Midtrans Payment Provider Usage Database
Explore 400.0 e-commerce stores accepting Midtrans. Analyze payment adoption, merchant insights, and market opportunities.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
WooCommerce leads with 57.5% of stores with physical delivery (230 stores) , followed by Custom (22.5%) and Shopify (14.8%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
230 stores
90 stores
59 stores
8 stores
4 stores
3 stores
2 stores
1 stores
1 stores
1 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 230 | 57.50% |
| Custom | 90 | 22.50% |
| Shopify | 59 | 14.75% |
| PrestaShop | 8 | 2.00% |
| OpenCart | 4 | 1.00% |
| Magento | 3 | 0.75% |
| Salesforce Commerce Cloud | 2 | 0.50% |
| Wix eCommerce | 1 | 0.25% |
| Drupal Commerce | 1 | 0.25% |
| EasyDigitalDownloads, WooCommerce | 1 | 0.25% |
| Squarespace Commerce | 1 | 0.25% |
| 1C-Bitrix | 0 | 0.00% |
| EasyDigitalDownloads | 0 | 0.00% |
| SAP Commerce Cloud | 0 | 0.00% |
All Stores Distribution
WooCommerce holds 64.5% share of all Midtrans e-commerce stores (334) , with Custom at 17.4% and Shopify at 12.5% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
334 stores
90 stores
65 stores
8 stores
4 stores
4 stores
2 stores
3 stores
1 stores
1 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 334 | 64.48% |
| Custom | 90 | 17.37% |
| Shopify | 65 | 12.55% |
| PrestaShop | 8 | 1.54% |
| OpenCart | 4 | 0.77% |
| Magento | 4 | 0.77% |
| Salesforce Commerce Cloud | 2 | 0.39% |
| Wix eCommerce | 3 | 0.58% |
| Drupal Commerce | 1 | 0.19% |
| EasyDigitalDownloads, WooCommerce | 1 | 0.19% |
| Squarespace Commerce | 1 | 0.19% |
| 1C-Bitrix | 1 | 0.19% |
| EasyDigitalDownloads | 3 | 0.58% |
| SAP Commerce Cloud | 1 | 0.19% |
Categories Distribution
Clothing & Accessories leads with 39.9% of all stores (123 stores) , followed by Health & Beauty (13.3%) and Electronics & Technology (12.3%) .
Top 10 Categories
123 stores
41 stores
38 stores
27 stores
17 stores
13 stores
11 stores
9 stores
5 stores
5 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 123 | 39.94% |
| Health & Beauty | 41 | 13.31% |
| Electronics & Technology | 38 | 12.34% |
| Food & Beverages | 27 | 8.77% |
| Furniture & Home Decor | 17 | 5.52% |
| Jewelry & Watches | 13 | 4.22% |
| Home & Garden | 11 | 3.57% |
| Sporting Goods & Outdoor Gear | 9 | 2.92% |
| Gifts & Special Occasions | 5 | 1.62% |
| Books & Media | 5 | 1.62% |
| Business & Industrial | 5 | 1.62% |
| Tools & Hardware | 4 | 1.30% |
| Baby & Toddler | 4 | 1.30% |
| Office Supplies | 3 | 0.97% |
| Arts & Entertainment | 3 | 0.97% |
Shipping Carriers Distribution
JNE leads with 54.9% among AI-verified physical stores (167 stores) , followed by DHL (11.2%) and FedEx (5.6%) .
