Imgix Technology Adoption in E-commerce
Discover 21.7k verified e-commerce stores using Imgix. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 22.9k domains. 21.7k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
21.7k verified active stores out of 22.9k detected · 94.9% verification rate
E-commerce Platforms Distribution
Shopify stores with 84.4% of stores with physical delivery (18,326 stores) , followed by Custom (7.9%) and SightGlass (Shopper) E-commerce Platform (2.0%) .
Base: 21,715 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
18,326 stores
1,706 stores
433 stores
338 stores
248 stores
70 stores
68 stores
58 stores
51 stores
35 stores
Visual Distribution
18,326 stores
1,706 stores
433 stores
338 stores
248 stores
70 stores
68 stores
58 stores
51 stores
35 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 18326 | 84.39% |
| Custom | 1706 | 7.86% |
| SightGlass (Shopper) E-commerce Platform | 433 | 1.99% |
| WooCommerce | 338 | 1.56% |
| Blaze | 248 | 1.14% |
| Salesforce Commerce Cloud | 70 | 0.32% |
| Opus Cart, Shopify | 68 | 0.31% |
| Shopify, Opus Cart | 58 | 0.27% |
| Magento | 51 | 0.23% |
| S3 (Megagroup) Shop2 | 35 | 0.16% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Shopify holds 81.9% share of detected Imgix e-commerce signals (18,753) , with Custom at 7.5% and SightGlass (Shopper) E-commerce Platform at 2.1% (June 2026) .
Base: 22,894 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
18,753 websites
1,706 websites
484 websites
568 websites
265 websites
126 websites
68 websites
58 websites
72 websites
35 websites
Visual Distribution
18,753 websites
1,706 websites
484 websites
568 websites
265 websites
126 websites
68 websites
58 websites
72 websites
35 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Shopify | 18753 | 81.91% |
| Custom | 1706 | 7.45% |
| SightGlass (Shopper) E-commerce Platform | 484 | 2.11% |
| WooCommerce | 568 | 2.48% |
| Blaze | 265 | 1.16% |
| Salesforce Commerce Cloud | 126 | 0.55% |
| Opus Cart, Shopify | 68 | 0.30% |
| Shopify, Opus Cart | 58 | 0.25% |
| Magento | 72 | 0.31% |
| S3 (Megagroup) Shop2 | 35 | 0.15% |
Categories Distribution
Health & Beauty stores with 18.9% of all stores (4,095 stores) , followed by Clothing & Accessories (17.2%) and Sporting Goods & Outdoor Gear (8.5%) .
Base: 21,715 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
4,095 stores
3,745 stores
1,841 stores
1,600 stores
1,120 stores
1,104 stores
1,098 stores
1,000 stores
857 stores
770 stores
Visual Distribution
4,095 stores
3,745 stores
1,841 stores
1,600 stores
1,120 stores
1,104 stores
1,098 stores
1,000 stores
857 stores
770 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 4095 | 18.86% |
| Clothing & Accessories | 3745 | 17.25% |
| Sporting Goods & Outdoor Gear | 1841 | 8.48% |
| Food & Beverages | 1600 | 7.37% |
| Jewelry & Watches | 1120 | 5.16% |
| Home & Garden | 1104 | 5.08% |
| Arts & Entertainment | 1098 | 5.06% |
| Toys & Games | 1000 | 4.61% |
| Gifts & Special Occasions | 857 | 3.95% |
| Vehicles & Parts | 770 | 3.55% |
Payment Providers Distribution
PayPal accounts for 26.0% of displayed detection occurrences (738 occurrences) , followed by Klarna (17.9%) and American Express (10.6%) .
Base: 2,840 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
738 occurrences
507 occurrences
302 occurrences
288 occurrences
224 occurrences
223 occurrences
171 occurrences
166 occurrences
111 occurrences
110 occurrences
Visual Distribution
738 occurrences
507 occurrences
302 occurrences
288 occurrences
224 occurrences
223 occurrences
171 occurrences
166 occurrences
111 occurrences
110 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 738 | 25.99% |
| Klarna | 507 | 17.85% |
| American Express | 302 | 10.63% |
| Stripe Connect | 288 | 10.14% |
| Apple Pay | 224 | 7.89% |
| MasterCard | 223 | 7.85% |
| Bolt | 171 | 6.02% |
| Google Pay | 166 | 5.85% |
| VISA | 111 | 3.91% |
| Amazon Pay | 110 | 3.87% |
Shipping Carriers Distribution
UPS accounts for 28.2% of displayed detection occurrences (692 occurrences) , followed by DHL (20.7%) and FedEx (15.7%) .
