Online Stores Using ShopeePay

Explore 2.4k verified e-commerce stores with ShopeePay detected on their websites. Analyze payment adoption, merchant insights, and market opportunities.

Detected across 4.4k domains. 2.4k verified as active stores with physical delivery.

Verified stores
2.4k
active stores with physical delivery
Top country
Indonesia
1,222 verified stores
Top carrier signal
J&T Express
491 detection occurrences
Top category
Clothing & Accessories
425 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

2.4k verified active stores out of 4.4k detected · 54.0% verification rate

E-commerce Platforms Distribution

Custom stores with 42.9% of stores with physical delivery (1,026 stores) , followed by WooCommerce (27.6%) and Shopify (18.9%) .

Base: 2,394 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 42.9%

1,026 stores

660 stores

Shopify 18.9%

453 stores

95 stores

Haravan, Shopify 2.2%

52 stores

30 stores

16 stores

11 stores

7 stores

Ecwid 0.1%

3 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (October 2026)
E-commerce platforms distribution for stores with physical delivery in ShopeePay
Platform Stores with Physical Delivery Percentage
Custom 1026 42.86%
WooCommerce 660 27.57%
Shopify 453 18.92%
Magento 95 3.97%
Haravan, Shopify 52 2.17%
OpenCart 30 1.25%
EasyStore 16 0.67%
Wix eCommerce 11 0.46%
Botble CMS 7 0.29%
Ecwid 3 0.13%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 24.2% share of detected ShopeePay e-commerce signals (1,073) , with WooCommerce at 26.5% and Shopify at 14.4% (October 2026) .

Base: 4,432 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 24.2%

1,073 websites

1,174 websites

Shopify 14.4%

638 websites

Magento 18.4%

815 websites

Haravan, Shopify 1.2%

52 websites

32 websites

17 websites

36 websites

11 websites

Ecwid 0.1%

5 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (October 2026)
E-commerce platforms distribution for websites with signals in ShopeePay
Platform Websites with Signals Percentage
Custom 1073 24.21%
WooCommerce 1174 26.49%
Shopify 638 14.40%
Magento 815 18.39%
Haravan, Shopify 52 1.17%
OpenCart 32 0.72%
EasyStore 17 0.38%
Wix eCommerce 36 0.81%
Botble CMS 11 0.25%
Ecwid 5 0.11%

Categories Distribution

Clothing & Accessories stores with 17.8% of all stores (425 stores) , followed by Health & Beauty (17.5%) and Food & Beverages (9.2%) .

Base: 2,394 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 17.8%

425 stores

Health & Beauty 17.5%

418 stores

Food & Beverages 9.2%

220 stores

Electronics & Technology 6.8%

163 stores

Toys & Games 4.1%

99 stores

Baby & Toddler 3.7%

89 stores

Gifts & Special Occasions 3.0%

71 stores

Home & Garden 3.0%

71 stores

Sporting Goods & Outdoor Gear 2.8%

66 stores

Books & Media 2.7%

65 stores

Visual Distribution

Distribution of top 10 ShopeePay store categories (October 2026)
Distribution of categories in ShopeePay e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 425 17.75%
Health & Beauty 418 17.46%
Food & Beverages 220 9.19%
Electronics & Technology 163 6.81%
Toys & Games 99 4.14%
Baby & Toddler 89 3.72%
Gifts & Special Occasions 71 2.97%
Home & Garden 71 2.97%
Sporting Goods & Outdoor Gear 66 2.76%
Books & Media 65 2.72%

Shipping Carriers Distribution

J&T Express accounts for 21.7% of displayed detection occurrences (491 occurrences) , followed by JNE (20.1%) and SiCepat (15.5%) .

Base: 2,264 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

J&T Express 21.7%

491 occurrences

JNE 20.1%

455 occurrences

SiCepat 15.5%

352 occurrences

DHL 8.2%

185 occurrences

GoSend 7.9%

179 occurrences

AnterAja 6.1%

139 occurrences

128 occurrences

124 occurrences

108 occurrences

103 occurrences

Visual Distribution

Distribution of top 10 ShopeePay shipping carriers (October 2026)
Distribution of shipping carriers in ShopeePay e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
J&T Express 491 21.69%
JNE 455 20.10%
SiCepat 352 15.55%
DHL 185 8.17%
GoSend 179 7.91%
AnterAja 139 6.14%
Ninja Van 128 5.65%
Giaohangnhanh 124 5.48%
Lalamove 108 4.77%
ViettelPost 103 4.55%

Store Launch Timeline

Over the past 12 months, 834 new stores were launched in ShopeePay , with the highest activity in 2026-09 (130 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-09 15.6%

