Singapore E-commerce Market
Explore 25.7k verified e-commerce stores in the Singapore. Compare platforms, categories, PSP/carrier signals, available contacts, and merchant-size segments.
Scanned from 300M+ domains. 57.9k with e-commerce signals. 25.7k verified as active stores.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
E-commerce Platforms Distribution
Shopify stores with 52.2% of stores with physical delivery (13,412 stores) , followed by WooCommerce (23.6%) and Custom (9.8%) .
Base: 25,708 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
13,412 stores
6,067 stores
2,525 stores
1,262 stores
486 stores
346 stores
311 stores
202 stores
152 stores
80 stores
Visual Distribution
13,412 stores
6,067 stores
2,525 stores
1,262 stores
486 stores
346 stores
311 stores
202 stores
152 stores
80 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 13412 | 52.17% |
| WooCommerce | 6067 | 23.60% |
| Custom | 2525 | 9.82% |
| Wix eCommerce | 1262 | 4.91% |
| OpenCart | 486 | 1.89% |
| Magento | 346 | 1.35% |
| Squarespace Commerce | 311 | 1.21% |
| PrestaShop | 202 | 0.79% |
| Shopline | 152 | 0.59% |
| Odoo | 80 | 0.31% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Shopify holds 38.0% share of detected Singapore e-commerce signals (22,027) , with WooCommerce at 31.4% and Custom at 5.8% (October 2026) .
Base: 57,938 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
22,027 websites
18,189 websites
3,368 websites
7,259 websites
619 websites
973 websites
2,438 websites
304 websites
192 websites
102 websites
Visual Distribution
22,027 websites
18,189 websites
3,368 websites
7,259 websites
619 websites
973 websites
2,438 websites
304 websites
192 websites
102 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Shopify | 22027 | 38.02% |
| WooCommerce | 18189 | 31.39% |
| Custom | 3368 | 5.81% |
| Wix eCommerce | 7259 | 12.53% |
| OpenCart | 619 | 1.07% |
| Magento | 973 | 1.68% |
| Squarespace Commerce | 2438 | 4.21% |
| PrestaShop | 304 | 0.52% |
| Shopline | 192 | 0.33% |
| Odoo | 102 | 0.18% |
Categories Distribution
Health & Beauty stores with 15.6% of all stores (4,013 stores) , followed by Clothing & Accessories (14.7%) and Food & Beverages (14.0%) .
Base: 25,708 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
4,013 stores
3,785 stores
3,592 stores
1,506 stores
1,329 stores
1,326 stores
1,261 stores
1,091 stores
1,085 stores
867 stores
Visual Distribution
4,013 stores
3,785 stores
3,592 stores
1,506 stores
1,329 stores
1,326 stores
1,261 stores
1,091 stores
1,085 stores
867 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 4013 | 15.61% |
| Clothing & Accessories | 3785 | 14.72% |
| Food & Beverages | 3592 | 13.97% |
| Toys & Games | 1506 | 5.86% |
| Home & Garden | 1329 | 5.17% |
| Gifts & Special Occasions | 1326 | 5.16% |
| Sporting Goods & Outdoor Gear | 1261 | 4.91% |
| Electronics & Technology | 1091 | 4.24% |
| Jewelry & Watches | 1085 | 4.22% |
| Furniture & Home Decor | 867 | 3.37% |
Payment Providers Distribution
PayPal accounts for 16.0% of displayed detection occurrences (9,994 occurrences) , followed by Apple Pay (16.0%) and VISA (14.9%) .
Base: 62,544 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.
Top 10 Payment Providers
9,994 occurrences
9,985 occurrences
9,348 occurrences
9,186 occurrences
7,751 occurrences
5,442 occurrences
5,407 occurrences
2,773 occurrences
1,363 occurrences
1,295 occurrences
Visual Distribution
9,994 occurrences
9,985 occurrences
9,348 occurrences
9,186 occurrences
7,751 occurrences
5,442 occurrences
5,407 occurrences
2,773 occurrences
1,363 occurrences
1,295 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 9994 | 15.98% |
| Apple Pay | 9985 | 15.96% |
| VISA | 9348 | 14.95% |
| MasterCard | 9186 | 14.69% |
| American Express | 7751 | 12.39% |
| UnionPay | 5442 | 8.70% |
| Shop Pay | 5407 | 8.65% |
| Stripe | 2773 | 4.43% |
| Discover | 1363 | 2.18% |
| PayNow Singapore | 1295 | 2.07% |
Shipping Carriers Distribution
DHL accounts for 22.7% of displayed detection occurrences (1,929 occurrences) , followed by Singapore Post (20.7%) and FedEx (16.1%) .
Base: 8,493 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.
