Gravatar Technology Adoption in E-commerce

Discover 64.4k verified e-commerce stores using Gravatar. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 144.8k domains. 64.4k verified as active stores with physical delivery.

Verified stores
64.4k
active stores with physical delivery
Top country
Iran
12,803 verified stores
Top payment signal
PayPal
3,372 stores detected
Top carrier signal
UPS
4,397 stores detected
Top category
Health & Beauty
8,650 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: June 2026

64.4k verified active stores out of 144.8k detected · 44.5% verification rate

E-commerce Platforms Distribution

WooCommerce stores with 90.8% of stores with physical delivery (58,392 stores) , followed by Shoptet (7.1%) and Custom (1.5%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

58,392 stores

4,540 stores

980 stores

MODX with miniShop2 e-commerce 0.2%

154 stores

Stock Manager Advance (SMA) with Shop Module, WooCommerce 0.1%

43 stores

37 stores

36 stores

WooCommerce, Stock Manager Advance (SMA) with Shop Module 0.0%

32 stores

26 stores

WooCommerce, MODX with miniShop2 e-commerce 0.0%

19 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (May 2026)
E-commerce platforms distribution for stores with physical delivery in Gravatar
Platform Stores with Physical Delivery Percentage
WooCommerce 58392 90.78%
Shoptet 4540 7.06%
Custom 980 1.52%
MODX with miniShop2 e-commerce 154 0.24%
Stock Manager Advance (SMA) with Shop Module, WooCommerce 43 0.07%
Shopify 37 0.06%
PrestaShop 36 0.06%
WooCommerce, Stock Manager Advance (SMA) with Shop Module 32 0.05%
Welcart 26 0.04%
WooCommerce, MODX with miniShop2 e-commerce 19 0.03%
Show broader dataset (all e-commerce signals)

All Stores Distribution

WooCommerce holds 87.7% share of all Gravatar e-commerce stores (124,196) , with Shoptet at 3.2% and Custom at 0.7% (May 2026) .

Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.

Top 10 Platforms (All Stores)

124,196 stores

4,582 stores

980 stores

MODX with miniShop2 e-commerce 7.4%

10,531 stores

Stock Manager Advance (SMA) with Shop Module, WooCommerce 0.1%

112 stores

71 stores

86 stores

WooCommerce, Stock Manager Advance (SMA) with Shop Module 0.1%

128 stores

58 stores

WooCommerce, MODX with miniShop2 e-commerce 0.1%

211 stores

Visual Distribution

Distribution of top 10 platforms by all stores (May 2026)
E-commerce platforms distribution for all stores in Gravatar
Platform Total Stores Percentage
WooCommerce 124196 87.71%
Shoptet 4582 3.24%
Custom 980 0.69%
MODX with miniShop2 e-commerce 10531 7.44%
Stock Manager Advance (SMA) with Shop Module, WooCommerce 112 0.08%
Shopify 71 0.05%
PrestaShop 86 0.06%
WooCommerce, Stock Manager Advance (SMA) with Shop Module 128 0.09%
Welcart 58 0.04%
WooCommerce, MODX with miniShop2 e-commerce 211 0.15%

Categories Distribution

Health & Beauty stores with 15.7% of all stores (8,650 stores) , followed by Electronics & Technology (11.9%) and Food & Beverages (11.2%) .

Base: 55,159 AI-verified stores with physical delivery and detected product categories (85.6% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 15.7%

