Ecuador E-commerce Database

Explore 12.1k verified e-commerce stores in the Ecuador. Instant access to technologies, contacts, platforms, and market dynamics.

Scanned from 300M+ domains. 22.9k with e-commerce signals. 12.1k verified as active stores.

· · Next full refresh: April 2026

E-commerce Platforms Distribution

WooCommerce leads with 46.2% of stores with physical delivery (5,518 stores) , followed by Shopify (19.6%) and BASE (11.9%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

5,518 stores

Shopify 19.6%

2,339 stores

BASE 11.9%

1,420 stores

1,006 stores

652 stores

412 stores

371 stores

120 stores

69 stores

43 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Ecuador
Platform Stores with Physical Delivery Percentage
WooCommerce 5518 46.18%
Shopify 2339 19.57%
BASE 1420 11.88%
Custom 1006 8.42%
Wix eCommerce 652 5.46%
Nuvemshop 412 3.45%
PrestaShop 371 3.10%
GoDaddy Online Store 120 1.00%
Squarespace Commerce 69 0.58%
Magento 43 0.36%

Categories Distribution

Clothing & Accessories leads with 22.8% of all stores (1,976 stores) , followed by Health & Beauty (21.5%) and Electronics & Technology (14.2%) .

Base: 8,676 AI-verified stores with physical delivery and detected product categories (71.6% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 22.8%

1,976 stores

Health & Beauty 21.5%

1,864 stores

Electronics & Technology 14.2%

1,228 stores

Food & Beverages 9.8%

849 stores

Jewelry & Watches 5.4%

468 stores

Home & Garden 5.2%

449 stores

Gifts & Special Occasions 3.1%

268 stores

Furniture & Home Decor 3.0%

259 stores

Vehicles & Parts 2.7%

236 stores

Pets & Pet Supplies 2.6%

223 stores

Visual Distribution

Distribution of top 10 Ecuador store categories (March 2026)
Distribution of categories in Ecuador e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 1976 22.78%
Health & Beauty 1864 21.48%
Electronics & Technology 1228 14.15%
Food & Beverages 849 9.79%
Jewelry & Watches 468 5.39%
Home & Garden 449 5.18%
Gifts & Special Occasions 268 3.09%
Furniture & Home Decor 259 2.99%
Vehicles & Parts 236 2.72%
Pets & Pet Supplies 223 2.57%
Arts & Entertainment 215 2.48%
Tools & Hardware 209 2.41%
Business & Industrial 163 1.88%
Sporting Goods & Outdoor Gear 155 1.79%
Toys & Games 114 1.31%

Payment Providers Distribution

PayPal leads with 23.8% among AI-verified physical stores (602 stores) , followed by American Express (15.8%) and Boleto (14.2%) .

Base: 1,721 AI-verified physical stores with detectable payment providers (14.2% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 23.8%

602 stores

399 stores

Boleto 14.2%

359 stores

347 stores

287 stores

VISA 5.4%

137 stores

113 stores

70 stores

JCB 2.3%

57 stores

44 stores

Visual Distribution

Distribution of top 10 Ecuador payment providers (March 2026)
Distribution of payment providers in Ecuador e-commerce stores
Payment Provider Store Count Market Share
PayPal 602 23.84%
American Express 399 15.80%
Boleto 359 14.22%
MasterCard 347 13.74%
Amazon Pay 287 11.37%
VISA 137 5.43%
Mercado Pago 113 4.48%
Stripe Connect 70 2.77%
JCB 57 2.26%
Hipercard 44 1.74%
Bolt 30 1.19%
Apple Pay 23 0.91%
BitCoin 22 0.87%
PagSeguro 18 0.71%
Google Pay 17 0.67%

Shipping Carriers Distribution

Correios leads with 30.4% among AI-verified physical stores (356 stores) , followed by UPS (26.7%) and Estes (12.6%) .

Base: 1,091 AI-verified physical stores with detectable shipping carriers (9.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

356 stores

UPS 26.7%

313 stores

Estes 12.6%

148 stores

DHL 8.2%

96 stores

80 stores

42 stores

FedEx 3.5%

41 stores

USPS 2.0%

23 stores

20 stores

CTT 1.4%

16 stores

Visual Distribution

Distribution of top 10 Ecuador shipping carriers (March 2026)
Distribution of shipping carriers in Ecuador e-commerce stores
Shipping Carrier Store Count Market Share
Correios 356 30.40%
UPS 313 26.73%
Estes 148 12.64%
DHL 96 8.20%
Correos 80 6.83%
Yamato Japan 42 3.59%
FedEx 41 3.50%
USPS 23 1.96%
Hermes 20 1.71%
CTT 16 1.37%
TNT 11 0.94%
DPD 10 0.85%
GLS 7 0.60%
Speedy 4 0.34%
ASM 4 0.34%

