Tailwind CSS Technology Adoption in E-commerce

Discover 74.9k verified e-commerce stores using Tailwind CSS. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 99.2k domains. 74.9k verified as active stores with physical delivery.

Verified stores
74.9k
active stores with physical delivery
Top country
United States
19,231 verified stores
Top payment signal
PayPal
12,145 detection occurrences
Top carrier signal
USPS
4,658 detection occurrences
Top category
Health & Beauty
13,954 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

74.9k verified active stores out of 99.2k detected · 75.5% verification rate

E-commerce Platforms Distribution

Custom stores with 36.5% of stores with physical delivery (27,364 stores) , followed by Shopify (29.0%) and Magento (12.5%) .

Base: 74,913 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 36.5%

27,364 stores

Shopify 29.0%

21,742 stores

Magento 12.5%

9,394 stores

6,451 stores

Imweb 2.4%

1,805 stores

Ikas 1.6%

1,187 stores

1,119 stores

Shoplazza, Shoplaza 0.8%

584 stores

Shoplaza, Shoplazza 0.8%

562 stores

462 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Tailwind CSS
Platform Stores with Physical Delivery Percentage
Custom 27364 36.53%
Shopify 21742 29.02%
Magento 9394 12.54%
WooCommerce 6451 8.61%
Imweb 1805 2.41%
Ikas 1187 1.58%
Boutir 1119 1.49%
Shoplazza, Shoplaza 584 0.78%
Shoplaza, Shoplazza 562 0.75%
Tiktak Pro 462 0.62%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 27.6% share of detected Tailwind CSS e-commerce signals (27,364) , with Shopify at 24.6% and Magento at 10.3% (June 2026) .

Base: 99,222 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 27.6%

27,364 websites

Shopify 24.6%

24,449 websites

Magento 10.3%

10,248 websites

15,139 websites

Imweb 10.3%

10,197 websites

Ikas 1.2%

1,229 websites

1,188 websites

Shoplazza, Shoplaza 0.6%

643 websites

Shoplaza, Shoplazza 0.6%

612 websites

470 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Tailwind CSS
Platform Websites with Signals Percentage
Custom 27364 27.58%
Shopify 24449 24.64%
Magento 10248 10.33%
WooCommerce 15139 15.26%
Imweb 10197 10.28%
Ikas 1229 1.24%
Boutir 1188 1.20%
Shoplazza, Shoplaza 643 0.65%
Shoplaza, Shoplazza 612 0.62%
Tiktak Pro 470 0.47%

Categories Distribution

Health & Beauty stores with 18.6% of all stores (13,954 stores) , followed by Clothing & Accessories (16.0%) and Food & Beverages (7.7%) .

Base: 74,913 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 18.6%

13,954 stores

Clothing & Accessories 16.0%

11,980 stores

Food & Beverages 7.7%

5,781 stores

Sporting Goods & Outdoor Gear 6.6%

4,967 stores

Toys & Games 6.6%

4,947 stores

Home & Garden 5.3%

3,997 stores

Electronics & Technology 4.3%

3,205 stores

Arts & Entertainment 3.4%

2,554 stores

Tools & Hardware 3.1%

2,343 stores

Jewelry & Watches 2.8%

2,091 stores

Visual Distribution

Distribution of top 10 Tailwind CSS store categories (June 2026)
Distribution of categories in Tailwind CSS e-commerce stores
Category Number of Stores Percentage
Health & Beauty 13954 18.63%
Clothing & Accessories 11980 15.99%
Food & Beverages 5781 7.72%
Sporting Goods & Outdoor Gear 4967 6.63%
Toys & Games 4947 6.60%
Home & Garden 3997 5.34%
Electronics & Technology 3205 4.28%
Arts & Entertainment 2554 3.41%
Tools & Hardware 2343 3.13%
Jewelry & Watches 2091 2.79%

Payment Providers Distribution

PayPal accounts for 30.0% of displayed detection occurrences (12,145 occurrences) , followed by Stripe Connect (20.6%) and Apple Pay (20.2%) .

Base: 40,423 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 30.0%

12,145 occurrences

8,320 occurrences

8,182 occurrences

4,545 occurrences

2,322 occurrences

1,769 occurrences

1,100 occurrences

VISA 2.5%

991 occurrences

652 occurrences

397 occurrences

Visual Distribution

Distribution of top 10 Tailwind CSS payment providers (June 2026)
Distribution of payment providers in Tailwind CSS e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 12145 30.04%
Stripe Connect 8320 20.58%
Apple Pay 8182 20.24%
MasterCard 4545 11.24%
American Express 2322 5.74%
Klarna 1769 4.38%
Google Pay 1100 2.72%
VISA 991 2.45%
Bancontact 652 1.61%
Mollie 397 0.98%

Shipping Carriers Distribution

USPS accounts for 36.3% of displayed detection occurrences (4,658 occurrences) , followed by DHL (18.5%) and UPS (13.3%) .

