Koin Payment Provider Usage Database

Explore 986.0 verified e-commerce stores accepting Koin. Analyze payment adoption, merchant insights, and market opportunities.

Detected across 2.0k domains. 986.0 verified as active stores with physical delivery.

· · Next full refresh: May 2026

986.0 verified active stores out of 2.0k detected · 48.4% verification rate

E-commerce Platforms Distribution

Custom leads with 78.0% of stores with physical delivery (757 stores) , followed by WooCommerce (14.4%) and Shopify (1.8%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 78.0%

757 stores

140 stores

17 stores

13 stores

11 stores

5 stores

4 stores

VTEX 0.4%

4 stores

3 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (April 2026)
E-commerce platforms distribution for stores with physical delivery in Koin
Platform Stores with Physical Delivery Percentage
Custom 757 78.04%
WooCommerce 140 14.43%
Shopify 17 1.75%
Magento 13 1.34%
Virtacart 11 1.13%
PrestaShop 5 0.52%
Squarespace Commerce 4 0.41%
1C-Bitrix 4 0.41%
VTEX 4 0.41%
OpenCart 3 0.31%
Wix eCommerce 3 0.31%
Empreender 3 0.31%
BW Commerce 2 0.21%
Wake 2 0.21%
MyCashFlow 2 0.21%

Categories Distribution

Clothing & Accessories leads with 20.1% of all stores (168 stores) , followed by Health & Beauty (8.5%) and Toys & Games (8.4%) .

Base: 837 AI-verified stores with physical delivery and detected product categories (84.9% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 20.1%

168 stores

Health & Beauty 8.5%

71 stores

Toys & Games 8.4%

70 stores

Arts & Entertainment 8.2%

69 stores

Home & Garden 7.8%

65 stores

Food & Beverages 6.9%

58 stores

Business & Industrial 6.3%

53 stores

Tools & Hardware 5.0%

42 stores

Sporting Goods & Outdoor Gear 4.8%

40 stores

Electronics & Technology 4.8%

40 stores

Visual Distribution

Distribution of top 10 Koin store categories (April 2026)
Distribution of categories in Koin e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 168 20.07%
Health & Beauty 71 8.48%
Toys & Games 70 8.36%
Arts & Entertainment 69 8.24%
Home & Garden 65 7.77%
Food & Beverages 58 6.93%
Business & Industrial 53 6.33%
Tools & Hardware 42 5.02%
Sporting Goods & Outdoor Gear 40 4.78%
Electronics & Technology 40 4.78%
Jewelry & Watches 39 4.66%
Furniture & Home Decor 38 4.54%
Vehicles & Parts 34 4.06%
Gifts & Special Occasions 28 3.35%
Books & Media 22 2.63%

Shipping Carriers Distribution

Estes leads with 56.1% among AI-verified physical stores (448 stores) , followed by Correios (22.5%) and JNE (4.9%) .

Base: 1,115 AI-verified physical stores with detectable shipping carriers (54.7% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

Estes 56.1%

448 stores

180 stores

JNE 4.9%

39 stores

UPS 3.1%

25 stores

TNT 2.4%

19 stores

14 stores

USPS 1.8%

14 stores

DHL 1.5%

12 stores

9 stores

FedEx 1.1%

9 stores

Visual Distribution

Distribution of top 10 Koin shipping carriers (April 2026)
Distribution of shipping carriers in Koin e-commerce stores
Shipping Carrier Store Count Market Share
Estes 448 56.07%
Correios 180 22.53%
JNE 39 4.88%
UPS 25 3.13%
TNT 19 2.38%
Postin 14 1.75%
USPS 14 1.75%
DHL 12 1.50%
Speedy 9 1.13%
FedEx 9 1.13%
Posti 8 1.00%
Почта России 6 0.75%
Hermes 6 0.75%
Aramex 5 0.63%
Matkahuolto 5 0.63%

Store Launch Timeline

Over the past 12 months, 102 new stores were launched in Koin , with the highest activity in 2026-03 (9 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-03 8.8%

9 stores launched

2026-02 10.8%

11 stores launched

2026-01 8.8%

9 stores launched

2025-12 5.9%

6 stores launched

2025-11 11.8%

12 stores launched

2025-10 5.9%

6 stores launched

2025-09 6.9%

7 stores launched

2025-08 12.7%

13 stores launched

2025-07 11.8%

12 stores launched

2025-06 8.8%

9 stores launched

2025-05 3.9%

4 stores launched

2025-04 3.9%

4 stores launched

Monthly Trend

Monthly store launches in Koin (April 2026)
Monthly store launches in Koin over the past 12 months
Month Stores Launched Percentage
2026-03 9 8.82%
2026-02 11 10.78%
2026-01 9 8.82%
2025-12 6 5.88%
2025-11 12 11.76%
2025-10 6 5.88%
2025-09 7 6.86%
2025-08 13 12.75%
2025-07 12 11.76%
2025-06 9 8.82%
2025-05 4 3.92%
2025-04 4 3.92%