Base: 2,458 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
692 occurrences
508 occurrences
386 occurrences
319 occurrences
119 occurrences
101 occurrences
101 occurrences
90 occurrences
82 occurrences
60 occurrences
Visual Distribution
692 occurrences
508 occurrences
386 occurrences
319 occurrences
119 occurrences
101 occurrences
101 occurrences
90 occurrences
82 occurrences
60 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| UPS | 692 | 28.15% |
| DHL | 508 | 20.67% |
| FedEx | 386 | 15.70% |
| USPS | 319 | 12.98% |
| DPD | 119 | 4.84% |
| Australia Post | 101 | 4.11% |
| Royal Mail | 101 | 4.11% |
| GLS | 90 | 3.66% |
| Fastway | 82 | 3.34% |
| Hermes | 60 | 2.44% |
Store Launch Timeline
Over the past 12 months, 2,594 new stores were launched in Imgix , with the highest activity in 2026-05 (295 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
295 stores launched
172 stores launched
207 stores launched
146 stores launched
158 stores launched
176 stores launched
203 stores launched
239 stores launched
250 stores launched
350 stores launched
260 stores launched
138 stores launched
Monthly Trend
11.4% of last 12 months
6.6% of last 12 months
8.0% of last 12 months
5.6% of last 12 months
6.1% of last 12 months
6.8% of last 12 months
7.8% of last 12 months
9.2% of last 12 months
9.6% of last 12 months
13.5% of last 12 months
10.0% of last 12 months
5.3% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 295 | 11.37% |
| 2026-04 | 172 | 6.63% |
| 2026-03 | 207 | 7.98% |
| 2026-02 | 146 | 5.63% |
| 2026-01 | 158 | 6.09% |
| 2025-12 | 176 | 6.78% |
| 2025-11 | 203 | 7.83% |
| 2025-10 | 239 | 9.21% |
| 2025-09 | 250 | 9.64% |
| 2025-08 | 350 | 13.49% |
| 2025-07 | 260 | 10.02% |
| 2025-06 | 138 | 5.32% |
Active Stores by Launch Year
Currently, 21,612 active stores in Imgix are tracked in our database , with the most stores launched in 2026 (993 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
993 active stores
3,172 active stores
3,140 active stores
2,221 active stores
1,897 active stores
1,669 active stores
1,485 active stores
960 active stores
1,013 active stores
887 active stores
425 active stores
396 active stores
413 active stores
524 active stores
276 active stores
Distribution by Launch Year
4.6% of tracked active stores
14.7% of tracked active stores
14.5% of tracked active stores
10.3% of tracked active stores
8.8% of tracked active stores
7.7% of tracked active stores
6.9% of tracked active stores
4.4% of tracked active stores
4.7% of tracked active stores
4.1% of tracked active stores
2.0% of tracked active stores
1.8% of tracked active stores
1.9% of tracked active stores
2.4% of tracked active stores
1.3% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 993 | 4.59% |
| 2025 | 3172 | 14.68% |
| 2024 | 3140 | 14.53% |
| 2023 | 2221 | 10.28% |
| 2022 | 1897 | 8.78% |
| 2021 | 1669 | 7.72% |
| 2020 | 1485 | 6.87% |
| 2019 | 960 | 4.44% |
| 2018 | 1013 | 4.69% |
| 2017 | 887 | 4.10% |
| 2016 | 425 | 1.97% |
| 2015 | 396 | 1.83% |
| 2014 | 413 | 1.91% |
| 2013 | 524 | 2.42% |
| 2012 | 276 | 1.28% |
Geographic Distribution
United States stores with 37.6% (8,166 active verified stores) , followed by United Kingdom (7.4%) and Australia (7.2%) .
Base: 21,715 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
8,166 active verified stores
1,598 active verified stores
1,556 active verified stores
1,079 active verified stores
961 active verified stores
909 active verified stores
643 active verified stores
386 active verified stores
352 active verified stores
325 active verified stores
Visual Distribution
8,166 active verified stores
1,598 active verified stores
1,556 active verified stores
1,079 active verified stores
961 active verified stores
909 active verified stores
643 active verified stores
386 active verified stores
352 active verified stores
325 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 8166 | 37.61% |
| United Kingdom | 1598 | 7.36% |
| Australia | 1556 | 7.17% |
| Germany | 1079 | 4.97% |
| Canada | 961 | 4.43% |
| India | 909 | 4.19% |
| France | 643 | 2.96% |
| Netherlands | 386 | 1.78% |
| Spain | 352 | 1.62% |
| China | 325 | 1.50% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Salesforce Commerce Cloud - Sporting Goods & Outdoor Gear
Custom
Custom - Furniture & Home Decor
Custom
Shopify - Clothing & Accessories
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Jewelry & Watches
Shopify - Jewelry & Watches
Shopify - Jewelry & Watches
Shopify - Jewelry & Watches
Shopify - Jewelry & Watches
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 22.9k | 100.00% |
| Emails | 6k | 26.30% |
| Phones | 6.8k | 29.90% |
| Ecommerce platform | 22.7k | 99.07% |
| Couriers | 1.9k | 8.46% |
| Payment Providers | 1.9k | 8.29% |
| Categories | 20.6k | 89.89% |
| Social Media | 18.8k | 82.25% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Imgix e-commerce landscape:
Analyze 21.7k verified e-commerce stores on Imgix - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Imgix e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Imgix e-commerce intelligence?
-
We track 21.7k verified Imgix e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram accounts for 29.4% of displayed detection occurrences (16,953 occurrences) , followed by Facebook (26.1%) and TikTok (13.3%) .
Base: 57,701 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
16,953 occurrences
15,059 occurrences
7,687 occurrences
7,263 occurrences
4,547 occurrences
2,610 occurrences
1,678 occurrences
1,316 occurrences
470 occurrences
118 occurrences
Visual Distribution
16,953 occurrences
15,059 occurrences
7,687 occurrences
7,263 occurrences
4,547 occurrences
2,610 occurrences
1,678 occurrences
1,316 occurrences
470 occurrences
118 occurrences