FlippingBook Technology Adoption in E-commerce
Discover 562 verified e-commerce stores using FlippingBook. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 876 domains. 562 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
562 verified active stores out of 876 detected · 64.2% verification rate
E-commerce Platforms Distribution
Custom stores with 51.4% of stores with physical delivery (289 stores) , followed by WooCommerce (17.3%) and Magento (10.0%) .
Base: 562 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
289 stores
97 stores
56 stores
23 stores
17 stores
11 stores
11 stores
10 stores
7 stores
6 stores
Visual Distribution
289 stores
97 stores
56 stores
23 stores
17 stores
11 stores
11 stores
10 stores
7 stores
6 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 289 | 51.42% |
| WooCommerce | 97 | 17.26% |
| Magento | 56 | 9.96% |
| Shopify | 23 | 4.09% |
| Wix eCommerce | 17 | 3.02% |
| BigCommerce | 11 | 1.96% |
| PrestaShop | 11 | 1.96% |
| SAP Commerce Cloud | 10 | 1.78% |
| GoDaddy Online Store | 7 | 1.25% |
| OpenCart | 6 | 1.07% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Custom holds 33.0% share of detected FlippingBook e-commerce signals (289) , with WooCommerce at 25.8% and Magento at 7.3% (June 2026) .
Base: 876 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
289 websites
226 websites
64 websites
32 websites
106 websites
11 websites
14 websites
12 websites
10 websites
6 websites
Visual Distribution
289 websites
226 websites
64 websites
32 websites
106 websites
11 websites
14 websites
12 websites
10 websites
6 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Custom | 289 | 32.99% |
| WooCommerce | 226 | 25.80% |
| Magento | 64 | 7.31% |
| Shopify | 32 | 3.65% |
| Wix eCommerce | 106 | 12.10% |
| BigCommerce | 11 | 1.26% |
| PrestaShop | 14 | 1.60% |
| SAP Commerce Cloud | 12 | 1.37% |
| GoDaddy Online Store | 10 | 1.14% |
| OpenCart | 6 | 0.68% |
Categories Distribution
Business & Industrial stores with 36.5% of all stores (205 stores) , followed by Home & Garden (9.3%) and Gifts & Special Occasions (8.7%) .
Base: 562 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
205 stores
52 stores
49 stores
45 stores
31 stores
29 stores
27 stores
21 stores
17 stores
16 stores
Visual Distribution
205 stores
52 stores
49 stores
45 stores
31 stores
29 stores
27 stores
21 stores
17 stores
16 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Business & Industrial | 205 | 36.48% |
| Home & Garden | 52 | 9.25% |
| Gifts & Special Occasions | 49 | 8.72% |
| Clothing & Accessories | 45 | 8.01% |
| Sporting Goods & Outdoor Gear | 31 | 5.52% |
| Health & Beauty | 29 | 5.16% |
| Tools & Hardware | 27 | 4.80% |
| Office Supplies | 21 | 3.74% |
| Food & Beverages | 17 | 3.02% |
| Toys & Games | 16 | 2.85% |
Payment Providers Distribution
MasterCard accounts for 21.8% of displayed detection occurrences (27 occurrences) , followed by PayPal (21.0%) and American Express (17.7%) .
Base: 124 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
27 occurrences
26 occurrences
22 occurrences
12 occurrences
11 occurrences
7 occurrences
7 occurrences
6 occurrences
3 occurrences
3 occurrences
Visual Distribution
27 occurrences
26 occurrences
22 occurrences
12 occurrences
11 occurrences
7 occurrences
7 occurrences
6 occurrences
3 occurrences
3 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| MasterCard | 27 | 21.77% |
| PayPal | 26 | 20.97% |
| American Express | 22 | 17.74% |
| VISA | 12 | 9.68% |
| Stripe Connect | 11 | 8.87% |
| Klarna | 7 | 5.65% |
| Bolt | 7 | 5.65% |
| JCB | 6 | 4.84% |
| Apple Pay | 3 | 2.42% |
| Svea | 3 | 2.42% |
Shipping Carriers Distribution
FedEx accounts for 22.1% of displayed detection occurrences (23 occurrences) , followed by UPS (22.1%) and DHL (13.5%) .
