Kameleoon Technology Adoption in E-commerce

Discover 478 verified e-commerce stores using Kameleoon. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 533 domains. 478 verified as active stores with physical delivery.

Verified stores
478
active stores with physical delivery
Top country
Germany
121 verified stores
Top payment signal
PayPal
135 detection occurrences
Top carrier signal
DPD
78 detection occurrences
Top category
Clothing & Accessories
101 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

478 verified active stores out of 533 detected · 89.7% verification rate

E-commerce Platforms Distribution

Custom stores with 44.6% of stores with physical delivery (213 stores) , followed by Shopify (25.9%) and Magento (16.1%) .

Base: 478 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 44.6%

213 stores

Shopify 25.9%

124 stores

Magento 16.1%

77 stores

9 stores

7 stores

6 stores

4 stores

2 stores

Shopify, Opus Cart 0.4%

2 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Kameleoon
Platform Stores with Physical Delivery Percentage
Custom 213 44.56%
Shopify 124 25.94%
Magento 77 16.11%
Salesforce Commerce Cloud 27 5.65%
Shopware 9 1.88%
SAP Commerce Cloud 7 1.46%
PrestaShop 6 1.26%
1C-Bitrix 4 0.84%
Lightspeed eCom 2 0.42%
Shopify, Opus Cart 2 0.42%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 40.0% share of detected Kameleoon e-commerce signals (213) , with Shopify at 25.5% and Magento at 15.9% (June 2026) .

Base: 533 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 40.0%

213 websites

Shopify 25.5%

136 websites

Magento 15.9%

85 websites

9 websites

9 websites

7 websites

4 websites

2 websites

Shopify, Opus Cart 0.4%

2 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Kameleoon
Platform Websites with Signals Percentage
Custom 213 39.96%
Shopify 136 25.52%
Magento 85 15.95%
Salesforce Commerce Cloud 27 5.07%
Shopware 9 1.69%
SAP Commerce Cloud 9 1.69%
PrestaShop 7 1.31%
1C-Bitrix 4 0.75%
Lightspeed eCom 2 0.38%
Shopify, Opus Cart 2 0.38%

Categories Distribution

Clothing & Accessories stores with 21.1% of all stores (101 stores) , followed by Home & Garden (19.5%) and Health & Beauty (15.5%) .

Base: 478 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 21.1%

101 stores

Home & Garden 19.5%

93 stores

Health & Beauty 15.5%

74 stores

Vehicles & Parts 9.4%

45 stores

Sporting Goods & Outdoor Gear 6.5%

31 stores

Electronics & Technology 5.0%

24 stores

Tools & Hardware 2.9%

14 stores

Furniture & Home Decor 2.5%

12 stores

Food & Beverages 2.3%

11 stores

Arts & Entertainment 1.5%

7 stores

Visual Distribution

Distribution of top 10 Kameleoon store categories (June 2026)
Distribution of categories in Kameleoon e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 101 21.13%
Home & Garden 93 19.46%
Health & Beauty 74 15.48%
Vehicles & Parts 45 9.41%
Sporting Goods & Outdoor Gear 31 6.49%
Electronics & Technology 24 5.02%
Tools & Hardware 14 2.93%
Furniture & Home Decor 12 2.51%
Food & Beverages 11 2.30%
Arts & Entertainment 7 1.46%

Payment Providers Distribution

PayPal accounts for 20.1% of displayed detection occurrences (135 occurrences) , followed by MasterCard (15.7%) and Adyen (11.3%) .

Base: 670 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 20.1%

135 occurrences

105 occurrences

Adyen 11.3%

76 occurrences

74 occurrences

VISA 11.0%

74 occurrences

Klarna 10.6%

71 occurrences

52 occurrences

32 occurrences

28 occurrences

23 occurrences

Visual Distribution

Distribution of top 10 Kameleoon payment providers (June 2026)
Distribution of payment providers in Kameleoon e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 135 20.15%
MasterCard 105 15.67%
Adyen 76 11.34%
Apple Pay 74 11.04%
VISA 74 11.04%
Klarna 71 10.60%
American Express 52 7.76%
Amazon Pay 32 4.78%
Stripe Connect 28 4.18%
Amazon Payments 23 3.43%

Shipping Carriers Distribution

DPD accounts for 22.9% of displayed detection occurrences (78 occurrences) , followed by DHL (19.9%) and GLS (17.0%) .

