PixelYourSite Technology Adoption in E-commerce

Discover 59.9k verified e-commerce stores using PixelYourSite. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 114.3k domains. 59.9k verified as active stores with physical delivery.

Verified stores
59.9k
active stores with physical delivery
Top country
United States
4,704 verified stores
Top payment signal
PayPal
6,945 detection occurrences
Top carrier signal
DHL
2,373 detection occurrences
Top category
Clothing & Accessories
10,870 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

59.9k verified active stores out of 114.3k detected · 52.4% verification rate

E-commerce Platforms Distribution

WooCommerce stores with 98.7% of stores with physical delivery (59,092 stores) , followed by Custom (1.1%) and Shopify, WooCommerce (0.0%) .

Base: 59,860 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

59,092 stores

647 stores

Shopify, WooCommerce 0.0%

19 stores

WooCommerce, Shopify 0.0%

17 stores

13 stores

10 stores

Empreender, WooCommerce 0.0%

5 stores

Store.link E-commerce Platform 0.0%

4 stores

WooCommerce, QDM 0.0%

3 stores

3 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in PixelYourSite
Platform Stores with Physical Delivery Percentage
WooCommerce 59092 98.72%
Custom 647 1.08%
Shopify, WooCommerce 19 0.03%
WooCommerce, Shopify 17 0.03%
Welcart 13 0.02%
Commerce7 10 0.02%
Empreender, WooCommerce 5 0.01%
Store.link E-commerce Platform 4 0.01%
WooCommerce, QDM 3 0.01%
PrestaShop 3 0.01%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

WooCommerce holds 98.9% share of detected PixelYourSite e-commerce signals (113,053) , with Custom at 0.6% and Shopify, WooCommerce at 0.0% (June 2026) .

Base: 114,300 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

113,053 websites

647 websites

Shopify, WooCommerce 0.0%

25 websites

WooCommerce, Shopify 0.0%

30 websites

20 websites

34 websites

Empreender, WooCommerce 0.0%

5 websites

Store.link E-commerce Platform 0.0%

4 websites

WooCommerce, QDM 0.0%

4 websites

3 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in PixelYourSite
Platform Websites with Signals Percentage
WooCommerce 113053 98.91%
Custom 647 0.57%
Shopify, WooCommerce 25 0.02%
WooCommerce, Shopify 30 0.03%
Welcart 20 0.02%
Commerce7 34 0.03%
Empreender, WooCommerce 5 0.00%
Store.link E-commerce Platform 4 0.00%
WooCommerce, QDM 4 0.00%
PrestaShop 3 0.00%

Categories Distribution

Clothing & Accessories stores with 18.2% of all stores (10,870 stores) , followed by Health & Beauty (18.1%) and Food & Beverages (9.8%) .

Base: 59,860 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 18.2%

10,870 stores

Health & Beauty 18.1%

10,844 stores

Food & Beverages 9.8%

5,853 stores

Home & Garden 6.8%

4,074 stores

Jewelry & Watches 4.5%

2,713 stores

Sporting Goods & Outdoor Gear 4.1%

2,468 stores

Electronics & Technology 4.1%

2,439 stores

Furniture & Home Decor 3.7%

2,218 stores

Arts & Entertainment 3.3%

1,951 stores

Gifts & Special Occasions 3.1%

1,868 stores

Visual Distribution

Distribution of top 10 PixelYourSite store categories (June 2026)
Distribution of categories in PixelYourSite e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 10870 18.16%
Health & Beauty 10844 18.12%
Food & Beverages 5853 9.78%
Home & Garden 4074 6.81%
Jewelry & Watches 2713 4.53%
Sporting Goods & Outdoor Gear 2468 4.12%
Electronics & Technology 2439 4.07%
Furniture & Home Decor 2218 3.71%
Arts & Entertainment 1951 3.26%
Gifts & Special Occasions 1868 3.12%

Payment Providers Distribution

PayPal accounts for 27.8% of displayed detection occurrences (6,945 occurrences) , followed by MasterCard (17.0%) and Stripe Connect (12.6%) .

Base: 25,006 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 27.8%

6,945 occurrences

4,256 occurrences

3,151 occurrences

2,818 occurrences

VISA 6.5%

1,614 occurrences

1,508 occurrences

1,454 occurrences

1,324 occurrences

996 occurrences

940 occurrences

Visual Distribution

Distribution of top 10 PixelYourSite payment providers (June 2026)
Distribution of payment providers in PixelYourSite e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 6945 27.77%
MasterCard 4256 17.02%
Stripe Connect 3151 12.60%
American Express 2818 11.27%
VISA 1614 6.45%
Klarna 1508 6.03%
Apple Pay 1454 5.81%
Google Pay 1324 5.29%
Przelewy24 996 3.98%
Mercado Pago 940 3.76%

Shipping Carriers Distribution

DHL accounts for 17.4% of displayed detection occurrences (2,373 occurrences) , followed by UPS (13.6%) and GLS (13.4%) .

