Midtrans Payment Provider Usage Database
Explore 393.0 e-commerce stores accepting Midtrans. Analyze payment adoption, merchant insights, and market opportunities.
· · Next full refresh: December 2025
E-commerce Platforms Distribution
WooCommerce leads with 48.1% of stores with physical delivery (189 stores) , followed by Custom (34.6%) and Shopify (14.0%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
189 stores
136 stores
55 stores
4 stores
3 stores
2 stores
1 stores
1 stores
1 stores
1 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 189 | 48.09% |
| Custom | 136 | 34.61% |
| Shopify | 55 | 13.99% |
| PrestaShop | 4 | 1.02% |
| Magento | 3 | 0.76% |
| Wix eCommerce | 2 | 0.51% |
| Squarespace Commerce | 1 | 0.25% |
| Salesforce Commerce Cloud | 1 | 0.25% |
| Drupal Commerce | 1 | 0.25% |
| WooCommerce, EasyDigitalDownloads | 1 | 0.25% |
| OpenCart | 0 | 0.00% |
| SAP Commerce Cloud | 0 | 0.00% |
| EasyDigitalDownloads | 0 | 0.00% |
All Stores Distribution
WooCommerce holds 55.8% share of all Midtrans e-commerce stores (281) , with Custom at 27.0% and Shopify at 12.1% (November 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
281 stores
136 stores
61 stores
5 stores
6 stores
4 stores
1 stores
3 stores
1 stores
1 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 281 | 55.75% |
| Custom | 136 | 26.98% |
| Shopify | 61 | 12.10% |
| PrestaShop | 5 | 0.99% |
| Magento | 6 | 1.19% |
| Wix eCommerce | 4 | 0.79% |
| Squarespace Commerce | 1 | 0.20% |
| Salesforce Commerce Cloud | 3 | 0.60% |
| Drupal Commerce | 1 | 0.20% |
| WooCommerce, EasyDigitalDownloads | 1 | 0.20% |
| OpenCart | 1 | 0.20% |
| SAP Commerce Cloud | 1 | 0.20% |
| EasyDigitalDownloads | 3 | 0.60% |
Categories Distribution
Clothing & Accessories leads with 35.4% of all stores (102 stores) , followed by Health & Beauty (13.9%) and Electronics & Technology (12.5%) .
Top 10 Categories
102 stores
40 stores
36 stores
22 stores
17 stores
13 stores
11 stores
10 stores
9 stores
5 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 102 | 35.42% |
| Health & Beauty | 40 | 13.89% |
| Electronics & Technology | 36 | 12.50% |
| Food & Beverages | 22 | 7.64% |
| Furniture & Home Decor | 17 | 5.90% |
| Business & Industrial | 13 | 4.51% |
| Home & Garden | 11 | 3.82% |
| Jewelry & Watches | 10 | 3.47% |
| Sporting Goods & Outdoor Gear | 9 | 3.13% |
| Baby & Toddler | 5 | 1.74% |
| Toys & Games | 5 | 1.74% |
| Gifts & Special Occasions | 5 | 1.74% |
| Books & Media | 5 | 1.74% |
| Tools & Hardware | 4 | 1.39% |
| Arts & Entertainment | 4 | 1.39% |
Shipping Carriers Distribution
JNE leads with 58.4% among AI-verified physical stores (153 stores) , followed by DHL (9.9%) and Wahana (6.1%) .
