Thailand E-commerce Database
Explore 34.3k verified e-commerce stores in the Thailand. Instant access to technologies, contacts, platforms, and market dynamics.
Scanned from 300M+ domains. 60.5k with e-commerce signals. 34.3k verified as active stores.
· · Next full refresh: May 2026
E-commerce Platforms Distribution
WooCommerce leads with 34.3% of stores with physical delivery (11,302 stores) , followed by Custom (22.8%) and LnwShop (16.6%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
11,302 stores
7,525 stores
5,459 stores
3,168 stores
2,359 stores
1,360 stores
696 stores
427 stores
341 stores
337 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 11302 | 34.28% |
| Custom | 7525 | 22.82% |
| LnwShop | 5459 | 16.56% |
| Shopify | 3168 | 9.61% |
| MakeWebEasy | 2359 | 7.15% |
| Wix eCommerce | 1360 | 4.12% |
| Ymcart | 696 | 2.11% |
| ShopUp | 427 | 1.29% |
| iGetWeb | 341 | 1.03% |
| Magento | 337 | 1.02% |
All Stores Distribution
WooCommerce holds 42.9% share of all Thailand e-commerce stores (23,618) , with Custom at 13.7% and LnwShop at 12.0% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
23,618 stores
7,525 stores
6,592 stores
3,548 stores
6,386 stores
4,759 stores
708 stores
909 stores
603 stores
416 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 23618 | 42.89% |
| Custom | 7525 | 13.67% |
| LnwShop | 6592 | 11.97% |
| Shopify | 3548 | 6.44% |
| MakeWebEasy | 6386 | 11.60% |
| Wix eCommerce | 4759 | 8.64% |
| Ymcart | 708 | 1.29% |
| ShopUp | 909 | 1.65% |
| iGetWeb | 603 | 1.10% |
| Magento | 416 | 0.76% |
Categories Distribution
Health & Beauty leads with 19.4% of all stores (5,515 stores) , followed by Business & Industrial (11.5%) and Clothing & Accessories (10.7%) .
Base: 28,459 AI-verified stores with physical delivery and detected product categories (82.9% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
5,515 stores
3,286 stores
3,035 stores
2,949 stores
2,285 stores
2,172 stores
1,844 stores
1,123 stores
1,114 stores
1,039 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 5515 | 19.38% |
| Business & Industrial | 3286 | 11.55% |
| Clothing & Accessories | 3035 | 10.66% |
| Food & Beverages | 2949 | 10.36% |
| Electronics & Technology | 2285 | 8.03% |
| Home & Garden | 2172 | 7.63% |
| Tools & Hardware | 1844 | 6.48% |
| Gifts & Special Occasions | 1123 | 3.95% |
| Sporting Goods & Outdoor Gear | 1114 | 3.91% |
| Jewelry & Watches | 1039 | 3.65% |
| Vehicles & Parts | 1021 | 3.59% |
| Furniture & Home Decor | 849 | 2.98% |
| Toys & Games | 841 | 2.96% |
| Arts & Entertainment | 736 | 2.59% |
| Books & Media | 650 | 2.28% |
Payment Providers Distribution
MasterCard leads with 23.2% among AI-verified physical stores (1,195 stores) , followed by PayPal (22.8%) and American Express (16.8%) .
Base: 3,007 AI-verified physical stores with detectable payment providers (8.8% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
1,195 stores
1,175 stores
864 stores
513 stores
278 stores
272 stores
247 stores
137 stores
87 stores
86 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| MasterCard | 1195 | 23.23% |
| PayPal | 1175 | 22.84% |
| American Express | 864 | 16.80% |
| Stripe Connect | 513 | 9.97% |
| JCB | 278 | 5.40% |
| VISA | 272 | 5.29% |
| Bolt | 247 | 4.80% |
| AliPay | 137 | 2.66% |
| BitCoin | 87 | 1.69% |
| 2C2P | 86 | 1.67% |
| Omise | 82 | 1.59% |
| Google Pay | 59 | 1.15% |
| Apple Pay | 59 | 1.15% |
| UnionPay | 56 | 1.09% |
| Klarna | 34 | 0.66% |
Shipping Carriers Distribution
DHL leads with 22.4% among AI-verified physical stores (647 stores) , followed by Kerry Express (20.0%) and UPS (19.7%) .
