GTranslate Technology Adoption in E-commerce

Discover 6.3k verified e-commerce stores using GTranslate. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 16.9k domains. 6.3k verified as active stores with physical delivery.

Verified stores
6.3k
active stores with physical delivery
Top country
Spain
584 verified stores
Top payment signal
PayPal
757 detection occurrences
Top carrier signal
DHL
296 detection occurrences
Top category
Food & Beverages
913 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

6.3k verified active stores out of 16.9k detected · 37.3% verification rate

E-commerce Platforms Distribution

WooCommerce stores with 97.3% of stores with physical delivery (6,126 stores) , followed by Custom (2.3%) and Welcart (0.2%) .

Base: 6,298 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

6,126 stores

142 stores

12 stores

WooCommerce, Ideasoft 0.1%

5 stores

Ideasoft, WooCommerce 0.0%

2 stores

WooCommerce, ShopPHP 0.0%

2 stores

Virtacart 0.0%

2 stores

2 stores

BW Commerce, WooCommerce 0.0%

1 stores

Shopify, WooCommerce 0.0%

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in GTranslate
Platform Stores with Physical Delivery Percentage
WooCommerce 6126 97.27%
Custom 142 2.25%
Welcart 12 0.19%
WooCommerce, Ideasoft 5 0.08%
Ideasoft, WooCommerce 2 0.03%
WooCommerce, ShopPHP 2 0.03%
Virtacart 2 0.03%
Magento 2 0.03%
BW Commerce, WooCommerce 1 0.02%
Shopify, WooCommerce 1 0.02%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

WooCommerce holds 97.9% share of detected GTranslate e-commerce signals (16,515) , with Custom at 0.8% and Welcart at 0.1% (June 2026) .

Base: 16,865 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

16,515 websites

142 websites

19 websites

WooCommerce, Ideasoft 0.0%

5 websites

Ideasoft, WooCommerce 0.0%

4 websites

WooCommerce, ShopPHP 0.0%

2 websites

Virtacart 0.0%

2 websites

10 websites

BW Commerce, WooCommerce 0.0%

1 websites

Shopify, WooCommerce 0.0%

1 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in GTranslate
Platform Websites with Signals Percentage
WooCommerce 16515 97.92%
Custom 142 0.84%
Welcart 19 0.11%
WooCommerce, Ideasoft 5 0.03%
Ideasoft, WooCommerce 4 0.02%
WooCommerce, ShopPHP 2 0.01%
Virtacart 2 0.01%
Magento 10 0.06%
BW Commerce, WooCommerce 1 0.01%
Shopify, WooCommerce 1 0.01%

Categories Distribution

Food & Beverages stores with 14.5% of all stores (913 stores) , followed by Health & Beauty (14.0%) and Clothing & Accessories (11.7%) .

Base: 6,298 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Food & Beverages 14.5%

913 stores

Health & Beauty 14.0%

883 stores

Clothing & Accessories 11.7%

734 stores

Home & Garden 6.9%

434 stores

Business & Industrial 5.6%

353 stores

Tools & Hardware 5.0%

314 stores

Arts & Entertainment 4.9%

311 stores

Sporting Goods & Outdoor Gear 4.9%

306 stores

Electronics & Technology 4.4%

280 stores

Jewelry & Watches 4.2%

263 stores

Visual Distribution

Distribution of top 10 GTranslate store categories (June 2026)
Distribution of categories in GTranslate e-commerce stores
Category Number of Stores Percentage
Food & Beverages 913 14.50%
Health & Beauty 883 14.02%
Clothing & Accessories 734 11.65%
Home & Garden 434 6.89%
Business & Industrial 353 5.60%
Tools & Hardware 314 4.99%
Arts & Entertainment 311 4.94%
Sporting Goods & Outdoor Gear 306 4.86%
Electronics & Technology 280 4.45%
Jewelry & Watches 263 4.18%

Payment Providers Distribution

PayPal accounts for 36.1% of displayed detection occurrences (757 occurrences) , followed by MasterCard (16.4%) and American Express (11.3%) .

Base: 2,095 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 36.1%

757 occurrences

343 occurrences

236 occurrences

223 occurrences

132 occurrences

VISA 5.9%

123 occurrences

107 occurrences

82 occurrences

51 occurrences

41 occurrences

Visual Distribution

Distribution of top 10 GTranslate payment providers (June 2026)
Distribution of payment providers in GTranslate e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 757 36.13%
MasterCard 343 16.37%
American Express 236 11.26%
Stripe Connect 223 10.64%
Klarna 132 6.30%
VISA 123 5.87%
Apple Pay 107 5.11%
Google Pay 82 3.91%
Przelewy24 51 2.43%
Bancontact 41 1.96%

Shipping Carriers Distribution

DHL accounts for 25.7% of displayed detection occurrences (296 occurrences) , followed by UPS (17.5%) and DPD (13.2%) .