Base: 13,604 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 17.4%

2,373 occurrences

UPS 13.6%

1,852 occurrences

GLS 13.4%

1,825 occurrences

DPD 13.0%

1,767 occurrences

InPost 11.7%

1,594 occurrences

FedEx 8.9%

1,214 occurrences

USPS 6.7%

912 occurrences

896 occurrences

Estes 5.3%

724 occurrences

447 occurrences

Visual Distribution

Distribution of top 10 PixelYourSite shipping carriers (June 2026)
Distribution of shipping carriers in PixelYourSite e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DHL 2373 17.44%
UPS 1852 13.61%
GLS 1825 13.42%
DPD 1767 12.99%
InPost 1594 11.72%
FedEx 1214 8.92%
USPS 912 6.70%
Correios 896 6.59%
Estes 724 5.32%
Correos 447 3.29%

Store Launch Timeline

Over the past 12 months, 11,442 new stores were launched in PixelYourSite , with the highest activity in 2026-05 (733 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 6.4%

733 stores launched

2026-04 8.6%

979 stores launched

2026-03 6.9%

787 stores launched

2026-02 7.8%

887 stores launched

2026-01 9.3%

1,064 stores launched

2025-12 9.3%

1,068 stores launched

2025-11 9.6%

1,097 stores launched

2025-10 9.5%

1,085 stores launched

2025-09 9.2%

1,047 stores launched

2025-08 8.8%

1,009 stores launched

2025-07 10.5%

1,203 stores launched

2025-06 4.2%

483 stores launched

Monthly Trend

Monthly store launches in PixelYourSite (June 2026)
Monthly store launches in PixelYourSite over the past 12 months
Month Stores Launched Percentage
2026-05 733 6.41%
2026-04 979 8.56%
2026-03 787 6.88%
2026-02 887 7.75%
2026-01 1064 9.30%
2025-12 1068 9.33%
2025-11 1097 9.59%
2025-10 1085 9.48%
2025-09 1047 9.15%
2025-08 1009 8.82%
2025-07 1203 10.51%
2025-06 483 4.22%

Active Stores by Launch Year

Currently, 59,812 active stores in PixelYourSite are tracked in our database , with the most stores launched in 2026 (4,495 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 7.5%

4,495 active stores

2025 18.1%

10,803 active stores

2024 11.3%

6,764 active stores

2023 8.5%

5,083 active stores

2022 7.0%

4,163 active stores

2021 7.8%

4,694 active stores

2020 7.8%

4,680 active stores

2019 4.8%

2,888 active stores

2018 4.8%

2,890 active stores

2017 3.9%

2,345 active stores

2016 2.3%

1,370 active stores

2015 1.8%

1,075 active stores

2014 1.8%

1,067 active stores

2013 2.2%

1,344 active stores

2012 1.4%

812 active stores

Distribution by Launch Year

Active stores in PixelYourSite by original launch year (June 2026)
Active stores in PixelYourSite by launch year
Launch Year Active Stores Percentage
2026 4495 7.52%
2025 10803 18.06%
2024 6764 11.31%
2023 5083 8.50%
2022 4163 6.96%
2021 4694 7.85%
2020 4680 7.82%
2019 2888 4.83%
2018 2890 4.83%
2017 2345 3.92%
2016 1370 2.29%
2015 1075 1.80%
2014 1067 1.78%
2013 1344 2.25%
2012 812 1.36%

Social Media Usage

Facebook accounts for 32.2% of displayed detection occurrences (41,415 occurrences) , followed by Instagram (30.4%) and YouTube (8.8%) .

Base: 128,695 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 32.2%

41,415 occurrences

Instagram 30.4%

39,181 occurrences

YouTube 8.8%

11,373 occurrences

TikTok 7.1%

9,147 occurrences

LinkedIn 5.0%

6,447 occurrences

WhatsApp 4.9%

6,259 occurrences

Pinterest 4.6%

5,976 occurrences

X 3.5%

4,452 occurrences

Twitter 3.3%

4,271 occurrences

Vimeo 0.1%

174 occurrences

Visual Distribution

Distribution of social media platforms in PixelYourSite (June 2026)
Distribution of social media platforms in PixelYourSite e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 41415 32.18%
Instagram 39181 30.44%
YouTube 11373 8.84%
TikTok 9147 7.11%
LinkedIn 6447 5.01%
WhatsApp 6259 4.86%
Pinterest 5976 4.64%
X 4452 3.46%
Twitter 4271 3.32%
Vimeo 174 0.14%

Geographic Distribution

United States stores with 7.9% (4,704 active verified stores) , followed by Poland (5.9%) and India (5.0%) .

Base: 59,860 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

4,704 active verified stores

3,560 active verified stores

India 5.0%

2,979 active verified stores

Italy 4.4%

2,640 active verified stores

2,623 active verified stores

2,616 active verified stores

1,985 active verified stores

Spain 3.0%

1,808 active verified stores

1,688 active verified stores

1,634 active verified stores

Visual Distribution

Geographic distribution of stores using PixelYourSite (June 2026)
Geographic distribution of stores using PixelYourSite
Country AI-Verified Store Count Market Share
United States 4704 7.86%
Poland 3560 5.95%
India 2979 4.98%
Italy 2640 4.41%
Bangladesh 2623 4.38%
Brazil 2616 4.37%
Greece 1985 3.32%
Spain 1808 3.02%
Israel 1688 2.82%
Colombia 1634 2.73%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 114.3k 100.00%
Emails 70.6k 61.80%
Phones 57.1k 49.96%
Ecommerce platform 114k 99.76%
Couriers 16.8k 14.66%
Payment Providers 25.9k 22.69%
Categories 57.8k 50.55%
Social Media 87.2k 76.28%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
Get Enterprise Pricing

Market Intelligence

Understand the PixelYourSite e-commerce landscape:

Analyze 59.9k verified e-commerce stores on PixelYourSite - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across PixelYourSite e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the PixelYourSite e-commerce intelligence?

We track 59.9k verified PixelYourSite e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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