Base: 104 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
23 occurrences
23 occurrences
14 occurrences
11 occurrences
7 occurrences
7 occurrences
7 occurrences
5 occurrences
4 occurrences
3 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| FedEx | 23 | 22.12% |
| UPS | 23 | 22.12% |
| DHL | 14 | 13.46% |
| USPS | 11 | 10.58% |
| GLS | 7 | 6.73% |
| Schenker | 7 | 6.73% |
| DPD | 7 | 6.73% |
| Speedy | 5 | 4.81% |
| TNT | 4 | 3.85% |
| DSV | 3 | 2.88% |
Store Launch Timeline
Over the past 12 months, 66 new stores were launched in FlippingBook , with the highest activity in 2026-04 (2 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
2 stores launched
4 stores launched
5 stores launched
4 stores launched
4 stores launched
4 stores launched
7 stores launched
11 stores launched
12 stores launched
9 stores launched
4 stores launched
Monthly Trend
3.0% of last 12 months
6.1% of last 12 months
7.6% of last 12 months
6.1% of last 12 months
6.1% of last 12 months
6.1% of last 12 months
10.6% of last 12 months
16.7% of last 12 months
18.2% of last 12 months
13.6% of last 12 months
6.1% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-04 | 2 | 3.03% |
| 2026-03 | 4 | 6.06% |
| 2026-02 | 5 | 7.58% |
| 2026-01 | 4 | 6.06% |
| 2025-12 | 4 | 6.06% |
| 2025-11 | 4 | 6.06% |
| 2025-10 | 7 | 10.61% |
| 2025-09 | 11 | 16.67% |
| 2025-08 | 12 | 18.18% |
| 2025-07 | 9 | 13.64% |
| 2025-06 | 4 | 6.06% |
Active Stores by Launch Year
Currently, 562 active stores in FlippingBook are tracked in our database , with the most stores launched in 2026 (15 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
15 active stores
74 active stores
39 active stores
32 active stores
28 active stores
22 active stores
37 active stores
28 active stores
25 active stores
14 active stores
8 active stores
20 active stores
17 active stores
17 active stores
19 active stores
Distribution by Launch Year
2.7% of tracked active stores
13.2% of tracked active stores
6.9% of tracked active stores
5.7% of tracked active stores
5.0% of tracked active stores
3.9% of tracked active stores
6.6% of tracked active stores
5.0% of tracked active stores
4.4% of tracked active stores
2.5% of tracked active stores
1.4% of tracked active stores
3.6% of tracked active stores
3.0% of tracked active stores
3.0% of tracked active stores
3.4% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 15 | 2.67% |
| 2025 | 74 | 13.17% |
| 2024 | 39 | 6.94% |
| 2023 | 32 | 5.69% |
| 2022 | 28 | 4.98% |
| 2021 | 22 | 3.91% |
| 2020 | 37 | 6.58% |
| 2019 | 28 | 4.98% |
| 2018 | 25 | 4.45% |
| 2017 | 14 | 2.49% |
| 2016 | 8 | 1.42% |
| 2015 | 20 | 3.56% |
| 2014 | 17 | 3.02% |
| 2013 | 17 | 3.02% |
| 2012 | 19 | 3.38% |
Geographic Distribution
Mexico stores with 25.1% (141 active verified stores) , followed by United States (19.9%) and United Kingdom (9.1%) .
Base: 562 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
141 active verified stores
112 active verified stores
51 active verified stores
25 active verified stores
20 active verified stores
17 active verified stores
16 active verified stores
16 active verified stores
14 active verified stores
13 active verified stores
Visual Distribution
141 active verified stores
112 active verified stores
51 active verified stores
25 active verified stores
20 active verified stores
17 active verified stores
16 active verified stores
16 active verified stores
14 active verified stores
13 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Mexico | 141 | 25.09% |
| United States | 112 | 19.93% |
| United Kingdom | 51 | 9.07% |
| South Africa | 25 | 4.45% |
| Canada | 20 | 3.56% |
| Australia | 17 | 3.02% |
| Germany | 16 | 2.85% |
| France | 16 | 2.85% |
| Czechia | 14 | 2.49% |
| Netherlands | 13 | 2.31% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Magento - Jewelry & Watches
Magento
BigCommerce - Furniture & Home Decor
Custom - Clothing & Accessories
Magento - Vehicles & Parts
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 876 | 100.00% |
| Emails | 583 | 66.55% |
| Phones | 326 | 37.21% |
| Ecommerce platform | 862 | 98.40% |
| Couriers | 100 | 11.42% |
| Payment Providers | 107 | 12.21% |
| Categories | 578 | 65.98% |
| Social Media | 643 | 73.40% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the FlippingBook e-commerce landscape:
Analyze 562 verified e-commerce stores on FlippingBook - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across FlippingBook e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the FlippingBook e-commerce intelligence?
-
We track 562 verified FlippingBook e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 30.6% of displayed detection occurrences (338 occurrences) , followed by Instagram (25.3%) and LinkedIn (12.9%) .
Base: 1,106 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
338 occurrences
280 occurrences
143 occurrences
142 occurrences
77 occurrences
47 occurrences
35 occurrences
24 occurrences
14 occurrences
6 occurrences
Visual Distribution
338 occurrences
280 occurrences
143 occurrences
142 occurrences
77 occurrences
47 occurrences
35 occurrences
24 occurrences
14 occurrences
6 occurrences