Lagoon Technology Adoption in E-commerce

Discover 14.0 verified e-commerce stores using Lagoon. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 17.0 domains. 14.0 verified as active stores with physical delivery.

· · Next full refresh: April 2026

14.0 verified active stores out of 17.0 detected · 82.4% verification rate

E-commerce Platforms Distribution

Custom leads with 92.9% of stores with physical delivery (13 stores) , followed by Drupal Commerce (7.1%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 92.9%

13 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Lagoon
Platform Stores with Physical Delivery Percentage
Custom 13 92.86%
Drupal Commerce 1 7.14%

Categories Distribution

Toys & Games leads with 30.8% of all stores (4 stores) , followed by Clothing & Accessories (30.8%) and Home & Garden (15.4%) .

Base: 13 AI-verified stores with physical delivery and detected product categories (92.9% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Toys & Games 30.8%

4 stores

Clothing & Accessories 30.8%

4 stores

Home & Garden 15.4%

2 stores

Food & Beverages 7.7%

1 stores

Sporting Goods & Outdoor Gear 7.7%

1 stores

Furniture & Home Decor 7.7%

1 stores

Visual Distribution

Distribution of top 10 Lagoon store categories (March 2026)
Distribution of categories in Lagoon e-commerce stores
Category Number of Stores Percentage
Toys & Games 4 30.77%
Clothing & Accessories 4 30.77%
Home & Garden 2 15.38%
Food & Beverages 1 7.69%
Sporting Goods & Outdoor Gear 1 7.69%
Furniture & Home Decor 1 7.69%

Payment Providers Distribution

PayPal leads with 22.7% among AI-verified physical stores (5 stores) , followed by American Express (13.6%) and VISA (13.6%) .

Base: 13 AI-verified physical stores with detectable payment providers (76.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 22.7%

5 stores

3 stores

VISA 13.6%

3 stores

Klarna 13.6%

3 stores

2 stores

1 stores

1 stores

1 stores

Twint 4.5%

1 stores

iDEAL 4.5%

1 stores

Visual Distribution

Distribution of top 10 Lagoon payment providers (March 2026)
Distribution of payment providers in Lagoon e-commerce stores
Payment Provider Store Count Market Share
PayPal 5 22.73%
American Express 3 13.64%
VISA 3 13.64%
Klarna 3 13.64%
MasterCard 2 9.09%
Google Pay 1 4.55%
Apple Pay 1 4.55%
Affirm 1 4.55%
Twint 1 4.55%
iDEAL 1 4.55%
Stripe Connect 1 4.55%

Shipping Carriers Distribution

DHL leads with 40.0% among AI-verified physical stores (6 stores) , followed by UPS (20.0%) and PostNord (6.7%) .

Base: 10 AI-verified physical stores with detectable shipping carriers (58.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 40.0%

6 stores

UPS 20.0%

3 stores

1 stores

GLS 6.7%

1 stores

TNT 6.7%

1 stores

DPD 6.7%

1 stores

1 stores

USPS 6.7%

1 stores

Visual Distribution

Distribution of top 10 Lagoon shipping carriers (March 2026)
Distribution of shipping carriers in Lagoon e-commerce stores
Shipping Carrier Store Count Market Share
DHL 6 40.00%
UPS 3 20.00%
PostNord 1 6.67%
GLS 1 6.67%
TNT 1 6.67%
DPD 1 6.67%
Canada Post 1 6.67%
USPS 1 6.67%

Active Stores by Launch Year

Currently, 14 active stores in Lagoon are tracked in our database , with the most stores launched in 2023 (1 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2023 7.1%

1 active stores

2021 7.1%

1 active stores

2018 14.3%

2 active stores

2013 7.1%

1 active stores

2011 7.1%

1 active stores

2008 7.1%

1 active stores

2004 7.1%

1 active stores

2002 7.1%

1 active stores

2001 21.4%

3 active stores

2000 7.1%

1 active stores

1998 7.1%

1 active stores

Distribution by Launch Year

Active stores in Lagoon by original launch year (March 2026)
Active stores in Lagoon by launch year
Launch Year Active Stores Percentage
2023 1 7.14%
2021 1 7.14%
2018 2 14.29%
2013 1 7.14%
2011 1 7.14%
2008 1 7.14%
2004 1 7.14%
2002 1 7.14%
2001 3 21.43%
2000 1 7.14%
1998 1 7.14%

Social Media Usage

Facebook leads with 30.8% among stores with at least one detectable social profile (12 stores) , followed by Instagram (25.6%) and YouTube (15.4%) .

Base: 15 stores with any detectable social profile (88.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.8%

12 stores

Instagram 25.6%

10 stores

YouTube 15.4%

6 stores

Twitter 10.3%

4 stores

TikTok 7.7%

3 stores

LinkedIn 5.1%

2 stores

Pinterest 2.6%

1 stores

Vimeo 2.6%

1 stores

Visual Distribution

Distribution of social media platforms in Lagoon (March 2026)
Distribution of social media platforms in Lagoon e-commerce stores
Social Platform Store Count Market Share
Facebook 12 30.77%
Instagram 10 25.64%
YouTube 6 15.38%
Twitter 4 10.26%
TikTok 3 7.69%
LinkedIn 2 5.13%
Pinterest 1 2.56%
Vimeo 1 2.56%

Geographic Distribution

United States leads with 21.4% (3 AI-verified stores) , followed by Netherlands (14.3%) and Norway (14.3%) .

Base: 14 AI-verified stores across 10 countries. Percentages show share among AI-verified stores.

Top 10 Countries

3 AI-verified stores

2 AI-verified stores

Norway 14.3%

2 AI-verified stores

1 AI-verified stores

1 AI-verified stores

1 AI-verified stores

1 AI-verified stores

1 AI-verified stores

1 AI-verified stores

1 AI-verified stores

Visual Distribution

Geographic distribution of stores using Lagoon (March 2026)
Geographic distribution of stores using Lagoon
Country AI-Verified Store Count Market Share
United States 3 21.43%
Netherlands 2 14.29%
Norway 2 14.29%
Croatia 1 7.14%
Poland 1 7.14%
United Kingdom 1 7.14%
Canada 1 7.14%
Germany 1 7.14%
Australia 1 7.14%
Switzerland 1 7.14%

Data Coverage

Field Rows count Coverage
Website 17.0 100.00%
Emails 8.0 47.06%
Phones 12.0 70.59%
Ecommerce platform 15.0 88.24%
Couriers 10.0 58.82%
Payment Providers 13.0 76.47%
Categories 14.0 82.35%
Social Media 15.0 88.24%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Lagoon e-commerce landscape:

Analyze 14.0 verified e-commerce stores on Lagoon - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Lagoon e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Lagoon e-commerce intelligence?

We track 14.0 verified Lagoon e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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