UltimatelySocial Technology Adoption in E-commerce
Discover 4.8k verified e-commerce stores using UltimatelySocial. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 14.4k domains. 4.8k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
4.8k verified active stores out of 14.4k detected · 33.2% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 95.9% of stores with physical delivery (4,571 stores) , followed by Custom (3.7%) and Ideasoft, WooCommerce (0.1%) .
Base: 4,765 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
4,571 stores
174 stores
3 stores
3 stores
3 stores
1 stores
1 stores
1 stores
1 stores
1 stores
Visual Distribution
4,571 stores
174 stores
3 stores
3 stores
3 stores
1 stores
1 stores
1 stores
1 stores
1 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 4571 | 95.93% |
| Custom | 174 | 3.65% |
| Ideasoft, WooCommerce | 3 | 0.06% |
| Shopify | 3 | 0.06% |
| Magento | 3 | 0.06% |
| PrestaShop | 1 | 0.02% |
| MakeShop | 1 | 0.02% |
| WooCommerce, Magento | 1 | 0.02% |
| WooCommerce, PrestaShop | 1 | 0.02% |
| Welcart, WooCommerce | 1 | 0.02% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 97.7% share of detected UltimatelySocial e-commerce signals (14,049) , with Custom at 1.2% and Ideasoft, WooCommerce at 0.0% (June 2026) .
Base: 14,374 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
14,049 websites
174 websites
3 websites
6 websites
18 websites
2 websites
2 websites
2 websites
1 websites
1 websites
Visual Distribution
14,049 websites
174 websites
3 websites
6 websites
18 websites
2 websites
2 websites
2 websites
1 websites
1 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 14049 | 97.74% |
| Custom | 174 | 1.21% |
| Ideasoft, WooCommerce | 3 | 0.02% |
| Shopify | 6 | 0.04% |
| Magento | 18 | 0.13% |
| PrestaShop | 2 | 0.01% |
| MakeShop | 2 | 0.01% |
| WooCommerce, Magento | 2 | 0.01% |
| WooCommerce, PrestaShop | 1 | 0.01% |
| Welcart, WooCommerce | 1 | 0.01% |
Categories Distribution
Clothing & Accessories stores with 12.0% of all stores (574 stores) , followed by Health & Beauty (11.8%) and Food & Beverages (10.8%) .
Base: 4,765 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
574 stores
563 stores
515 stores
415 stores
279 stores
275 stores
251 stores
195 stores
194 stores
184 stores
Visual Distribution
574 stores
563 stores
515 stores
415 stores
279 stores
275 stores
251 stores
195 stores
194 stores
184 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 574 | 12.05% |
| Health & Beauty | 563 | 11.82% |
| Food & Beverages | 515 | 10.81% |
| Arts & Entertainment | 415 | 8.71% |
| Sporting Goods & Outdoor Gear | 279 | 5.86% |
| Home & Garden | 275 | 5.77% |
| Gifts & Special Occasions | 251 | 5.27% |
| Jewelry & Watches | 195 | 4.09% |
| Toys & Games | 194 | 4.07% |
| Electronics & Technology | 184 | 3.86% |
Payment Providers Distribution
PayPal accounts for 37.4% of displayed detection occurrences (561 occurrences) , followed by Stripe Connect (15.3%) and MasterCard (14.1%) .
Base: 1,501 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
561 occurrences
230 occurrences
211 occurrences
155 occurrences
93 occurrences
75 occurrences
54 occurrences
46 occurrences
40 occurrences
36 occurrences
Visual Distribution
561 occurrences
230 occurrences
211 occurrences
155 occurrences
93 occurrences
75 occurrences
54 occurrences
46 occurrences
40 occurrences
36 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 561 | 37.38% |
| Stripe Connect | 230 | 15.32% |
| MasterCard | 211 | 14.06% |
| American Express | 155 | 10.33% |
| VISA | 93 | 6.20% |
| Klarna | 75 | 5.00% |
| Apple Pay | 54 | 3.60% |
| Google Pay | 46 | 3.06% |
| Mollie | 40 | 2.66% |
| Bolt | 36 | 2.40% |
Shipping Carriers Distribution
UPS accounts for 18.5% of displayed detection occurrences (192 occurrences) , followed by DHL (17.9%) and USPS (14.7%) .