Base: 249 AI-verified physical stores with detectable shipping carriers (44.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
167 stores
34 stores
17 stores
16 stores
16 stores
12 stores
12 stores
10 stores
6 stores
4 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| JNE | 167 | 54.93% |
| DHL | 34 | 11.18% |
| FedEx | 17 | 5.59% |
| Pos Indonesia | 16 | 5.26% |
| Wahana | 16 | 5.26% |
| UPS | 12 | 3.95% |
| Lion Parcel | 12 | 3.95% |
| Grab Express | 10 | 3.29% |
| TNT | 6 | 1.97% |
| Hermes | 4 | 1.32% |
| First Logistics | 3 | 0.99% |
| Shopee Express | 2 | 0.66% |
| Lalamove | 2 | 0.66% |
| DPEX | 2 | 0.66% |
| ASM | 1 | 0.33% |
Store Launch Timeline
Over the past 12 months, 105 new stores were launched in Midtrans , with the highest activity in 2025-12 (12 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
12 stores launched
8 stores launched
10 stores launched
6 stores launched
12 stores launched
10 stores launched
16 stores launched
5 stores launched
9 stores launched
8 stores launched
6 stores launched
3 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 12 | 11.43% |
| 2025-11 | 8 | 7.62% |
| 2025-10 | 10 | 9.52% |
| 2025-09 | 6 | 5.71% |
| 2025-08 | 12 | 11.43% |
| 2025-07 | 10 | 9.52% |
| 2025-06 | 16 | 15.24% |
| 2025-05 | 5 | 4.76% |
| 2025-04 | 9 | 8.57% |
| 2025-03 | 8 | 7.62% |
| 2025-02 | 6 | 5.71% |
| 2025-01 | 3 | 2.86% |
Active Stores by Launch Year
Currently, 399 active stores in Midtrans are tracked in our database , with the most stores launched in 2025 (110 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
110 active stores
26 active stores
19 active stores
17 active stores
34 active stores
31 active stores
30 active stores
26 active stores
24 active stores
17 active stores
10 active stores
16 active stores
11 active stores
3 active stores
9 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 110 | 27.57% |
| 2024 | 26 | 6.52% |
| 2023 | 19 | 4.76% |
| 2022 | 17 | 4.26% |
| 2021 | 34 | 8.52% |
| 2020 | 31 | 7.77% |
| 2019 | 30 | 7.52% |
| 2018 | 26 | 6.52% |
| 2017 | 24 | 6.02% |
| 2016 | 17 | 4.26% |
| 2015 | 10 | 2.51% |
| 2014 | 16 | 4.01% |
| 2013 | 11 | 2.76% |
| 2012 | 3 | 0.75% |
| 2011 | 9 | 2.26% |
| 2010 | 5 | 1.25% |
| 2009 | 1 | 0.25% |
| 2008 | 3 | 0.75% |
| 2007 | 4 | 1.00% |
| 2005 | 2 | 0.50% |
| 2001 | 1 | 0.25% |
Geographic Distribution
Indonesia leads with 82.7% (297 AI-verified stores) , followed by India (6.1%) and United States (4.2%) .
Base: 359 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
297 AI-verified stores
22 AI-verified stores
15 AI-verified stores
3 AI-verified stores
3 AI-verified stores
3 AI-verified stores
2 AI-verified stores
2 AI-verified stores
1 AI-verified stores
1 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Indonesia | 297 | 82.73% |
| India | 22 | 6.13% |
| United States | 15 | 4.18% |
| Brazil | 3 | 0.84% |
| Japan | 3 | 0.84% |
| Singapore | 3 | 0.84% |
| Australia | 2 | 0.56% |
| Germany | 2 | 0.56% |
| United Arab Emirates | 1 | 0.28% |
| Italy | 1 | 0.28% |
| China | 1 | 0.28% |
| Malaysia | 1 | 0.28% |
| Vietnam | 1 | 0.28% |
| Poland | 1 | 0.28% |
| Belgium | 1 | 0.28% |
| Russia | 1 | 0.28% |
| Finland | 1 | 0.28% |
| Canada | 1 | 0.28% |
| Netherlands | 1 | 0.28% |
| Venezuela | 1 | 0.28% |
Featured Stores
Discover the strongest performers and newest entrants in Midtrans's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Custom
WooCommerce - Food & Beverages
WooCommerce - Electronics & Technology
Custom
WooCommerce - Food & Beverages
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 563.0 | 100.00% |
| Emails | 407.0 | 72.29% |
| Phones | 176.0 | 31.26% |
| Ecommerce platform | 518.0 | 92.01% |
| Couriers | 249.0 | 44.23% |
| Payment Providers | 563.0 | 100.00% |
| Categories | 376.0 | 66.79% |
| Social Media | 442.0 | 78.51% |
Starter Package
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Maximize Your ROI
Use our detailed Midtrans E-commerce Database to:
Gain actionable insights into 400.0 physical stores in Midtrans.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Midtrans online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Midtrans E-commerce Database?
-
Our database covers over 400.0 Midtrans physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 29.2% among stores with at least one detectable social profile (303 stores) , followed by Facebook (22.0%) and TikTok (12.2%) .
Base: 442 stores with any detectable social profile (78.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
303 stores
229 stores
127 stores
119 stores
107 stores
58 stores
37 stores
34 stores
23 stores
2 stores
Visual Distribution