DataDome Technology Adoption in E-commerce

Discover 506 verified e-commerce stores using DataDome. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 602 domains. 506 verified as active stores with physical delivery.

Verified stores
506
active stores with physical delivery
Top country
United States
146 verified stores
Top payment signal
PayPal
53 detection occurrences
Top carrier signal
UPS
43 detection occurrences
Top category
Home & Garden
78 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

506 verified active stores out of 602 detected · 84.1% verification rate

E-commerce Platforms Distribution

Custom stores with 49.4% of stores with physical delivery (250 stores) , followed by Magento (19.8%) and Salesforce Commerce Cloud (19.6%) .

Base: 506 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 49.4%

250 stores

Magento 19.8%

100 stores

27 stores

16 stores

6 stores

5 stores

1 stores

GOGOSHOP 0.2%

1 stores

VTEX 0.2%

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in DataDome
Platform Stores with Physical Delivery Percentage
Custom 250 49.41%
Magento 100 19.76%
Salesforce Commerce Cloud 99 19.57%
HCL Commerce 27 5.34%
SAP Commerce Cloud 16 3.16%
Shopify 6 1.19%
WooCommerce 5 0.99%
PrestaShop 1 0.20%
GOGOSHOP 1 0.20%
VTEX 1 0.20%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 41.5% share of detected DataDome e-commerce signals (250) , with Magento at 21.4% and Salesforce Commerce Cloud at 16.9% (June 2026) .

Base: 602 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 41.5%

250 websites

Magento 21.4%

129 websites

102 websites

29 websites

16 websites

6 websites

8 websites

1 websites

GOGOSHOP 0.2%

1 websites

VTEX 0.2%

1 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in DataDome
Platform Websites with Signals Percentage
Custom 250 41.53%
Magento 129 21.43%
Salesforce Commerce Cloud 102 16.94%
HCL Commerce 29 4.82%
SAP Commerce Cloud 16 2.66%
Shopify 6 1.00%
WooCommerce 8 1.33%
PrestaShop 1 0.17%
GOGOSHOP 1 0.17%
VTEX 1 0.17%

Categories Distribution

Home & Garden stores with 15.4% of all stores (78 stores) , followed by Electronics & Technology (14.8%) and Clothing & Accessories (11.5%) .

Base: 506 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Home & Garden 15.4%

78 stores

Electronics & Technology 14.8%

75 stores

Clothing & Accessories 11.5%

58 stores

Health & Beauty 8.3%

42 stores

Vehicles & Parts 5.1%

26 stores

Toys & Games 5.1%

26 stores

Food & Beverages 5.1%

26 stores

Sporting Goods & Outdoor Gear 4.7%

24 stores

Furniture & Home Decor 4.5%

23 stores

Business & Industrial 4.0%

20 stores

Visual Distribution

Distribution of top 10 DataDome store categories (June 2026)
Distribution of categories in DataDome e-commerce stores
Category Number of Stores Percentage
Home & Garden 78 15.42%
Electronics & Technology 75 14.82%
Clothing & Accessories 58 11.46%
Health & Beauty 42 8.30%
Vehicles & Parts 26 5.14%
Toys & Games 26 5.14%
Food & Beverages 26 5.14%
Sporting Goods & Outdoor Gear 24 4.74%
Furniture & Home Decor 23 4.55%
Business & Industrial 20 3.95%

Payment Providers Distribution

PayPal accounts for 26.8% of displayed detection occurrences (53 occurrences) , followed by Klarna (17.7%) and American Express (13.6%) .

Base: 198 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 26.8%

53 occurrences

Klarna 17.7%

35 occurrences

27 occurrences

23 occurrences

18 occurrences

VISA 7.6%

15 occurrences

10 occurrences

Adyen 3.5%

7 occurrences

5 occurrences

JCB 2.5%

5 occurrences

Visual Distribution

Distribution of top 10 DataDome payment providers (June 2026)
Distribution of payment providers in DataDome e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 53 26.77%
Klarna 35 17.68%
American Express 27 13.64%
MasterCard 23 11.62%
Apple Pay 18 9.09%
VISA 15 7.58%
Google Pay 10 5.05%
Adyen 7 3.54%
Braintree 5 2.53%
JCB 5 2.53%

Shipping Carriers Distribution

UPS accounts for 36.8% of displayed detection occurrences (43 occurrences) , followed by FedEx (14.5%) and DHL (9.4%) .

