mOxie Technology Adoption in E-commerce
Discover 6.1k verified e-commerce stores using mOxie. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 25.7k domains. 6.1k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
6.1k verified active stores out of 25.7k detected · 23.6% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 96.4% of stores with physical delivery (5,848 stores) , followed by Custom (2.9%) and Shopify (0.2%) .
Base: 6,064 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
5,848 stores
174 stores
13 stores
8 stores
4 stores
4 stores
2 stores
1 stores
1 stores
1 stores
Visual Distribution
5,848 stores
174 stores
13 stores
8 stores
4 stores
4 stores
2 stores
1 stores
1 stores
1 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 5848 | 96.44% |
| Custom | 174 | 2.87% |
| Shopify | 13 | 0.21% |
| nopCommerce | 8 | 0.13% |
| SAP Commerce Cloud | 4 | 0.07% |
| Salesforce Commerce Cloud | 4 | 0.07% |
| Magento, WooCommerce | 2 | 0.03% |
| WooCommerce, Shopify | 1 | 0.02% |
| VirtueMart | 1 | 0.02% |
| Squarespace Commerce | 1 | 0.02% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 98.5% share of detected mOxie e-commerce signals (25,293) , with Custom at 0.7% and Shopify at 0.1% (June 2026) .
Base: 25,675 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
25,293 websites
174 websites
21 websites
8 websites
7 websites
4 websites
5 websites
2 websites
2 websites
3 websites
Visual Distribution
25,293 websites
174 websites
21 websites
8 websites
7 websites
4 websites
5 websites
2 websites
2 websites
3 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 25293 | 98.51% |
| Custom | 174 | 0.68% |
| Shopify | 21 | 0.08% |
| nopCommerce | 8 | 0.03% |
| SAP Commerce Cloud | 7 | 0.03% |
| Salesforce Commerce Cloud | 4 | 0.02% |
| Magento, WooCommerce | 5 | 0.02% |
| WooCommerce, Shopify | 2 | 0.01% |
| VirtueMart | 2 | 0.01% |
| Squarespace Commerce | 3 | 0.01% |
Categories Distribution
Health & Beauty stores with 23.3% of all stores (1,414 stores) , followed by Food & Beverages (9.9%) and Clothing & Accessories (9.8%) .
Base: 6,064 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
1,414 stores
599 stores
594 stores
377 stores
342 stores
320 stores
295 stores
258 stores
234 stores
215 stores
Visual Distribution
1,414 stores
599 stores
594 stores
377 stores
342 stores
320 stores
295 stores
258 stores
234 stores
215 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 1414 | 23.32% |
| Food & Beverages | 599 | 9.88% |
| Clothing & Accessories | 594 | 9.80% |
| Electronics & Technology | 377 | 6.22% |
| Sporting Goods & Outdoor Gear | 342 | 5.64% |
| Business & Industrial | 320 | 5.28% |
| Home & Garden | 295 | 4.86% |
| Arts & Entertainment | 258 | 4.25% |
| Toys & Games | 234 | 3.86% |
| Tools & Hardware | 215 | 3.55% |
Payment Providers Distribution
PayPal accounts for 31.0% of displayed detection occurrences (576 occurrences) , followed by MasterCard (16.3%) and Stripe Connect (16.0%) .
Base: 1,856 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
576 occurrences
302 occurrences
297 occurrences
195 occurrences
108 occurrences
102 occurrences
93 occurrences
70 occurrences
61 occurrences
52 occurrences
Visual Distribution
576 occurrences
302 occurrences
297 occurrences
195 occurrences
108 occurrences
102 occurrences
93 occurrences
70 occurrences
61 occurrences
52 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 576 | 31.03% |
| MasterCard | 302 | 16.27% |
| Stripe Connect | 297 | 16.00% |
| American Express | 195 | 10.51% |
| VISA | 108 | 5.82% |
| Klarna | 102 | 5.50% |
| Apple Pay | 93 | 5.01% |
| Google Pay | 70 | 3.77% |
| BitCoin | 61 | 3.29% |
| Bolt | 52 | 2.80% |
Shipping Carriers Distribution
UPS accounts for 24.1% of displayed detection occurrences (255 occurrences) , followed by DHL (19.5%) and FedEx (14.8%) .