Base: 1,036 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
192 occurrences
185 occurrences
152 occurrences
109 occurrences
81 occurrences
81 occurrences
61 occurrences
60 occurrences
60 occurrences
55 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| UPS | 192 | 18.53% |
| DHL | 185 | 17.86% |
| USPS | 152 | 14.67% |
| FedEx | 109 | 10.52% |
| Royal Mail | 81 | 7.82% |
| DPD | 81 | 7.82% |
| La Poste | 61 | 5.89% |
| GLS | 60 | 5.79% |
| Colissimo | 60 | 5.79% |
| PostNL | 55 | 5.31% |
Store Launch Timeline
Over the past 12 months, 288 new stores were launched in UltimatelySocial , with the highest activity in 2026-05 (8 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
8 stores launched
34 stores launched
26 stores launched
28 stores launched
21 stores launched
13 stores launched
26 stores launched
35 stores launched
16 stores launched
26 stores launched
37 stores launched
18 stores launched
Monthly Trend
2.8% of last 12 months
11.8% of last 12 months
9.0% of last 12 months
9.7% of last 12 months
7.3% of last 12 months
4.5% of last 12 months
9.0% of last 12 months
12.2% of last 12 months
5.6% of last 12 months
9.0% of last 12 months
12.8% of last 12 months
6.3% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 8 | 2.78% |
| 2026-04 | 34 | 11.81% |
| 2026-03 | 26 | 9.03% |
| 2026-02 | 28 | 9.72% |
| 2026-01 | 21 | 7.29% |
| 2025-12 | 13 | 4.51% |
| 2025-11 | 26 | 9.03% |
| 2025-10 | 35 | 12.15% |
| 2025-09 | 16 | 5.56% |
| 2025-08 | 26 | 9.03% |
| 2025-07 | 37 | 12.85% |
| 2025-06 | 18 | 6.25% |
Active Stores by Launch Year
Currently, 4,760 active stores in UltimatelySocial are tracked in our database , with the most stores launched in 2026 (118 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
118 active stores
318 active stores
314 active stores
280 active stores
278 active stores
363 active stores
530 active stores
415 active stores
422 active stores
322 active stores
156 active stores
136 active stores
133 active stores
170 active stores
92 active stores
Distribution by Launch Year
2.5% of tracked active stores
6.7% of tracked active stores
6.6% of tracked active stores
5.9% of tracked active stores
5.8% of tracked active stores
7.6% of tracked active stores
11.1% of tracked active stores
8.7% of tracked active stores
8.9% of tracked active stores
6.8% of tracked active stores
3.3% of tracked active stores
2.9% of tracked active stores
2.8% of tracked active stores
3.6% of tracked active stores
1.9% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 118 | 2.48% |
| 2025 | 318 | 6.68% |
| 2024 | 314 | 6.60% |
| 2023 | 280 | 5.88% |
| 2022 | 278 | 5.84% |
| 2021 | 363 | 7.63% |
| 2020 | 530 | 11.13% |
| 2019 | 415 | 8.72% |
| 2018 | 422 | 8.87% |
| 2017 | 322 | 6.76% |
| 2016 | 156 | 3.28% |
| 2015 | 136 | 2.86% |
| 2014 | 133 | 2.79% |
| 2013 | 170 | 3.57% |
| 2012 | 92 | 1.93% |
Geographic Distribution
United States stores with 17.3% (826 active verified stores) , followed by United Kingdom (6.4%) and France (5.4%) .
Base: 4,765 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
826 active verified stores
306 active verified stores
258 active verified stores
257 active verified stores
199 active verified stores
185 active verified stores
178 active verified stores
157 active verified stores
110 active verified stores
106 active verified stores
Visual Distribution
826 active verified stores
306 active verified stores
258 active verified stores
257 active verified stores
199 active verified stores
185 active verified stores
178 active verified stores
157 active verified stores
110 active verified stores
106 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 826 | 17.33% |
| United Kingdom | 306 | 6.42% |
| France | 258 | 5.41% |
| India | 257 | 5.39% |
| Italy | 199 | 4.18% |
| Netherlands | 185 | 3.88% |
| Spain | 178 | 3.74% |
| Germany | 157 | 3.29% |
| Australia | 110 | 2.31% |
| Canada | 106 | 2.22% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Magento - Food & Beverages
Custom - Health & Beauty
WooCommerce - Vehicles & Parts
Custom - Clothing & Accessories
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Health & Beauty
WooCommerce - Food & Beverages
WooCommerce - Food & Beverages
WooCommerce - Toys & Games
WooCommerce - Clothing & Accessories
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 14.4k | 100.00% |
| Emails | 9.1k | 63.32% |
| Phones | 6.2k | 43.38% |
| Ecommerce platform | 14.3k | 99.53% |
| Couriers | 1.6k | 10.82% |
| Payment Providers | 2.3k | 15.92% |
| Categories | 4.9k | 33.80% |
| Social Media | 12.2k | 85.12% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the UltimatelySocial e-commerce landscape:
Analyze 4.8k verified e-commerce stores on UltimatelySocial - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across UltimatelySocial e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the UltimatelySocial e-commerce intelligence?
-
We track 4.8k verified UltimatelySocial e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 31.0% of displayed detection occurrences (3,635 occurrences) , followed by Instagram (27.8%) and YouTube (9.2%) .
Base: 11,739 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
3,635 occurrences
3,263 occurrences
1,085 occurrences
891 occurrences
617 occurrences
590 occurrences
583 occurrences
532 occurrences
524 occurrences
19 occurrences
Visual Distribution
3,635 occurrences
3,263 occurrences
1,085 occurrences
891 occurrences
617 occurrences
590 occurrences
583 occurrences
532 occurrences
524 occurrences
19 occurrences