Base: 117 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 36.8%

43 occurrences

FedEx 14.5%

17 occurrences

DHL 9.4%

11 occurrences

DPD 8.5%

10 occurrences

USPS 8.5%

10 occurrences

8 occurrences

5 occurrences

5 occurrences

GLS 3.4%

4 occurrences

4 occurrences

Visual Distribution

Distribution of top 10 DataDome shipping carriers (June 2026)
Distribution of shipping carriers in DataDome e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
UPS 43 36.75%
FedEx 17 14.53%
DHL 11 9.40%
DPD 10 8.55%
USPS 10 8.55%
Chronopost 8 6.84%
Schenker 5 4.27%
Colissimo 5 4.27%
GLS 4 3.42%
La Poste 4 3.42%

Store Launch Timeline

Over the past 12 months, 12 new stores were launched in DataDome , with the highest activity in 2026-04 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 8.3%

1 stores launched

2025-12 8.3%

1 stores launched

2025-10 8.3%

1 stores launched

2025-09 33.3%

4 stores launched

2025-08 25.0%

3 stores launched

2025-06 16.7%

2 stores launched

Monthly Trend

Monthly store launches in DataDome (June 2026)
Monthly store launches in DataDome over the past 12 months
Month Stores Launched Percentage
2026-04 1 8.33%
2025-12 1 8.33%
2025-10 1 8.33%
2025-09 4 33.33%
2025-08 3 25.00%
2025-06 2 16.67%

Active Stores by Launch Year

Currently, 494 active stores in DataDome are tracked in our database , with the most stores launched in 2026 (1 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 0.2%

1 active stores

2025 3.8%

19 active stores

2024 2.6%

13 active stores

2023 5.5%

27 active stores

2022 2.6%

13 active stores

2021 4.5%

22 active stores

2020 6.5%

32 active stores

2019 3.2%

16 active stores

2018 4.5%

22 active stores

2017 9.1%

45 active stores

2016 1.2%

6 active stores

2015 3.0%

15 active stores

2014 2.2%

11 active stores

2013 3.4%

17 active stores

2012 2.6%

13 active stores

Distribution by Launch Year

Active stores in DataDome by original launch year (June 2026)
Active stores in DataDome by launch year
Launch Year Active Stores Percentage
2026 1 0.20%
2025 19 3.85%
2024 13 2.63%
2023 27 5.47%
2022 13 2.63%
2021 22 4.45%
2020 32 6.48%
2019 16 3.24%
2018 22 4.45%
2017 45 9.11%
2016 6 1.21%
2015 15 3.04%
2014 11 2.23%
2013 17 3.44%
2012 13 2.63%

Social Media Usage

Facebook accounts for 22.1% of displayed detection occurrences (362 occurrences) , followed by Instagram (20.8%) and YouTube (17.1%) .

Base: 1,641 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 22.1%

362 occurrences

Instagram 20.8%

342 occurrences

YouTube 17.1%

280 occurrences

Twitter 9.7%

159 occurrences

LinkedIn 9.0%

148 occurrences

Pinterest 8.4%

138 occurrences

TikTok 7.6%

124 occurrences

X 4.6%

75 occurrences

Vimeo 0.4%

7 occurrences

WhatsApp 0.4%

6 occurrences

Visual Distribution

Distribution of social media platforms in DataDome (June 2026)
Distribution of social media platforms in DataDome e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 362 22.06%
Instagram 342 20.84%
YouTube 280 17.06%
Twitter 159 9.69%
LinkedIn 148 9.02%
Pinterest 138 8.41%
TikTok 124 7.56%
X 75 4.57%
Vimeo 7 0.43%
WhatsApp 6 0.37%

Geographic Distribution

United States stores with 28.9% (146 active verified stores) , followed by France (15.2%) and Australia (6.3%) .

Base: 506 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

146 active verified stores

France 15.2%

77 active verified stores

32 active verified stores

27 active verified stores

21 active verified stores

20 active verified stores

18 active verified stores

14 active verified stores

10 active verified stores

Italy 2.0%

10 active verified stores

Visual Distribution

Geographic distribution of stores using DataDome (June 2026)
Geographic distribution of stores using DataDome
Country AI-Verified Store Count Market Share
United States 146 28.85%
France 77 15.22%
Australia 32 6.32%
United Kingdom 27 5.34%
Switzerland 21 4.15%
Germany 20 3.95%
Canada 18 3.56%
New Zealand 14 2.77%
Belgium 10 1.98%
Italy 10 1.98%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 602 100.00%
Emails 141 23.42%
Phones 233 38.70%
Ecommerce platform 545 90.53%
Couriers 92 15.28%
Payment Providers 106 17.61%
Categories 446 74.09%
Social Media 438 72.76%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the DataDome e-commerce landscape:

Analyze 506 verified e-commerce stores on DataDome - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across DataDome e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the DataDome e-commerce intelligence?

We track 506 verified DataDome e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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