Thailand E-commerce Database
Explore 34.4k e-commerce stores in the Thailand. Instant access to technologies, contacts, platforms, and market dynamics.
· · Next full refresh: December 2025
E-commerce Platforms Distribution
Custom leads with 59.2% of stores with physical delivery (20,240 stores) , followed by WooCommerce (25.7%) and Shopify (8.9%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
20,240 stores
8,789 stores
3,038 stores
1,481 stores
309 stores
113 stores
94 stores
64 stores
33 stores
25 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 20240 | 59.21% |
| WooCommerce | 8789 | 25.71% |
| Shopify | 3038 | 8.89% |
| Wix eCommerce | 1481 | 4.33% |
| Magento | 309 | 0.90% |
| PrestaShop | 113 | 0.33% |
| OpenCart | 94 | 0.27% |
| Squarespace Commerce | 64 | 0.19% |
| Salesforce Commerce Cloud | 33 | 0.10% |
| BigCommerce | 25 | 0.07% |
All Stores Distribution
Custom holds 40.1% share of all Thailand e-commerce stores (20,240) , with WooCommerce at 40.3% and Shopify at 7.4% (November 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
20,240 stores
20,332 stores
3,752 stores
4,779 stores
398 stores
133 stores
147 stores
582 stores
39 stores
32 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 20240 | 40.13% |
| WooCommerce | 20332 | 40.31% |
| Shopify | 3752 | 7.44% |
| Wix eCommerce | 4779 | 9.48% |
| Magento | 398 | 0.79% |
| PrestaShop | 133 | 0.26% |
| OpenCart | 147 | 0.29% |
| Squarespace Commerce | 582 | 1.15% |
| Salesforce Commerce Cloud | 39 | 0.08% |
| BigCommerce | 32 | 0.06% |
Categories Distribution
Health & Beauty leads with 22.6% of all stores (5,891 stores) , followed by Electronics & Technology (13.6%) and Clothing & Accessories (12.0%) .
Top 10 Categories
5,891 stores
3,543 stores
3,121 stores
2,359 stores
1,666 stores
1,551 stores
1,544 stores
1,442 stores
1,195 stores
1,164 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 5891 | 22.61% |
| Electronics & Technology | 3543 | 13.60% |
| Clothing & Accessories | 3121 | 11.98% |
| Food & Beverages | 2359 | 9.06% |
| Business & Industrial | 1666 | 6.40% |
| Home & Garden | 1551 | 5.95% |
| Vehicles & Parts | 1544 | 5.93% |
| Tools & Hardware | 1442 | 5.54% |
| Jewelry & Watches | 1195 | 4.59% |
| Furniture & Home Decor | 1164 | 4.47% |
| Sporting Goods & Outdoor Gear | 710 | 2.73% |
| Gifts & Special Occasions | 621 | 2.38% |
| Arts & Entertainment | 434 | 1.67% |
| Books & Media | 418 | 1.60% |
| Pets & Pet Supplies | 391 | 1.50% |
Payment Providers Distribution
PayPal leads with 24.0% among AI-verified physical stores (1,288 stores) , followed by MasterCard (17.2%) and American Express (13.7%) .
Base: 3,422 AI-verified physical stores with detectable payment providers (10.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
1,288 stores
922 stores
737 stores
477 stores
476 stores
475 stores
317 stores
115 stores
104 stores
91 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 1288 | 24.02% |
| MasterCard | 922 | 17.20% |
| American Express | 737 | 13.74% |
| VISA | 477 | 8.90% |
| JCB | 476 | 8.88% |
| Stripe Connect | 475 | 8.86% |
| Bolt | 317 | 5.91% |
| Paddle | 115 | 2.14% |
| BitCoin | 104 | 1.94% |
| 2C2P | 91 | 1.70% |
| Omise | 82 | 1.53% |
| AliPay | 79 | 1.47% |
| Apple Pay | 75 | 1.40% |
| UnionPay | 66 | 1.23% |
| Google Pay | 58 | 1.08% |
Shipping Carriers Distribution
DHL leads with 23.4% among AI-verified physical stores (767 stores) , followed by UPS (20.0%) and Kerry Express (17.4%) .
