Uruguay E-commerce Database
Explore 9.2k e-commerce stores in the Uruguay. Instant access to technologies, contacts, platforms, and market dynamics.
· · Next full refresh: December 2025
E-commerce Platforms Distribution
WooCommerce leads with 35.4% of stores with physical delivery (3,234 stores) , followed by Custom (34.0%) and Shopify (20.4%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
3,234 stores
3,103 stores
1,860 stores
662 stores
120 stores
68 stores
39 stores
20 stores
15 stores
14 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 3234 | 35.40% |
| Custom | 3103 | 33.97% |
| Shopify | 1860 | 20.36% |
| Wix eCommerce | 662 | 7.25% |
| PrestaShop | 120 | 1.31% |
| OpenCart | 68 | 0.74% |
| Magento | 39 | 0.43% |
| Shopaholic | 20 | 0.22% |
| nopCommerce | 15 | 0.16% |
| Nuvemshop | 14 | 0.15% |
All Stores Distribution
WooCommerce holds 38.9% share of all Uruguay e-commerce stores (4,338) , with Custom at 27.8% and Shopify at 20.0% (November 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
4,338 stores
3,103 stores
2,226 stores
1,162 stores
130 stores
74 stores
48 stores
31 stores
26 stores
14 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 4338 | 38.90% |
| Custom | 3103 | 27.82% |
| Shopify | 2226 | 19.96% |
| Wix eCommerce | 1162 | 10.42% |
| PrestaShop | 130 | 1.17% |
| OpenCart | 74 | 0.66% |
| Magento | 48 | 0.43% |
| Shopaholic | 31 | 0.28% |
| nopCommerce | 26 | 0.23% |
| Nuvemshop | 14 | 0.13% |
Categories Distribution
Clothing & Accessories leads with 20.8% of all stores (1,414 stores) , followed by Health & Beauty (12.8%) and Electronics & Technology (11.8%) .
Top 10 Categories
1,414 stores
871 stores
806 stores
723 stores
597 stores
376 stores
331 stores
293 stores
286 stores
255 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 1414 | 20.78% |
| Health & Beauty | 871 | 12.80% |
| Electronics & Technology | 806 | 11.85% |
| Food & Beverages | 723 | 10.63% |
| Home & Garden | 597 | 8.77% |
| Furniture & Home Decor | 376 | 5.53% |
| Vehicles & Parts | 331 | 4.86% |
| Jewelry & Watches | 293 | 4.31% |
| Tools & Hardware | 286 | 4.20% |
| Business & Industrial | 255 | 3.75% |
| Pets & Pet Supplies | 203 | 2.98% |
| Sporting Goods & Outdoor Gear | 178 | 2.62% |
| Arts & Entertainment | 169 | 2.48% |
| Gifts & Special Occasions | 159 | 2.34% |
| Toys & Games | 143 | 2.10% |
Payment Providers Distribution
Mercado Pago leads with 50.2% among AI-verified physical stores (790 stores) , followed by VISA (12.8%) and MasterCard (12.8%) .
Base: 1,230 AI-verified physical stores with detectable payment providers (13.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
790 stores
202 stores
202 stores
137 stores
126 stores
35 stores
28 stores
12 stores
11 stores
9 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Mercado Pago | 790 | 50.22% |
| VISA | 202 | 12.84% |
| MasterCard | 202 | 12.84% |
| American Express | 137 | 8.71% |
| PayPal | 126 | 8.01% |
| Stripe Connect | 35 | 2.23% |
| Paddle | 28 | 1.78% |
| Bolt | 12 | 0.76% |
| JCB | 11 | 0.70% |
| Boleto | 9 | 0.57% |
| Apple Pay | 5 | 0.32% |
| dLocal | 4 | 0.25% |
| BitCoin | 4 | 0.25% |
| Mada | 4 | 0.25% |
| Skrill | 4 | 0.25% |
Shipping Carriers Distribution
UPS leads with 29.3% among AI-verified physical stores (115 stores) , followed by DHL (13.8%) and TNT (13.0%) .
