Wahana Shipping Carrier Usage Database

Explore 353.0 verified e-commerce stores shipping with Wahana. Discover logistics partnerships, geographic reach, and carrier adoption.

Detected across 853.0 domains. 353.0 verified as active stores with physical delivery.

· · Next full refresh: April 2026

353.0 verified active stores out of 853.0 detected · 41.4% verification rate

E-commerce Platforms Distribution

WooCommerce leads with 47.9% of stores with physical delivery (169 stores) , followed by Custom (37.4%) and Shopify (4.8%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

169 stores

Custom 37.4%

132 stores

17 stores

12 stores

5 stores

5 stores

3 stores

3 stores

Imweb 0.3%

1 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Wahana
Platform Stores with Physical Delivery Percentage
WooCommerce 169 47.88%
Custom 132 37.39%
Shopify 17 4.82%
PrestaShop 12 3.40%
Wix eCommerce 5 1.42%
OpenCart 5 1.42%
HCL Commerce 3 0.85%
BigCommerce 3 0.85%
Imweb 1 0.28%
Big Cartel 1 0.28%
Salesforce Commerce Cloud 1 0.28%
SAP Commerce Cloud 1 0.28%
BASE 1 0.28%
Drupal Commerce 1 0.28%
Squarespace Commerce 1 0.28%

Categories Distribution

Clothing & Accessories leads with 25.5% of all stores (73 stores) , followed by Food & Beverages (16.4%) and Electronics & Technology (10.1%) .

Base: 286 AI-verified stores with physical delivery and detected product categories (81.0% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 25.5%

73 stores

Food & Beverages 16.4%

47 stores

Electronics & Technology 10.1%

29 stores

Health & Beauty 8.0%

23 stores

Business & Industrial 6.6%

19 stores

Sporting Goods & Outdoor Gear 5.2%

15 stores

Furniture & Home Decor 4.5%

13 stores

Toys & Games 3.8%

11 stores

Home & Garden 3.8%

11 stores

Books & Media 3.5%

10 stores

Visual Distribution

Distribution of top 10 Wahana store categories (March 2026)
Distribution of categories in Wahana e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 73 25.52%
Food & Beverages 47 16.43%
Electronics & Technology 29 10.14%
Health & Beauty 23 8.04%
Business & Industrial 19 6.64%
Sporting Goods & Outdoor Gear 15 5.24%
Furniture & Home Decor 13 4.55%
Toys & Games 11 3.85%
Home & Garden 11 3.85%
Books & Media 10 3.50%
Vehicles & Parts 9 3.15%
Tools & Hardware 8 2.80%
Office Supplies 7 2.45%
Gifts & Special Occasions 6 2.10%
Arts & Entertainment 5 1.75%

Payment Providers Distribution

MasterCard leads with 15.0% among AI-verified physical stores (20 stores) , followed by Midtrans (13.5%) and Stripe Connect (12.8%) .

Base: 244 AI-verified physical stores with detectable payment providers (28.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

20 stores

18 stores

17 stores

16 stores

13 stores

JCB 8.3%

11 stores

Mada 6.0%

8 stores

VISA 6.0%

8 stores

Koin 4.5%

6 stores

5 stores

Visual Distribution

Distribution of top 10 Wahana payment providers (March 2026)
Distribution of payment providers in Wahana e-commerce stores
Payment Provider Store Count Market Share
MasterCard 20 15.04%
Midtrans 18 13.53%
Stripe Connect 17 12.78%
ShopeePay 16 12.03%
PayPal 13 9.77%
JCB 11 8.27%
Mada 8 6.02%
VISA 8 6.02%
Koin 6 4.51%
American Express 5 3.76%
Bolt 4 3.01%
Apple Pay 3 2.26%
BitCoin 2 1.50%
Klarna 1 0.75%
Svea 1 0.75%

Store Launch Timeline

Over the past 12 months, 46 new stores were launched in Wahana , with the highest activity in 2026-02 (3 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 6.5%

3 stores launched

2026-01 4.3%

2 stores launched

2025-12 4.3%

2 stores launched

2025-11 8.7%

4 stores launched

2025-10 10.9%

5 stores launched

2025-09 6.5%

3 stores launched

2025-08 8.7%

4 stores launched

2025-07 15.2%

7 stores launched

2025-06 10.9%

5 stores launched

2025-05 6.5%

3 stores launched

2025-04 8.7%

4 stores launched

2025-03 8.7%

4 stores launched

Monthly Trend

Monthly store launches in Wahana (March 2026)
Monthly store launches in Wahana over the past 12 months
Month Stores Launched Percentage
2026-02 3 6.52%
2026-01 2 4.35%
2025-12 2 4.35%
2025-11 4 8.70%
2025-10 5 10.87%
2025-09 3 6.52%
2025-08 4 8.70%
2025-07 7 15.22%
2025-06 5 10.87%
2025-05 3 6.52%
2025-04 4 8.70%
2025-03 4 8.70%