Base: 228 AI-verified physical stores with detectable shipping carriers (42.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
153 stores
26 stores
16 stores
10 stores
10 stores
10 stores
10 stores
7 stores
6 stores
6 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| JNE | 153 | 58.40% |
| DHL | 26 | 9.92% |
| Wahana | 16 | 6.11% |
| UPS | 10 | 3.82% |
| FedEx | 10 | 3.82% |
| Lion Parcel | 10 | 3.82% |
| Pos Indonesia | 10 | 3.82% |
| Grab Express | 7 | 2.67% |
| TNT | 6 | 2.29% |
| First Logistics | 6 | 2.29% |
| Hermes | 3 | 1.15% |
| Shopee Express | 2 | 0.76% |
| KURASI | 1 | 0.38% |
| Speedy | 1 | 0.38% |
| DPEX | 1 | 0.38% |
Store Launch Timeline
Over the past 12 months, 113 new stores were launched in Midtrans , with the highest activity in 2025-10 (12 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
12 stores launched
8 stores launched
13 stores launched
9 stores launched
18 stores launched
7 stores launched
7 stores launched
8 stores launched
10 stores launched
10 stores launched
8 stores launched
3 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-10 | 12 | 10.62% |
| 2025-09 | 8 | 7.08% |
| 2025-08 | 13 | 11.50% |
| 2025-07 | 9 | 7.96% |
| 2025-06 | 18 | 15.93% |
| 2025-05 | 7 | 6.19% |
| 2025-04 | 7 | 6.19% |
| 2025-03 | 8 | 7.08% |
| 2025-02 | 10 | 8.85% |
| 2025-01 | 10 | 8.85% |
| 2024-12 | 8 | 7.08% |
| 2024-11 | 3 | 2.65% |
Active Stores by Launch Year
Currently, 392 active stores in Midtrans are tracked in our database , with the most stores launched in 2025 (102 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
102 active stores
38 active stores
27 active stores
17 active stores
27 active stores
30 active stores
33 active stores
28 active stores
23 active stores
11 active stores
5 active stores
17 active stores
11 active stores
3 active stores
7 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 102 | 26.02% |
| 2024 | 38 | 9.69% |
| 2023 | 27 | 6.89% |
| 2022 | 17 | 4.34% |
| 2021 | 27 | 6.89% |
| 2020 | 30 | 7.65% |
| 2019 | 33 | 8.42% |
| 2018 | 28 | 7.14% |
| 2017 | 23 | 5.87% |
| 2016 | 11 | 2.81% |
| 2015 | 5 | 1.28% |
| 2014 | 17 | 4.34% |
| 2013 | 11 | 2.81% |
| 2012 | 3 | 0.77% |
| 2011 | 7 | 1.79% |
| 2010 | 3 | 0.77% |
| 2009 | 1 | 0.26% |
| 2008 | 2 | 0.51% |
| 2007 | 4 | 1.02% |
| 2006 | 1 | 0.26% |
| 2005 | 1 | 0.26% |
| 2001 | 1 | 0.26% |
Geographic Distribution
Indonesia leads with 83.8% (299 AI-verified stores) , followed by United States (5.3%) and India (4.8%) .
Base: 357 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
299 AI-verified stores
19 AI-verified stores
17 AI-verified stores
5 AI-verified stores
3 AI-verified stores
2 AI-verified stores
2 AI-verified stores
1 AI-verified stores
1 AI-verified stores
1 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Indonesia | 299 | 83.75% |
| United States | 19 | 5.32% |
| India | 17 | 4.76% |
| Brazil | 5 | 1.40% |
| Singapore | 3 | 0.84% |
| Vietnam | 2 | 0.56% |
| Canada | 2 | 0.56% |
| Australia | 1 | 0.28% |
| United Arab Emirates | 1 | 0.28% |
| Russia | 1 | 0.28% |
| United Kingdom | 1 | 0.28% |
| Poland | 1 | 0.28% |
| Mexico | 1 | 0.28% |
| Morocco | 1 | 0.28% |
| Malaysia | 1 | 0.28% |
| Germany | 1 | 0.28% |
| Italy | 1 | 0.28% |
| China | 0 | 0.00% |
| Netherlands | 0 | 0.00% |
| Turkey | 0 | 0.00% |
Featured Stores
Discover the strongest performers and newest entrants in Midtrans's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Custom
WooCommerce
Custom
Custom — Toys & Games
Custom — Electronics & Technology
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 543.0 | 100.00% |
| Emails | 389.0 | 71.64% |
| Phones | 153.0 | 28.18% |
| Ecommerce platform | 504.0 | 92.82% |
| Couriers | 228.0 | 41.99% |
| Payment Providers | 543.0 | 100.00% |
| Categories | 354.0 | 65.19% |
| Social Media | 400.0 | 73.66% |
Starter Package
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Maximize Your ROI
Use our detailed Midtrans E-commerce Database to:
Gain actionable insights into 393.0 physical stores in Midtrans.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Midtrans online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Midtrans E-commerce Database?
-
Our database covers over 393.0 Midtrans physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 28.4% among stores with at least one detectable social profile (266 stores) , followed by Facebook (22.9%) and WhatsApp (12.4%) .
Base: 400 stores with any detectable social profile (73.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
266 stores
214 stores
116 stores
111 stores
105 stores
58 stores
27 stores
22 stores
14 stores
2 stores
Visual Distribution