HeadJS Technology Adoption in E-commerce
Discover 1.5k verified e-commerce stores using HeadJS. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 1.7k domains. 1.5k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
1.5k verified active stores out of 1.7k detected · 88.8% verification rate
E-commerce Platforms Distribution
JTL Shop stores with 64.8% of stores with physical delivery (953 stores) , followed by Custom (20.2%) and Magento (8.7%) .
Base: 1,471 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
Visual Distribution
953 stores
297 stores
128 stores
59 stores
16 stores
6 stores
4 stores
4 stores
2 stores
1 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| JTL Shop | 953 | 64.79% |
| Custom | 297 | 20.19% |
| Magento | 128 | 8.70% |
| Salesforce Commerce Cloud | 59 | 4.01% |
| WooCommerce | 16 | 1.09% |
| OpenCart | 6 | 0.41% |
| Shopify | 4 | 0.27% |
| Circlesoft | 4 | 0.27% |
| JTL Shop, Magento | 2 | 0.14% |
| Magento, JTL Shop | 1 | 0.07% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
JTL Shop holds 62.4% share of detected HeadJS e-commerce signals (1,033) , with Custom at 17.9% and Magento at 9.1% (June 2026) .
Base: 1,656 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
Visual Distribution
1,033 websites
297 websites
150 websites
60 websites
44 websites
8 websites
5 websites
6 websites
2 websites
1 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| JTL Shop | 1033 | 62.38% |
| Custom | 297 | 17.93% |
| Magento | 150 | 9.06% |
| Salesforce Commerce Cloud | 60 | 3.62% |
| WooCommerce | 44 | 2.66% |
| OpenCart | 8 | 0.48% |
| Shopify | 5 | 0.30% |
| Circlesoft | 6 | 0.36% |
| JTL Shop, Magento | 2 | 0.12% |
| Magento, JTL Shop | 1 | 0.06% |
Categories Distribution
Sporting Goods & Outdoor Gear stores with 10.8% of all stores (159 stores) , followed by Food & Beverages (10.4%) and Clothing & Accessories (10.3%) .
Base: 1,471 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
159 stores
153 stores
151 stores
123 stores
112 stores
108 stores
106 stores
82 stores
82 stores
58 stores
Visual Distribution
159 stores
153 stores
151 stores
123 stores
112 stores
108 stores
106 stores
82 stores
82 stores
58 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Sporting Goods & Outdoor Gear | 159 | 10.81% |
| Food & Beverages | 153 | 10.40% |
| Clothing & Accessories | 151 | 10.27% |
| Home & Garden | 123 | 8.36% |
| Vehicles & Parts | 112 | 7.61% |
| Health & Beauty | 108 | 7.34% |
| Tools & Hardware | 106 | 7.21% |
| Business & Industrial | 82 | 5.57% |
| Electronics & Technology | 82 | 5.57% |
| Toys & Games | 58 | 3.94% |
Payment Providers Distribution
PayPal accounts for 37.8% of displayed detection occurrences (591 occurrences) , followed by Klarna (24.0%) and Amazon Pay (8.8%) .
Base: 1,565 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
591 occurrences
375 occurrences
137 occurrences
98 occurrences
82 occurrences
75 occurrences
57 occurrences
55 occurrences
51 occurrences
44 occurrences
Visual Distribution
591 occurrences
375 occurrences
137 occurrences
98 occurrences
82 occurrences
75 occurrences
57 occurrences
55 occurrences
51 occurrences
44 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 591 | 37.76% |
| Klarna | 375 | 23.96% |
| Amazon Pay | 137 | 8.75% |
| MasterCard | 98 | 6.26% |
| SEPA | 82 | 5.24% |
| Amazon Payments | 75 | 4.79% |
| Apple Pay | 57 | 3.64% |
| Mollie | 55 | 3.51% |
| American Express | 51 | 3.26% |
| VISA | 44 | 2.81% |
Shipping Carriers Distribution
DHL accounts for 39.3% of displayed detection occurrences (351 occurrences) , followed by DPD (16.4%) and UPS (12.4%) .