8,650 stores

Electronics & Technology 11.9%

6,581 stores

Food & Beverages 11.2%

6,163 stores

Clothing & Accessories 10.2%

5,607 stores

Furniture & Home Decor 9.6%

5,271 stores

Home & Garden 8.1%

4,467 stores

Tools & Hardware 6.1%

3,374 stores

Sporting Goods & Outdoor Gear 5.4%

2,975 stores

Business & Industrial 4.7%

2,610 stores

Vehicles & Parts 4.3%

2,353 stores

Visual Distribution

Distribution of top 10 Gravatar store categories (May 2026)
Distribution of categories in Gravatar e-commerce stores
Category Number of Stores Percentage
Health & Beauty 8650 15.68%
Electronics & Technology 6581 11.93%
Food & Beverages 6163 11.17%
Clothing & Accessories 5607 10.17%
Furniture & Home Decor 5271 9.56%
Home & Garden 4467 8.10%
Tools & Hardware 3374 6.12%
Sporting Goods & Outdoor Gear 2975 5.39%
Business & Industrial 2610 4.73%
Vehicles & Parts 2353 4.27%

Payment Providers Distribution

PayPal stores with 24.9% among AI-verified physical stores (3,372 stores) , followed by MasterCard (13.8%) and Stripe Connect (11.1%) .

Base: 17,429 AI-verified physical stores with detectable payment providers (12.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 24.9%

3,372 stores

1,869 stores

1,500 stores

1,216 stores

1,183 stores

1,129 stores

VISA 6.0%

818 stores

570 stores

Bolt 3.5%

472 stores

401 stores

Visual Distribution

Distribution of top 10 Gravatar payment providers (May 2026)
Distribution of payment providers in Gravatar e-commerce stores
Payment Provider Store Count Market Share
PayPal 3372 24.90%
MasterCard 1869 13.80%
Stripe Connect 1500 11.08%
Apple Pay 1216 8.98%
Google Pay 1183 8.74%
American Express 1129 8.34%
VISA 818 6.04%
Klarna 570 4.21%
Bolt 472 3.49%
BitCoin 401 2.96%

Shipping Carriers Distribution

UPS stores with 28.0% among AI-verified physical stores (4,397 stores) , followed by DHL (19.7%) and DPD (10.4%) .

Base: 15,651 AI-verified physical stores with detectable shipping carriers (10.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 28.0%

4,397 stores

DHL 19.7%

3,089 stores

DPD 10.4%

1,631 stores

GLS 9.9%

1,558 stores

FedEx 7.5%

1,181 stores

992 stores

USPS 4.5%

701 stores

311 stores

292 stores

Visual Distribution

Distribution of top 10 Gravatar shipping carriers (May 2026)
Distribution of shipping carriers in Gravatar e-commerce stores
Shipping Carrier Store Count Market Share
UPS 4397 28.02%
DHL 3089 19.68%
DPD 1631 10.39%
GLS 1558 9.93%
FedEx 1181 7.53%
Ceska Posta 992 6.32%
USPS 701 4.47%
Почта России 339 2.16%
СДЭК 311 1.98%
Hermes 292 1.86%

Store Launch Timeline

Over the past 12 months, 18,907 new stores were launched in Gravatar , with the highest activity in 2026-04 (1,507 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 8.0%

1,507 stores launched

2026-03 7.3%

1,380 stores launched

2026-02 6.8%

1,281 stores launched

2026-01 9.3%

1,764 stores launched

2025-12 10.8%

2,050 stores launched

2025-11 11.0%

2,071 stores launched

2025-10 9.3%

1,761 stores launched

2025-09 9.2%

1,747 stores launched

2025-08 8.8%

1,670 stores launched

2025-07 8.6%

1,617 stores launched

2025-06 6.8%

1,287 stores launched

2025-05 4.1%

772 stores launched

Monthly Trend

Monthly store launches in Gravatar (May 2026)
Monthly store launches in Gravatar over the past 12 months
Month Stores Launched Percentage
2026-04 1507 7.97%
2026-03 1380 7.30%
2026-02 1281 6.78%
2026-01 1764 9.33%
2025-12 2050 10.84%
2025-11 2071 10.95%
2025-10 1761 9.31%
2025-09 1747 9.24%
2025-08 1670 8.83%
2025-07 1617 8.55%
2025-06 1287 6.81%
2025-05 772 4.08%

Active Stores by Launch Year

Currently, 64,265 active stores in Gravatar are tracked in our database , with the most stores launched in 2026 (6,091 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 9.5%