Top 10 Shipping Carriers
Visual Distribution
1,929 occurrences
1,756 occurrences
1,371 occurrences
854 occurrences
845 occurrences
453 occurrences
373 occurrences
311 occurrences
306 occurrences
295 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 1929 | 22.71% |
| Singapore Post | 1756 | 20.68% |
| FedEx | 1371 | 16.14% |
| Ninja Van | 854 | 10.06% |
| UPS | 845 | 9.95% |
| USPS | 453 | 5.33% |
| J&T Express | 373 | 4.39% |
| EMS | 311 | 3.66% |
| Lalamove | 306 | 3.60% |
| Qxpress | 295 | 3.47% |
Store Launch Timeline
Over the past 12 months, 4,672 new stores were launched in Singapore , with the highest activity in 2026-09 (617 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
617 stores launched
573 stores launched
490 stores launched
512 stores launched
490 stores launched
369 stores launched
338 stores launched
244 stores launched
364 stores launched
275 stores launched
331 stores launched
69 stores launched
Monthly Trend
13.2% of last 12 months
12.3% of last 12 months
10.5% of last 12 months
11.0% of last 12 months
10.5% of last 12 months
7.9% of last 12 months
7.2% of last 12 months
5.2% of last 12 months
7.8% of last 12 months
5.9% of last 12 months
7.1% of last 12 months
1.5% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-09 | 617 | 13.21% |
| 2026-08 | 573 | 12.26% |
| 2026-07 | 490 | 10.49% |
| 2026-06 | 512 | 10.96% |
| 2026-05 | 490 | 10.49% |
| 2026-04 | 369 | 7.90% |
| 2026-03 | 338 | 7.23% |
| 2026-02 | 244 | 5.22% |
| 2026-01 | 364 | 7.79% |
| 2025-12 | 275 | 5.89% |
| 2025-11 | 331 | 7.08% |
| 2025-10 | 69 | 1.48% |
Active Stores by Launch Year
Currently, 25,086 active stores in Singapore are tracked in our database , with the most stores launched in 2026 (4,122 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
4,122 active stores
3,028 active stores
2,377 active stores
1,675 active stores
1,347 active stores
1,719 active stores
1,960 active stores
1,199 active stores
1,134 active stores
1,061 active stores
664 active stores
585 active stores
631 active stores
583 active stores
399 active stores
Distribution by Launch Year
16.4% of tracked active stores
12.1% of tracked active stores
9.5% of tracked active stores
6.7% of tracked active stores
5.4% of tracked active stores
6.9% of tracked active stores
7.8% of tracked active stores
4.8% of tracked active stores
4.5% of tracked active stores
4.2% of tracked active stores
2.6% of tracked active stores
2.3% of tracked active stores
2.5% of tracked active stores
2.3% of tracked active stores
1.6% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 4122 | 16.43% |
| 2025 | 3028 | 12.07% |
| 2024 | 2377 | 9.48% |
| 2023 | 1675 | 6.68% |
| 2022 | 1347 | 5.37% |
| 2021 | 1719 | 6.85% |
| 2020 | 1960 | 7.81% |
| 2019 | 1199 | 4.78% |
| 2018 | 1134 | 4.52% |
| 2017 | 1061 | 4.23% |
| 2016 | 664 | 2.65% |
| 2015 | 585 | 2.33% |
| 2014 | 631 | 2.52% |
| 2013 | 583 | 2.32% |
| 2012 | 399 | 1.59% |
Featured Stores
A selection of notable and recently launched stores in this segment.
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify
Shopify - Baby & Toddler
Shopify - Clothing & Accessories
Custom - Toys & Games
Shopify - Toys & Games
Data Coverage
Coverage among active verified stores in this country.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 25.7k | 100.00% |
| Emails | 20.5k | 79.88% |
| Phones | 13.1k | 51.08% |
| Ecommerce platform | 25.7k | 100.00% |
| Couriers | 5.5k | 21.22% |
| Payment Providers | 18.1k | 70.44% |
| Categories | 23.6k | 91.66% |
| Social Media | 17.4k | 67.61% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Singapore e-commerce landscape:
Analyze 25.7k verified e-commerce stores in Singapore - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Compare Markets
-
See how payment providers, shipping carriers and platforms differ by country, category and store size.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- CSV/XLSX exports; full-market datasets by agreement
Use Cases
Get every store in this country with its payment providers, carriers and size tier as a market feed.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the Singapore e-commerce intelligence?
-
We track 25.7k verified Singapore e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram accounts for 34.1% of displayed detection occurrences (15,069 occurrences) , followed by Facebook (29.7%) and TikTok (11.2%) .
Base: 44,204 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
15,069 occurrences
13,129 occurrences
4,962 occurrences
3,687 occurrences
1,987 occurrences
1,815 occurrences
1,429 occurrences
1,375 occurrences
679 occurrences
72 occurrences
Visual Distribution
15,069 occurrences
13,129 occurrences
4,962 occurrences
3,687 occurrences
1,987 occurrences
1,815 occurrences
1,429 occurrences
1,375 occurrences
679 occurrences
72 occurrences