Store Launch Timeline

Over the past 12 months, 3,762 new stores were launched in Ecuador , with the highest activity in 2026-02 (451 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 12.0%

451 stores launched

2026-01 12.6%

475 stores launched

2025-12 9.8%

367 stores launched

2025-11 10.6%

398 stores launched

2025-10 9.5%

357 stores launched

2025-09 7.8%

294 stores launched

2025-08 7.5%

281 stores launched

2025-07 6.3%

236 stores launched

2025-06 6.2%

234 stores launched

2025-05 6.9%

259 stores launched

2025-04 5.8%

220 stores launched

2025-03 5.1%

190 stores launched

Monthly Trend

Monthly store launches in Ecuador (March 2026)
Monthly store launches in Ecuador over the past 12 months
Month Stores Launched Percentage
2026-02 451 11.99%
2026-01 475 12.63%
2025-12 367 9.76%
2025-11 398 10.58%
2025-10 357 9.49%
2025-09 294 7.81%
2025-08 281 7.47%
2025-07 236 6.27%
2025-06 234 6.22%
2025-05 259 6.88%
2025-04 220 5.85%
2025-03 190 5.05%

Active Stores by Launch Year

Currently, 11,661 active stores in Ecuador are tracked in our database , with the most stores launched in 2026 (931 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 8.0%

931 active stores

2025 27.0%

3,149 active stores

2024 11.5%

1,343 active stores

2023 7.7%

903 active stores

2022 6.8%

797 active stores

2021 8.4%

975 active stores

2020 8.7%

1,016 active stores

2019 4.1%

481 active stores

2018 4.1%

480 active stores

2017 2.7%

317 active stores

2016 1.4%

159 active stores

2015 1.0%

121 active stores

2014 1.0%

118 active stores

2013 1.6%

182 active stores

2012 0.9%

108 active stores

Distribution by Launch Year

Active stores in Ecuador by original launch year (March 2026)
Active stores in Ecuador by launch year
Launch Year Active Stores Percentage
2026 931 7.98%
2025 3149 27.00%
2024 1343 11.52%
2023 903 7.74%
2022 797 6.83%
2021 975 8.36%
2020 1016 8.71%
2019 481 4.12%
2018 480 4.12%
2017 317 2.72%
2016 159 1.36%
2015 121 1.04%
2014 118 1.01%
2013 182 1.56%
2012 108 0.93%
2011 112 0.96%
2010 78 0.67%
2009 69 0.59%
2008 63 0.54%
2007 82 0.70%
2006 31 0.27%
2005 22 0.19%
2004 49 0.42%
2003 16 0.14%
2002 15 0.13%
2001 24 0.21%
2000 6 0.05%
1999 6 0.05%
1998 4 0.03%
1997 3 0.03%
1996 1 0.01%

Social Media Usage

Instagram leads with 31.6% among stores with at least one detectable social profile (7,054 stores) , followed by Facebook (28.6%) and TikTok (10.5%) .

Base: 8,168 stores with any detectable social profile (67.4% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 31.6%

7,054 stores

Facebook 28.6%

6,389 stores

TikTok 10.5%

2,337 stores

YouTube 7.3%

1,628 stores

WhatsApp 7.0%

1,566 stores

X 5.3%

1,173 stores

Twitter 4.9%

1,089 stores

LinkedIn 2.7%

613 stores

Pinterest 2.0%

436 stores

Vimeo 0.1%

16 stores

Visual Distribution

Distribution of social media platforms in Ecuador (March 2026)
Distribution of social media platforms in Ecuador e-commerce stores
Social Platform Store Count Market Share
Instagram 7054 31.63%
Facebook 6389 28.65%
TikTok 2337 10.48%
YouTube 1628 7.30%
WhatsApp 1566 7.02%
X 1173 5.26%
Twitter 1089 4.88%
LinkedIn 613 2.75%
Pinterest 436 1.96%
Vimeo 16 0.07%

Data Coverage

Field Rows count Coverage
Website 12.1k 100.00%
Emails 5.9k 48.69%
Phones 1.8k 14.48%
Ecommerce platform 12.1k 100.00%
Couriers 1.1k 9.00%
Payment Providers 1.7k 14.19%
Categories 9.0k 73.90%
Social Media 8.2k 67.37%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Ecuador e-commerce landscape:

Analyze 12.1k verified e-commerce stores in Ecuador - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Ecuador e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Ecuador e-commerce intelligence?

We track 12.1k verified Ecuador e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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