6,091 active stores

2025 27.0%

17,354 active stores

2024 12.9%

8,270 active stores

2023 8.7%

5,603 active stores

2022 6.1%

3,906 active stores

2021 5.9%

3,778 active stores

2020 5.4%

3,468 active stores

2019 3.7%

2,406 active stores

2018 3.6%

2,333 active stores

2017 2.9%

1,837 active stores

2016 1.6%

1,049 active stores

2015 1.4%

922 active stores

2014 1.6%

1,030 active stores

2013 2.0%

1,277 active stores

2012 1.2%

758 active stores

Distribution by Launch Year

Active stores in Gravatar by original launch year (May 2026)
Active stores in Gravatar by launch year
Launch Year Active Stores Percentage
2026 6091 9.48%
2025 17354 27.00%
2024 8270 12.87%
2023 5603 8.72%
2022 3906 6.08%
2021 3778 5.88%
2020 3468 5.40%
2019 2406 3.74%
2018 2333 3.63%
2017 1837 2.86%
2016 1049 1.63%
2015 922 1.43%
2014 1030 1.60%
2013 1277 1.99%
2012 758 1.18%

Social Media Usage

Facebook stores with 23.2% among stores with at least one detectable social profile (51,166 stores) , followed by LinkedIn (17.2%) and Pinterest (16.7%) .

Base: 115,902 stores with any detectable social profile (80.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 23.2%

51,166 stores

LinkedIn 17.2%

38,074 stores

Pinterest 16.7%

36,773 stores

X 13.7%

30,227 stores

Instagram 11.7%

25,893 stores

Twitter 5.7%

12,521 stores

YouTube 5.4%

11,995 stores

WhatsApp 4.4%

9,627 stores

TikTok 1.9%

4,194 stores

Vimeo 0.1%

288 stores

Visual Distribution

Distribution of social media platforms in Gravatar (May 2026)
Distribution of social media platforms in Gravatar e-commerce stores
Social Platform Store Count Market Share
Facebook 51166 23.18%
LinkedIn 38074 17.25%
Pinterest 36773 16.66%
X 30227 13.69%
Instagram 25893 11.73%
Twitter 12521 5.67%
YouTube 11995 5.43%
WhatsApp 9627 4.36%
TikTok 4194 1.90%
Vimeo 288 0.13%

Geographic Distribution

Iran stores with 27.7% (12,803 AI-verified stores) , followed by United States (16.2%) and India (9.3%) .

Base: 46,292 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Iran 27.7%

12,803 AI-verified stores

7,510 AI-verified stores

India 9.3%

4,288 AI-verified stores

3,542 AI-verified stores

1,758 AI-verified stores

1,665 AI-verified stores

1,540 AI-verified stores

1,356 AI-verified stores

1,253 AI-verified stores

1,153 AI-verified stores

Visual Distribution

Geographic distribution of stores using Gravatar (May 2026)
Geographic distribution of stores using Gravatar
Country AI-Verified Store Count Market Share
Iran 12803 27.66%
United States 7510 16.22%
India 4288 9.26%
Czechia 3542 7.65%
United Kingdom 1758 3.80%
Turkey 1665 3.60%
Russia 1540 3.33%
Pakistan 1356 2.93%
Vietnam 1253 2.71%
Slovakia 1153 2.49%

Data Coverage

Field Rows count Coverage
Website 144.8k 100.00%
Emails 84.9k 58.59%
Phones 58.2k 40.17%
Ecommerce platform 143.9k 99.39%
Couriers 15.7k 10.81%
Payment Providers 17.4k 12.04%
Categories 59.9k 41.37%
Social Media 115.9k 80.03%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Custom research and competitive analysis

Tailored intelligence for strategic decisions

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Market Intelligence

Understand the Gravatar e-commerce landscape:

Analyze 64.4k verified e-commerce stores on Gravatar - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Gravatar e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Gravatar e-commerce intelligence?

We track 64.4k verified Gravatar e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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