244) , with Custom at 1.8% and Commerce7 at 0.1% (June 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
14,244 stores
257 stores
13 stores
5 stores
2 stores
1 stores
1 stores
3 stores
8 stores
1 stores
Visual Distribution
14,244 stores
257 stores
13 stores
5 stores
2 stores
1 stores
1 stores
3 stores
8 stores
1 stores
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 14244 | 97.76% |
| Custom | 257 | 1.76% |
| Commerce7 | 13 | 0.09% |
| Shopify | 5 | 0.03% |
| PrestaShop | 2 | 0.01% |
| Zeyada E-commerce Platform | 1 | 0.01% |
| Ordercall | 1 | 0.01% |
| VirtueMart | 3 | 0.02% |
| Shop5 | 8 | 0.05% |
| Commerce7, WooCommerce | 1 | 0.01% |
Categories Distribution
Food & Beverages stores with 15.2% of all stores (791 stores) , followed by Health & Beauty (15.1%) and Clothing & Accessories (12.0%) .
Base: 5,202 AI-verified stores with physical delivery and detected product categories (88.5% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
791 stores
786 stores
626 stores
481 stores
353 stores
300 stores
297 stores
275 stores
266 stores
228 stores
Visual Distribution
791 stores
786 stores
626 stores
481 stores
353 stores
300 stores
297 stores
275 stores
266 stores
228 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Food & Beverages | 791 | 15.21% |
| Health & Beauty | 786 | 15.11% |
| Clothing & Accessories | 626 | 12.03% |
| Home & Garden | 481 | 9.25% |
| Sporting Goods & Outdoor Gear | 353 | 6.79% |
| Tools & Hardware | 300 | 5.77% |
| Business & Industrial | 297 | 5.71% |
| Arts & Entertainment | 275 | 5.29% |
| Gifts & Special Occasions | 266 | 5.11% |
| Electronics & Technology | 228 | 4.38% |
Payment Providers Distribution
PayPal stores with 26.3% among AI-verified physical stores (567 stores) , followed by Stripe Connect (13.9%) and MasterCard (11.6%) .
Base: 2,048 AI-verified physical stores with detectable payment providers (14.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
567 stores
301 stores
251 stores
189 stores
186 stores
135 stores
128 stores
102 stores
57 stores
44 stores
Visual Distribution
567 stores
301 stores
251 stores
189 stores
186 stores
135 stores
128 stores
102 stores
57 stores
44 stores
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 567 | 26.26% |
| Stripe Connect | 301 | 13.94% |
| MasterCard | 251 | 11.63% |
| Klarna | 189 | 8.75% |
| American Express | 186 | 8.62% |
| Apple Pay | 135 | 6.25% |
| VISA | 128 | 5.93% |
| Google Pay | 102 | 4.72% |
| Bolt | 57 | 2.64% |
| Przelewy24 | 44 | 2.04% |
Shipping Carriers Distribution
DHL stores with 18.7% among AI-verified physical stores (229 stores) , followed by UPS (12.6%) and GLS (12.4%) .
Base: 1,378 AI-verified physical stores with detectable shipping carriers (9.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
229 stores
154 stores
152 stores
144 stores
103 stores
93 stores
70 stores
53 stores
53 stores
36 stores
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 229 | 18.71% |
| UPS | 154 | 12.58% |
| GLS | 152 | 12.42% |
| DPD | 144 | 11.76% |
| USPS | 103 | 8.42% |
| FedEx | 93 | 7.60% |
| Royal Mail | 70 | 5.72% |
| InPost | 53 | 4.33% |
| PostNL | 53 | 4.33% |
| Colissimo | 36 | 2.94% |
Store Launch Timeline
Over the past 12 months, 454 new stores were launched in Oxygen , with the highest activity in 2026-05 (30 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
30 stores launched
22 stores launched
39 stores launched
43 stores launched
42 stores launched
38 stores launched
48 stores launched
40 stores launched
53 stores launched
41 stores launched
30 stores launched
28 stores launched
Monthly Trend
6.6% of last 12 months
4.8% of last 12 months
8.6% of last 12 months
9.5% of last 12 months
9.3% of last 12 months
8.4% of last 12 months
10.6% of last 12 months
8.8% of last 12 months
11.7% of last 12 months
9.0% of last 12 months
6.6% of last 12 months
6.2% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 30 | 6.61% |
| 2026-04 | 22 | 4.85% |
| 2026-03 | 39 | 8.59% |
| 2026-02 | 43 | 9.47% |
| 2026-01 | 42 | 9.25% |
| 2025-12 | 38 | 8.37% |
| 2025-11 | 48 | 10.57% |
