Bunny Technology Adoption in E-commerce
Discover 40.9k verified e-commerce stores using Bunny. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 67.6k domains. 40.9k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
40.9k verified active stores out of 67.6k detected · 60.6% verification rate
E-commerce Platforms Distribution
Custom stores with 46.2% of stores with physical delivery (18,898 stores) , followed by WooCommerce (34.7%) and Shopify (5.6%) .
Base: 40,914 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
18,898 stores
14,213 stores
2,297 stores
1,184 stores
1,017 stores
728 stores
486 stores
361 stores
334 stores
330 stores
Visual Distribution
18,898 stores
14,213 stores
2,297 stores
1,184 stores
1,017 stores
728 stores
486 stores
361 stores
334 stores
330 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 18898 | 46.19% |
| WooCommerce | 14213 | 34.74% |
| Shopify | 2297 | 5.61% |
| FreshStore | 1184 | 2.89% |
| Booqable | 1017 | 2.49% |
| Magento | 728 | 1.78% |
| Wix eCommerce | 486 | 1.19% |
| Botble CMS | 361 | 0.88% |
| BigCommerce | 334 | 0.82% |
| Shoptet | 330 | 0.81% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Custom holds 28.0% share of detected Bunny e-commerce signals (18,898) , with WooCommerce at 50.1% and Shopify at 5.3% (June 2026) .
Base: 67,551 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
18,898 websites
33,815 websites
3,570 websites
1,792 websites
2,364 websites
1,560 websites
1,308 websites
895 websites
391 websites
334 websites
Visual Distribution
18,898 websites
33,815 websites
3,570 websites
1,792 websites
2,364 websites
1,560 websites
1,308 websites
895 websites
391 websites
334 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Custom | 18898 | 27.98% |
| WooCommerce | 33815 | 50.06% |
| Shopify | 3570 | 5.28% |
| FreshStore | 1792 | 2.65% |
| Booqable | 2364 | 3.50% |
| Magento | 1560 | 2.31% |
| Wix eCommerce | 1308 | 1.94% |
| Botble CMS | 895 | 1.32% |
| BigCommerce | 391 | 0.58% |
| Shoptet | 334 | 0.49% |
Categories Distribution
Clothing & Accessories stores with 16.9% of all stores (6,916 stores) , followed by Health & Beauty (12.6%) and Toys & Games (9.1%) .
Base: 40,914 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
6,916 stores
5,148 stores
3,715 stores
3,693 stores
2,992 stores
1,943 stores
1,754 stores
1,731 stores
1,494 stores
1,143 stores
Visual Distribution
6,916 stores
5,148 stores
3,715 stores
3,693 stores
2,992 stores
1,943 stores
1,754 stores
1,731 stores
1,494 stores
1,143 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 6916 | 16.90% |
| Health & Beauty | 5148 | 12.58% |
| Toys & Games | 3715 | 9.08% |
| Food & Beverages | 3693 | 9.03% |
| Sporting Goods & Outdoor Gear | 2992 | 7.31% |
| Arts & Entertainment | 1943 | 4.75% |
| Gifts & Special Occasions | 1754 | 4.29% |
| Home & Garden | 1731 | 4.23% |
| Electronics & Technology | 1494 | 3.65% |
| Business & Industrial | 1143 | 2.79% |
Payment Providers Distribution
Stripe Connect accounts for 25.4% of displayed detection occurrences (11,231 occurrences) , followed by PayPal (25.2%) and Apple Pay (18.3%) .
Base: 44,226 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
11,231 occurrences
11,164 occurrences
8,083 occurrences
4,081 occurrences
3,060 occurrences
2,297 occurrences
1,103 occurrences
1,102 occurrences
1,073 occurrences
1,032 occurrences
Visual Distribution
11,231 occurrences
11,164 occurrences
8,083 occurrences
4,081 occurrences
3,060 occurrences
2,297 occurrences
1,103 occurrences
1,102 occurrences
1,073 occurrences
1,032 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| Stripe Connect | 11231 | 25.39% |
| PayPal | 11164 | 25.24% |
| Apple Pay | 8083 | 18.28% |
| MasterCard | 4081 | 9.23% |
| Bolt | 3060 | 6.92% |
| American Express | 2297 | 5.19% |
| Amazon Pay | 1103 | 2.49% |
| Bancontact | 1102 | 2.49% |
| Klarna | 1073 | 2.43% |
| JCB | 1032 | 2.33% |
Shipping Carriers Distribution
USPS accounts for 18.6% of displayed detection occurrences (3,323 occurrences) , followed by GLS (18.5%) and Magyar Posta (15.1%) .