Base: 12,818 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

USPS 36.3%

4,658 occurrences

DHL 18.5%

2,372 occurrences

UPS 13.3%

1,702 occurrences

FedEx 9.3%

1,191 occurrences

DPD 8.4%

1,076 occurrences

GLS 4.9%

623 occurrences

459 occurrences

259 occurrences

243 occurrences

235 occurrences

Visual Distribution

Distribution of top 10 Tailwind CSS shipping carriers (June 2026)
Distribution of shipping carriers in Tailwind CSS e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
USPS 4658 36.34%
DHL 2372 18.51%
UPS 1702 13.28%
FedEx 1191 9.29%
DPD 1076 8.39%
GLS 623 4.86%
Royal Mail 459 3.58%
Colissimo 259 2.02%
PostNL 243 1.90%
Correios 235 1.83%

Store Launch Timeline

Over the past 12 months, 27,971 new stores were launched in Tailwind CSS , with the highest activity in 2026-05 (3,009 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 10.8%

3,009 stores launched

2026-04 11.9%

3,337 stores launched

2026-03 9.5%

2,656 stores launched

2026-02 8.0%

2,225 stores launched

2026-01 7.1%

1,972 stores launched

2025-12 7.8%

2,194 stores launched

2025-11 7.5%

2,088 stores launched

2025-10 6.8%

1,902 stores launched

2025-09 7.9%

2,219 stores launched

2025-08 8.9%

2,495 stores launched

2025-07 9.9%

2,777 stores launched

2025-06 3.9%

1,097 stores launched

Monthly Trend

Monthly store launches in Tailwind CSS (June 2026)
Monthly store launches in Tailwind CSS over the past 12 months
Month Stores Launched Percentage
2026-05 3009 10.76%
2026-04 3337 11.93%
2026-03 2656 9.50%
2026-02 2225 7.95%
2026-01 1972 7.05%
2025-12 2194 7.84%
2025-11 2088 7.46%
2025-10 1902 6.80%
2025-09 2219 7.93%
2025-08 2495 8.92%
2025-07 2777 9.93%
2025-06 1097 3.92%

Active Stores by Launch Year

Currently, 74,562 active stores in Tailwind CSS are tracked in our database , with the most stores launched in 2026 (13,402 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 18.0%

13,402 active stores

2025 26.4%

19,681 active stores

2024 9.4%

6,997 active stores

2023 6.4%

4,748 active stores

2022 5.8%

4,289 active stores

2021 4.8%

3,576 active stores

2020 4.2%

3,125 active stores

2019 2.9%

2,148 active stores

2018 2.9%

2,135 active stores

2017 2.8%

2,054 active stores

2016 1.3%

972 active stores

2015 1.4%

1,024 active stores

2014 1.4%

1,067 active stores

2013 1.9%

1,380 active stores

2012 1.2%

867 active stores

Distribution by Launch Year

Active stores in Tailwind CSS by original launch year (June 2026)
Active stores in Tailwind CSS by launch year
Launch Year Active Stores Percentage
2026 13402 17.97%
2025 19681 26.40%
2024 6997 9.38%
2023 4748 6.37%
2022 4289 5.75%
2021 3576 4.80%
2020 3125 4.19%
2019 2148 2.88%
2018 2135 2.86%
2017 2054 2.75%
2016 972 1.30%
2015 1024 1.37%
2014 1067 1.43%
2013 1380 1.85%
2012 867 1.16%

Social Media Usage

Instagram accounts for 30.3% of displayed detection occurrences (37,020 occurrences) , followed by Facebook (26.1%) and YouTube (12.2%) .

Base: 122,254 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 30.3%

37,020 occurrences

Facebook 26.1%

31,955 occurrences

YouTube 12.2%

14,882 occurrences

TikTok 10.1%

12,294 occurrences

LinkedIn 5.6%

6,857 occurrences

Pinterest 5.4%

6,662 occurrences

Twitter 5.4%

6,627 occurrences

X 2.7%

3,338 occurrences

WhatsApp 1.9%

2,300 occurrences

Vimeo 0.3%

319 occurrences

Visual Distribution

Distribution of social media platforms in Tailwind CSS (June 2026)
Distribution of social media platforms in Tailwind CSS e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 37020 30.28%
Facebook 31955 26.14%
YouTube 14882 12.17%
TikTok 12294 10.06%
LinkedIn 6857 5.61%
Pinterest 6662 5.45%
Twitter 6627 5.42%
X 3338 2.73%
WhatsApp 2300 1.88%
Vimeo 319 0.26%

Geographic Distribution

United States stores with 25.7% (19,231 active verified stores) , followed by United Kingdom (5.0%) and Germany (4.9%) .

Base: 74,913 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

19,231 active verified stores

3,716 active verified stores

3,682 active verified stores

India 3.5%

2,598 active verified stores

2,576 active verified stores

2,284 active verified stores

2,200 active verified stores

2,115 active verified stores

1,768 active verified stores

Italy 1.9%

1,421 active verified stores

Visual Distribution

Geographic distribution of stores using Tailwind CSS (June 2026)
Geographic distribution of stores using Tailwind CSS
Country AI-Verified Store Count Market Share
United States 19231 25.67%
United Kingdom 3716 4.96%
Germany 3682 4.92%
India 2598 3.47%
Netherlands 2576 3.44%
France 2284 3.05%
Turkey 2200 2.94%
South Korea 2115 2.82%
Australia 1768 2.36%
Italy 1421 1.90%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 99.2k 100.00%
Emails 41.4k 41.75%
Phones 31.7k 31.92%
Ecommerce platform 98k 98.77%
Couriers 12.6k 12.66%
Payment Providers 19.5k 19.68%
Categories 67.8k 68.36%
Social Media 55.1k 55.50%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
Get Enterprise Pricing

Market Intelligence

Understand the Tailwind CSS e-commerce landscape:

Analyze 74.9k verified e-commerce stores on Tailwind CSS - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Tailwind CSS e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Tailwind CSS e-commerce intelligence?

We track 74.9k verified Tailwind CSS e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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