Base: 341 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DPD 22.9%

78 occurrences

DHL 19.9%

68 occurrences

GLS 17.0%

58 occurrences

UPS 8.2%

28 occurrences

FedEx 7.3%

25 occurrences

24 occurrences

19 occurrences

18 occurrences

12 occurrences

11 occurrences

Visual Distribution

Distribution of top 10 Kameleoon shipping carriers (June 2026)
Distribution of shipping carriers in Kameleoon e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DPD 78 22.87%
DHL 68 19.94%
GLS 58 17.01%
UPS 28 8.21%
FedEx 25 7.33%
Deutsche Post 24 7.04%
Hermes 19 5.57%
Osterreichische Post 18 5.28%
Colissimo 12 3.52%
Chronopost 11 3.23%

Store Launch Timeline

Over the past 12 months, 27 new stores were launched in Kameleoon , with the highest activity in 2026-05 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 3.7%

1 stores launched

2026-04 7.4%

2 stores launched

2026-03 7.4%

2 stores launched

2026-01 3.7%

1 stores launched

2025-12 7.4%

2 stores launched

2025-11 3.7%

1 stores launched

2025-10 18.5%

5 stores launched

2025-09 14.8%

4 stores launched

2025-08 22.2%

6 stores launched

2025-07 7.4%

2 stores launched

2025-06 3.7%

1 stores launched

Monthly Trend

Monthly store launches in Kameleoon (June 2026)
Monthly store launches in Kameleoon over the past 12 months
Month Stores Launched Percentage
2026-05 1 3.70%
2026-04 2 7.41%
2026-03 2 7.41%
2026-01 1 3.70%
2025-12 2 7.41%
2025-11 1 3.70%
2025-10 5 18.52%
2025-09 4 14.81%
2025-08 6 22.22%
2025-07 2 7.41%
2025-06 1 3.70%

Active Stores by Launch Year

Currently, 445 active stores in Kameleoon are tracked in our database , with the most stores launched in 2026 (6 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.3%

6 active stores

2025 8.3%

37 active stores

2024 4.0%

18 active stores

2023 7.9%

35 active stores

2022 5.2%

23 active stores

2021 6.5%

29 active stores

2020 2.9%

13 active stores

2019 4.0%

18 active stores

2018 1.8%

8 active stores

2017 6.7%

30 active stores

2016 2.9%

13 active stores

2015 3.8%

17 active stores

2014 2.5%

11 active stores

2013 4.0%

18 active stores

2012 2.7%

12 active stores

Distribution by Launch Year

Active stores in Kameleoon by original launch year (June 2026)
Active stores in Kameleoon by launch year
Launch Year Active Stores Percentage
2026 6 1.35%
2025 37 8.31%
2024 18 4.04%
2023 35 7.87%
2022 23 5.17%
2021 29 6.52%
2020 13 2.92%
2019 18 4.04%
2018 8 1.80%
2017 30 6.74%
2016 13 2.92%
2015 17 3.82%
2014 11 2.47%
2013 18 4.04%
2012 12 2.70%

Social Media Usage

Instagram accounts for 25.1% of displayed detection occurrences (392 occurrences) , followed by Facebook (24.5%) and YouTube (18.0%) .

Base: 1,562 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 25.1%

392 occurrences

Facebook 24.5%

383 occurrences

YouTube 18.0%

281 occurrences

TikTok 10.7%

167 occurrences

LinkedIn 7.6%

118 occurrences

Pinterest 7.0%

109 occurrences

Twitter 5.7%

89 occurrences

X 0.7%

11 occurrences

WhatsApp 0.5%

8 occurrences

SoundCloud 0.3%

4 occurrences

Visual Distribution

Distribution of social media platforms in Kameleoon (June 2026)
Distribution of social media platforms in Kameleoon e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 392 25.10%
Facebook 383 24.52%
YouTube 281 17.99%
TikTok 167 10.69%
LinkedIn 118 7.55%
Pinterest 109 6.98%
Twitter 89 5.70%
X 11 0.70%
WhatsApp 8 0.51%
SoundCloud 4 0.26%

Geographic Distribution

Germany stores with 25.3% (121 active verified stores) , followed by France (11.7%) and United States (11.3%) .

Base: 478 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Germany 25.3%

121 active verified stores

France 11.7%

56 active verified stores

54 active verified stores

33 active verified stores

20 active verified stores

19 active verified stores

13 active verified stores

8 active verified stores

8 active verified stores

7 active verified stores

Visual Distribution

Geographic distribution of stores using Kameleoon (June 2026)
Geographic distribution of stores using Kameleoon
Country AI-Verified Store Count Market Share
Germany 121 25.31%
France 56 11.72%
United States 54 11.30%
Switzerland 33 6.90%
Austria 20 4.18%
United Kingdom 19 3.97%
Netherlands 13 2.72%
Sweden 8 1.67%
Belgium 8 1.67%
Canada 7 1.46%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 533 100.00%
Emails 175 32.83%
Phones 277 51.97%
Ecommerce platform 505 94.75%
Couriers 183 34.33%
Payment Providers 208 39.02%
Categories 457 85.74%
Social Media 436 81.80%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Kameleoon e-commerce landscape:

Analyze 478 verified e-commerce stores on Kameleoon - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Kameleoon e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Kameleoon e-commerce intelligence?

We track 478 verified Kameleoon e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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