ShopeePay Payment Provider Usage Database

Explore 965.0 e-commerce stores accepting ShopeePay. Analyze payment adoption, merchant insights, and market opportunities.

· · Next full refresh: February 2026

E-commerce Platforms Distribution

WooCommerce leads with 50.2% of stores with physical delivery (483 stores) , followed by Custom (24.1%) and Shopify (21.1%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

483 stores

Custom 24.1%

232 stores

Shopify 21.1%

203 stores

10 stores

9 stores

6 stores

5 stores

4 stores

3 stores

Spree 0.2%

2 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (January 2026)
E-commerce platforms distribution for stores with physical delivery in ShopeePay
Platform Stores with Physical Delivery Percentage
WooCommerce 483 50.21%
Custom 232 24.12%
Shopify 203 21.10%
Wix eCommerce 10 1.04%
Botble CMS 9 0.94%
Magento 6 0.62%
OpenCart 5 0.52%
nopCommerce 4 0.42%
PrestaShop 3 0.31%
Spree 2 0.21%
EasyDigitalDownloads 1 0.10%
Haravan, Shopify 1 0.10%
Squarespace Commerce 1 0.10%
EasyDigitalDownloads, WooCommerce 1 0.10%
Wix eCommerce, AppSell 1 0.10%

All Stores Distribution

WooCommerce holds 56.8% share of all ShopeePay e-commerce stores (682) , with Custom at 19.3% and Shopify at 17.9% (January 2026) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

682 stores

Custom 19.3%

232 stores

Shopify 17.9%

215 stores

20 stores

16 stores

8 stores

6 stores

4 stores

3 stores

Spree 0.2%

2 stores

Visual Distribution

Distribution of top 10 platforms by all stores (January 2026)
E-commerce platforms distribution for all stores in ShopeePay
Platform Total Stores Percentage
WooCommerce 682 56.79%
Custom 232 19.32%
Shopify 215 17.90%
Wix eCommerce 20 1.67%
Botble CMS 16 1.33%
Magento 8 0.67%
OpenCart 6 0.50%
nopCommerce 4 0.33%
PrestaShop 3 0.25%
Spree 2 0.17%
EasyDigitalDownloads 3 0.25%
Haravan, Shopify 1 0.08%
Squarespace Commerce 7 0.58%
EasyDigitalDownloads, WooCommerce 1 0.08%
Wix eCommerce, AppSell 1 0.08%

Categories Distribution

Clothing & Accessories leads with 27.1% of all stores (185 stores) , followed by Health & Beauty (20.4%) and Food & Beverages (13.3%) .

Top 10 Categories

Clothing & Accessories 27.1%

185 stores

Health & Beauty 20.4%

139 stores

Food & Beverages 13.3%

91 stores

Electronics & Technology 13.0%

89 stores

Gifts & Special Occasions 4.4%

30 stores

Jewelry & Watches 4.0%

27 stores

Furniture & Home Decor 2.5%

17 stores

Home & Garden 2.5%

17 stores

Vehicles & Parts 2.3%

16 stores

Toys & Games 2.3%

16 stores

Visual Distribution

Distribution of top 10 ShopeePay store categories (January 2026)
Distribution of categories in ShopeePay e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 185 27.09%
Health & Beauty 139 20.35%
Food & Beverages 91 13.32%
Electronics & Technology 89 13.03%
Gifts & Special Occasions 30 4.39%
Jewelry & Watches 27 3.95%
Furniture & Home Decor 17 2.49%
Home & Garden 17 2.49%
Vehicles & Parts 16 2.34%
Toys & Games 16 2.34%
Sporting Goods & Outdoor Gear 15 2.20%
Baby & Toddler 12 1.76%
Books & Media 12 1.76%
Tools & Hardware 9 1.32%
Office Supplies 8 1.17%

Shipping Carriers Distribution

JNE leads with 25.3% among AI-verified physical stores (135 stores) , followed by Giaohangnhanh (15.5%) and DHL (12.7%) .

Base: 490 AI-verified physical stores with detectable shipping carriers (37.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

JNE 25.3%

135 stores

83 stores

DHL 12.7%

68 stores

48 stores

29 stores

28 stores

24 stores

UPS 4.5%

24 stores

21 stores

19 stores

Visual Distribution

Distribution of top 10 ShopeePay shipping carriers (January 2026)
Distribution of shipping carriers in ShopeePay e-commerce stores
Shipping Carrier Store Count Market Share
JNE 135 25.28%
Giaohangnhanh 83 15.54%
DHL 68 12.73%
Lalamove 48 8.99%
Ninja Van 29 5.43%
Shopee Express 28 5.24%
Pos Indonesia 24 4.49%
UPS 24 4.49%
Grab Express 21 3.93%
Lion Parcel 19 3.56%
Wahana 18 3.37%
FedEx 16 3.00%
Hermes 7 1.31%
GDEX 7 1.31%
Speedy 7 1.31%

Store Launch Timeline

Over the past 12 months, 349 new stores were launched in ShopeePay , with the highest activity in 2025-12 (33 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-12 9.5%

