MailerLite plugin Technology Adoption in E-commerce
Discover 5.7k verified e-commerce stores using MailerLite plugin. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 12.2k domains. 5.7k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
5.7k verified active stores out of 12.2k detected · 46.6% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 100.0% of stores with physical delivery (5,683 stores) , followed by WooCommerce, VirtueMart (0.0%) and WooCommerce, Store.link E-commerce Platform (0.0%) .
Base: 5,685 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
5,683 stores
1 stores
1 stores
0 stores
Visual Distribution
5,683 stores
1 stores
1 stores
0 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 5683 | 99.96% |
| WooCommerce, VirtueMart | 1 | 0.02% |
| WooCommerce, Store.link E-commerce Platform | 1 | 0.02% |
| WooCommerce, Shopify | 0 | 0.00% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 100.0% share of detected MailerLite plugin e-commerce signals (12,191) , with WooCommerce, VirtueMart at 0.0% and WooCommerce, Store.link E-commerce Platform at 0.0% (June 2026) .
Base: 12,194 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
12,191 websites
1 websites
1 websites
1 websites
Visual Distribution
12,191 websites
1 websites
1 websites
1 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 12191 | 99.98% |
| WooCommerce, VirtueMart | 1 | 0.01% |
| WooCommerce, Store.link E-commerce Platform | 1 | 0.01% |
| WooCommerce, Shopify | 1 | 0.01% |
Categories Distribution
Health & Beauty stores with 19.2% of all stores (1,093 stores) , followed by Food & Beverages (12.7%) and Clothing & Accessories (11.0%) .
Base: 5,685 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
1,093 stores
721 stores
624 stores
432 stores
324 stores
268 stores
237 stores
233 stores
226 stores
206 stores
Visual Distribution
1,093 stores
721 stores
624 stores
432 stores
324 stores
268 stores
237 stores
233 stores
226 stores
206 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 1093 | 19.23% |
| Food & Beverages | 721 | 12.68% |
| Clothing & Accessories | 624 | 10.98% |
| Arts & Entertainment | 432 | 7.60% |
| Home & Garden | 324 | 5.70% |
| Sporting Goods & Outdoor Gear | 268 | 4.71% |
| Gifts & Special Occasions | 237 | 4.17% |
| Books & Media | 233 | 4.10% |
| Jewelry & Watches | 226 | 3.98% |
| Toys & Games | 206 | 3.62% |
Payment Providers Distribution
PayPal accounts for 26.2% of displayed detection occurrences (1,069 occurrences) , followed by Stripe Connect (16.9%) and MasterCard (13.9%) .
Base: 4,086 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
1,069 occurrences
691 occurrences
569 occurrences
307 occurrences
279 occurrences
257 occurrences
256 occurrences
224 occurrences
220 occurrences
214 occurrences
Visual Distribution
1,069 occurrences
691 occurrences
569 occurrences
307 occurrences
279 occurrences
257 occurrences
256 occurrences
224 occurrences
220 occurrences
214 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 1069 | 26.16% |
| Stripe Connect | 691 | 16.91% |
| MasterCard | 569 | 13.93% |
| American Express | 307 | 7.51% |
| Apple Pay | 279 | 6.83% |
| Klarna | 257 | 6.29% |
| Google Pay | 256 | 6.27% |
| Przelewy24 | 224 | 5.48% |
| VISA | 220 | 5.38% |
| BLIK | 214 | 5.24% |
Shipping Carriers Distribution
GLS accounts for 17.9% of displayed detection occurrences (443 occurrences) , followed by DPD (16.9%) and InPost (15.0%) .
