Elasticsearch Technology Adoption in E-commerce

Discover 5.9k verified e-commerce stores using Elasticsearch. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 6.6k domains. 5.9k verified as active stores with physical delivery.

Verified stores
5.9k
active stores with physical delivery
Top country
United States
956 verified stores
Top payment signal
PayPal
858 detection occurrences
Top carrier signal
DHL
417 detection occurrences
Top category
Food & Beverages
989 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

5.9k verified active stores out of 6.6k detected · 88.9% verification rate

E-commerce Platforms Distribution

Magento stores with 92.9% of stores with physical delivery (5,448 stores) , followed by WooCommerce (3.6%) and PrestaShop (1.7%) .

Base: 5,863 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Magento 92.9%

5,448 stores

210 stores

99 stores

47 stores

Keyvos 0.7%

42 stores

Youngevity E-commerce Platform, Magento 0.1%

3 stores

Magento, Youngevity E-commerce Platform 0.1%

3 stores

Magento, ShopUp 0.0%

2 stores

MaxiCart, PrestaShop 0.0%

1 stores

Magento, BW Commerce 0.0%

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Elasticsearch
Platform Stores with Physical Delivery Percentage
Magento 5448 92.92%
WooCommerce 210 3.58%
PrestaShop 99 1.69%
Custom 47 0.80%
Keyvos 42 0.72%
Youngevity E-commerce Platform, Magento 3 0.05%
Magento, Youngevity E-commerce Platform 3 0.05%
Magento, ShopUp 2 0.03%
MaxiCart, PrestaShop 1 0.02%
Magento, BW Commerce 1 0.02%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Magento holds 90.3% share of detected Elasticsearch e-commerce signals (5,960) , with WooCommerce at 6.0% and PrestaShop at 1.7% (June 2026) .

Base: 6,597 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Magento 90.3%

5,960 websites

398 websites

112 websites

47 websites

Keyvos 0.8%

51 websites

Youngevity E-commerce Platform, Magento 0.0%

3 websites

Magento, Youngevity E-commerce Platform 0.0%

3 websites

Magento, ShopUp 0.0%

2 websites

MaxiCart, PrestaShop 0.0%

1 websites

Magento, BW Commerce 0.0%

1 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Elasticsearch
Platform Websites with Signals Percentage
Magento 5960 90.34%
WooCommerce 398 6.03%
PrestaShop 112 1.70%
Custom 47 0.71%
Keyvos 51 0.77%
Youngevity E-commerce Platform, Magento 3 0.05%
Magento, Youngevity E-commerce Platform 3 0.05%
Magento, ShopUp 2 0.03%
MaxiCart, PrestaShop 1 0.02%
Magento, BW Commerce 1 0.02%

Categories Distribution

Food & Beverages stores with 16.9% of all stores (989 stores) , followed by Health & Beauty (11.1%) and Tools & Hardware (10.1%) .

Base: 5,863 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Food & Beverages 16.9%

989 stores

Health & Beauty 11.1%

652 stores

Tools & Hardware 10.1%

592 stores

Home & Garden 9.3%

544 stores

Sporting Goods & Outdoor Gear 7.3%

427 stores

Clothing & Accessories 6.0%

349 stores

Electronics & Technology 5.9%

348 stores

Business & Industrial 5.5%

324 stores

Vehicles & Parts 5.2%

307 stores

Furniture & Home Decor 4.1%

242 stores

Visual Distribution

Distribution of top 10 Elasticsearch store categories (June 2026)
Distribution of categories in Elasticsearch e-commerce stores
Category Number of Stores Percentage
Food & Beverages 989 16.87%
Health & Beauty 652 11.12%
Tools & Hardware 592 10.10%
Home & Garden 544 9.28%
Sporting Goods & Outdoor Gear 427 7.28%
Clothing & Accessories 349 5.95%
Electronics & Technology 348 5.94%
Business & Industrial 324 5.53%
Vehicles & Parts 307 5.24%
Furniture & Home Decor 242 4.13%

Payment Providers Distribution

PayPal accounts for 28.1% of displayed detection occurrences (858 occurrences) , followed by Klarna (12.9%) and Bancontact (12.0%) .

Base: 3,056 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 28.1%

858 occurrences

Klarna 12.9%

394 occurrences

367 occurrences

332 occurrences

226 occurrences

198 occurrences

195 occurrences

VISA 6.1%

187 occurrences

iDEAL 5.7%

174 occurrences

125 occurrences

Visual Distribution

Distribution of top 10 Elasticsearch payment providers (June 2026)
Distribution of payment providers in Elasticsearch e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 858 28.08%
Klarna 394 12.89%
Bancontact 367 12.01%
MasterCard 332 10.86%
Apple Pay 226 7.40%
American Express 198 6.48%
Google Pay 195 6.38%
VISA 187 6.12%
iDEAL 174 5.69%
Stripe Connect 125 4.09%

Shipping Carriers Distribution

DHL accounts for 22.3% of displayed detection occurrences (417 occurrences) , followed by UPS (17.6%) and DPD (16.5%) .