Base: 356 AI-verified physical stores with detectable shipping carriers (3.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 115 | 29.34% |
| DHL | 54 | 13.78% |
| TNT | 51 | 13.01% |
| Correos | 47 | 11.99% |
| FedEx | 37 | 9.44% |
| Hermes | 24 | 6.12% |
| TCS | 19 | 4.85% |
| GLS | 11 | 2.81% |
| USPS | 8 | 2.04% |
| Speedy | 6 | 1.53% |
| Pudo | 5 | 1.28% |
| DPD | 4 | 1.02% |
| Blue Star | 4 | 1.02% |
| JX | 4 | 1.02% |
| MRW | 3 | 0.77% |
Store Launch Timeline
Over the past 12 months, 2,216 new stores were launched in Uruguay , with the highest activity in 2025-10 (216 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
216 stores launched
220 stores launched
250 stores launched
204 stores launched
201 stores launched
218 stores launched
217 stores launched
202 stores launched
156 stores launched
156 stores launched
122 stores launched
54 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-10 | 216 | 9.75% |
| 2025-09 | 220 | 9.93% |
| 2025-08 | 250 | 11.28% |
| 2025-07 | 204 | 9.21% |
| 2025-06 | 201 | 9.07% |
| 2025-05 | 218 | 9.84% |
| 2025-04 | 217 | 9.79% |
| 2025-03 | 202 | 9.12% |
| 2025-02 | 156 | 7.04% |
| 2025-01 | 156 | 7.04% |
| 2024-12 | 122 | 5.51% |
| 2024-11 | 54 | 2.44% |
Active Stores by Launch Year
Currently, 9,177 active stores in Uruguay are tracked in our database , with the most stores launched in 2025 (2,043 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
2,043 active stores
1,231 active stores
876 active stores
658 active stores
742 active stores
724 active stores
416 active stores
538 active stores
346 active stores
186 active stores
138 active stores
98 active stores
194 active stores
123 active stores
92 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 2043 | 22.26% |
| 2024 | 1231 | 13.41% |
| 2023 | 876 | 9.55% |
| 2022 | 658 | 7.17% |
| 2021 | 742 | 8.09% |
| 2020 | 724 | 7.89% |
| 2019 | 416 | 4.53% |
| 2018 | 538 | 5.86% |
| 2017 | 346 | 3.77% |
| 2016 | 186 | 2.03% |
| 2015 | 138 | 1.50% |
| 2014 | 98 | 1.07% |
| 2013 | 194 | 2.11% |
| 2012 | 123 | 1.34% |
| 2011 | 92 | 1.00% |
| 2010 | 101 | 1.10% |
| 2009 | 109 | 1.19% |
| 2008 | 95 | 1.04% |
| 2007 | 152 | 1.66% |
| 2006 | 57 | 0.62% |
| 2005 | 28 | 0.31% |
| 2004 | 43 | 0.47% |
| 2003 | 45 | 0.49% |
| 2002 | 46 | 0.50% |
| 2001 | 42 | 0.46% |
| 2000 | 33 | 0.36% |
| 1999 | 15 | 0.16% |
| 1998 | 5 | 0.05% |
| 1997 | 1 | 0.01% |
Featured Stores
Discover the strongest performers and newest entrants in Uruguay's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Wix eCommerce
Shopify
WooCommerce — Clothing & Accessories
Shopify — Electronics & Technology
Shopify
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 9.2k | 100.00% |
| Emails | 5.4k | 58.93% |
| Phones | 2.9k | 31.19% |
| Ecommerce platform | 9.2k | 100.00% |
| Couriers | 356.0 | 3.87% |
| Payment Providers | 1.2k | 13.37% |
| Categories | 7.1k | 77.68% |
| Social Media | 7.0k | 76.22% |
Starter Package
Immediate self-service access
Get instant access to our database
- Immediate data access
- Direct download or API integration
- Standard segments available
- Secure online payment
Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
- Customized datasets
- Dedicated account management
- Flexible licensing and pricing
- Volume discounts
- Technical support
Maximize Your ROI
Use our detailed Uruguay E-commerce Database to:
Gain actionable insights into 9.2k physical stores in Uruguay.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Uruguay online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Uruguay E-commerce Database?
-
Our database covers over 9.2k Uruguay physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 38.0% among stores with at least one detectable social profile (6,313 stores) , followed by Facebook (28.9%) and WhatsApp (9.7%) .
Base: 7,011 stores with any detectable social profile (76.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
6,313 stores
4,797 stores
1,604 stores
1,096 stores
871 stores
670 stores
629 stores
329 stores
260 stores
24 stores
Visual Distribution