Uruguay E-commerce Database
Explore 7.2k e-commerce stores in the Uruguay. Instant access to technologies, contacts, platforms, and market dynamics.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
WooCommerce leads with 44.5% of stores with physical delivery (3,187 stores) , followed by Shopify (32.2%) and Custom (11.0%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
3,187 stores
2,309 stores
786 stores
580 stores
134 stores
73 stores
40 stores
22 stores
21 stores
15 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 3187 | 44.47% |
| Shopify | 2309 | 32.22% |
| Custom | 786 | 10.97% |
| Wix eCommerce | 580 | 8.09% |
| PrestaShop | 134 | 1.87% |
| OpenCart | 73 | 1.02% |
| Magento | 40 | 0.56% |
| nopCommerce | 22 | 0.31% |
| Shopaholic | 21 | 0.29% |
| Nuvemshop | 15 | 0.21% |
All Stores Distribution
WooCommerce holds 50.8% share of all Uruguay e-commerce stores (4,821) , with Shopify at 25.1% and Custom at 8.3% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
4,821 stores
2,380 stores
786 stores
1,169 stores
150 stores
80 stores
46 stores
22 stores
30 stores
15 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 4821 | 50.75% |
| Shopify | 2380 | 25.06% |
| Custom | 786 | 8.27% |
| Wix eCommerce | 1169 | 12.31% |
| PrestaShop | 150 | 1.58% |
| OpenCart | 80 | 0.84% |
| Magento | 46 | 0.48% |
| nopCommerce | 22 | 0.23% |
| Shopaholic | 30 | 0.32% |
| Nuvemshop | 15 | 0.16% |
Categories Distribution
Clothing & Accessories leads with 26.7% of all stores (1,489 stores) , followed by Health & Beauty (13.1%) and Electronics & Technology (12.4%) .
Top 10 Categories
1,489 stores
730 stores
694 stores
481 stores
467 stores
292 stores
282 stores
196 stores
174 stores
148 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 1489 | 26.67% |
| Health & Beauty | 730 | 13.07% |
| Electronics & Technology | 694 | 12.43% |
| Home & Garden | 481 | 8.61% |
| Food & Beverages | 467 | 8.36% |
| Furniture & Home Decor | 292 | 5.23% |
| Jewelry & Watches | 282 | 5.05% |
| Tools & Hardware | 196 | 3.51% |
| Pets & Pet Supplies | 174 | 3.12% |
| Sporting Goods & Outdoor Gear | 148 | 2.65% |
| Vehicles & Parts | 144 | 2.58% |
| Toys & Games | 135 | 2.42% |
| Gifts & Special Occasions | 129 | 2.31% |
| Arts & Entertainment | 112 | 2.01% |
| Baby & Toddler | 111 | 1.99% |
Payment Providers Distribution
Mercado Pago leads with 53.9% among AI-verified physical stores (768 stores) , followed by MasterCard (12.5%) and VISA (10.7%) .
Base: 1,117 AI-verified physical stores with detectable payment providers (15.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
768 stores
178 stores
153 stores
127 stores
110 stores
31 stores
21 stores
12 stores
5 stores
4 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Mercado Pago | 768 | 53.93% |
| MasterCard | 178 | 12.50% |
| VISA | 153 | 10.74% |
| American Express | 127 | 8.92% |
| PayPal | 110 | 7.72% |
| Stripe Connect | 31 | 2.18% |
| Paddle | 21 | 1.47% |
| Bolt | 12 | 0.84% |
| JCB | 5 | 0.35% |
| Apple Pay | 4 | 0.28% |
| Mada | 4 | 0.28% |
| Skrill | 4 | 0.28% |
| dLocal | 3 | 0.21% |
| SEPA | 2 | 0.14% |
| Svea | 2 | 0.14% |
Shipping Carriers Distribution
UPS leads with 32.1% among AI-verified physical stores (104 stores) , followed by DHL (13.6%) and TNT (13.3%) .
