Polyfill Technology Adoption in E-commerce
Discover 4.6k verified e-commerce stores using Polyfill. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 6.8k domains. 4.6k verified as active stores with physical delivery.
· · Next full refresh: April 2026
4.6k verified active stores out of 6.8k detected · 67.6% verification rate
E-commerce Platforms Distribution
Custom leads with 43.1% of stores with physical delivery (1,940 stores) , followed by WooCommerce (36.8%) and PrestaShop (5.1%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,940 stores
1,659 stores
231 stores
174 stores
161 stores
115 stores
67 stores
48 stores
35 stores
21 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 1940 | 43.06% |
| WooCommerce | 1659 | 36.83% |
| PrestaShop | 231 | 5.13% |
| Magento | 174 | 3.86% |
| Shopify | 161 | 3.57% |
| OpenCart | 115 | 2.55% |
| Sellerdeck | 67 | 1.49% |
| Norce | 48 | 1.07% |
| 1C-Bitrix | 35 | 0.78% |
| Welcart | 21 | 0.47% |
| EC-CUBE | 17 | 0.38% |
| Wix eCommerce | 13 | 0.29% |
| Sylius | 9 | 0.20% |
| VTEX | 8 | 0.18% |
| Craft Commerce | 7 | 0.16% |
All Stores Distribution
Custom holds 29.7% share of all Polyfill e-commerce stores (1,940) , with WooCommerce at 50.1% and PrestaShop at 3.8% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
1,940 stores
3,276 stores
251 stores
217 stores
175 stores
139 stores
94 stores
50 stores
229 stores
28 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 1940 | 29.67% |
| WooCommerce | 3276 | 50.11% |
| PrestaShop | 251 | 3.84% |
| Magento | 217 | 3.32% |
| Shopify | 175 | 2.68% |
| OpenCart | 139 | 2.13% |
| Sellerdeck | 94 | 1.44% |
| Norce | 50 | 0.76% |
| 1C-Bitrix | 229 | 3.50% |
| Welcart | 28 | 0.43% |
| EC-CUBE | 17 | 0.26% |
| Wix eCommerce | 88 | 1.35% |
| Sylius | 9 | 0.14% |
| VTEX | 9 | 0.14% |
| Craft Commerce | 16 | 0.24% |
Categories Distribution
Clothing & Accessories leads with 18.6% of all stores (677 stores) , followed by Health & Beauty (15.1%) and Food & Beverages (14.9%) .
Base: 3,647 AI-verified stores with physical delivery and detected product categories (79.8% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
677 stores
551 stores
545 stores
334 stores
228 stores
222 stores
168 stores
163 stores
163 stores
131 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 677 | 18.56% |
| Health & Beauty | 551 | 15.11% |
| Food & Beverages | 545 | 14.94% |
| Electronics & Technology | 334 | 9.16% |
| Home & Garden | 228 | 6.25% |
| Furniture & Home Decor | 222 | 6.09% |
| Tools & Hardware | 168 | 4.61% |
| Business & Industrial | 163 | 4.47% |
| Vehicles & Parts | 163 | 4.47% |
| Jewelry & Watches | 131 | 3.59% |
| Gifts & Special Occasions | 127 | 3.48% |
| Sporting Goods & Outdoor Gear | 111 | 3.04% |
| Pets & Pet Supplies | 83 | 2.28% |
| Arts & Entertainment | 78 | 2.14% |
| Toys & Games | 66 | 1.81% |
Payment Providers Distribution
MasterCard leads with 23.0% among AI-verified physical stores (518 stores) , followed by PayPal (17.9%) and VISA (16.5%) .
Base: 1,447 AI-verified physical stores with detectable payment providers (21.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
518 stores
403 stores
372 stores
249 stores
171 stores
112 stores
89 stores
63 stores
55 stores
55 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| MasterCard | 518 | 22.98% |
| PayPal | 403 | 17.88% |
| VISA | 372 | 16.50% |
| JCB | 249 | 11.05% |
| American Express | 171 | 7.59% |
| Stripe Connect | 112 | 4.97% |
| Klarna | 89 | 3.95% |
| Mercado Pago | 63 | 2.80% |
| Boleto | 55 | 2.44% |
| Apple Pay | 55 | 2.44% |
| Amazon Pay | 49 | 2.17% |
| Google Pay | 34 | 1.51% |
| Bolt | 29 | 1.29% |
| SEPA | 28 | 1.24% |
| AfterPay | 27 | 1.20% |
Shipping Carriers Distribution
Почта России leads with 19.8% among AI-verified physical stores (297 stores) , followed by DPD (18.7%) and СДЭК (12.2%) .
