Ecuador E-commerce Database

Explore 12.6k verified e-commerce stores in the Ecuador. Instant access to technologies, contacts, platforms, and market dynamics.

Scanned from 300M+ domains. 22.7k with e-commerce signals. 12.6k verified as active stores.

· · Next full refresh: April 2026

E-commerce Platforms Distribution

WooCommerce leads with 45.1% of stores with physical delivery (5,505 stores) , followed by Shopify (18.0%) and Custom (11.9%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

5,505 stores

Shopify 18.0%

2,197 stores

Custom 11.9%

1,460 stores

BASE 11.7%

1,426 stores

599 stores

381 stores

338 stores

198 stores

76 stores

38 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Ecuador
Platform Stores with Physical Delivery Percentage
WooCommerce 5505 45.06%
Shopify 2197 17.98%
Custom 1460 11.95%
BASE 1426 11.67%
Wix eCommerce 599 4.90%
Nuvemshop 381 3.12%
PrestaShop 338 2.77%
GoDaddy Online Store 198 1.62%
Squarespace Commerce 76 0.62%
Magento 38 0.31%

Categories Distribution

Clothing & Accessories leads with 20.0% of all stores (2,092 stores) , followed by Health & Beauty (19.0%) and Electronics & Technology (11.1%) .

Base: 10,441 AI-verified stores with physical delivery and detected product categories (82.6% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 20.0%

2,092 stores

Health & Beauty 19.0%

1,988 stores

Electronics & Technology 11.1%

1,155 stores

Food & Beverages 10.5%

1,093 stores

Home & Garden 5.6%

589 stores

Sporting Goods & Outdoor Gear 4.4%

456 stores

Jewelry & Watches 4.2%

437 stores

Arts & Entertainment 4.2%

435 stores

Gifts & Special Occasions 3.8%

401 stores

Business & Industrial 3.8%

400 stores

Visual Distribution

Distribution of top 10 Ecuador store categories (March 2026)
Distribution of categories in Ecuador e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 2092 20.04%
Health & Beauty 1988 19.04%
Electronics & Technology 1155 11.06%
Food & Beverages 1093 10.47%
Home & Garden 589 5.64%
Sporting Goods & Outdoor Gear 456 4.37%
Jewelry & Watches 437 4.19%
Arts & Entertainment 435 4.17%
Gifts & Special Occasions 401 3.84%
Business & Industrial 400 3.83%
Toys & Games 366 3.51%
Vehicles & Parts 343 3.29%
Tools & Hardware 296 2.83%
Furniture & Home Decor 199 1.91%
Pets & Pet Supplies 191 1.83%

Payment Providers Distribution

PayPal leads with 24.0% among AI-verified physical stores (591 stores) , followed by American Express (15.0%) and Boleto (13.9%) .

Base: 1,677 AI-verified physical stores with detectable payment providers (13.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 24.0%

591 stores

370 stores

Boleto 13.9%

343 stores

334 stores

289 stores

VISA 5.3%

130 stores

106 stores

81 stores

JCB 2.1%

52 stores

48 stores

Visual Distribution

Distribution of top 10 Ecuador payment providers (March 2026)
Distribution of payment providers in Ecuador e-commerce stores
Payment Provider Store Count Market Share
PayPal 591 24.02%
American Express 370 15.04%
Boleto 343 13.94%
MasterCard 334 13.58%
Amazon Pay 289 11.75%
VISA 130 5.28%
Mercado Pago 106 4.31%
Stripe Connect 81 3.29%
JCB 52 2.11%
Hipercard 48 1.95%
Bolt 30 1.22%
Apple Pay 26 1.06%
PagSeguro 24 0.98%
BitCoin 19 0.77%
Google Pay 17 0.69%

Shipping Carriers Distribution

Correios leads with 29.0% among AI-verified physical stores (327 stores) , followed by UPS (28.7%) and Estes (11.3%) .

Base: 1,038 AI-verified physical stores with detectable shipping carriers (8.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

327 stores

UPS 28.7%

324 stores

Estes 11.3%

128 stores

DHL 9.3%

105 stores

75 stores

FedEx 4.2%

47 stores

25 stores

20 stores

USPS 1.7%

19 stores

CTT 1.5%

17 stores

Visual Distribution

Distribution of top 10 Ecuador shipping carriers (March 2026)
Distribution of shipping carriers in Ecuador e-commerce stores
Shipping Carrier Store Count Market Share
Correios 327 28.96%
UPS 324 28.70%
Estes 128 11.34%
DHL 105 9.30%
Correos 75 6.64%
FedEx 47 4.16%
Yamato Japan 25 2.21%
Hermes 20 1.77%
USPS 19 1.68%
CTT 17 1.51%
DPD 14 1.24%
TNT 12 1.06%
GLS 7 0.62%
ASM 5 0.44%
Speedy 4 0.35%