Base: 892 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
351 occurrences
146 occurrences
111 occurrences
110 occurrences
74 occurrences
53 occurrences
15 occurrences
11 occurrences
11 occurrences
10 occurrences
Visual Distribution
351 occurrences
146 occurrences
111 occurrences
110 occurrences
74 occurrences
53 occurrences
15 occurrences
11 occurrences
11 occurrences
10 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 351 | 39.35% |
| DPD | 146 | 16.37% |
| UPS | 111 | 12.44% |
| GLS | 110 | 12.33% |
| Deutsche Post | 74 | 8.30% |
| Hermes | 53 | 5.94% |
| FedEx | 15 | 1.68% |
| PostNord | 11 | 1.23% |
| Osterreichische Post | 11 | 1.23% |
| TNT | 10 | 1.12% |
Store Launch Timeline
Over the past 12 months, 33 new stores were launched in HeadJS , with the highest activity in 2026-05 (4 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
4 stores launched
2 stores launched
3 stores launched
3 stores launched
1 stores launched
6 stores launched
4 stores launched
3 stores launched
5 stores launched
2 stores launched
Monthly Trend
12.1% of last 12 months
6.1% of last 12 months
9.1% of last 12 months
9.1% of last 12 months
3.0% of last 12 months
18.2% of last 12 months
12.1% of last 12 months
9.1% of last 12 months
15.2% of last 12 months
6.1% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 4 | 12.12% |
| 2026-04 | 2 | 6.06% |
| 2026-03 | 3 | 9.09% |
| 2026-02 | 3 | 9.09% |
| 2026-01 | 1 | 3.03% |
| 2025-11 | 6 | 18.18% |
| 2025-10 | 4 | 12.12% |
| 2025-09 | 3 | 9.09% |
| 2025-08 | 5 | 15.15% |
| 2025-07 | 2 | 6.06% |
Active Stores by Launch Year
Currently, 1,455 active stores in HeadJS are tracked in our database , with the most stores launched in 2026 (13 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
13 active stores
31 active stores
51 active stores
51 active stores
55 active stores
50 active stores
89 active stores
88 active stores
98 active stores
136 active stores
52 active stores
67 active stores
61 active stores
97 active stores
49 active stores
Distribution by Launch Year
0.9% of tracked active stores
2.1% of tracked active stores
3.5% of tracked active stores
3.5% of tracked active stores
3.8% of tracked active stores
3.4% of tracked active stores
6.1% of tracked active stores
6.0% of tracked active stores
6.7% of tracked active stores
9.3% of tracked active stores
3.6% of tracked active stores
4.6% of tracked active stores
4.2% of tracked active stores
6.7% of tracked active stores
3.4% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 13 | 0.89% |
| 2025 | 31 | 2.13% |
| 2024 | 51 | 3.51% |
| 2023 | 51 | 3.51% |
| 2022 | 55 | 3.78% |
| 2021 | 50 | 3.44% |
| 2020 | 89 | 6.12% |
| 2019 | 88 | 6.05% |
| 2018 | 98 | 6.74% |
| 2017 | 136 | 9.35% |
| 2016 | 52 | 3.57% |
| 2015 | 67 | 4.60% |
| 2014 | 61 | 4.19% |
| 2013 | 97 | 6.67% |
| 2012 | 49 | 3.37% |
Geographic Distribution
Germany stores with 65.2% (959 active verified stores) , followed by Austria (5.6%) and United States (5.6%) .
Base: 1,471 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
959 active verified stores
82 active verified stores
82 active verified stores
69 active verified stores
26 active verified stores
24 active verified stores
22 active verified stores
17 active verified stores
15 active verified stores
15 active verified stores
Visual Distribution
959 active verified stores
82 active verified stores
82 active verified stores
69 active verified stores
26 active verified stores
24 active verified stores
22 active verified stores
17 active verified stores
15 active verified stores
15 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Germany | 959 | 65.19% |
| Austria | 82 | 5.57% |
| United States | 82 | 5.57% |
| Switzerland | 69 | 4.69% |
| Italy | 26 | 1.77% |
| Thailand | 24 | 1.63% |
| United Kingdom | 22 | 1.50% |
| Brazil | 17 | 1.16% |
| Romania | 15 | 1.02% |
| France | 15 | 1.02% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Vehicles & Parts
Salesforce Commerce Cloud - Clothing & Accessories
Drupal Commerce - Toys & Games
Custom
Custom - Vehicles & Parts
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Electronics & Technology
Magento - Business & Industrial
JTL Shop - Clothing & Accessories
Custom - Home & Garden
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.7k | 100.00% |
| Emails | 868 | 52.42% |
| Phones | 1.2k | 69.44% |
| Ecommerce platform | 1.7k | 99.64% |
| Couriers | 521 | 31.46% |
| Payment Providers | 737 | 44.50% |
| Categories | 1.4k | 83.82% |
| Social Media | 896 | 54.11% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the HeadJS e-commerce landscape:
Analyze 1.5k verified e-commerce stores on HeadJS - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across HeadJS e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the HeadJS e-commerce intelligence?
-
We track 1.5k verified HeadJS e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 33.5% of displayed detection occurrences (671 occurrences) , followed by Instagram (24.4%) and YouTube (15.1%) .
Base: 2,003 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
671 occurrences
488 occurrences
302 occurrences
186 occurrences
106 occurrences
74 occurrences
74 occurrences
52 occurrences
46 occurrences
4 occurrences
Visual Distribution
671 occurrences
488 occurrences
302 occurrences
186 occurrences
106 occurrences
74 occurrences
74 occurrences
52 occurrences
46 occurrences
4 occurrences