| 2025-10 | 40 | 8.81% |
| 2025-09 | 53 | 11.67% |
| 2025-08 | 41 | 9.03% |
| 2025-07 | 30 | 6.61% |
| 2025-06 | 28 | 6.17% |
Active Stores by Launch Year
Currently, 5,862 active stores in Oxygen are tracked in our database , with the most stores launched in 2026 (181 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
181 active stores
515 active stores
555 active stores
512 active stores
485 active stores
564 active stores
500 active stores
312 active stores
297 active stores
288 active stores
155 active stores
142 active stores
129 active stores
166 active stores
112 active stores
Distribution by Launch Year
3.1% of tracked active stores
8.8% of tracked active stores
9.5% of tracked active stores
8.7% of tracked active stores
8.3% of tracked active stores
9.6% of tracked active stores
8.5% of tracked active stores
5.3% of tracked active stores
5.1% of tracked active stores
4.9% of tracked active stores
2.6% of tracked active stores
2.4% of tracked active stores
2.2% of tracked active stores
2.8% of tracked active stores
1.9% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 181 | 3.09% |
| 2025 | 515 | 8.79% |
| 2024 | 555 | 9.47% |
| 2023 | 512 | 8.73% |
| 2022 | 485 | 8.27% |
| 2021 | 564 | 9.62% |
| 2020 | 500 | 8.53% |
| 2019 | 312 | 5.32% |
| 2018 | 297 | 5.07% |
| 2017 | 288 | 4.91% |
| 2016 | 155 | 2.64% |
| 2015 | 142 | 2.42% |
| 2014 | 129 | 2.20% |
| 2013 | 166 | 2.83% |
| 2012 | 112 | 1.91% |
Geographic Distribution
United States stores with 15.6% (685 AI-verified stores) , followed by United Kingdom (8.4%) and Netherlands (7.7%) .
Base: 4,402 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
685 AI-verified stores
368 AI-verified stores
340 AI-verified stores
288 AI-verified stores
287 AI-verified stores
283 AI-verified stores
254 AI-verified stores
226 AI-verified stores
224 AI-verified stores
222 AI-verified stores
Visual Distribution
685 AI-verified stores
368 AI-verified stores
340 AI-verified stores
288 AI-verified stores
287 AI-verified stores
283 AI-verified stores
254 AI-verified stores
226 AI-verified stores
224 AI-verified stores
222 AI-verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 685 | 15.56% |
| United Kingdom | 368 | 8.36% |
| Netherlands | 340 | 7.72% |
| Germany | 288 | 6.54% |
| Poland | 287 | 6.52% |
| Italy | 283 | 6.43% |
| France | 254 | 5.77% |
| Bulgaria | 226 | 5.13% |
| Greece | 224 | 5.09% |
| Australia | 222 | 5.04% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
WooCommerce - Electronics & Technology
WooCommerce - Sporting Goods & Outdoor Gear
WooCommerce - Electronics & Technology
WooCommerce - Home & Garden
WooCommerce - Business & Industrial
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Food & Beverages
WooCommerce - Electronics & Technology
WooCommerce - Gifts & Special Occasions
WooCommerce - Food & Beverages
WooCommerce - Clothing & Accessories
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 14.6k | 100.00% |
| Emails | 6.5k | 44.70% |
| Phones | 7.1k | 48.31% |
| Ecommerce platform | 14.6k | 99.59% |
| Couriers | 1.4k | 9.42% |
| Payment Providers | 2.0k | 14.00% |
| Categories | 6.0k | 41.13% |
| Social Media | 11.0k | 75.09% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Oxygen e-commerce landscape:
Analyze 5.9k verified e-commerce stores on Oxygen - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Oxygen e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Oxygen e-commerce intelligence?
-
We track 5.9k verified Oxygen e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook stores with 34.7% among stores with at least one detectable social profile (3,950 stores) , followed by Instagram (32.6%) and YouTube (9.5%) .
Base: 10,986 stores with any detectable social profile (75.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
3,950 stores
3,712 stores
1,079 stores
790 stores
674 stores
525 stores
242 stores
213 stores
173 stores
12 stores
Visual Distribution
3,950 stores
3,712 stores
1,079 stores
790 stores
674 stores
525 stores
242 stores
213 stores
173 stores
12 stores