Store Launch Timeline

Over the past 12 months, 3,718 new stores were launched in Ecuador , with the highest activity in 2026-02 (471 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 12.7%

471 stores launched

2026-01 13.0%

483 stores launched

2025-12 9.8%

366 stores launched

2025-11 10.8%

402 stores launched

2025-10 9.9%

367 stores launched

2025-09 7.9%

295 stores launched

2025-08 7.7%

288 stores launched

2025-07 6.7%

250 stores launched

2025-06 7.0%

261 stores launched

2025-05 7.7%

285 stores launched

2025-04 6.2%

232 stores launched

2025-03 0.5%

18 stores launched

Monthly Trend

Monthly store launches in Ecuador (March 2026)
Monthly store launches in Ecuador over the past 12 months
Month Stores Launched Percentage
2026-02 471 12.67%
2026-01 483 12.99%
2025-12 366 9.84%
2025-11 402 10.81%
2025-10 367 9.87%
2025-09 295 7.93%
2025-08 288 7.75%
2025-07 250 6.72%
2025-06 261 7.02%
2025-05 285 7.67%
2025-04 232 6.24%
2025-03 18 0.48%

Active Stores by Launch Year

Currently, 12,156 active stores in Ecuador are tracked in our database , with the most stores launched in 2026 (960 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 7.9%

960 active stores

2025 26.6%

3,234 active stores

2024 11.5%

1,394 active stores

2023 7.7%

934 active stores

2022 6.7%

815 active stores

2021 8.3%

1,004 active stores

2020 8.9%

1,080 active stores

2019 4.2%

507 active stores

2018 4.4%

536 active stores

2017 2.8%

344 active stores

2016 1.4%

170 active stores

2015 1.0%

127 active stores

2014 1.1%

129 active stores

2013 1.6%

189 active stores

2012 0.9%

109 active stores

Distribution by Launch Year

Active stores in Ecuador by original launch year (March 2026)
Active stores in Ecuador by launch year
Launch Year Active Stores Percentage
2026 960 7.90%
2025 3234 26.60%
2024 1394 11.47%
2023 934 7.68%
2022 815 6.70%
2021 1004 8.26%
2020 1080 8.88%
2019 507 4.17%
2018 536 4.41%
2017 344 2.83%
2016 170 1.40%
2015 127 1.04%
2014 129 1.06%
2013 189 1.55%
2012 109 0.90%
2011 121 1.00%
2010 92 0.76%
2009 76 0.63%
2008 64 0.53%
2007 84 0.69%
2006 36 0.30%
2005 24 0.20%
2004 46 0.38%
2003 19 0.16%
2002 13 0.11%
2001 29 0.24%
2000 10 0.08%
1999 3 0.02%
1998 4 0.03%
1997 2 0.02%
1996 1 0.01%

Social Media Usage

Instagram leads with 31.7% among stores with at least one detectable social profile (7,306 stores) , followed by Facebook (28.7%) and TikTok (10.5%) .

Base: 8,489 stores with any detectable social profile (67.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 31.7%

7,306 stores

Facebook 28.7%

6,618 stores

TikTok 10.5%

2,417 stores

YouTube 7.3%

1,676 stores

WhatsApp 7.1%

1,636 stores

X 5.2%

1,201 stores

Twitter 4.9%

1,130 stores

LinkedIn 2.7%

628 stores

Pinterest 1.8%

424 stores

Vimeo 0.1%

13 stores

Visual Distribution

Distribution of social media platforms in Ecuador (March 2026)
Distribution of social media platforms in Ecuador e-commerce stores
Social Platform Store Count Market Share
Instagram 7306 31.70%
Facebook 6618 28.71%
TikTok 2417 10.49%
YouTube 1676 7.27%
WhatsApp 1636 7.10%
X 1201 5.21%
Twitter 1130 4.90%
LinkedIn 628 2.72%
Pinterest 424 1.84%
Vimeo 13 0.06%

Data Coverage

Field Rows count Coverage
Website 12.6k 100.00%
Emails 6.0k 47.82%
Phones 1.9k 14.90%
Ecommerce platform 12.6k 100.00%
Couriers 1.0k 8.22%
Payment Providers 1.7k 13.27%
Categories 10.7k 85.06%
Social Media 8.5k 67.19%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Ecuador e-commerce landscape:

Analyze 12.6k verified e-commerce stores in Ecuador - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Ecuador e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Ecuador e-commerce intelligence?

We track 12.6k verified Ecuador e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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