Base: 2,241 AI-verified physical stores with detectable shipping carriers (6.5% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 647 | 22.45% |
| Kerry Express | 576 | 19.99% |
| UPS | 569 | 19.74% |
| FedEx | 289 | 10.03% |
| Lalamove | 157 | 5.45% |
| Thai Post | 112 | 3.89% |
| USPS | 100 | 3.47% |
| Hermes | 79 | 2.74% |
| Speedy | 72 | 2.50% |
| TNT | 68 | 2.36% |
| Best Express | 57 | 1.98% |
| Nim Express | 51 | 1.77% |
| GLS | 38 | 1.32% |
| ePacket | 34 | 1.18% |
| Aramex | 33 | 1.15% |
Store Launch Timeline
Over the past 12 months, 5,785 new stores were launched in Thailand , with the highest activity in 2026-03 (444 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
444 stores launched
318 stores launched
461 stores launched
473 stores launched
640 stores launched
580 stores launched
636 stores launched
500 stores launched
564 stores launched
473 stores launched
447 stores launched
249 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 444 | 7.68% |
| 2026-02 | 318 | 5.50% |
| 2026-01 | 461 | 7.97% |
| 2025-12 | 473 | 8.18% |
| 2025-11 | 640 | 11.06% |
| 2025-10 | 580 | 10.03% |
| 2025-09 | 636 | 10.99% |
| 2025-08 | 500 | 8.64% |
| 2025-07 | 564 | 9.75% |
| 2025-06 | 473 | 8.18% |
| 2025-05 | 447 | 7.73% |
| 2025-04 | 249 | 4.30% |
Active Stores by Launch Year
Currently, 33,178 active stores in Thailand are tracked in our database , with the most stores launched in 2026 (1,230 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
1,230 active stores
5,624 active stores
3,200 active stores
2,280 active stores
2,062 active stores
2,152 active stores
2,458 active stores
1,801 active stores
1,740 active stores
1,543 active stores
1,181 active stores
1,099 active stores
1,084 active stores
1,285 active stores
738 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 1230 | 3.71% |
| 2025 | 5624 | 16.95% |
| 2024 | 3200 | 9.64% |
| 2023 | 2280 | 6.87% |
| 2022 | 2062 | 6.21% |
| 2021 | 2152 | 6.49% |
| 2020 | 2458 | 7.41% |
| 2019 | 1801 | 5.43% |
| 2018 | 1740 | 5.24% |
| 2017 | 1543 | 4.65% |
| 2016 | 1181 | 3.56% |
| 2015 | 1099 | 3.31% |
| 2014 | 1084 | 3.27% |
| 2013 | 1285 | 3.87% |
| 2012 | 738 | 2.22% |
| 2011 | 689 | 2.08% |
| 2010 | 592 | 1.78% |
| 2009 | 490 | 1.48% |
| 2008 | 370 | 1.12% |
| 2007 | 288 | 0.87% |
| 2006 | 240 | 0.72% |
| 2005 | 195 | 0.59% |
| 2004 | 211 | 0.64% |
| 2003 | 151 | 0.46% |
| 2002 | 127 | 0.38% |
| 2001 | 126 | 0.38% |
| 2000 | 105 | 0.32% |
| 1999 | 83 | 0.25% |
| 1998 | 21 | 0.06% |
| 1997 | 10 | 0.03% |
| 1996 | 2 | 0.01% |
| 1995 | 1 | 0.00% |
Featured Stores
A selection of notable and recently launched stores in this segment.
New Stores
Recently launched stores detected by ShopRank in the last full month.
Wix eCommerce
Shopify - Health & Beauty
Custom - Furniture & Home Decor
Shopify - Clothing & Accessories
WooCommerce - Electronics & Technology
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 34.3k | 100.00% |
| Emails | 16.5k | 48.01% |
| Phones | 4.1k | 12.04% |
| Ecommerce platform | 34.3k | 100.00% |
| Couriers | 2.2k | 6.53% |
| Payment Providers | 3.0k | 8.76% |
| Categories | 29.2k | 85.06% |
| Social Media | 23.2k | 67.58% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Thailand e-commerce landscape:
Analyze 34.3k verified e-commerce stores in Thailand - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Thailand e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the Thailand e-commerce intelligence?
-
We track 34.3k verified Thailand e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
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Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
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Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 39.8% among stores with at least one detectable social profile (21,694 stores) , followed by Instagram (20.9%) and YouTube (15.1%) .
Base: 23,199 stores with any detectable social profile (67.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
21,694 stores
11,403 stores
8,224 stores
4,524 stores
4,224 stores
1,348 stores
1,047 stores
833 stores
822 stores
331 stores
Visual Distribution