Base: 1,872 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 22.3%

417 occurrences

UPS 17.6%

329 occurrences

DPD 16.5%

308 occurrences

Bpost 10.7%

200 occurrences

GLS 9.0%

168 occurrences

FedEx 6.5%

122 occurrences

114 occurrences

79 occurrences

USPS 3.9%

73 occurrences

62 occurrences

Visual Distribution

Distribution of top 10 Elasticsearch shipping carriers (June 2026)
Distribution of shipping carriers in Elasticsearch e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DHL 417 22.28%
UPS 329 17.57%
DPD 308 16.45%
Bpost 200 10.68%
GLS 168 8.97%
FedEx 122 6.52%
PostNL 114 6.09%
Royal Mail 79 4.22%
USPS 73 3.90%
Colissimo 62 3.31%

Store Launch Timeline

Over the past 12 months, 447 new stores were launched in Elasticsearch , with the highest activity in 2026-05 (30 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 6.7%

30 stores launched

2026-04 6.5%

29 stores launched

2026-03 6.0%

27 stores launched

2026-02 10.3%

46 stores launched

2026-01 6.7%

30 stores launched

2025-12 7.2%

32 stores launched

2025-11 6.0%

27 stores launched

2025-10 13.2%

59 stores launched

2025-09 7.8%

35 stores launched

2025-08 8.3%

37 stores launched

2025-07 15.0%

67 stores launched

2025-06 6.3%

28 stores launched

Monthly Trend

Monthly store launches in Elasticsearch (June 2026)
Monthly store launches in Elasticsearch over the past 12 months
Month Stores Launched Percentage
2026-05 30 6.71%
2026-04 29 6.49%
2026-03 27 6.04%
2026-02 46 10.29%
2026-01 30 6.71%
2025-12 32 7.16%
2025-11 27 6.04%
2025-10 59 13.20%
2025-09 35 7.83%
2025-08 37 8.28%
2025-07 67 14.99%
2025-06 28 6.26%

Active Stores by Launch Year

Currently, 5,636 active stores in Elasticsearch are tracked in our database , with the most stores launched in 2026 (164 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.9%

164 active stores

2025 8.6%

486 active stores

2024 6.1%

343 active stores

2023 5.4%

307 active stores

2022 4.6%

257 active stores

2021 5.0%

279 active stores

2020 5.4%

306 active stores

2019 4.2%

239 active stores

2018 4.7%

267 active stores

2017 6.6%

374 active stores

2016 2.3%

132 active stores

2015 2.9%

166 active stores

2014 2.3%

127 active stores

2013 5.2%

293 active stores

2012 2.5%

141 active stores

Distribution by Launch Year

Active stores in Elasticsearch by original launch year (June 2026)
Active stores in Elasticsearch by launch year
Launch Year Active Stores Percentage
2026 164 2.91%
2025 486 8.62%
2024 343 6.09%
2023 307 5.45%
2022 257 4.56%
2021 279 4.95%
2020 306 5.43%
2019 239 4.24%
2018 267 4.74%
2017 374 6.64%
2016 132 2.34%
2015 166 2.95%
2014 127 2.25%
2013 293 5.20%
2012 141 2.50%

Social Media Usage

Facebook accounts for 27.0% of displayed detection occurrences (4,152 occurrences) , followed by Instagram (24.7%) and YouTube (17.5%) .

Base: 15,387 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 27.0%

4,152 occurrences

Instagram 24.7%

3,799 occurrences

YouTube 17.5%

2,691 occurrences

Twitter 8.8%

1,352 occurrences

TikTok 8.5%

1,313 occurrences

LinkedIn 7.5%

1,157 occurrences

Pinterest 3.0%

457 occurrences

WhatsApp 1.5%

233 occurrences

X 1.4%

214 occurrences

Vimeo 0.1%

19 occurrences

Visual Distribution

Distribution of social media platforms in Elasticsearch (June 2026)
Distribution of social media platforms in Elasticsearch e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 4152 26.98%
Instagram 3799 24.69%
YouTube 2691 17.49%
Twitter 1352 8.79%
TikTok 1313 8.53%
LinkedIn 1157 7.52%
Pinterest 457 2.97%
WhatsApp 233 1.51%
X 214 1.39%
Vimeo 19 0.12%

Geographic Distribution

United States stores with 16.3% (956 active verified stores) , followed by Netherlands (11.6%) and Germany (10.6%) .

Base: 5,863 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

956 active verified stores

682 active verified stores

Germany 10.6%

622 active verified stores

574 active verified stores

418 active verified stores

405 active verified stores

321 active verified stores

Italy 2.5%

148 active verified stores

Spain 2.4%

140 active verified stores

112 active verified stores

Visual Distribution

Geographic distribution of stores using Elasticsearch (June 2026)
Geographic distribution of stores using Elasticsearch
Country AI-Verified Store Count Market Share
United States 956 16.31%
Netherlands 682 11.63%
Germany 622 10.61%
United Kingdom 574 9.79%
France 418 7.13%
Belgium 405 6.91%
Poland 321 5.48%
Italy 148 2.52%
Spain 140 2.39%
Austria 112 1.91%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 6.6k 100.00%
Emails 2k 30.57%
Phones 3.6k 54.84%
Ecommerce platform 6.6k 99.83%
Couriers 1.4k 21.40%
Payment Providers 1.5k 22.07%
Categories 5.7k 86.48%
Social Media 5k 75.28%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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  • Periodic index updates
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

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Market Intelligence

Understand the Elasticsearch e-commerce landscape:

Analyze 5.9k verified e-commerce stores on Elasticsearch - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Elasticsearch e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Elasticsearch e-commerce intelligence?

We track 5.9k verified Elasticsearch e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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