Ecuador E-commerce Database

Explore 13.1k verified e-commerce stores in the Ecuador. Instant access to technologies, contacts, platforms, and market dynamics.

Scanned from 300M+ domains. 24.3k with e-commerce signals. 13.1k verified as active stores.

· · Next full refresh: May 2026

E-commerce Platforms Distribution

WooCommerce leads with 46.0% of stores with physical delivery (5,802 stores) , followed by Shopify (16.9%) and BASE (11.2%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

5,802 stores

Shopify 16.9%

2,128 stores

BASE 11.2%

1,417 stores

Custom 11.2%

1,417 stores

653 stores

379 stores

362 stores

347 stores

72 stores

VTEX 0.4%

46 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (April 2026)
E-commerce platforms distribution for stores with physical delivery in Ecuador
Platform Stores with Physical Delivery Percentage
WooCommerce 5802 45.96%
Shopify 2128 16.86%
BASE 1417 11.23%
Custom 1417 11.23%
Wix eCommerce 653 5.17%
Nuvemshop 379 3.00%
PrestaShop 362 2.87%
GoDaddy Online Store 347 2.75%
Squarespace Commerce 72 0.57%
VTEX 46 0.36%

Categories Distribution

Clothing & Accessories leads with 20.5% of all stores (2,198 stores) , followed by Health & Beauty (18.9%) and Electronics & Technology (11.0%) .

Base: 10,712 AI-verified stores with physical delivery and detected product categories (82.0% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 20.5%

2,198 stores

Health & Beauty 18.9%

2,024 stores

Electronics & Technology 11.0%

1,178 stores

Food & Beverages 10.4%

1,109 stores

Home & Garden 5.6%

595 stores

Sporting Goods & Outdoor Gear 4.5%

484 stores

Jewelry & Watches 4.1%

437 stores

Business & Industrial 4.0%

426 stores

Arts & Entertainment 3.9%

423 stores

Gifts & Special Occasions 3.7%

399 stores

Visual Distribution

Distribution of top 10 Ecuador store categories (April 2026)
Distribution of categories in Ecuador e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 2198 20.52%
Health & Beauty 2024 18.89%
Electronics & Technology 1178 11.00%
Food & Beverages 1109 10.35%
Home & Garden 595 5.55%
Sporting Goods & Outdoor Gear 484 4.52%
Jewelry & Watches 437 4.08%
Business & Industrial 426 3.98%
Arts & Entertainment 423 3.95%
Gifts & Special Occasions 399 3.72%
Vehicles & Parts 381 3.56%
Toys & Games 366 3.42%
Tools & Hardware 285 2.66%
Furniture & Home Decor 211 1.97%
Pets & Pet Supplies 196 1.83%

Payment Providers Distribution

PayPal leads with 24.1% among AI-verified physical stores (576 stores) , followed by Boleto (16.0%) and American Express (13.0%) .

Base: 1,643 AI-verified physical stores with detectable payment providers (12.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 24.1%

576 stores

Boleto 16.0%

383 stores

310 stores

297 stores

293 stores

VISA 5.7%

137 stores

106 stores

81 stores

JCB 2.4%

58 stores

44 stores

Visual Distribution

Distribution of top 10 Ecuador payment providers (April 2026)
Distribution of payment providers in Ecuador e-commerce stores
Payment Provider Store Count Market Share
PayPal 576 24.11%
Boleto 383 16.03%
American Express 310 12.98%
MasterCard 297 12.43%
Amazon Pay 293 12.26%
VISA 137 5.73%
Mercado Pago 106 4.44%
Stripe Connect 81 3.39%
JCB 58 2.43%
Hipercard 44 1.84%
Bolt 28 1.17%
Apple Pay 23 0.96%
PagSeguro 21 0.88%
BitCoin 19 0.80%
Google Pay 13 0.54%

Shipping Carriers Distribution

UPS leads with 29.7% among AI-verified physical stores (337 stores) , followed by Correios (28.7%) and Estes (13.3%) .

Base: 1,048 AI-verified physical stores with detectable shipping carriers (8.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 29.7%

337 stores

325 stores

Estes 13.3%

151 stores

DHL 7.8%

88 stores

69 stores

FedEx 3.5%

40 stores

26 stores

USPS 1.8%

20 stores

18 stores

CTT 1.3%

15 stores

Visual Distribution

Distribution of top 10 Ecuador shipping carriers (April 2026)
Distribution of shipping carriers in Ecuador e-commerce stores
Shipping Carrier Store Count Market Share
UPS 337 29.72%
Correios 325 28.66%
Estes 151 13.32%
DHL 88 7.76%
Correos 69 6.08%
FedEx 40 3.53%
Yamato Japan 26 2.29%
USPS 20 1.76%
Hermes 18 1.59%
CTT 15 1.32%
TNT 15 1.32%
DPD 14 1.23%
GLS 6 0.53%
Speedy 6 0.53%
CBL 4 0.35%