Base: 280 AI-verified physical stores with detectable shipping carriers (3.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 104 | 32.10% |
| DHL | 44 | 13.58% |
| TNT | 43 | 13.27% |
| FedEx | 38 | 11.73% |
| Correos | 33 | 10.19% |
| Hermes | 15 | 4.63% |
| USPS | 12 | 3.70% |
| Speedy | 7 | 2.16% |
| TCS | 6 | 1.85% |
| GLS | 6 | 1.85% |
| DPD | 4 | 1.23% |
| JX | 4 | 1.23% |
| Blue Star | 3 | 0.93% |
| Pudo | 3 | 0.93% |
| New Zealand Post | 2 | 0.62% |
Store Launch Timeline
Over the past 12 months, 2,163 new stores were launched in Uruguay , with the highest activity in 2025-12 (122 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
122 stores launched
186 stores launched
193 stores launched
214 stores launched
223 stores launched
196 stores launched
180 stores launched
202 stores launched
208 stores launched
214 stores launched
133 stores launched
92 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 122 | 5.64% |
| 2025-11 | 186 | 8.60% |
| 2025-10 | 193 | 8.92% |
| 2025-09 | 214 | 9.89% |
| 2025-08 | 223 | 10.31% |
| 2025-07 | 196 | 9.06% |
| 2025-06 | 180 | 8.32% |
| 2025-05 | 202 | 9.34% |
| 2025-04 | 208 | 9.62% |
| 2025-03 | 214 | 9.89% |
| 2025-02 | 133 | 6.15% |
| 2025-01 | 92 | 4.25% |
Active Stores by Launch Year
Currently, 7,195 active stores in Uruguay are tracked in our database , with the most stores launched in 2025 (2,227 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
2,227 active stores
999 active stores
733 active stores
491 active stores
561 active stores
488 active stores
269 active stores
328 active stores
209 active stores
111 active stores
82 active stores
63 active stores
115 active stores
62 active stores
49 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 2227 | 30.95% |
| 2024 | 999 | 13.88% |
| 2023 | 733 | 10.19% |
| 2022 | 491 | 6.82% |
| 2021 | 561 | 7.80% |
| 2020 | 488 | 6.78% |
| 2019 | 269 | 3.74% |
| 2018 | 328 | 4.56% |
| 2017 | 209 | 2.90% |
| 2016 | 111 | 1.54% |
| 2015 | 82 | 1.14% |
| 2014 | 63 | 0.88% |
| 2013 | 115 | 1.60% |
| 2012 | 62 | 0.86% |
| 2011 | 49 | 0.68% |
| 2010 | 53 | 0.74% |
| 2009 | 58 | 0.81% |
| 2008 | 59 | 0.82% |
| 2007 | 81 | 1.13% |
| 2006 | 29 | 0.40% |
| 2005 | 17 | 0.24% |
| 2004 | 18 | 0.25% |
| 2003 | 21 | 0.29% |
| 2002 | 28 | 0.39% |
| 2001 | 23 | 0.32% |
| 2000 | 11 | 0.15% |
| 1999 | 6 | 0.08% |
| 1998 | 3 | 0.04% |
| 1997 | 1 | 0.01% |
Featured Stores
Discover the strongest performers and newest entrants in Uruguay's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
WooCommerce - Jewelry & Watches
Custom - Electronics & Technology
Custom - Clothing & Accessories
Shopify - Health & Beauty
WooCommerce - Business & Industrial
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 7.2k | 100.00% |
| Emails | 3.8k | 52.77% |
| Phones | 1.8k | 24.41% |
| Ecommerce platform | 7.2k | 100.00% |
| Couriers | 280.0 | 3.88% |
| Payment Providers | 1.1k | 15.48% |
| Categories | 5.8k | 80.47% |
| Social Media | 5.3k | 74.11% |
Starter Package
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Maximize Your ROI
Use our detailed Uruguay E-commerce Database to:
Gain actionable insights into 7.2k physical stores in Uruguay.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Uruguay online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Uruguay E-commerce Database?
-
Our database covers over 7.2k Uruguay physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
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We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 41.5% among stores with at least one detectable social profile (5,001 stores) , followed by Facebook (29.3%) and WhatsApp (8.7%) .
Base: 5,347 stores with any detectable social profile (74.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
5,001 stores
3,530 stores
1,050 stores
858 stores
633 stores
328 stores
282 stores
214 stores
139 stores
13 stores
Visual Distribution