Base: 1,060 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
255 occurrences
207 occurrences
157 occurrences
142 occurrences
89 occurrences
56 occurrences
52 occurrences
38 occurrences
35 occurrences
29 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| UPS | 255 | 24.06% |
| DHL | 207 | 19.53% |
| FedEx | 157 | 14.81% |
| USPS | 142 | 13.40% |
| DPD | 89 | 8.40% |
| GLS | 56 | 5.28% |
| Royal Mail | 52 | 4.91% |
| Correios | 38 | 3.58% |
| PostNL | 35 | 3.30% |
| TNT | 29 | 2.74% |
Store Launch Timeline
Over the past 12 months, 719 new stores were launched in mOxie , with the highest activity in 2026-05 (54 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
54 stores launched
41 stores launched
42 stores launched
47 stores launched
75 stores launched
59 stores launched
65 stores launched
67 stores launched
81 stores launched
88 stores launched
73 stores launched
27 stores launched
Monthly Trend
7.5% of last 12 months
5.7% of last 12 months
5.8% of last 12 months
6.5% of last 12 months
10.4% of last 12 months
8.2% of last 12 months
9.0% of last 12 months
9.3% of last 12 months
11.3% of last 12 months
12.2% of last 12 months
10.2% of last 12 months
3.8% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 54 | 7.51% |
| 2026-04 | 41 | 5.70% |
| 2026-03 | 42 | 5.84% |
| 2026-02 | 47 | 6.54% |
| 2026-01 | 75 | 10.43% |
| 2025-12 | 59 | 8.21% |
| 2025-11 | 65 | 9.04% |
| 2025-10 | 67 | 9.32% |
| 2025-09 | 81 | 11.27% |
| 2025-08 | 88 | 12.24% |
| 2025-07 | 73 | 10.15% |
| 2025-06 | 27 | 3.76% |
Active Stores by Launch Year
Currently, 6,051 active stores in mOxie are tracked in our database , with the most stores launched in 2026 (264 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
264 active stores
809 active stores
1,070 active stores
680 active stores
425 active stores
420 active stores
399 active stores
284 active stores
282 active stores
229 active stores
121 active stores
114 active stores
112 active stores
138 active stores
79 active stores
Distribution by Launch Year
4.4% of tracked active stores
13.4% of tracked active stores
17.7% of tracked active stores
11.2% of tracked active stores
7.0% of tracked active stores
6.9% of tracked active stores
6.6% of tracked active stores
4.7% of tracked active stores
4.7% of tracked active stores
3.8% of tracked active stores
2.0% of tracked active stores
1.9% of tracked active stores
1.9% of tracked active stores
2.3% of tracked active stores
1.3% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 264 | 4.36% |
| 2025 | 809 | 13.37% |
| 2024 | 1070 | 17.68% |
| 2023 | 680 | 11.24% |
| 2022 | 425 | 7.02% |
| 2021 | 420 | 6.94% |
| 2020 | 399 | 6.59% |
| 2019 | 284 | 4.69% |
| 2018 | 282 | 4.66% |
| 2017 | 229 | 3.78% |
| 2016 | 121 | 2.00% |
| 2015 | 114 | 1.88% |
| 2014 | 112 | 1.85% |
| 2013 | 138 | 2.28% |
| 2012 | 79 | 1.31% |
Geographic Distribution
United States stores with 17.4% (1,054 active verified stores) , followed by India (5.7%) and United Kingdom (5.1%) .
Base: 6,064 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
1,054 active verified stores
344 active verified stores
312 active verified stores
245 active verified stores
244 active verified stores
206 active verified stores
193 active verified stores
144 active verified stores
142 active verified stores
137 active verified stores
Visual Distribution
1,054 active verified stores
344 active verified stores
312 active verified stores
245 active verified stores
244 active verified stores
206 active verified stores
193 active verified stores
144 active verified stores
142 active verified stores
137 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 1054 | 17.38% |
| India | 344 | 5.67% |
| United Kingdom | 312 | 5.15% |
| France | 245 | 4.04% |
| Germany | 244 | 4.02% |
| Italy | 206 | 3.40% |
| Spain | 193 | 3.18% |
| Australia | 144 | 2.37% |
| Netherlands | 142 | 2.34% |
| Canada | 137 | 2.26% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom - Arts & Entertainment
Salesforce Commerce Cloud - Clothing & Accessories
SAP Commerce Cloud - Home & Garden
WooCommerce
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Home & Garden
WooCommerce - Toys & Games
WooCommerce - Clothing & Accessories
WooCommerce - Health & Beauty
WooCommerce - Toys & Games
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 25.7k | 100.00% |
| Emails | 15k | 58.31% |
| Phones | 10.1k | 39.39% |
| Ecommerce platform | 25.6k | 99.74% |
| Couriers | 1.9k | 7.50% |
| Payment Providers | 4.2k | 16.26% |
| Categories | 6.1k | 23.66% |
| Social Media | 15.8k | 61.47% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the mOxie e-commerce landscape:
Analyze 6.1k verified e-commerce stores on mOxie - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across mOxie e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the mOxie e-commerce intelligence?
-
We track 6.1k verified mOxie e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 30.5% of displayed detection occurrences (2,796 occurrences) , followed by Instagram (26.4%) and YouTube (11.1%) .
Base: 9,165 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
2,796 occurrences
2,421 occurrences
1,014 occurrences
708 occurrences
642 occurrences
450 occurrences
447 occurrences
366 occurrences
296 occurrences
25 occurrences
Visual Distribution
2,796 occurrences
2,421 occurrences
1,014 occurrences
708 occurrences
642 occurrences
450 occurrences
447 occurrences
366 occurrences
296 occurrences
25 occurrences