130 stores launched

2026-08 14.7%

123 stores launched

2026-07 13.4%

112 stores launched

2026-06 12.5%

104 stores launched

2026-05 11.0%

92 stores launched

2026-04 7.9%

66 stores launched

2026-03 5.4%

45 stores launched

2026-02 4.3%

36 stores launched

2026-01 4.4%

37 stores launched

2025-12 4.9%

41 stores launched

2025-11 5.2%

43 stores launched

2025-10 0.6%

5 stores launched

Monthly Trend

Monthly store launches in ShopeePay (October 2026)
Monthly store launches in ShopeePay over the past 12 months
Month Stores Launched Percentage
2026-09 130 15.59%
2026-08 123 14.75%
2026-07 112 13.43%
2026-06 104 12.47%
2026-05 92 11.03%
2026-04 66 7.91%
2026-03 45 5.40%
2026-02 36 4.32%
2026-01 37 4.44%
2025-12 41 4.92%
2025-11 43 5.16%
2025-10 5 0.60%

Active Stores by Launch Year

Currently, 2,389 active stores in ShopeePay are tracked in our database , with the most stores launched in 2026 (788 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 33.0%

788 active stores

2025 14.4%

345 active stores

2024 7.8%

187 active stores

2023 5.2%

124 active stores

2022 5.3%

126 active stores

2021 5.3%

126 active stores

2020 4.8%

114 active stores

2019 4.1%

97 active stores

2018 4.4%

104 active stores

2017 3.7%

89 active stores

2016 1.5%

36 active stores

2015 1.3%

30 active stores

2014 1.3%

30 active stores

2013 1.5%

37 active stores

2012 0.8%

18 active stores

Distribution by Launch Year

Active stores in ShopeePay by original launch year (October 2026)
Active stores in ShopeePay by launch year
Launch Year Active Stores Percentage
2026 788 32.98%
2025 345 14.44%
2024 187 7.83%
2023 124 5.19%
2022 126 5.27%
2021 126 5.27%
2020 114 4.77%
2019 97 4.06%
2018 104 4.35%
2017 89 3.73%
2016 36 1.51%
2015 30 1.26%
2014 30 1.26%
2013 37 1.55%
2012 18 0.75%

Social Media Usage

Instagram accounts for 26.1% of displayed detection occurrences (1,358 occurrences) , followed by Facebook (25.2%) and TikTok (17.6%) .

Base: 5,213 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 26.1%

1,358 occurrences

Facebook 25.2%

1,314 occurrences

TikTok 17.6%

916 occurrences

YouTube 10.4%

542 occurrences

Twitter 6.2%

325 occurrences

Pinterest 4.0%

208 occurrences

WhatsApp 3.1%

159 occurrences

X 2.9%

151 occurrences

LinkedIn 2.6%

138 occurrences

Reddit 2.0%

102 occurrences

Visual Distribution

Distribution of social media platforms in ShopeePay (October 2026)
Distribution of social media platforms in ShopeePay e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 1358 26.05%
Facebook 1314 25.21%
TikTok 916 17.57%
YouTube 542 10.40%
Twitter 325 6.23%
Pinterest 208 3.99%
WhatsApp 159 3.05%
X 151 2.90%
LinkedIn 138 2.65%
Reddit 102 1.96%

Geographic Distribution

Indonesia stores with 51.0% (1,222 active verified stores) , followed by Vietnam (14.0%) and Malaysia (13.8%) .

Base: 2,394 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

1,222 active verified stores

Vietnam 14.0%

336 active verified stores

330 active verified stores

98 active verified stores

96 active verified stores

69 active verified stores

45 active verified stores

24 active verified stores

China 0.9%

22 active verified stores

India 0.6%

15 active verified stores

Visual Distribution

Geographic distribution of stores using ShopeePay (October 2026)
Geographic distribution of stores using ShopeePay
Country AI-Verified Store Count Market Share
Indonesia 1222 51.04%
Vietnam 336 14.04%
Malaysia 330 13.78%
Thailand 98 4.09%
Philippines 96 4.01%
Singapore 69 2.88%
United States 45 1.88%
United Kingdom 24 1.00%
China 22 0.92%
India 15 0.63%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 4.4k 100.00%
Emails 2.2k 50.38%
Phones 2.2k 50.72%
Ecommerce platform 3.9k 88.90%
Couriers 1.8k 39.87%
Payment Providers 4.4k 100.00%
Categories 2.1k 48.19%
Social Media 2.6k 58.64%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the ShopeePay e-commerce landscape:

Analyze 2.4k verified e-commerce stores on ShopeePay - technology adoption, market share, competitive positioning.

Compare Market Segments

Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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See how payment providers, shipping carriers and platforms differ by country, category and store size.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

Get every store that uses each payment provider in your countries, with size tier and company ID, as a market feed.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the ShopeePay e-commerce intelligence?

We track 2.4k verified ShopeePay e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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