Base: 2,469 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
443 occurrences
418 occurrences
370 occurrences
339 occurrences
216 occurrences
167 occurrences
156 occurrences
132 occurrences
117 occurrences
111 occurrences
Visual Distribution
443 occurrences
418 occurrences
370 occurrences
339 occurrences
216 occurrences
167 occurrences
156 occurrences
132 occurrences
117 occurrences
111 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| GLS | 443 | 17.94% |
| DPD | 418 | 16.93% |
| InPost | 370 | 14.99% |
| DHL | 339 | 13.73% |
| UPS | 216 | 8.75% |
| USPS | 167 | 6.76% |
| FedEx | 156 | 6.32% |
| Royal Mail | 132 | 5.35% |
| PostNL | 117 | 4.74% |
| Magyar Posta | 111 | 4.50% |
Store Launch Timeline
Over the past 12 months, 505 new stores were launched in MailerLite plugin , with the highest activity in 2026-05 (25 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
25 stores launched
30 stores launched
40 stores launched
22 stores launched
40 stores launched
34 stores launched
60 stores launched
73 stores launched
60 stores launched
51 stores launched
50 stores launched
20 stores launched
Monthly Trend
5.0% of last 12 months
5.9% of last 12 months
7.9% of last 12 months
4.4% of last 12 months
7.9% of last 12 months
6.7% of last 12 months
11.9% of last 12 months
14.5% of last 12 months
11.9% of last 12 months
10.1% of last 12 months
9.9% of last 12 months
4.0% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 25 | 4.95% |
| 2026-04 | 30 | 5.94% |
| 2026-03 | 40 | 7.92% |
| 2026-02 | 22 | 4.36% |
| 2026-01 | 40 | 7.92% |
| 2025-12 | 34 | 6.73% |
| 2025-11 | 60 | 11.88% |
| 2025-10 | 73 | 14.46% |
| 2025-09 | 60 | 11.88% |
| 2025-08 | 51 | 10.10% |
| 2025-07 | 50 | 9.90% |
| 2025-06 | 20 | 3.96% |
Active Stores by Launch Year
Currently, 5,681 active stores in MailerLite plugin are tracked in our database , with the most stores launched in 2026 (158 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
158 active stores
634 active stores
619 active stores
534 active stores
488 active stores
527 active stores
542 active stores
389 active stores
311 active stores
282 active stores
146 active stores
124 active stores
136 active stores
115 active stores
91 active stores
Distribution by Launch Year
2.8% of tracked active stores
11.2% of tracked active stores
10.9% of tracked active stores
9.4% of tracked active stores
8.6% of tracked active stores
9.3% of tracked active stores
9.5% of tracked active stores
6.8% of tracked active stores
5.5% of tracked active stores
5.0% of tracked active stores
2.6% of tracked active stores
2.2% of tracked active stores
2.4% of tracked active stores
2.0% of tracked active stores
1.6% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 158 | 2.78% |
| 2025 | 634 | 11.16% |
| 2024 | 619 | 10.90% |
| 2023 | 534 | 9.40% |
| 2022 | 488 | 8.59% |
| 2021 | 527 | 9.28% |
| 2020 | 542 | 9.54% |
| 2019 | 389 | 6.85% |
| 2018 | 311 | 5.47% |
| 2017 | 282 | 4.96% |
| 2016 | 146 | 2.57% |
| 2015 | 124 | 2.18% |
| 2014 | 136 | 2.39% |
| 2013 | 115 | 2.02% |
| 2012 | 91 | 1.60% |
Geographic Distribution
Poland stores with 15.1% (860 active verified stores) , followed by Hungary (9.6%) and United States (9.5%) .
Base: 5,685 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
860 active verified stores
544 active verified stores
540 active verified stores
323 active verified stores
286 active verified stores
250 active verified stores
197 active verified stores
186 active verified stores
171 active verified stores
142 active verified stores
Visual Distribution
860 active verified stores
544 active verified stores
540 active verified stores
323 active verified stores
286 active verified stores
250 active verified stores
197 active verified stores
186 active verified stores
171 active verified stores
142 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Poland | 860 | 15.13% |
| Hungary | 544 | 9.57% |
| United States | 540 | 9.50% |
| United Kingdom | 323 | 5.68% |
| Spain | 286 | 5.03% |
| Netherlands | 250 | 4.40% |
| Italy | 197 | 3.47% |
| Slovenia | 186 | 3.27% |
| France | 171 | 3.01% |
| Australia | 142 | 2.50% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
WooCommerce
WooCommerce
WooCommerce - Jewelry & Watches
WooCommerce - Tools & Hardware
WooCommerce - Arts & Entertainment
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Furniture & Home Decor
WooCommerce - Gifts & Special Occasions
WooCommerce
WooCommerce - Clothing & Accessories
WooCommerce - Toys & Games
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 12.2k | 100.00% |
| Emails | 8.5k | 70.06% |
| Phones | 6.1k | 50.28% |
| Ecommerce platform | 12.2k | 100.00% |
| Couriers | 2.7k | 22.42% |
| Payment Providers | 4.8k | 39.48% |
| Categories | 5.6k | 45.55% |
| Social Media | 10k | 82.08% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the MailerLite plugin e-commerce landscape:
Analyze 5.7k verified e-commerce stores on MailerLite plugin - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across MailerLite plugin e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the MailerLite plugin e-commerce intelligence?
-
We track 5.7k verified MailerLite plugin e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 33.1% of displayed detection occurrences (4,311 occurrences) , followed by Instagram (32.8%) and YouTube (9.3%) .
Base: 13,009 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
4,311 occurrences
4,265 occurrences
1,207 occurrences
1,057 occurrences
633 occurrences
594 occurrences
389 occurrences
327 occurrences
210 occurrences
16 occurrences
Visual Distribution
4,311 occurrences
4,265 occurrences
1,207 occurrences
1,057 occurrences
633 occurrences
594 occurrences
389 occurrences
327 occurrences
210 occurrences
16 occurrences