Active Stores by Launch Year

Currently, 345 active stores in Wahana are tracked in our database , with the most stores launched in 2026 (5 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.4%

5 active stores

2025 12.8%

44 active stores

2024 6.1%

21 active stores

2023 5.8%

20 active stores

2022 7.5%

26 active stores

2021 7.2%

25 active stores

2020 11.6%

40 active stores

2019 6.1%

21 active stores

2018 6.7%

23 active stores

2017 6.4%

22 active stores

2016 3.2%

11 active stores

2015 4.1%

14 active stores

2014 4.1%

14 active stores

2013 3.8%

13 active stores

2012 2.9%

10 active stores

Distribution by Launch Year

Active stores in Wahana by original launch year (March 2026)
Active stores in Wahana by launch year
Launch Year Active Stores Percentage
2026 5 1.45%
2025 44 12.75%
2024 21 6.09%
2023 20 5.80%
2022 26 7.54%
2021 25 7.25%
2020 40 11.59%
2019 21 6.09%
2018 23 6.67%
2017 22 6.38%
2016 11 3.19%
2015 14 4.06%
2014 14 4.06%
2013 13 3.77%
2012 10 2.90%
2011 12 3.48%
2010 5 1.45%
2009 6 1.74%
2008 1 0.29%
2007 4 1.16%
2006 3 0.87%
2004 2 0.58%
2001 1 0.29%
1998 1 0.29%
1996 1 0.29%

Social Media Usage

Instagram leads with 27.9% among stores with at least one detectable social profile (226 stores) , followed by Facebook (25.8%) and YouTube (11.4%) .

Base: 603 stores with any detectable social profile (70.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 27.9%

226 stores

Facebook 25.8%

209 stores

YouTube 11.4%

92 stores

WhatsApp 9.6%

78 stores

Twitter 8.5%

69 stores

TikTok 7.7%

62 stores

LinkedIn 3.3%

27 stores

Pinterest 3.2%

26 stores

X 2.2%

18 stores

Medium 0.4%

3 stores

Visual Distribution

Distribution of social media platforms in Wahana (March 2026)
Distribution of social media platforms in Wahana e-commerce stores
Social Platform Store Count Market Share
Instagram 226 27.90%
Facebook 209 25.80%
YouTube 92 11.36%
WhatsApp 78 9.63%
Twitter 69 8.52%
TikTok 62 7.65%
LinkedIn 27 3.33%
Pinterest 26 3.21%
X 18 2.22%
Medium 3 0.37%

Geographic Distribution

Indonesia leads with 73.4% (248 AI-verified stores) , followed by India (7.1%) and United States (5.6%) .

Base: 338 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

248 AI-verified stores

India 7.1%

24 AI-verified stores

19 AI-verified stores

10 AI-verified stores

6 AI-verified stores

Italy 1.8%

6 AI-verified stores

5 AI-verified stores

Japan 1.2%

4 AI-verified stores

3 AI-verified stores

2 AI-verified stores

Visual Distribution

Geographic distribution of stores using Wahana (March 2026)
Geographic distribution of stores using Wahana
Country AI-Verified Store Count Market Share
Indonesia 248 73.37%
India 24 7.10%
United States 19 5.62%
United Kingdom 10 2.96%
Brazil 6 1.78%
Italy 6 1.78%
Australia 5 1.48%
Japan 4 1.18%
Taiwan 3 0.89%
South Korea 2 0.59%
Germany 2 0.59%
New Zealand 1 0.30%
Hong Kong 1 0.30%
Russia 1 0.30%
France 1 0.30%
Philippines 1 0.30%
Iran 1 0.30%
South Africa 1 0.30%
Netherlands 1 0.30%
Poland 1 0.30%

Data Coverage

Field Rows count Coverage
Website 853.0 100.00%
Emails 491.0 57.56%
Phones 214.0 25.09%
Ecommerce platform 742.0 86.99%
Couriers 853.0 100.00%
Payment Providers 244.0 28.60%
Categories 350.0 41.03%
Social Media 603.0 70.69%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Wahana e-commerce landscape:

Analyze 353.0 verified e-commerce stores on Wahana - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Wahana e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Wahana e-commerce intelligence?

We track 353.0 verified Wahana e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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