Store Launch Timeline

Over the past 12 months, 3,893 new stores were launched in Ecuador , with the highest activity in 2026-03 (509 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-03 13.1%

509 stores launched

2026-02 11.4%

442 stores launched

2026-01 11.1%

432 stores launched

2025-12 8.8%

341 stores launched

2025-11 9.7%

376 stores launched

2025-10 8.6%

335 stores launched

2025-09 7.4%

289 stores launched

2025-08 7.2%

281 stores launched

2025-07 6.3%

244 stores launched

2025-06 6.4%

248 stores launched

2025-05 7.0%

273 stores launched

2025-04 3.2%

123 stores launched

Monthly Trend

Monthly store launches in Ecuador (April 2026)
Monthly store launches in Ecuador over the past 12 months
Month Stores Launched Percentage
2026-03 509 13.07%
2026-02 442 11.35%
2026-01 432 11.10%
2025-12 341 8.76%
2025-11 376 9.66%
2025-10 335 8.61%
2025-09 289 7.42%
2025-08 281 7.22%
2025-07 244 6.27%
2025-06 248 6.37%
2025-05 273 7.01%
2025-04 123 3.16%

Active Stores by Launch Year

Currently, 12,580 active stores in Ecuador are tracked in our database , with the most stores launched in 2026 (1,388 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 11.0%

1,388 active stores

2025 24.2%

3,047 active stores

2024 11.2%

1,413 active stores

2023 7.8%

982 active stores

2022 6.8%

860 active stores

2021 7.9%

1,000 active stores

2020 8.7%

1,100 active stores

2019 4.1%

515 active stores

2018 4.3%

536 active stores

2017 2.8%

357 active stores

2016 1.4%

179 active stores

2015 1.1%

135 active stores

2014 1.1%

138 active stores

2013 1.5%

184 active stores

2012 0.9%

115 active stores

Distribution by Launch Year

Active stores in Ecuador by original launch year (April 2026)
Active stores in Ecuador by launch year
Launch Year Active Stores Percentage
2026 1388 11.03%
2025 3047 24.22%
2024 1413 11.23%
2023 982 7.81%
2022 860 6.84%
2021 1000 7.95%
2020 1100 8.74%
2019 515 4.09%
2018 536 4.26%
2017 357 2.84%
2016 179 1.42%
2015 135 1.07%
2014 138 1.10%
2013 184 1.46%
2012 115 0.91%
2011 126 1.00%
2010 89 0.71%
2009 79 0.63%
2008 66 0.52%
2007 79 0.63%
2006 36 0.29%
2005 23 0.18%
2004 48 0.38%
2003 22 0.17%
2002 14 0.11%
2001 28 0.22%
2000 7 0.06%
1999 5 0.04%
1998 4 0.03%
1997 4 0.03%
1996 1 0.01%

Social Media Usage

Instagram leads with 31.5% among stores with at least one detectable social profile (7,482 stores) , followed by Facebook (28.6%) and TikTok (10.4%) .

Base: 8,715 stores with any detectable social profile (66.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 31.5%

7,482 stores

Facebook 28.6%

6,798 stores

TikTok 10.4%

2,470 stores

YouTube 7.4%

1,771 stores

WhatsApp 7.2%

1,712 stores

X 5.1%

1,215 stores

Twitter 5.1%

1,210 stores

LinkedIn 2.8%

663 stores

Pinterest 1.9%

443 stores

Vimeo 0.1%

12 stores

Visual Distribution

Distribution of social media platforms in Ecuador (April 2026)
Distribution of social media platforms in Ecuador e-commerce stores
Social Platform Store Count Market Share
Instagram 7482 31.47%
Facebook 6798 28.59%
TikTok 2470 10.39%
YouTube 1771 7.45%
WhatsApp 1712 7.20%
X 1215 5.11%
Twitter 1210 5.09%
LinkedIn 663 2.79%
Pinterest 443 1.86%
Vimeo 12 0.05%

Data Coverage

Field Rows count Coverage
Website 13.1k 100.00%
Emails 5.8k 44.78%
Phones 1.9k 14.79%
Ecommerce platform 13.1k 100.00%
Couriers 1.0k 8.03%
Payment Providers 1.6k 12.58%
Categories 11.0k 84.57%
Social Media 8.7k 66.75%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Ecuador e-commerce landscape:

Analyze 13.1k verified e-commerce stores in Ecuador - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Ecuador e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Ecuador e-commerce intelligence?

We track 13.1k verified Ecuador e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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