Base: 1,153 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 25.7%

296 occurrences

UPS 17.5%

202 occurrences

DPD 13.2%

152 occurrences

GLS 11.0%

127 occurrences

FedEx 8.0%

92 occurrences

TNT 5.4%

62 occurrences

59 occurrences

58 occurrences

54 occurrences

Estes 4.4%

51 occurrences

Visual Distribution

Distribution of top 10 GTranslate shipping carriers (June 2026)
Distribution of shipping carriers in GTranslate e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DHL 296 25.67%
UPS 202 17.52%
DPD 152 13.18%
GLS 127 11.01%
FedEx 92 7.98%
TNT 62 5.38%
InPost 59 5.12%
PostNL 58 5.03%
Correos 54 4.68%
Estes 51 4.42%

Store Launch Timeline

Over the past 12 months, 454 new stores were launched in GTranslate , with the highest activity in 2026-05 (30 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 6.6%

30 stores launched

2026-04 6.6%

30 stores launched

2026-03 6.6%

30 stores launched

2026-02 4.2%

19 stores launched

2026-01 13.2%

60 stores launched

2025-12 7.3%

33 stores launched

2025-11 10.6%

48 stores launched

2025-10 10.4%

47 stores launched

2025-09 11.2%

51 stores launched

2025-08 8.6%

39 stores launched

2025-07 11.5%

52 stores launched

2025-06 3.3%

15 stores launched

Monthly Trend

Monthly store launches in GTranslate (June 2026)
Monthly store launches in GTranslate over the past 12 months
Month Stores Launched Percentage
2026-05 30 6.61%
2026-04 30 6.61%
2026-03 30 6.61%
2026-02 19 4.19%
2026-01 60 13.22%
2025-12 33 7.27%
2025-11 48 10.57%
2025-10 47 10.35%
2025-09 51 11.23%
2025-08 39 8.59%
2025-07 52 11.45%
2025-06 15 3.30%

Active Stores by Launch Year

Currently, 6,290 active stores in GTranslate are tracked in our database , with the most stores launched in 2026 (171 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.7%

171 active stores

2025 8.0%

504 active stores

2024 7.6%

476 active stores

2023 8.0%

506 active stores

2022 9.5%

596 active stores

2021 11.4%

718 active stores

2020 9.4%

594 active stores

2019 6.6%

416 active stores

2018 6.2%

390 active stores

2017 5.5%

343 active stores

2016 3.0%

191 active stores

2015 1.9%

121 active stores

2014 2.5%

158 active stores

2013 3.3%

209 active stores

2012 1.9%

118 active stores

Distribution by Launch Year

Active stores in GTranslate by original launch year (June 2026)
Active stores in GTranslate by launch year
Launch Year Active Stores Percentage
2026 171 2.72%
2025 504 8.01%
2024 476 7.57%
2023 506 8.04%
2022 596 9.48%
2021 718 11.41%
2020 594 9.44%
2019 416 6.61%
2018 390 6.20%
2017 343 5.45%
2016 191 3.04%
2015 121 1.92%
2014 158 2.51%
2013 209 3.32%
2012 118 1.88%

Social Media Usage

Facebook accounts for 32.7% of displayed detection occurrences (3,768 occurrences) , followed by Instagram (27.8%) and YouTube (10.3%) .

Base: 11,507 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 32.7%

3,768 occurrences

Instagram 27.8%

3,196 occurrences

YouTube 10.3%

1,186 occurrences

LinkedIn 6.6%

764 occurrences

Twitter 6.6%

759 occurrences

WhatsApp 4.5%

518 occurrences

Pinterest 4.4%

510 occurrences

TikTok 4.3%

491 occurrences

X 2.6%

296 occurrences

Reddit 0.2%

19 occurrences

Visual Distribution

Distribution of social media platforms in GTranslate (June 2026)
Distribution of social media platforms in GTranslate e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 3768 32.75%
Instagram 3196 27.77%
YouTube 1186 10.31%
LinkedIn 764 6.64%
Twitter 759 6.60%
WhatsApp 518 4.50%
Pinterest 510 4.43%
TikTok 491 4.27%
X 296 2.57%
Reddit 19 0.17%

Geographic Distribution

Spain stores with 9.3% (584 active verified stores) , followed by Italy (8.8%) and Vietnam (6.1%) .

Base: 6,298 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Spain 9.3%

584 active verified stores

Italy 8.8%

554 active verified stores

387 active verified stores

360 active verified stores

283 active verified stores

265 active verified stores

260 active verified stores

257 active verified stores

230 active verified stores

214 active verified stores

Visual Distribution

Geographic distribution of stores using GTranslate (June 2026)
Geographic distribution of stores using GTranslate
Country AI-Verified Store Count Market Share
Spain 584 9.27%
Italy 554 8.80%
Vietnam 387 6.14%
United States 360 5.72%
Germany 283 4.49%
Netherlands 265 4.21%
Poland 260 4.13%
Turkey 257 4.08%
France 230 3.65%
Greece 214 3.40%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 16.9k 100.00%
Emails 10.2k 60.40%
Phones 10.3k 61.11%
Ecommerce platform 16.8k 99.85%
Couriers 1.6k 9.29%
Payment Providers 2.2k 13.26%
Categories 6.5k 38.27%
Social Media 11.8k 70.02%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

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  • Periodic index updates
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

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Market Intelligence

Understand the GTranslate e-commerce landscape:

Analyze 6.3k verified e-commerce stores on GTranslate - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across GTranslate e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the GTranslate e-commerce intelligence?

We track 6.3k verified GTranslate e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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