Base: 17,851 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
3,323 occurrences
3,304 occurrences
2,697 occurrences
2,391 occurrences
1,688 occurrences
1,242 occurrences
1,069 occurrences
980 occurrences
846 occurrences
311 occurrences
Visual Distribution
3,323 occurrences
3,304 occurrences
2,697 occurrences
2,391 occurrences
1,688 occurrences
1,242 occurrences
1,069 occurrences
980 occurrences
846 occurrences
311 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| USPS | 3323 | 18.62% |
| GLS | 3304 | 18.51% |
| Magyar Posta | 2697 | 15.11% |
| UPS | 2391 | 13.39% |
| DHL | 1688 | 9.46% |
| FedEx | 1242 | 6.96% |
| Colissimo | 1069 | 5.99% |
| La Poste | 980 | 5.49% |
| DPD | 846 | 4.74% |
| Royal Mail | 311 | 1.74% |
Store Launch Timeline
Over the past 12 months, 13,737 new stores were launched in Bunny , with the highest activity in 2026-05 (831 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
831 stores launched
1,213 stores launched
922 stores launched
638 stores launched
834 stores launched
926 stores launched
1,128 stores launched
1,036 stores launched
1,647 stores launched
1,731 stores launched
1,982 stores launched
849 stores launched
Monthly Trend
6.0% of last 12 months
8.8% of last 12 months
6.7% of last 12 months
4.6% of last 12 months
6.1% of last 12 months
6.7% of last 12 months
8.2% of last 12 months
7.5% of last 12 months
12.0% of last 12 months
12.6% of last 12 months
14.4% of last 12 months
6.2% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 831 | 6.05% |
| 2026-04 | 1213 | 8.83% |
| 2026-03 | 922 | 6.71% |
| 2026-02 | 638 | 4.64% |
| 2026-01 | 834 | 6.07% |
| 2025-12 | 926 | 6.74% |
| 2025-11 | 1128 | 8.21% |
| 2025-10 | 1036 | 7.54% |
| 2025-09 | 1647 | 11.99% |
| 2025-08 | 1731 | 12.60% |
| 2025-07 | 1982 | 14.43% |
| 2025-06 | 849 | 6.18% |
Active Stores by Launch Year
Currently, 40,745 active stores in Bunny are tracked in our database , with the most stores launched in 2026 (4,502 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
4,502 active stores
12,341 active stores
3,963 active stores
3,059 active stores
2,376 active stores
2,313 active stores
1,902 active stores
1,272 active stores
1,329 active stores
1,183 active stores
654 active stores
572 active stores
613 active stores
768 active stores
440 active stores
Distribution by Launch Year
11.0% of tracked active stores
30.3% of tracked active stores
9.7% of tracked active stores
7.5% of tracked active stores
5.8% of tracked active stores
5.7% of tracked active stores
4.7% of tracked active stores
3.1% of tracked active stores
3.3% of tracked active stores
2.9% of tracked active stores
1.6% of tracked active stores
1.4% of tracked active stores
1.5% of tracked active stores
1.9% of tracked active stores
1.1% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 4502 | 11.05% |
| 2025 | 12341 | 30.29% |
| 2024 | 3963 | 9.73% |
| 2023 | 3059 | 7.51% |
| 2022 | 2376 | 5.83% |
| 2021 | 2313 | 5.68% |
| 2020 | 1902 | 4.67% |
| 2019 | 1272 | 3.12% |
| 2018 | 1329 | 3.26% |
| 2017 | 1183 | 2.90% |
| 2016 | 654 | 1.61% |
| 2015 | 572 | 1.40% |
| 2014 | 613 | 1.50% |
| 2013 | 768 | 1.88% |
| 2012 | 440 | 1.08% |
Geographic Distribution
United States stores with 23.9% (9,759 active verified stores) , followed by India (8.3%) and Hungary (4.1%) .
Base: 40,914 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
9,759 active verified stores
3,408 active verified stores
1,664 active verified stores
1,660 active verified stores
1,316 active verified stores
1,187 active verified stores
1,117 active verified stores
1,054 active verified stores
987 active verified stores
967 active verified stores
Visual Distribution
9,759 active verified stores
3,408 active verified stores
1,664 active verified stores
1,660 active verified stores
1,316 active verified stores
1,187 active verified stores
1,117 active verified stores
1,054 active verified stores
987 active verified stores
967 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 9759 | 23.85% |
| India | 3408 | 8.33% |
| Hungary | 1664 | 4.07% |
| United Kingdom | 1660 | 4.06% |
| Romania | 1316 | 3.22% |
| Germany | 1187 | 2.90% |
| Italy | 1117 | 2.73% |
| Indonesia | 1054 | 2.58% |
| Poland | 987 | 2.41% |
| Netherlands | 967 | 2.36% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Shopify - Clothing & Accessories
Shopify - Clothing & Accessories
Custom
Shopify - Clothing & Accessories
Shopify - Clothing & Accessories
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Electronics & Technology
Custom - Clothing & Accessories
Custom - Books & Media
Custom - Home & Garden
Custom - Health & Beauty
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 67.6k | 100.00% |
| Emails | 39.1k | 57.93% |
| Phones | 27.7k | 40.93% |
| Ecommerce platform | 66.9k | 99.03% |
| Couriers | 13.8k | 20.49% |
| Payment Providers | 21.3k | 31.52% |
| Categories | 38.6k | 57.11% |
| Social Media | 40.6k | 60.17% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Bunny e-commerce landscape:
Analyze 40.9k verified e-commerce stores on Bunny - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Bunny e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Bunny e-commerce intelligence?
-
We track 40.9k verified Bunny e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram accounts for 28.7% of displayed detection occurrences (17,949 occurrences) , followed by Facebook (28.0%) and YouTube (11.8%) .
Base: 62,573 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
17,949 occurrences
17,516 occurrences
7,413 occurrences
4,476 occurrences
4,240 occurrences
3,533 occurrences
3,238 occurrences
1,901 occurrences
1,812 occurrences
495 occurrences
Visual Distribution
17,949 occurrences
17,516 occurrences
7,413 occurrences
4,476 occurrences
4,240 occurrences
3,533 occurrences
3,238 occurrences
1,901 occurrences
1,812 occurrences
495 occurrences