Base: 1,223 AI-verified physical stores with detectable shipping carriers (18.1% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
297 stores
280 stores
183 stores
137 stores
129 stores
116 stores
89 stores
50 stores
49 stores
45 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| Почта России | 297 | 19.81% |
| DPD | 280 | 18.68% |
| СДЭК | 183 | 12.21% |
| UPS | 137 | 9.14% |
| DHL | 129 | 8.61% |
| Correios | 116 | 7.74% |
| GLS | 89 | 5.94% |
| FedEx | 50 | 3.34% |
| Estes | 49 | 3.27% |
| Royal Mail | 45 | 3.00% |
| USPS | 36 | 2.40% |
| Hermes | 28 | 1.87% |
| TNT | 25 | 1.67% |
| Colissimo | 19 | 1.27% |
| La Poste | 16 | 1.07% |
Store Launch Timeline
Over the past 12 months, 663 new stores were launched in Polyfill , with the highest activity in 2026-02 (50 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
50 stores launched
57 stores launched
69 stores launched
58 stores launched
54 stores launched
82 stores launched
55 stores launched
47 stores launched
59 stores launched
40 stores launched
50 stores launched
42 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 50 | 7.54% |
| 2026-01 | 57 | 8.60% |
| 2025-12 | 69 | 10.41% |
| 2025-11 | 58 | 8.75% |
| 2025-10 | 54 | 8.14% |
| 2025-09 | 82 | 12.37% |
| 2025-08 | 55 | 8.30% |
| 2025-07 | 47 | 7.09% |
| 2025-06 | 59 | 8.90% |
| 2025-05 | 40 | 6.03% |
| 2025-04 | 50 | 7.54% |
| 2025-03 | 42 | 6.33% |
Active Stores by Launch Year
Currently, 4,546 active stores in Polyfill are tracked in our database , with the most stores launched in 2026 (108 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
108 active stores
725 active stores
408 active stores
404 active stores
462 active stores
437 active stores
399 active stores
221 active stores
188 active stores
155 active stores
110 active stores
75 active stores
107 active stores
111 active stores
99 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 108 | 2.38% |
| 2025 | 725 | 15.95% |
| 2024 | 408 | 8.97% |
| 2023 | 404 | 8.89% |
| 2022 | 462 | 10.16% |
| 2021 | 437 | 9.61% |
| 2020 | 399 | 8.78% |
| 2019 | 221 | 4.86% |
| 2018 | 188 | 4.14% |
| 2017 | 155 | 3.41% |
| 2016 | 110 | 2.42% |
| 2015 | 75 | 1.65% |
| 2014 | 107 | 2.35% |
| 2013 | 111 | 2.44% |
| 2012 | 99 | 2.18% |
| 2011 | 62 | 1.36% |
| 2010 | 63 | 1.39% |
| 2009 | 52 | 1.14% |
| 2008 | 47 | 1.03% |
| 2007 | 35 | 0.77% |
| 2006 | 26 | 0.57% |
| 2005 | 37 | 0.81% |
| 2004 | 35 | 0.77% |
| 2003 | 34 | 0.75% |
| 2002 | 30 | 0.66% |
| 2001 | 50 | 1.10% |
| 2000 | 29 | 0.64% |
| 1999 | 13 | 0.29% |
| 1998 | 13 | 0.29% |
| 1997 | 5 | 0.11% |
| 1996 | 6 | 0.13% |
Geographic Distribution
Russia leads with 24.4% (862 AI-verified stores) , followed by Uruguay (13.1%) and Japan (11.9%) .
Base: 3,532 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
862 AI-verified stores
463 AI-verified stores
420 AI-verified stores
271 AI-verified stores
210 AI-verified stores
187 AI-verified stores
180 AI-verified stores
172 AI-verified stores
100 AI-verified stores
100 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Russia | 862 | 24.41% |
| Uruguay | 463 | 13.11% |
| Japan | 420 | 11.89% |
| United States | 271 | 7.67% |
| United Kingdom | 210 | 5.95% |
| Brazil | 187 | 5.29% |
| Germany | 180 | 5.10% |
| Iran | 172 | 4.87% |
| Netherlands | 100 | 2.83% |
| France | 100 | 2.83% |
| Italy | 92 | 2.60% |
| Spain | 61 | 1.73% |
| Switzerland | 60 | 1.70% |
| Ukraine | 59 | 1.67% |
| Czechia | 54 | 1.53% |
| Saudi Arabia | 53 | 1.50% |
| India | 49 | 1.39% |
| Hungary | 48 | 1.36% |
| Belarus | 46 | 1.30% |
| Sweden | 45 | 1.27% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
SAP Commerce Cloud - Vehicles & Parts
Custom
Custom
Magento - Furniture & Home Decor
Salesforce Commerce Cloud - Jewelry & Watches
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce
WooCommerce - Food & Beverages
WooCommerce - Clothing & Accessories
Shopify - Vehicles & Parts
Custom - Electronics & Technology
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 6.8k | 100.00% |
| Emails | 4.1k | 60.21% |
| Phones | 2.5k | 36.86% |
| Ecommerce platform | 6.7k | 99.23% |
| Couriers | 1.2k | 18.09% |
| Payment Providers | 1.4k | 21.40% |
| Categories | 4.0k | 59.03% |
| Social Media | 4.5k | 67.16% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Polyfill e-commerce landscape:
Analyze 4.6k verified e-commerce stores on Polyfill - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Polyfill e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Polyfill e-commerce intelligence?
-
We track 4.6k verified Polyfill e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram leads with 34.3% among stores with at least one detectable social profile (2,321 stores) , followed by Facebook (29.2%) and YouTube (8.7%) .
Base: 4,541 stores with any detectable social profile (67.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
2,321 stores
1,974 stores
591 stores
566 stores
414 stores
383 stores
238 stores
211 stores
57 stores
10 stores
Visual Distribution