Base: 2,597 AI-verified physical stores with detectable shipping carriers (7.6% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 767 | 23.41% |
| UPS | 654 | 19.96% |
| Kerry Express | 571 | 17.43% |
| FedEx | 349 | 10.65% |
| Lalamove | 142 | 4.33% |
| USPS | 130 | 3.97% |
| Thai Post | 116 | 3.54% |
| Hermes | 99 | 3.02% |
| TNT | 98 | 2.99% |
| Speedy | 81 | 2.47% |
| GLS | 73 | 2.23% |
| TCS | 65 | 1.98% |
| Nim Express | 57 | 1.74% |
| Best Express | 37 | 1.13% |
| JX | 37 | 1.13% |
Store Launch Timeline
Over the past 12 months, 5,406 new stores were launched in Thailand , with the highest activity in 2025-10 (600 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
600 stores launched
540 stores launched
550 stores launched
505 stores launched
460 stores launched
487 stores launched
434 stores launched
478 stores launched
369 stores launched
394 stores launched
358 stores launched
231 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-10 | 600 | 11.10% |
| 2025-09 | 540 | 9.99% |
| 2025-08 | 550 | 10.17% |
| 2025-07 | 505 | 9.34% |
| 2025-06 | 460 | 8.51% |
| 2025-05 | 487 | 9.01% |
| 2025-04 | 434 | 8.03% |
| 2025-03 | 478 | 8.84% |
| 2025-02 | 369 | 6.83% |
| 2025-01 | 394 | 7.29% |
| 2024-12 | 358 | 6.62% |
| 2024-11 | 231 | 4.27% |
Active Stores by Launch Year
Currently, 32,622 active stores in Thailand are tracked in our database , with the most stores launched in 2025 (4,824 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
4,824 active stores
3,580 active stores
2,416 active stores
2,479 active stores
2,287 active stores
2,507 active stores
1,731 active stores
1,781 active stores
1,631 active stores
1,194 active stores
1,033 active stores
1,108 active stores
1,314 active stores
807 active stores
684 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 4824 | 14.79% |
| 2024 | 3580 | 10.97% |
| 2023 | 2416 | 7.41% |
| 2022 | 2479 | 7.60% |
| 2021 | 2287 | 7.01% |
| 2020 | 2507 | 7.68% |
| 2019 | 1731 | 5.31% |
| 2018 | 1781 | 5.46% |
| 2017 | 1631 | 5.00% |
| 2016 | 1194 | 3.66% |
| 2015 | 1033 | 3.17% |
| 2014 | 1108 | 3.40% |
| 2013 | 1314 | 4.03% |
| 2012 | 807 | 2.47% |
| 2011 | 684 | 2.10% |
| 2010 | 610 | 1.87% |
| 2009 | 545 | 1.67% |
| 2008 | 390 | 1.20% |
| 2007 | 345 | 1.06% |
| 2006 | 244 | 0.75% |
| 2005 | 197 | 0.60% |
| 2004 | 208 | 0.64% |
| 2003 | 160 | 0.49% |
| 2002 | 145 | 0.44% |
| 2001 | 153 | 0.47% |
| 2000 | 115 | 0.35% |
| 1999 | 89 | 0.27% |
| 1998 | 28 | 0.09% |
| 1997 | 11 | 0.03% |
| 1996 | 4 | 0.01% |
| 1995 | 2 | 0.01% |
Featured Stores
Discover the strongest performers and newest entrants in Thailand's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
OpenCart — Gifts & Special Occasions
OpenCart — Gifts & Special Occasions
OpenCart — Gifts & Special Occasions
OpenCart — Gifts & Special Occasions
OpenCart — Gifts & Special Occasions
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 34.4k | 100.00% |
| Emails | 18.5k | 53.85% |
| Phones | 4.9k | 14.21% |
| Ecommerce platform | 34.4k | 100.00% |
| Couriers | 2.6k | 7.56% |
| Payment Providers | 3.4k | 9.96% |
| Categories | 27.3k | 79.33% |
| Social Media | 21.9k | 63.81% |
Starter Package
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Customized datasets tailored to your needs
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Maximize Your ROI
Use our detailed Thailand E-commerce Database to:
Gain actionable insights into 34.4k physical stores in Thailand.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Thailand online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Thailand E-commerce Database?
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Our database covers over 34.4k Thailand physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
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We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 39.0% among stores with at least one detectable social profile (20,019 stores) , followed by Instagram (20.3%) and YouTube (15.2%) .
Base: 21,924 stores with any detectable social profile (63.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
20,019 stores
10,415 stores
7,815 stores
4,041 stores
3,706 stores
1,317 stores
1,255 stores
1,110 stores
1,006 stores
625 stores
Visual Distribution