Active Stores by Launch Year

Currently, 982 active stores in Koin are tracked in our database , with the most stores launched in 2026 (29 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 3.0%

29 active stores

2025 10.9%

107 active stores

2024 9.2%

90 active stores

2023 7.8%

77 active stores

2022 5.5%

54 active stores

2021 6.2%

61 active stores

2020 8.2%

81 active stores

2019 6.3%

62 active stores

2018 7.7%

76 active stores

2017 5.1%

50 active stores

2016 4.1%

40 active stores

2015 2.3%

23 active stores

2014 2.1%

21 active stores

2013 4.1%

40 active stores

2012 2.0%

20 active stores

Distribution by Launch Year

Active stores in Koin by original launch year (April 2026)
Active stores in Koin by launch year
Launch Year Active Stores Percentage
2026 29 2.95%
2025 107 10.90%
2024 90 9.16%
2023 77 7.84%
2022 54 5.50%
2021 61 6.21%
2020 81 8.25%
2019 62 6.31%
2018 76 7.74%
2017 50 5.09%
2016 40 4.07%
2015 23 2.34%
2014 21 2.14%
2013 40 4.07%
2012 20 2.04%
2011 13 1.32%
2010 18 1.83%
2009 21 2.14%
2008 13 1.32%
2007 18 1.83%
2006 9 0.92%
2005 9 0.92%
2004 7 0.71%
2003 7 0.71%
2002 4 0.41%
2001 11 1.12%
2000 11 1.12%
1999 6 0.61%
1998 4 0.41%

Social Media Usage

Instagram leads with 26.7% among stores with at least one detectable social profile (691 stores) , followed by WhatsApp (24.6%) and Facebook (22.9%) .

Base: 1,496 stores with any detectable social profile (73.4% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 26.7%

691 stores

WhatsApp 24.6%

638 stores

Facebook 22.9%

593 stores

YouTube 11.1%

287 stores

Twitter 3.7%

95 stores

Pinterest 3.4%

88 stores

TikTok 3.4%

87 stores

LinkedIn 2.8%

73 stores

X 1.4%

35 stores

Reddit 0.2%

4 stores

Visual Distribution

Distribution of social media platforms in Koin (April 2026)
Distribution of social media platforms in Koin e-commerce stores
Social Platform Store Count Market Share
Instagram 691 26.67%
WhatsApp 638 24.62%
Facebook 593 22.89%
YouTube 287 11.08%
Twitter 95 3.67%
Pinterest 88 3.40%
TikTok 87 3.36%
LinkedIn 73 2.82%
X 35 1.35%
Reddit 4 0.15%

Geographic Distribution

Brazil leads with 63.3% (595 AI-verified stores) , followed by Indonesia (19.4%) and United States (3.7%) .

Base: 940 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Brazil 63.3%

595 AI-verified stores

182 AI-verified stores

35 AI-verified stores

25 AI-verified stores

14 AI-verified stores

India 1.5%

14 AI-verified stores

12 AI-verified stores

10 AI-verified stores

8 AI-verified stores

Japan 0.7%

7 AI-verified stores

Visual Distribution

Geographic distribution of stores using Koin (April 2026)
Geographic distribution of stores using Koin
Country AI-Verified Store Count Market Share
Brazil 595 63.30%
Indonesia 182 19.36%
United States 35 3.72%
Finland 25 2.66%
Russia 14 1.49%
India 14 1.49%
Turkey 12 1.28%
United Kingdom 10 1.06%
United Arab Emirates 8 0.85%
Japan 7 0.74%
Croatia 6 0.64%
Vietnam 6 0.64%
Germany 5 0.53%
Canada 4 0.43%
Italy 4 0.43%
Portugal 3 0.32%
Serbia 3 0.32%
France 3 0.32%
South Africa 2 0.21%
Ireland 2 0.21%

Data Coverage

Field Rows count Coverage
Website 2.0k 100.00%
Emails 1.2k 60.27%
Phones 587.0 28.79%
Ecommerce platform 1.6k 77.78%
Couriers 1.1k 54.68%
Payment Providers 2.0k 100.00%
Categories 897.0 43.99%
Social Media 1.5k 73.37%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

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  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Monthly data refreshes
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
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Market Intelligence

Understand the Koin e-commerce landscape:

Analyze 986.0 verified e-commerce stores on Koin - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Koin e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Koin e-commerce intelligence?

We track 986.0 verified Koin e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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