33 stores launched

2025-11 14.6%

51 stores launched

2025-10 7.2%

25 stores launched

2025-09 10.0%

35 stores launched

2025-08 8.9%

31 stores launched

2025-07 4.6%

16 stores launched

2025-06 8.0%

28 stores launched

2025-05 10.9%

38 stores launched

2025-04 7.7%

27 stores launched

2025-03 9.2%

32 stores launched

2025-02 6.9%

24 stores launched

2025-01 2.6%

9 stores launched

Monthly Trend

Monthly store launches in ShopeePay (January 2026)
Monthly store launches in ShopeePay over the past 12 months
Month Stores Launched Percentage
2025-12 33 9.46%
2025-11 51 14.61%
2025-10 25 7.16%
2025-09 35 10.03%
2025-08 31 8.88%
2025-07 16 4.58%
2025-06 28 8.02%
2025-05 38 10.89%
2025-04 27 7.74%
2025-03 32 9.17%
2025-02 24 6.88%
2025-01 9 2.58%

Active Stores by Launch Year

Currently, 963 active stores in ShopeePay are tracked in our database , with the most stores launched in 2025 (366 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 38.0%

366 active stores

2024 11.0%

106 active stores

2023 6.0%

58 active stores

2022 5.4%

52 active stores

2021 6.3%

61 active stores

2020 5.8%

56 active stores

2019 3.9%

38 active stores

2018 4.8%

46 active stores

2017 4.3%

41 active stores

2016 1.9%

18 active stores

2015 1.6%

15 active stores

2014 1.7%

16 active stores

2013 1.3%

13 active stores

2012 1.2%

12 active stores

2011 1.5%

14 active stores

Distribution by Launch Year

Active stores in ShopeePay by original launch year (January 2026)
Active stores in ShopeePay by launch year
Launch Year Active Stores Percentage
2025 366 38.01%
2024 106 11.01%
2023 58 6.02%
2022 52 5.40%
2021 61 6.33%
2020 56 5.82%
2019 38 3.95%
2018 46 4.78%
2017 41 4.26%
2016 18 1.87%
2015 15 1.56%
2014 16 1.66%
2013 13 1.35%
2012 12 1.25%
2011 14 1.45%
2010 7 0.73%
2009 10 1.04%
2008 6 0.62%
2007 8 0.83%
2006 1 0.10%
2005 2 0.21%
2004 1 0.10%
2003 1 0.10%
2002 4 0.42%
2001 3 0.31%
2000 2 0.21%
1999 2 0.21%
1998 2 0.21%
1996 2 0.21%

Social Media Usage

Facebook leads with 26.2% among stores with at least one detectable social profile (606 stores) , followed by Instagram (23.9%) and TikTok (14.9%) .

Base: 949 stores with any detectable social profile (72.3% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 26.2%

606 stores

Instagram 23.9%

553 stores

TikTok 14.9%

345 stores

YouTube 12.6%

292 stores

Twitter 6.0%

139 stores

LinkedIn 5.1%

119 stores

Pinterest 4.9%

114 stores

WhatsApp 3.5%

80 stores

X 2.6%

60 stores

Medium 0.2%

4 stores

Visual Distribution

Distribution of social media platforms in ShopeePay (January 2026)
Distribution of social media platforms in ShopeePay e-commerce stores
Social Platform Store Count Market Share
Facebook 606 26.21%
Instagram 553 23.92%
TikTok 345 14.92%
YouTube 292 12.63%
Twitter 139 6.01%
LinkedIn 119 5.15%
Pinterest 114 4.93%
WhatsApp 80 3.46%
X 60 2.60%
Medium 4 0.17%

Geographic Distribution

Indonesia leads with 38.7% (341 AI-verified stores) , followed by Vietnam (28.0%) and Malaysia (13.7%) .

Base: 882 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

341 AI-verified stores

Vietnam 28.0%

247 AI-verified stores

121 AI-verified stores

43 AI-verified stores

36 AI-verified stores

32 AI-verified stores

18 AI-verified stores

India 1.5%

13 AI-verified stores

China 0.7%

6 AI-verified stores

Japan 0.6%

5 AI-verified stores

Visual Distribution

Geographic distribution of stores using ShopeePay (January 2026)
Geographic distribution of stores using ShopeePay
Country AI-Verified Store Count Market Share
Indonesia 341 38.66%
Vietnam 247 28.00%
Malaysia 121 13.72%
Singapore 43 4.88%
Philippines 36 4.08%
Thailand 32 3.63%
United States 18 2.04%
India 13 1.47%
China 6 0.68%
Japan 5 0.57%
Hungary 4 0.45%
Hong Kong 3 0.34%
France 3 0.34%
United Kingdom 3 0.34%
Brazil 2 0.23%
Christmas Island 1 0.11%
Grenada 1 0.11%
Cocos (Keeling) Islands 1 0.11%
Ecuador 1 0.11%
South Africa 1 0.11%

Dataset Coverage

Field Rows count Coverage
Website 1.3k 100.00%
Emails 791.0 60.24%
Phones 234.0 17.82%
Ecommerce platform 1.2k 91.93%
Couriers 490.0 37.32%
Payment Providers 1.3k 100.00%
Categories 836.0 63.67%
Social Media 949.0 72.28%

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Frequently Asked Questions

What data is included in the ShopeePay E-commerce Database?

Our database covers over 965.0 ShopeePay physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.

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